The answer is in the consumers’ pockets... Understanding each customer journey… Just browsing or on a mission? Sensors, RFID tags, IoT and Wi-Fi beacons, can create a rich picture of each customer journey. Welcome to a world of hyperconnected business in retail Talk to us about how we can enable you to become a hyperconnected business retailer. Ask Fujitsu Tel: +44 (0) 1235 79 7711 E-mail: [email protected] www.fujitsu.com/global Ref: 3785 1 STORES Magazine Top 100 Retailers List 2017 2 EKN: Engaging Connected Consumers through Digital Insights 2017 3 EKN 2055 Customer Context Power research 4 Fujitsu: Retail’s Future in a Hyperconnected World Whitepaper 2017 Bricks and mortar still stand People like to shop in real shops. That’s why the top ten retailers in the USA are still brick- and-mortar stores. 1 Connecting personal data with in-store and online behavior history can deliver targeted offers in real-time to generate sales. That’s why it’s vital to use technology to gain a deeper understanding of consumers in a hyperconnected world. 48% digital influences of in-stores sales 2 But... Front to back and back again… Digital technology across the supply chain and into the store achieves the right stock and staffing levels so consumers get what they want, when they want it, with no Point of Sale queues. …their smartphones. A new generation of solutions are linking shoppers’ behavior – online, in store, out on the street… and retailer performance. 4 Up close and personal… Fujitsu helps you… We’re working with retailers to help them thrive in an emerging hyperconnected world. However... 48% of retailers’ lack customer insights… 3 ? … € It’s a critical issue that demands urgent action. And 54% can’t accurately predict in-store traffic.

19779 FUJITSU RETAIL FUTURE INFOGRAPHIC V3customer journey… Just browsing or on a mission? Sensors, RFID tags, IoT and Wi-Fi beacons, can create a rich picture of each customer journey

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Page 1: 19779 FUJITSU RETAIL FUTURE INFOGRAPHIC V3customer journey… Just browsing or on a mission? Sensors, RFID tags, IoT and Wi-Fi beacons, can create a rich picture of each customer journey

The answer

is in theconsumers’ pockets...

Understanding eachcustomer journey…

Just browsing or on a mission?Sensors, RFID tags, IoT and Wi-Fi beacons,

can create a rich picture of each customer journey.

Welcometo a world of hyperconnected business in retail

Talk to us about how we can enable you tobecome a hyperconnected business retailer.

Ask FujitsuTel: +44 (0) 1235 79 7711E-mail: [email protected]/globalRef: 3785

1 STORES Magazine Top 100 Retailers List 20172 EKN: Engaging Connected Consumers through Digital Insights 20173 EKN 2055 Customer Context Power research4 Fujitsu: Retail’s Future in a Hyperconnected World Whitepaper 2017

Bricks and mortar still stand

People like to shop in real shops. That’s why the top ten retailers in the USA are still brick- and-mortar stores.1

Connecting personal data with in-store and online behaviorhistory can deliver targeted offersin real-time to generate sales.

That’s why it’s vital to use technology to gain

a deeper understanding of consumers in a

hyperconnected world.

48%

digital influences

of in-stores sales2

But...

Front to back and back again…

Digital technology across the supply chain and into the store achievesthe right stock and staffing levelsso consumers get what they want, when they want it, with no Pointof Sale queues.

…their smartphones.

A new generation of solutions are linking shoppers’ behavior –

online, in store, out on the street… and retailer performance.4

Up close and personal…

Fujitsu helps you…

We’re working with retailers to help them thrive in an emerging hyperconnected world.

However... 48% of retailers’

lack customer insights…3 ?

…€

It’s a critical issue that demands urgent action.

And 54% can’t accurately predict

in-store traffic.