2020 MEDIA KIT...invaluable assistance for those who are considering buying their first car or living away from home. The handbook is also a handy ... Read Zaidee’s story, ... This

2021 MEDIA KITPolice Citizens Youth Club

www.smarthandbooks.com.austreetsmarthandbooks

The Streetsmart Handbook is a practical life guide for 16 and 17 year old school leavers that is designed to help prepare today’s youth for life after school.The handbook covers important topics from sexual health and the effects of drug and alcohol abuse to legal rights and applying for a loan. It offers information specific to the school leaver, providing invaluable assistance for those who are considering buying their first car or living away from home. The handbook is also a handy guide for teens that are pondering their future career choices and supplies them with advice on apprenticeships, university and TAFE. It provides teens with straight forward, factual information about issues that they will face.The information contained in the Streetsmart Handbook is written by a collection of topical experts, such as the Australian Drug Foundation, Beyond Blue and Quit, who are working together to address the information needs of teens. Content in the handbook is also localised to reflect the unique laws of each State and Territory in Australia.

Streetsmart Handbook

Content providers

Over handbooks distributed to

year 11 students since 20023million

http://www.smarthandbooks.com.au

https://www.facebook.com/streetsmarthandbooks/


Our goal is to bring people together to create safe, connected and inclusive communities where people feel empowered, informed, protected and engaged with one another and with local Police.The purpose of the Streetsmart Handbook is to support teenagers and their parents by providing personal safety information as a preventative approach to crime and personal risk.The Streetsmart Handbook is produced in conjunction with Countrywide Austral and addresses personal safety and crime related issues relating to cyber-bullying, depression, community social behaviour, drugs, alcohol and more. The handbook also lists key organisations and helpline numbers for teenagers and families who need extra support and assistance.

Neighbourhood Watch Australasia

Countrywide Austral and PCYC Victoria have built a strong relationship delivering the Streetsmart Handbook to young people all over Victoria.The handbook has been running since 2002 and we are very proud to be associated with such a fantastic product.PCYC also receives valuable funding which is raised from the advertising which is vital to our ongoing success.This partnership is essential as we work together to support the youth of today.

Police Citizens Youth Club Victoria

Our partners




Chapter detailsHealthy Mind – Good mental health is about being able to work and study to your full potential, cope with day-to-day life stresses, be involved in your community, and live your life in a free and satisfying way. A person who has good mental health has good emotional and social wellbeing and the capacity to cope with change and challenges.

Healthy Body – This section provides information about making good health choices, and where to get help if challenges stop you from maintaining a healthy body.

Healthy Relationships – Confused about the words ‘sex’, ‘sexuality’ and ‘gender’? We don’t blame you. Each of these terms means something completely different. They are complicated concepts, and it can take a while to wrap your head around them.

Party Safe – Whether it’s going to a pub, club, attending a concert or festival, hosting a party or attending one, going out is fun and an important part of being young. If you follow a few simple tips while you’re out and about, you can have a good time as well as keeping you and your friends safe.

School’s Out – You can follow many pathways out of the school grounds. It could be an apprenticeship/traineeship/cadetship or further study. Maybe you want to head straight into the workforce, start a business or take a gap year to think about it some more. While it is great to have options, you do not have to lock yourself into one while you are still finding out what you like.

Getting Stuff Sorted – This section provides information you need to know about getting your driver licence, enrolling to vote and how to manage your own ‘stuff’ like when to get a myGov account and what it is

useful for. It is also time to start thinking about whether you would like to become an organ donor. Read Zaidee’s story, it might change the way you look at organ donation.

A World of Opportunities – This chapter provides information about travelling in Australia or overseas, learning about culture, and enjoying other opportunities and adventures like volunteering in your community or abroad.

Money Matters – Being a full-time secondary student in Victoria means you are eligible for discounts, concessions and maybe even some financial help (eligibility criteria applies). This chapter also provides tips for budgeting, and saving for big-ticket items.




TestimonialsFor more testimonials visit: www.smarthandbooks.com.au/testimonials

“I am the Youth Case Manager at Gunnedah PCYC and I have been given one of your books by the youth support officer from Gunnedah High School. This book was very helpful to our youths who attend our facility.

