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Our career and our professional relationships are a design problem that we can solve with a design process. How can we designers get the professional respect we want? This talk explores several topics and models that can help not only you, but the design community as well, along the way. - (Very brief) history of IxDA - The respect ladder: Respect the discipline, Colleague’s respect, Cross-functional respect, Management respect, Sponsors respect, Universal respect. - The levels of the respect ladder: Professionalism, leadership, entrepreneurship. Professionalism: 1. Acceptance criteria 2. Professional, effective communication 3. Planning and management 4. Don’t get attached to decisions & results Leadership: 1. Speak the language 2. Keeping problems out of the relationship 3. Responsibility and the art of saying “no” 4. Dealing with difficult people Entrepreneurship: 1. Establishing a vision 2. Establishing client and offer 3. Management styles 4. The cycle of interaction with clients Designing our career: - Our career and and our life as a design problem - Individual efforts and collective efforts - What conversations do we need to have between us? Join your IxDA local group or apply to start one at ixda.org/local !
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M EM B E R
On earning respect and doing what we loveDesign professionalism, leadership, entrepreneurship
Santiago BusteloIxDA Latin America Regional CoordinatorDesign Director, Keikendo@sbustelo
Interaction14Interaction South America 2013UX2013
Professional respect
“It’s time we got respect.Bruce Tognazzini, 2003
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
The respect staircase
↗Universal respect↗ Sponsors respect↗Management respect↗ Cross-functional respect↗ Colleague’s respect↗ Respect the discipline
José Allona
Professionalism
Leadership:achieving resultswith others
Entrepreneurship:bringing something new to the world
Professionalismfrom dealing with artifacts,
to dealing with people
1. Acceptance criteria
Technical Professional
2. Professional, effective communication
LISTEN
SPEAK
INFORMATION FEELINGS
Understand
Explain Express
Empathize
3. Planning and management
C O S T
Quality
SCHEDULE
S C O P E
4. Don’t get attached to decisions & results
Leadershipachieving results with others
1. Speak the language
Understand & specify
context of use
Specify UX objectives & requirements
Create user support &
training materials
Provide user support & training
Stakeholder Sponsor Domainleader
User voice Final user
UX SpecialistAnalyst
UX DesignerDeveloper Design UX Design Interaction components
Tester UX Tester Review UX design Prepare usability testing
Conduct usability testing
User model
Tasks model
UX Goal User support & training
document
UX Concept
Prototype Storyboard User flow
Andrés Rodríguez: OpenUP/MMU-ISO
2. Keeping problems out of the relationship
2. Keeping problems out of the relationship
3. Responsibility and the art of saying “no”
3. Yes1. Yes 2. No
William Ury: The Power of a Positive No
4. Dealing with difficult people
Normal zone
Get it right
Get along
Get it done
Get appreciated
TASK FOCUS
PEOPLE FOCUS
PASSIVE AGGRESSIVE
Rick Brinkman & Rick Kirschner: Dealing with Difficult People
Entrepreneurshipbring something new to the world
1. Establishing a vision
The world we want– The world we have
The work ahead
2. Establishing client and offer
who
what
how
3. Management styles
Command and Control
Econ 101 Identity Management
Joel Spolsky: Three Management Methods
4. The cycle of interaction with clients
4. Prepare
3. Assurance
1. Offer
2. Realization
Client SupplierClient’s interests
Juan Carlos Lucas - Hacer Historia
Designingour career
Ideas
ProductData
BUILD
MEASURE
LEARN
Individual efforts Collective efforts
M EM B E R
Thank you!On earning respect and doing what we love: Design professionalism, leadership, entrepreneurship
Santiago BusteloIxDA Latin America Regional CoordinatorDesign Director, Keikendo
Illustrations:
Webalys User Interface Design Framework
Military Rank designed by Kon Issara from The Noun Project
Handshake designed by Nicholas Menghini from The Noun Project
Stop designed by Marcio Duarte from The Noun Project
Stopwatch designed by Lemon Liu from The Noun Project
Money designed by Rob Gill from The Noun Project
