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2018 Media KitActive and Healthy Victorians
Who are we?As the state’s peak association for
leaders in this sector, ACHPER Victoria is the most powerful
channel into this lucrative market.
We have a highly engaged community of over 9,500 teachers working throughout Victoria in the
education sector covering government, independent and faith
based schools.
Our community includes principals, curriculum coordinators,
professional learning coordinators, health teachers, physical education
teachers, leading teachers, generalist teachers, wellbeing
coordinators, sports coordinators and sport coaches.
The education sector is a massive, largely untapped, market.There are over 2,400 schools in Victoria who spend over $2 billion per annum. They employ more than 40,000 people and
represent a significant proportion of the total gross domestic product.
The major challenge, for those seeking access to this market is, it is immensely difficult. There are no quality, publicly available lists and as this sector works heavily on personal relationships, accessing key decision makers is challenging.
We are the most powerful channel to decision makers in this sector.
A Year in Review…VICTORIAN COMMUNITY PROFESSIONAL LEARNING
ANNUAL VICTORIAN CONFERENCE
DIGITAL COMMUNICATION
11,000Total Victorian Contacts
1,011Delegates
Our reach…
achper.vic.edu.au40,692
visits per year
22,572 (55%) new visitors18,120 (45%) returning visitors
155,589 page views(2017 statistics)
Social Media
1,204
2,008
ACHPER Victoria Members and Friends11,000
Position title:Gender:
Year level I mainly teach: Sector:
Career stage:
Emai
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gSend your message directly to over 9,500 highly engaged, health and physical education teachers, school principals, heads of department, tertiary students and industry professionals working in government, independent and faith based schools and organisations across Victoria, via our eNewsletter, The Pulse.
Distribution
Average open rate of 23%(“industry average for Education and Training is 22% “ Mailchimp.com)
Investment (all pricing is per placement)
Position Casual Member NFP
Right-hand box $360 $285 $225
Entitlements: Logo, up to 50 words and website link
Footer Banner $475 $385 $305
Entitlements: Provision of a JPEG image of 851x315 pixels (no larger than 1MB) for insertion at footer of eNewsletter with
web link
Feature Article $630 $500 $400
Entitlements: logo/image, up to 250 words of text and unlimited website links
Exclusive eDM(one per year)
$1,400 N/A N/A
Entitlements: An exclusive electronic direct mail using ACHPER Victoria’s database. Image to be supplied (JPEG
image of 516x803 pixels and no larger than 5MB)
NB: All advertising is subject to approval
2018 Deadlines (subject to change)
Issue Material deadline Publishing date
February 23 January 30 January
March 6 March 13 March
April 12 April 19 April
June 5 June 12 June
July 12 July 19 July
September 28 August 4 September
October 2 October 9 October
December 27 November 4 December
Right-hand box
Feature article
Footer Banner
Even
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adv
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ACHPER Victoria events and conferencesFor more than 30 years we have been designing and delivering high quality, professional learning events for Victorian teachers.
2018 Events and ConferencesEvent Target audience Delegate
numbers *Exhibition space **
Satchel insert **
VCE and Secondary Health and Physical Education Conference
VCE HHD TeachersVCE PE TeachersVCE OES TeachersVCE VET Sport and Recreation Teachers
7 – 10 PE teachers7 – 10 Health teachersHead of Department (HPE/Sport)
250 $825 $385
Primary Health and Physical Education Conference
F – 6 HPE teachersF – 6 Generalist teachersF – 6 Sport coordinators
150 $825 $385
Regional Health and Physical Education Conference
F – VCE (Event TBA)
ACHPER Victoria Health and Physical Education Conference
All the above 1011 see page 6 for full details
* Delegate numbers are estimates based on previous actual attendance** All prices are inclusive of GST
In 2017, 97.7% of delegates rated their overall conference satisfaction as “good” to “high”. A large contributor to the experience for our delegates is the exhibition. 88% of our delegates rated the exhibition as “good” to “highly” valuable.
Annu
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“One giant celebration for
health, outdoor, sport and physical
education”29-30 November 2018 #achpervic18
GOLD SILVER
Promotion as Event Partner on all conference communication material ü ü
An opportunity to address conference delegatesFeature presentation
(audience ~ 200)û
One direct email to all conference delegates pre or post event. ü û
Placement of branding in prominent locations at event ü ü
Inclusion of editorial content for The Pulse eNewsletter (9,500 contacts).ü ü
Exhibition standPlatinum3m x 2m
Gold2m x 1.5m
Complimentary full conference registrations. 4 2
Invitations to the conference VIP morning tea. 2 1
Trade Display Passport Feature Opportunity ü ü
(all prices are inclusive of GST) $9,000 $5,500
Our two-day conference is the premier event for Victorian Health and Physical Education teachers. This annual event attracts more than 1,000 delegates and offers a diverse professional learning program delivered by leading teachers and industry professionals. We attract teachers from all teaching levels, school sectors and career stage.
Conference Partnership Packages:
“Excellent conference. I gained lots of new
ideas that I will use in my classroom. Thank
you!”
More conference promotional opportunities next page
Annu
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29-30 November 2018 #achpervic18
Promotional Opportunities:
“Unbelievably well organised. Staff/volunteers
plentiful and helpful. Presenters were fantastic;
engaging andknowledgeable. Food very nice. A great experience!”
“Very enjoyable 1st ACHPER
Victoria conference, I'll be back next year”
Description Investment(incl GST)
Name badges and lanyards (one opportunity) SOLD
Resource Table Inclusion (limited opportunities) $800
Conference Bag (co-branding opportunity) Negotiable
Volunteer Uniform Branding Opportunity (co-branded) SOLD
Trade Display Passport Feature$950
(plus prize donation $300 min.)
Exhibition Opportunities:Platinum (3m x 2m) $2,750 Exhibition inclusions:
• Company name on fascia• Furniture package; 1 x table, 2 x chairs• 4amp single power point• Company name listed and linked on conference
website and app• Conference App Digital Flyer
Gold (2m x 1.5m) $1,980
Silver (1.8m x 1.8m) $1,540
NFP rate(silver stand only and subject to approval)
$1,078
For more sponsorship and exhibition information for the ACHPER Victoria State Conference please email [email protected]
Annu
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ipYou will generate tangible resultsACHPER Victoria is ideally positioned to drive significant business to our annual partners. As a partner, you can powerfully increase your ability to:
• Generate leads for new business;• Deepen your relationships with key decision
makers within the education sector; • Raise your profile with key decision makers in the
sector; and • Build long term relationships with potential and
existing customers.
Connect directly with our stakeholdersWe are a highly active organisation, having many touch points with members and our broader community.
Fully tailored partnership programWe take pride in the fact our annual partners generate tangible results from us. We don’t prescribe a “one size fits all” scenario, locking you into a package. Instead we learn what your objectives are and work with you to ensure you achieve those.
Annual Partnership
For a discussion about annual partnership options please call Kim Tamas 03 9274 8900
or email [email protected]
Contact UsFor further information and for bookings, please contact:
Kim TamasMarketing & Communications OfficerP: (03) 9274 8900M: 0401 026 377E: [email protected]: www.achper.vic.edu.au
The Australian Council for Health, Physical Education and Recreation (Victorian Branch) Inc.
ABN: 23 911 016 643
GPO Box 412, Melbourne VIC 3067
2018 Annual Partners:
