My Dream store

My insights after visiting 6 stores in a trade center:

- a food store- a jewelry store- a coffee store

- a cosmetic store- a shoe store- a bookstore

It pulls a customer into the storeOpen doors

!!!

The sign lettering is sufficiently big to be readable

Suitable stylish

signboard

The environment of the store creates a special

atmosphere

A customer'd liketo take away

a part of the store with himself

Brightly suitable lit in the store

Accent light for coffee cans in a coffee store

Lower accent light in a shoe

store

Appropriate pleasant

musical design

The store has a distinctive smell

Fresh baked goods in a food-store

Coffee scent in a coffee store

Natural leather in a shoe store

Expensive perfume in a jewelry store

It is required in winter!Cloakroom

Cosy environment helps a customer to stay in the store

longerrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrrr

A small coffee table in a coffee store

A sofa near book shelves in a bookstore

Feeling to be VIP for every customer in a jewelry store

The store should have its own

Legend, enticing story

Customers pay money to join this story

polite and

helpfully

sales persons

The salespeople use the store products

Cashier has bestsellernear their cash desks

Coffee seller drinks coffee

The salespeople have a stylish

uniform matched the stores

image

Special uniform

shues in a shoe store

Evening dress for

the seller in a jewelry

store

Nice colors of cream

and chocolate in a coffee

sellers' uniform

Salespeople in a

bookstore look like

professors from elite colleges

A path scheme of customers exists

it helps

to orientate customers

Logical products location by their function Territorial zoning

Type of goods plates

A product-anchorin the

foreground, attracting interest on the whole

store

There is a central display table with

featured products

There are items that

are “for sale” located in the store together

There are impulse

items near the cash register

Come to visit my

Dream store