INTRODUCTION PLACEMAKING + URBAN DESIGN

Elizabeth St, Brisbane City, QLD, AUS

Albert St Picnic, Brisbane City, QLD, AUS (Source URBNE)

▸ TO ENABLE PEOPLE TO CREATE AND ATTRACTIVE PLACES.

▸ Upon completion you should have:

▸ an understanding of Placemaking and urban design and the delivery of quality places within our urban, regional and rural communities

▸ related the theory, leading concepts and principles to your work environment

▸ awareness of a range of practical tools and techniques to ‘hit the ground running’

▸ access to national and international best practice

▸ generated ideas to improve placemaking outcomes in your place

OUTCOMES

Bee Gees Way, Redcliffe, QLD, AUS

1 Placemaking + Urban Design 1012 Place Values3 Place Qualities8 Outcomes4 Place Typology

5 Place process

6 Place roles

7 Toolkit - placemaking ideas

9/10 Links+ conclusions

PROGRAM

What +

Why

How + Who

INTRODUCTIONS

▸ Stand up and introduce yourself:

▸ Name

▸ Job

▸ Share something remarkable about your place

▸  “Attracting or worthy of notice, especially for being unusual or extraordinary”.

Hosier Ln (Graffiti Ln) - Melbourne, VIC, AUS

INTRODUCTIONS

Hosier Ln (Graffiti Ln) - Melbourne, VIC, AUS

“It is an offence to mark graffiti

on property

that can be seen by the public unless the

owner has given you permission.... with

very serious penalties, including large

fines and imprisonment”

INTRODUCTIONS

▸ Introduce yourself

▸ Name

▸ Job

▸ Share something remarkable about your place

▸  “Attracting or worthy of notice, especially for being unusual or extraordinary”.

Hosier Ln (Graffiti Ln) - Melbourne, VIC, AUS

Coronation St, Bardon, QLD, AUS

PLACEMAKING

▸ “Placemaking is enabling and empowering people to create attractive place”

ENABLING

Warner Way, Caroline Springs, Melbourne, VIC, AUS

Howard St, Nambour, QLD,. AUS

EMPOWERING

Church St, Dubbo, NSW, AUS

PLACEMAKING BY PROJECT

▸ Incrementally creating quality places through independent urban design projects which enable activities and sense of place. 

Church St, Dubbo, NSW, AUS

PLACE ACTIVATION

▸ Popup Placemaking

▸ Lighter, quicker, cheaper

Surfers Paradise, Gold Coast, QLD, AUS

STRATEGIC PLACEMAKING

▸ Larger-scale transformative projects, strategies and activities for a location. 

Ruthven St, Toowoomba, QLD, AUS

CREATIVE PLACEMAKING

▸ Partners from public, private, non-profit, and community sectors shape the physical and social character of a neighbourhood, town, city, or region around arts and cultural activities

Popup Restaurant and Bar, Church St, Dubbo, NSW, AUS (Source: What's On In Dubbo)

PLACEMAKERS

▸ Day to day activities of people contribute to creating attractive places

Wilson Ave, Brunswick, VIC, AUS

PLACE MANAGERS

▸ Is a Placemaker who manages a defined area of significance

▸ Proactive intervention which maintains the qualities of a successful place and responds to change.

There is no 'one size

fits all' to creating

better places

PLACEMAKING

THE VILLAIN I

'City of Light' by the Hilltop Hoods

I'm from the city of light, with a sky of vanilla,Known as the city of churches home of the serial killer...

Cans and markers, Country Road parkers,Hands of an artist left the landscape enchanted,Until the government pigs had all the paint washed,From our city walls, end of the renaissance,And so walls where the colours once played,Were replaced by the buff, now a sullen blunt grey,White washed, shitty, all grey, all black,Waiting for the kids of this city to take their walls back.

Woodsons Lane, Adelaide City, SA, AUS

CHANGE IS HAPPENING

URBAN DESIGN

Uruk (4,000–3100 BC)

Source: http://en.wikipedia.org/wiki/File:Uruk_Archaealogical_site_at_Warka,_Iraq_MOD_45156521.jpg

THE VILLAIN II

BP City Road, Southbank, Melbourne, VIC, AUS

PLACES FOR PEOPLE NOT JUST CARS

▸ Urban design creates authentic, sustainable and quality places for people across the range of urban environments.

Federation Square, Melbourne, VIC, AUS

WHAT IS URBAN DESIGN?

WHAT IS URBAN DESIGN?

QUALITY PUBLIC SPACES

Import Lane, Docklands, Melbourne City, VIC, AUS

Darling Harbour, Sydney, NSW, AUS

RANGE OF PUBLIC PLACE

NEW CITY LIFE Jan Gehl

▸ Urban stroll ways: boulevards, avenues, streets

▸ Main city space: squares, frame events

▸ Local city space: playing and staying

▸ Ceremonial city: seats of power, celebrations

▸ Transport hubs: dominated by people in transit

▸ Green city spaces: variety of uses

▸ Staged city space: staged sensory experiences

▸ Temporary city space

▸ Aquatic city space

▸ Waterfront city space: access to views and water; and

▸ City space for play and sport: permanent specialised equipment

▸ Deserted city space: large surfaces few activities

QUALITY PUBLIC SPACE

▸ William H Whyte :

“It is difficult to design a space that will not attract people.

What is remarkable is how often this has been accomplished .”

Melton, VIC, AUS

Banksy “Blank walls are criminal” (Source: https://www.touchofmodern.com/sales/banksy-on-canvas--4/blank-walls-are-criminal

THE FRONT DOOR TEST?

Pennyweight Walk, Bendigo, VIC, AUS

SENSE OF PLACE

“Urban design is not just about physical form, but lived experience as well. It has a social and psychological dimension: creating a sense of continuity and authenticity.” (Buchanan, 2009)

Bendigo

▸ 1990's - Streetscape

▸ 2000's - Shared Zone

▸ 2000's - Laneways

▸ 2000's - CBD Plan

▸ 2010's - Place manager

▸ 2010's - Active + Healthy

Nocturnal - City of Greater Dandenong, VIC, AUS (Jason Edwards Photography)

SENSE OF PLACE

▸ a feeling not a location

▸ special or unique, authentic and belonging

▸ Engwicht Secret 1 - make people feel at home

Royal Croquet Club, Victoria Square, Adelaide City, SA, AUS

SENSE OF PLACE

▸ Built environment +++ features, events, people and activities

▸ Social Fabric

▸ Emerging attributes: opportunity, identity, innovation, creativity, authenticity – more powerful attractors

Currie St, Nambour, QLD, AUS

URBAN DESIGN V PLACE ACTIVATION

▸ Urban design:

▸ The Stage

▸ House

▸ Hardware

▸ New buildings and infrastructure

▸ design

▸ Space

▸ Utilitarian

▸ Experts?

▸ Enables placemaking?

▸ Place Activation:

▸ The Show

▸ Home

▸ Software

▸ Existing buildings and places

▸ Activities

▸ place

▸ Social

▸ People

▸ People watchers?

PLACEMAKING = ENABLING

Better Block - Dallas, Texas

▸ “Placemaking has a broader scope than urban design.

▸ Behind urban design there is a collective of interdisciplinary specialists in the field.

▸ Behind the concept of placemaking there are the voices and perspectives of a whole community. Not relegated to a passive consultation process, but actively engaged in the design concepts and outcomes.” Online participant

LUCKY IT’S INTRINSIC

Urbne Festival, Brisbane City, QLD, AUS

PEOPLE MAKING PLACES

Centre Place, Melbourne, VIC, AUS

1. SUMMARY

▸ Placemaking – enabling, empowering

▸ Urban design is one tool

▸ Inherently collaborative and multi-disciplinary

▸ Form and function

▸ Range of public places

▸ Sense of place

▸ Our role is critical

City Square, Melbourne City, VIC, AUS

SUMMARY

VIDEO – JAMES KUNSTLER