GE Café Appliances: Now CAFÉ AppliancesGE Café™ is being rebranded as CAFÉ Appliances. You’ll no longer see a GE badge on any product or in the name. The first big launch from CAFÉ is the CAFÉ Matte Collection. With bold finishes and customizable accents, our members can bring their personality to the kitchen while enjoying high-performance features to help them cook, chill and clean like a pro.

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CAFÉ Matte CollectionThis collection is ideal for full kitchen suites. The distinctive design increases the possibility of multiple appliance sales! Members will be delighted with the designer-curated brushed bronze accents offered on the matte white suite and brushed stainless accents on the matte black suite.

However, members may choose to personalize their CAFÉ Matte collection appliances. Custom handles and knobs are available in four colors inspired by the latest trends in cabinet hardware.

Updated PerformanceThe CAFÉ brand is all about providing chef-inspired cooking performance so members have the tools to take their cooking ambitions to the next level. Also, all CAFÉ Matte appliances — cooking, refrigeration and cleanup — are smart appliances with Wi-Fi technology.

need to knowThanks to popular DIY and home shows on TV, more members are showing an interest in renovation and design. This is great news for you! In fact, research shows that 39% of renovation homeowners splurge on all new appliances while 36% splurge on some new appliances.1

In 2016, remodeling projects even surpassed 2007 levels, which was the height of remodeling in the previous decade, and the growth shows no signs of stopping.2

Tell us what you

think!

1Source: 2018 Houzz Kitchen Study. 2Source: 4Q17 Metrostudy’s Residential Remodeling Index.

OCTOBER 2018 | HA-MATT SALES TODAY8

30" FREESTANDING BLACK MATTE SUITE

#TBD (CFE28TP3MD1): 27.8 Cu. Ft. Refrigerator with Hot Water Dispenser

#TBD (CDT836P3MD1): Stainless Steel Interior Dishwasher

#TBD (CVW73013MDS): Wall-Mount Glass Canopy Chimney Hood

#TBD (CGB500P3MD1): Freestanding Gas Oven with Convection Range or

#TBD (CES700P3MD1): Electric Front Control Radiant and Convection Range with Warming Drawer

30" BUILT-IN WHITE MATTE SUITE

#TBD (CFE28TP4MW2): 27.8 Cu. Ft. Refrigerator with Hot Water Dispenser

#TBD (CDT866P4MW2): Stainless Interior Dishwasher with Third Rack

#TBD (CVW73014MWM): Wall-Mount Glass Canopy Chimney Hood

#TBD (CEP70303MS2/CGP95303MS2): Electric or Gas Cooktop

#TBD (CTS90DP4MW2): Single Convection Wall Oven

CAFÉ Matte Collection at SearsSears carries a large array of these beautiful items so our members can build the kitchen suite of their dreams! Visit the online version of this magazine and click here to see all of the items we have available!

need to knowIf a member chooses to customize their new CAFÉ Matte collection models, make sure you order their preferred custom accessory kit when they purchase the base model. That way, the customized handles and knobs can be installed onsite at the time of delivery.

Brushed Black Brushed Bronze

Brushed Copper Brushed Stainless

For more information on these items and to view galleries, visit the new website, CAFÉAppliances.com.

Item numbers to come! Please check the online version of this magazine, where we will post item numbers as soon as they become available.

sales tipBesides being beautiful, this collection has the added benefits of hiding fingerprints and holding magnets.

9OCTOBER 2018 | HA-MATT SALES TODAY