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2018JanuaryNewsletter
Insidethisissue
AZPPOUpdateMemberHealthInsuranceNewYear'sResolutionsUpcomingEventsAlliedDirectory
2018isalreadyinfullswingandsois
AZPPO!
OurEducationCommitteehasbeenworkinghardtocreateanewmeetingformatbasedonfeedbackfromYOU.ThefirsteverTri-AnnualBusinessForumjusttookplaceyesterday-thoseinattendanceweretreatedtosomeveryvaluableinformationtohelpmake2018agreatyearfortheirbusinesses.Lookforacompletereportinournextissue.Savethedateforthe2ndintheserieswhichwillbeheldMay17atKierlandResort.
TheConferenceCommitteeisputtingthefinishingtouchesonwhatwillprovetobethebesteverGreatWesternConferenceMarch27-29attheMesaConventionCenter.Theyhaveassembledagroupoftop-notchnationallyrenownedspeakers.Youwon'twanttomissit!MoreinformationHERE.
AsalwaysourLegislativecommitteeisstayingontopofissuesthatareimportanttoourindustry.Besuretolookforemailreportswhilethelegislatureisinsession.TheycanalsobefoundonourwebsiteHERE.
Don'tmissanopportunitytospeakwithlegislatorsatourAZPPODayattheCapitolonFebruary15th.Theeventincludeslunch,apresentationontheimportanceofNeonicitinoids,andindividualmeetingswithlegislatorsand/ortheirstaff.Registrationisfree,butisamustHERE.
OurPhilanthropy/CommunityOutreachCommitteeisplanningthefirsteverPestControlIndustryFamilyPicniconApril21st.Staytunedformoredetails.
Thesuccessofourindustrydependsonyourparticipation.Pleasestayengaged!
Incaseyoumissedit-NPMANowOffersHealthInsuranceforMembers
ThenewNPMAHealthInsuranceExchangepartnerswithreputableinsuranceproviderstooffermemberscost-effectivebenefitoptionsthatmakesenseinanincreasinglyunpredictablemarketplace.Withafocusonflexibility,ourExchangedoesawaywith"all-or-nothing"packagesandempowersmemberstoselectspecificbenefitofferingsthatbestfitthesizeandrequirementsoftheirbusiness.LEARNMORE
Remember,whenyoujoinAZPPO,youautomaticallybecomeanNPMAmemberandcantakeadvantagethisbenefitandmanyothers.OurmembershipperiodisJuly1-June30.
It’sthattimeoftheyearwhencoldweatherconditions
affectmuchofthecountryandpestprofessionalstakeashortbreakfromtheday-to-day.Januaryisaperfect
timeforbusinessplanningandhopefullyyouareusingtheseweekstoexaminethepreviousyear’sperformanceandsetnewbusinessgoalsfor2018.
WhileyoumayhavealreadysetyourpersonalNewYear’sResolutions,whynotconsidersettingafewResolutionsforyourbusinessaswell?WeputtogetherthefollowinglistofResolutionstohelpyoumoveyourbusinessforwardintheNewYear…
1.Assessyourcurrentequipment.Whenthebusyseasonisuponyouitcanbedifficulttotaketimeawaytocareforyourequipment.Theoffseasonisaperfecttimetocarefullyreviewyourequipmentinventory,showitalittleTLCandperhapstakesomepiecesoutoftherotation.Oftentimesdatedequipmentcancostyouinthelongrunwithdowntimewhenitbreaksorequipmentrepairexpenses.Sincetimeismoney,youmayalsowanttoconsiderwhatnewtechnologyexiststhatmaymakeyouandyourtechniciansmoreefficientinthefield.Ourtechnicalfieldrepswouldbehappytodiscuss
newequipmenttechnology.Thetimeyouspendnowcouldsaveyouthousandslaterinrepairexpenses.
2.ConsideranAdd-OnBusiness.Ifyouhaveacrewthatyoumustlay-offduringthewintermonthsoryoustruggletokeepyourstaffbusyduringthistimeoftheyearconsiderincludingaseasonalAdd-OnBusinesstothemix.HolidayDecorating,Blow-InInsulation,RodentExclusion,WildlifeRemovalandMoldTreatmentareallcommonAdd-OnBusinessesthatpestmanagementcompanieshavesuccessfullyincludedintheirbusinessmixovertheyears.
3.ReduceYourWinterCancellationRate.Onewaytokeepyourcancellationstoaminimumthisyearistoremindyourcustomersofyourvalue!Duringyourwinterserviceensureyourcustomerbaserealizeshowimportantthatserviceis.Takethetimetoscheduleanindoorpestinspection.Checkglueboardsandtrapsandsetoutfreshones.Inspectforrodentandotherwildlifedroppings.Createaleavebehindmarketingpiecethatcommunicatestoyourcustomerexactlywhatvalueyouaredeliveringwithyourwinterserviceandevengivethemaglimpseofwhatistocomewiththeirspringservice.
