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Target Audiences of Music Magazines Classic FM v. NME

Target audiences

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Page 1: Target audiences

Target Audiences of Music Magazines

Classic FM v. NME

Page 2: Target audiences
Page 3: Target audiences

Classic FM - Myleene Klass

Technical Code Camera angle is an

eye-line match which makes model look approachable – appeals to target audience

Lighting brightens her face which makes her look more beautiful but does NOT sexualise her

Focus is soft and dreamy, but is not done to sexualise her

Written Code Juxtaposition of

model and title ensures magazine is still more important than main story

Formal language used throughout mag appeals to audience

Symbolic Code

Facial expression is happy and friendly

Hair and make-up is done but looks natural – appeals to target audience

Target audience – middle-class, middle-aged to elderly

Page 4: Target audiences
Page 5: Target audiences

NME – M.I.A

Technical Code

Sharp, close-up photo accentuates her flaws – gives her a tough, masculine look which is popular with young people – appeals to target audience

Written Code Name is written in

big, bold lettering – emphasizes her significance

Bright coloured boxes attract attention of reader

Symbolic Code Bright pink

background gives magazine fun, youthful feeling which will attract the attention of the audience

Pose represents her as rude and arrogant – popular in pop music scene

Hair and make up are messy and bright, making her seem fun, playful and edgy

Target audience – teenage – young adult, fashionable, working class