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Presented Jan 12, 2012
2011 in Review:What’s New at FirstGiving?
About the Presenters
Laura ReinoSr. Sales [email protected]
Camille BarichelloSupport [email protected]
The FirstGiving Fundraising Solutions
Online DonationsPeer-to-Peer Fundraising Pages
and Event Registrations
Personal Support for your Nonprofit, Donors, and Fundraisers.Easy, Tested, and Secure Transaction Processes for the Donor.
Success by the Numbers• 8,000+ nonprofits have utilized FirstGiving• 13 million+ online donors• 10+ years in business• 22 employees in the US
• Offices in Boston • 100+ employees worldwide
82% - the average year over year increase in online donations a nonprofit sees that utilizes FirstGiving.
Webinar Agenda• We were busy in 2011 – What has changed?
– Page Design– Registration– Donation Processing– Reporting and Administration
• FirstGiving Success Center• What Hasn’t Changed?• Real Examples of Success• What are we working on in 2012?• Questions and Answers
Aesthetics: Page Design
Old vs. New
Registration Improvements
Group Registration
Discount Codes
Do you think we should add info about custom codes too??
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Instant Fundraising Page Creation
Create fundraising page while registering for an event
Reduces number of registrants who do not create pages
First Donation to Fundraising Page
Donation Processing
Pay the Fee Option
Donation Button
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QR Codes
Facebook Donation Button
Reporting and Administration
Offline Donation Management
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Communication Tool
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Real-Time Credit Card Processing
Instant receipts for donors - no more “double” receipts
No more disappearing donations - if a card cannot be processed, the donor is notified immediately and the donation never appears on the fundraising page
Success Center
Account Area Tour
Event Fundraising
Personal Fundraising Pages
What hasn’t Changed?
FirstGiving Constants
• Transaction Fee• Dedication to Support
Real Life Examples
Special Olympics Chicago
Polar Plunge Event
•1,311 Fundraising Pages•1,481 Event Registrants•230 Teams
•Raised $385,246 online!
EnlightenNext, Inc.
Meditation Marathon Event
•246 Fundraising Pages•285 Event Registrants•40 Teams
•Raised $131,567 online!
What can we look forward to
in 2012?
Goals for 2012
• Improved Team Functionality• Event Fundraising Widgets• Fundraising Minimum and Incentives
Management• Improved Social Sharing Tools
Important Takeaways
• XXX• XXX• XXX
Let’s Answer some
Questions