4.EmbraceTechnology.Chancesareyourtechniciansalreadyowntheirownsmartphones.Incentivethemtousetheminthefield!Showingyourcustomerevidenceofatermiteinfestationoratticrodentinvasionthroughpicturestakenonyourtechnician’ssmartphonecanbepowerful.Thosesamepicturescanbeusedonyourwebsiteandsocialmediapagestohelpcustomersidentifypestproblemsintheirownhome.Don’tshyawayfromamateurtechnology.Mostfolkscantakeaskilledshotwithasimplesmartphoneandtoday’sconsumeractuallyprefersyouractionshotsandvideosversusstockphotos.
5.CreateaContentMarketingPlanfor2018.Itcanbetoughtositdownwhentimeislimitedtimeanddeterminewhatthismonth’senewslettermightcover,whatsocialmediaposttopicyoushouldwriteaboutorwhatblogmaybeinterestingtoyouraudience.SaveyourselftimeduringthebusyseasonthisyearbycreatingafullpestcontrolmarketingcalendarinJanuaryandfollowingitthroughouttheyear.
Wehopethesesuggestionsofferyousomecreativeideastowriteyour2018BusinessResolutions.TargetSpecialtyProductslooksforwardtoservingyouthisyear.Callusat480-517-0755orvisitusonlineattarget-specialty.comtolearnmore.
Wishingyourbusinessyourbestyearyet!
UpcomingEvents
Clickonaneventbelowformoreinformation
February14AZPPOBoardMeeting
February14CertificationTraining:COREandIndustrial&Institutional
February15CertificationTraining:WoodDestroyingOrganismsandandOrnamental&Turf
February15LegislativeDayattheCapitol
March27-29
MoreInfo
GreatWesternConference&TradeShow
AlliedMemberDirectory
ThefollowingcompaniesprovidesupporttotheindustryandaremembersofAZPPO.
AffordableGPSTrackingVictorKrstec:[email protected]
AllRisksPamBrunges:[email protected]
AllergyTechnologiesPattyMaslowski:215-654-0880;[email protected]
AmvacDeanMay:214-789-8839;[email protected]
AP&GScottBaldwin480-760-5874;[email protected]
ArizonaSprayEquipmentSamuelAndrus:623-847-5604;critter@azspray
B&GEquipmentCompanyJohnCotton:714-319-4422;[email protected]
BankerInsulationScottPetre:602-273-1261;[email protected]
BASFPestControlSolutionsMatthewSpears:919-724-9346;[email protected]
BayerEnvironmentalEricPaysen:602-245-3659;[email protected]
BellLaboratories,Inc.PatrickLynch:[email protected]
Bird-B-GoneMikeDougherty:[email protected]
BirdBarrierMichaelGallion:[email protected]
BrandtMohamedRachadi:678-644-5327;[email protected]
BrioStackSoftwareDerrickWalker:801-616-6182;[email protected]
BusinessBrokerT.J.HammerT.J.Hammer:480-540-5005;[email protected]
CentralLifeSciencesBlaineOakeson:801-731-8210;[email protected]
ChemtechSupply,Inc.JackMcClure:480-833-7578;[email protected]
ControlSolutionsIncRobIves:713-203-4058;[email protected]
DiversifiedSales&MarketingLarryHiner:918-695-6742;[email protected]
DowAgroSciencesLesJohnson:480-759-9120;[email protected]
EnterpriseFleetManagementDesireeSlade:623-670-1438;[email protected]
FMCProfessionalSolutionsAleaPedroza:714-833-191;[email protected]
GervaseLawFirm,PLLCLisaGervase:480-515-4801;[email protected]
ImageCraft:JeanMertz:602-305-4814;[email protected].,Inc.JamesRodriguez:800-321-3421;[email protected]
KnessJeffCaudill:641-932-2456ext.215;[email protected]
LiphaTechJoshuaJoyce:714-262-0355;[email protected]
MassMutualKristinRivera:480-401-3081,[email protected]
MattressSafeTiffanyEpps:770-205-5335X211,[email protected]
MetroInstituteMichaelMeans:602-452-2901;[email protected]
MGKMattKenney:559.232.8696;[email protected]
MichaelS.HerrmannInsuranceAgency,Inc.MikeHerrmann:480-731-6600;[email protected]
MobileTrainingSolutionsLindaHarrington:520-419-9575;[email protected]
ModernMethodsArtGuzman:702-577-6382;[email protected]
NisusScottLaFave:714-270-0335;[email protected]
PaidInFull,IncJoeLafornara:623-580-7207;[email protected]
PestWestEnvironmentalMikeGoza:480-747-2688;[email protected]
PodiumTremainPeterson:801-376-0677;[email protected]
ProtectABedGaryBrooks:847-998-6901;[email protected]
SyngentaProfessionalJohnChaney:719-252-4091;[email protected]
TargetSpecialtyProductsKurtSmith:480-517-0755;[email protected]:[email protected],RuthLeo:[email protected]
TermatracRickWakenigg:404-210-5633;[email protected]
TheMahoneyGroupJoeSteiner:480-214-2746;[email protected]
Turf&PestSupplyDavidCrandell:602-369-6137;[email protected]
UnivarUSAInc.EdConboy:520-747-8717;[email protected]:480-894-5323;[email protected]:[email protected]
WeisburgerInsuranceBrokerageGaryShapiro:800-431-2794;[email protected]
WorkWaveDanielleYannetta:732-686-7846,[email protected]
[email protected]|602-712-1121#4
AzPPOPOBox13116,Phoenix,AZ85002|