10 Technology Marketing Trends To Watch Presentation Updated

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Learn about the latest movements in social media, QR codes, mobile web, cloud computing and more from Revel’s Jason Piasecki update for 2012

Text of 10 Technology Marketing Trends To Watch Presentation Updated

  • 1. 10 Technology Marketing Trends to WatchPresented byJason Piasecki, Partner

2. 10 Technology Marketing Trends to Watch Trends Why They Matter Questions & Answers 3. Your Takeaways What do you want to get out of today? 4. 10. Better Browsers 5. Browser Market Share 6. Browser Trends 7. 9. Design Rules 8. New Web Design Rules Forget the fold HTML5 and CSS3 Using typography as a design element Large Photographic Backgrounds Designing for Touch Screens, Not Mice 9. muskegonairport.com 10. 8. Proliferation of Mobile Devices 11. Mobile Devices Android BlackBerry iPhone iPad Kindle Kindle Fire 12. Mobile StatisticsSource: CTIA Wireless Association 13. 7. Rise of the Mobile Web 14. Mobile Web StatisticsNote: The mobile web will be larger than the Internet by 2015. Source: Morgan Stanley. 15. 6. Mobile Commerce 16. Mobile Commerce Statistics One in four consumers uses a smartphone whileshopping 62% are willing to buy via mobile this holidayseason if prompted by specials Amazon.com sold $1 billion through its m-commerce site and mobile apps in 2010 and willsell $2 billion in 2011 17. 5. Mobile Apps 18. Notable Mobile Apps Siri Pandora Kindle Dropbox Scrabble Yelp! USA Today My Fitness Pal MLB At Bat Angry Birds 19. 4. Content Delivery Shift 20. Mlive.com 21. Muskegon Chronicle e-Edition 22. 3. QR Codes 23. QR Code Example 24. QR Code Example 25. QR Code Example 26. QR Code Example 27. QR Code Example 28. 2. Social Media 29. Facebook: DD 30. Facebook: Muskegon Museum of Art 31. Twitter: NY Times 32. LinkedIn 33. Company Listing 34. Foursquare: Pints & Quarts 35. Foursquare: Pints & Quarts 36. Social Media Campaign: StarbucksDeals focused on improving sales and awareness: Free pastry day got publicity for their non-coffee offerings. Mayor deals often provide discounts on new products. Tax days free coffee promoted recycling part of thebrands greener image. Publicity in the tech and social media worlds. Source: Mashable 37. 1. Cloud Computing 38. Cloud ComputingCloud computing is the delivery of computing asa service rather than a product, whereby sharedresources, software, and information are providedto computers and other devices as a utility (like theelectricity grid) over a network (typically theInternet). 39. What is the Cloud? 40. 10 Technology Marketing Trends to Watch 1. Cloud Computing6. Mobile Commerce 2. Social Media 7. Rise of the Mobile Web 3. QR Codes 8. Proliferation of Mobile Devices 4. Content Delivery Shift 9. Design Rules 5. Mobile Apps10. Better Browsers 41. 10 Technology Marketing Trends to Watch Trends Why They Matter Questions & Answers 42. Thank You! Questions Answers www.revel.in jason@revel.in facebook.com/revelmarketing twitter.com/revelmarketing