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SHERPA PLAYBOOK“The way we work”
v.4.0.1 | March 2017
SHERPA PLAYBOOKSHERPA PLAYBOOK / How?
SHERPA Tenzing Norgay, the guide who showed Sir Edmund Hillary the right path reaching the 8,848-meter peakof the mounth Everest, the highest on Earth, and so helped him make history.
SHERPA PLAYBOOK
Why did we createSHERPA PLAYBOOK?In a world where scopes and priorities change at the speed of light, we had memorable experiences which showed us many times that focusing is the one and only solution.We do not see ourselves on the other side of the table. Whatever we do or create, we do by moving synchronously with you, our project owners. SHERPA PLAYBOOK is simply our confession declaring ‘how we work’ and is written to express clearly, our respect for the project owners for whom we will be designing digital experiences. In order to start working together properly, or to shake hands and split our ways right away…
Design as a Service SHERPA’s BUSINESS MODEL
SHERPA PLAYBOOK
How?
SHERPA PLAYBOOKSHERPA PLAYBOOK / How?
Abiding by our own home-cooked design methodology, we succeeded in designing high quality experience design solutions for products and services
used by millions of people spread over more than 100 countries worldwide.
Here at SHERPA,
SHERPA PLAYBOOKSHERPA PLAYBOOK / How?
We worked side-by-side with our project owners and valued their users’ experience first and above all sorts of other personal objectives.
Here at SHERPA,
SHERPA PLAYBOOKSHERPA PLAYBOOK / How?
Keeping project owners’ business objectives in mind, we came up with creative conceptual designs, crafted user-friendly interfaces
and developed highly realistic prototypes. Never settled for “the good” in hand, kept up optimising for better conversions…
Here at SHERPA,
SHERPA PLAYBOOKSHERPA PLAYBOOK
DaaS Design as a Service
/ How?
SHERPA PLAYBOOKSHERPA PLAYBOOK
To be able to keep our focusing quality over the standards we choose not to be a part of projects that require less than 60 M/H allocation per month.
DaaS standarts
/ How?
At the end of each month, we provide highly detailed timesheets (based on man/task/minute spent) for our project owners to justify the ROI of UX services delivered.
One way or another, if 100% of a project’s monthly resource allocation is not delivered, we take its remaining part starting from 50% and add it to the following month.We don’t like ineffectiveness, nor any kind of waste.
SHERPA PLAYBOOKSHERPA PLAYBOOK / How?
DaaS Subscription Packs
• If monthly man/hour allocation is exceeded, surplus (priorly approved by the project owner) is billed according to the related DaaS Pack. • Once there are clear signs of possible recursive monthly allocation exceeding or project owner’s consent, any project owner is allowed to upgrade to a higher DaaS pack with 30-
day notice. • All DaaS packs come up with 6 month-length contracts and the termination requires to provide at least 30 days notice. • DaaS standarts are applicable to all DaaS packs with no exception. • Any resource remaining between 51% - 99% of a month’s allocation due to any kind of (project owner or SHERPA related) reason, is transferred to the next month’s allocation. Use of
this remaining resource is limited to the “following month period”, SHERPA’s overall applicable resource capacity and subjects to SHERPA’s consent.
Small
“Let’s start smooth”’s choiceLow focused resource allocation
Affordable monthly fee
60 Man/Hour per month
Please contact us
Medium
“Remote Design Team” Seekers’ choice Suitable for SaaS, E-commerce Sites and
Mobile App Owners SHERPA’s most preferred pack
150 Man/Hour per month
Please contact us
Large
“I need a laser-focused UX team”’s choiceSuitable for all kinds of
digital product & service Recommended for the highest ROI
250 Man/Hour per month
Please contact us
Our Principles THE BUILDING BLOCKS OF SHERPA CULTURE
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Design is problem solving.
#01
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We are an award winning digital design studio. We aim to bring to perfection the user experiences of your
digital products and services.
BEHANCE PORTFOLIO DESIGN METHODOLOGY FEATURED WORKS
/ Principle #01
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Defining the problem properly is the first and probably our most valuable service.
