Bali is a true destination brand. And Bali can become a brand by itself. This presentation explore the thesis why Bali is potentially can become the gateway for Indonesia creative industry.
- 1.BALI the international gateway forINDONESIA creative industry
2. What is Bali? 3. CreativepreneurCultureInspires so many Religious/ creativepreneurIndigenouslocally andCultureinternationally BaliArts & Crafts The ultimateInternational Strong heritage & very highdestination A meeting placefor internationalcraftmanshiptraffic Tolerance Open societythrough HinduCulture 4. so, nobody refuse to be invited to Bali, and, many of them permanently stays 5. as a reminder, 3 rules of tipping point law of few stickiness factor environment Tipping Point - Malcolm Gladwell 6. Bali is right there with Hongkong, Singapore, Monaco, Milan, Paris, Billbao, ... 7. Bali can become the global brand for Indonesia creative industry 8. From Mind to Market Building Sustainable Supply Chain Seed Capital Studio Exposure Distribution Marketing CompetitionTraining PilotFinancing Production Schools& Selection DesignerDistribution Licensing MerchandisingPartner Mentoring Idea Generator & Capacity Building ExposureProductionMarketing & IP Selection Exploitation done by many done by manyhigh number of natural selection startcreativepreneurcreativepreneur, craftsman &done by private label,by Balinese culture,but Bali not yet as geography not Bali as a groupthen combine witha brand specialization new international flavor 9. what we need is more than Bali as destination, but Bali as Brand 10. MADE in BALI ! 11. we need international event such as Cannes Film Festival, Milan Trade Show, Tokyo Game Show 12. Bali Fashion Week, Bali International Film Festival, Ubud Writers Festival, etc. 13. Local Case Study 14. The Biggest Graphic Industry Exhibition in Indonesia 15. Source: Herman Pratomo FGD 16. Foto: Rico Halim FGD 17. FGDexpo2009 INTRODUCE YOU...the FGDexpo2009STORYTELLER 18. International Case Study 19. preparing singapore as destination and promoting singapore brand by providing a robust IP regime (creation, protection & exploitation) singapore 20. Singapore as Singaporedestinationbranded brandproduct 21. facilitate hongkong as trade hub for mainland china through regional network, provide trade information and maintain a yearly trade fair hongkong 22. HONG KONG Turning China into Opportunity 23. What it means for you Tailored business modelsModel A Producing in China for global marketsIn Home MarketIn Hong KongIn China Value Chain StrategicFinancing Researchdevelopment Design Transport SourcingQCManufacturing IT Inventory PostMarketing Production Distribution Sales 24. What it means for you Tailored business modelsModel B Producing in China for China marketsIn Home MarketIn Hong KongIn China Value Chain StrategicFinancing Researchdevelopment Design Transport SourcingQCManufacturing IT Inventory PostMarketing Production Distribution Sales 25. Hong Kong Trade Development Council Providing InformationIn person 12 offices in China, more than 40 worldwideLondon Frankfurt BeijingNew YorkTokyoHong KongBangkok 26. Hong Kong Trade Development CouncilProviding Informationtdctrade.com express SME News Flash Hong Kong Trader Subscribe now for free at www.tdctrade.com 27. Hong Kong Trade Development Council Connecting Customers Leading trade fairs in Asia 28. in US, by private in others, by government in Indonesia, by who? 29. maybe...Private Government! 30. Andi S. Boediman Strategic Innovation Consultant firstname.lastname@example.org