Text of Network Weaving: URJ Social Media Boot Camp
Becoming a Successful Community Weaver Lisa Colton Darim Online July 19, 2012
AGENDA Refresher: Fortress vs Sponge Network Basics What is a Network Weaver? Skills and Activities of Weavers Shifting Job Responsibilities & Descriptions Discussion Q&A
NETWORK WEAVERSJune Holleys Definition: A NetworkWeaver is someone who is aware ofthe networks around them andexplicitly works to make them healthier(more inclusive, bridging divides).Network Weavers do this byconnecting people strategically wheretheres potential for mutual benefit,helping people identify their passions,and serving as a catalyst for self-organizing groups.
As A Network Weaver You help people see opportunities Support initiation of collaborative projects You coach and support You help them notice what works You encourage them to spread the patterns of success and scale You help deepen the quality of relationships Your help people learn to work in networked ways
Fortress: Insiders in, Outsiders out
Sponges: Transparency & Constant Flow In and Out
Traditional Mindset: Hub & Spokes
Network Mindsetconnect and collaborate rather than command and control
7 Steps to Network Weaving1. Shift in leadership mindset2. Know your network3. Socialize4. Listen and Engage5. Connect6. Strengthen Network Systems7. Evolve Your Role as the Network Matures
1. Network LeadershipOrganizational Leadership Network LeadershipPosition, authority Role, behaviorFew leaders Everyone is a leaderLeader broadcasts Leader engagesLeader controls Leader facilitates and supportsTop down Bottom UpPlanning Innovation & ExperimentationProvides service Supports self-organization Adapted from June Holleys Network Weaving Handbook, pg 29
Sharing and giving Value errors Allowing for and mistakes emergence, surprises, experiments TransparencyListening Valuing diversity and inclusivenessNot puttingpeople into boxes Permeable boundaries
2. Mapping Networks know the net -- see the map of how things really work knit the net -- adjust the network for improvements Mapping canilluminate keyopportunitiesfor action and investment http://ccc.georgkolb.com/
3. SOCIALIZETemple BethAbraham inTarrytown, NY
AS YOUSOCIALIZE:BE YOURTRUE SELF!
4. Listening & Engaging You have to BE IN the conversation. Rabbi Danny Burkeman on Twitter (@Rabbi_Danny) shares his professional activities, reflections, thought leadership, hobbies and more in conversation with his local community and beyond.
And ... Increasing Connectivity New audiences bring new ideas Flow leads to health Leave room for adjustments and the unexpected Rethink ownership#JED21 led to #JEDchat
6. Communication is Everything
7 . Plan (or allow) for Emergence
Benefits of Strong Networks More efficient use of staff time Regenerative, constant flow Sustaining energy Responsive Focus on people and community Cultivate appreciation for host
Network Weaver Roles Connector Catalyst Network Guardian Connects people. Helps put in place systems forGets network building started. networks: communications, Build social culture. training, support, etc. Self-Organized Network Facilitator Project Coordinator Helps convene people to set up a Helps coordinate more explicit and focused self-organized projects. network.
Dont Have All The Answers:Over-functioning leadership disempowers networks
Thrive By Working Together
Chris Brogan Spend 20 minutes a day observing your network. Spend 10 minutes a day cultivating new relationships. Use an organized contact management system to manage relationships, not just keep contact info. Deliver two to three times as much value as you ask from your network. This keeps people eager to be helpful when the time comes that you need them.
Beth Kanter Make it personal. Ask for their stories,their input, their thoughts. Emphasize theirimportance to the community and allowthem to run with projects and to be creativeEveryone wants to contribute and to makesomething better/leave a lasting mark. Humanize your leaders. Make themavailable. If the members feel like thecommunity is very hierarchical they may never feel like they belong on the inside. Use your position to energize your community. Play matchmaker. The leaders in the community should focus onputting people together with like ideas, interests etc. help them bridgethe social interaction gap.
Job Descriptions Program Staff Social Media Managers Community ManagersNetwork Weavers
Network Weaving HandbookFacebook group discussion:http://bit.ly/networkweavingFollow June Holleys Workon Network Weaving
Catalyzing Networks for Social Change,Monitor Institute, pg 15
Next Session July 31, 2012 1-2pm eastern Mobile StrategiesContinue the discussion on our Facebook Group:http://on.fb.me/urjbootcamp