#02
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Traditional RFP Process
/ Principle #02
t
tSolution Budget
RFP
SHERPA PLAYBOOKSHERPA PLAYBOOK / Principle #02
SHERPA’s RFP Process
tRFPDaaS
Discovery
Requirement Analysis
Problem Definition
Solution Design
OptimisationResource Planning
Design as a Service
SHERPA PLAYBOOKSHERPA PLAYBOOK
Time is an irreplaceable resource. We use it wisely.
#03
SHERPA PLAYBOOK / Principle #03
Our fully-equipped SaaS armory allows us
focusing on design, and skipping the fuss.
SHERPA PLAYBOOK / Principle #03
Monday is our “No meeting day”
Productivity is sacred to us. On Mondays, we do not participate in any internal or external meetings but rather focus only on planning.
SHERPA PLAYBOOK / Principle #03
We present all the production deliverables
face to face.
We present all the project deliverables face to face. We do not share the deliverables via email attachments and don’t ask our project owners to share their reviews through email.
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We do what we’re good at. For the rest, we rely on our highly competent partners.
#04
SHERPA PLAYBOOKSHERPA PLAYBOOK / Principle #04
SHERPA’s Core Competencies
Discovery and Requirement
Analysis
UX Strategy and Design
UX Analysis & Analytics
Conversion Optimisation
Content Strategy and IA
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To have a crystal clear communication flow, we assign a highly skilled UX Producer to you and grant access to all SHERPA Team via him / her.
#05
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t
/ Principle #05
SHERPA’s Team Structure
UX Producer
UX Analytics Manager
UX Designer
Content Manager
UX Engineer
Head Of Production
Studio Chief
Our References STARS OF STORIES SHERPA CONTRIBUTED
SHERPA PLAYBOOK / References
Some of the brands we serve
SHERPA PLAYBOOK
Serdal Korkut Avcı Arçelik | Director of Industrial Design
SHERPA has been a team mate who has made us follow our own project with its beautiful
people, cozy office and warm approach. It has a team staying with us during the whole process
and that has reminded us we ran towards the same goal with their inclusive approach. They
quickly adapt to the developments in the world and succeed to keep us at this level as a partner.
They have a structure that readily, temperately and continuously experiment as the connotation
of its name indicates. Together, we undergone a working process in which emails never stopped,
the project flowed without halting and the experiments were done quickly. For the end result,
there was a need for satisfaction on both sides. And, the result was befitting with that kind of
quality.
/ References
SHERPA PLAYBOOK
Llewelyn Padiachy Telesure Sigorta | General Manager for Sales & HR
Sherpa made us feel comfortable and not overwhelmed by their new concepts. They delivered
exceptional results in short time frames and were available after hours as well, which is key at
putting a customer's mind at ease during the stressful period of a designing a website within
short deadlines.
I would definitely recommend SHERPA to anyone looking at designing a website where User
Experience is the driving force behind the strategy.
/ References
SHERPA PLAYBOOK
Onur Eren SekizGen | CEO
We were convinced to step into a long term collaboration by seeing that they approach to the
subject with internationally recognized methodologies and their compassionate bound for the
results. In the UX Analytics phase, the first step in which the user experience, usage habits and
user data of KolayOto.com has been reviewed, they asked the right questions and this made it
possible for us to narrate the critical points in a short time period. Then, the feedback they gave
during their UX Analytics presentation clarified the development requirements hanging around
us like a complex cloud, prioritized them by making them measurable and made us step forward.
/ References
SHERPA PLAYBOOK
Görkem Öztürk Radore | VP | Marketing Director
SHERPA is the most trustworthy companion for the hard goals. They know what they do is
crucial and do not give up on their own truths for any kind of project owner. For me, their
expertise on marketing communication is the most important wisdom that makes them apart
from the others.
/ References
SHERPA PLAYBOOK
Halil Uzundal Zingat.com | Director of Product Development
Starting with extensive diagnoses and researches on the optimization process; working with
SHERPA team in every phase of our project made us stronger. The detail-oriented and direct
conversion targeted solutions that SHERPA provided, just started to yield right away and
ensured return on our investment in a very short term.
/ References
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Last but not least,
BEHANCE PORTFOLIO SHERPA BLOG OFFICE MAP
Would you like to have a second round on our work?
Visit our Behance Portfolio
Read what we write on UX and Design Thinking
Visit SHERPA Blog
Ready to meet?
Visit our office
/ Referanslarımız