Senior Constable Sarah HobsonYouth Case ManagerGunnedah PCYC

“I found that the handbook was a great tool for young people, with easy to read and useful information. I would encourage any young person leaving school or moving out of home to have this on hand as a quick “how to” guide to adulting!”

Claudia GilesYouth WorkerMoira Disability & Youth Services

“I had read through it and it was great, it had a lot things in it, things that we could use through our program that we do with our kids.”

Hollie TaggartTamworth Local Aboriginal Land Council

“A very well written publication. The minute I started reading it, I knew it was exactly what I was looking for that I could distribute to our Year 11 and Year 12 students. All appropriate topics for young adults are well written. We will subscribe to this publication annually as long as it is available.”

Dr Darryl ParsonsCurriculum CoordinatorThe Kooralbyn International School

“Safety Bay SHS distributes copies of the publication to students and we always have copies on hand as references to provide information to parents and students alike. Staff find them to be such a valuable resource and students find them easy to read, relevant and fun to share.”

Dwayne WhiteHead of Student ServicesSafety Bay Senior High School




NSW NT QLD SA TAS WA VICAverage Readership Per Edition Includes both printed and digital versions 20,000 20,000 20,000 20,000 20,000 20,000 20,000

Editions Per Year 3 1 3 2 1 3 3

Full Page Mono $1,800 $1,800 $1,800 $1,800 $1,800 $1,800 $1,800

1/2 Page Mono $1,200 $1,200 $1,200 $1,200 $1,200 $1,200 $1,200

1/4 Page Mono $900 $900 $900 $900 $900 $900 $900

1/8 Page – Gold $800 $800 $800 $800 $800 $800 $800

1/12 Page – Silver $600 $600 $600 $600 $600 $600 $600

1/16 Page – Bronze $400 $400 $400 $400 $400 $400 $400

Rate card

Cover prices available upon request. Cover advertising is in full colour. All content advertising is in black and white.

All prices exclude GST.

Enquire about our “Major Sponsor Package”

NSW

QLD

WA

NT

SA

VIC

CO

VER

TEM

PLA

TE




Distribution DatesNSW February, June & OctoberVIC February, June & OctoberQLD February, June & OctoberWA February, June & OctoberSA February & OctoberTAS JuneNT June

Distribution details

Recipients• Year 11 students through local High Schools• Secondary Colleges• Alternative Learning Schools• School teachers including welfare and career

councillors and Year 11 co-ordinators• Various Police Citizen Youth Club centres• Aboriginal Land Councils• Various Aboriginal Corporations• Valued supporters




File preparation• Artwork must be supplied as a high resolution (300 dpi) PDF, EPS, JPG or

TIF file with all fonts embedded.

• Colour artwork must be CMYK. PMS spot colours and RGB images are unacceptable.

• Mono artwork must be greyscale.

• Cover ads must include 3mm bleed on all sides as well as crop marks.

• Ink Weight: 310% - Cover Stock: 250GSM - Inside Stock: 80GSM

• Publishers are not responsible for typesetting/artwork done on behalf of an advertiser.

• All copy is subject to the approval of the publishers (Countrywide Austral). The publishers reserve the right to reject or cancel any advertising at any time for any reason and will not be held responsible for unclaimed material after a period of three months from date of publication.

Mechanical specifications

All measurements in millimetres.NB: There is no colour advertising inside the handbook.

A: Level 2, 310 King Street Melbourne Victoria 3000

T: 03 9937 0200 E: [email protected] publishers

Handbook specsSIZE: A5 (148mm wide x 210mm high)

FORMAT: 80gsm throughout with full colour gloss cover.

AD SIZE DIMENSIONS(width x height)

BLEED SIZE

Cover (Colour) 148 x 210 3mm

Full Page (Mono) 118 x 190 Not required

1/2 Page (Mono) 118 x 94 Not required

1/4 Page (Mono) 57 x 94 Not required

1/8 Page – Gold (Mono) 57 x 46 Not required

1/12 Page – Silver (Mono) 57 x 30 Not required

1/16 Page – Bronze (Mono) 57 x 22 Not required



Documents

2020 MEDIA KIT...invaluable assistance for those who are considering buying their first car or living away from home. The handbook is also a handy ... Read Zaidee’s story, ... This