3D video cameras to capture, analyze and report real-time customer activity

_INTRO

_APPLICATIONS

_FULL SITE TRACKING

Start

End

_C STORE EXAMPLE

Number

Zone Information

_TRACK DETAIL

_TRACK DETAIL

_TRACKS COMBINED

_WHY TRACK

Zone Penetration v Arrivals

Aisle/Merchandising Dynamics

Point-to-Point associations

Design, Test, Tweak, Learn & Roll out

Promotional Monitoring

Flow/Movement & Dwell Movement

Area Utilization

Staff Utilization

Customer/Browser alerts

Marketing Material Positioning

Real Operational Understanding

_REPORTING MODULES

Traffic Analysis module

• Customer visits

• Conversion rates*

• Demand per labour hour**

Queue & Service Analysis module

• Queue lengths

• Queue wait time

• Service Availability

• Service Times

• KPI Compliance

• Idle Time

Labour analysis module

• # Customer served

• # served per cashier

• # served per cashier hour

• Transaction times

• Txn times by txn type*

• Txn times by cashier*

• Cashier utilization

• Cashier availability %

• Cashier utilization %

Touch Point Analysis module

• Touch Point Visits

• Touch Point Stops

• Conversion*

• Duration of visit

• % of branch visited

Layout analysis module

• Most popular paths (flow)

• Most popular stops (dwell)

• Time in store

• Point-2-Point Associations

• Ranking of Zones

PROCESSES

STORES TRANSMITS

CAPTURES

Stereo Appliance with embedded analytics

•No other hardware required

•About the size of a blackboard eraser, 7.7oz (220g)

IP Based System

•Remote configuration, management, diagnostics and upgrades

Extremely Accurate

•95% committed accuracy

•Can filter children and shopping carts

Flexible installation

•Mount as high as 50’ (15m), indoor or outdoor

•Mount oblique to maximize coverage area

•Can have up to 6 counting zones per sensor

Lowest Total Cost of Ownership

•Beats thermal and monocular/PC based video analytics in overall cost of ownership

_CLARITY™

High Accuracy

Path-Linking (Patented)

Count OnceTM

Build-a-QueueTM

Adults, Children and Group counts

Individual Wait Times

Shape Recognition (Trolleys, Pushchairs)

Mixed zones per Clarity

Low bandwidth impact ‘Green’ 8w

Wide Field of View

High, Wide, Oblique

On board Resilience

‘Pure’ Data in XML format

Passes Data Protection

Low Light environments (2 LUX)

Proactive Reports/Alerts

Central Management

Remote audits

Full Customer Journey

_USP

Founded in 2001 - we build video analytic software to track and measure people behaviour. NCR spin-off technology

Owner and Developer of Clarity™ & BehaviorIQTM

Designed, Developed and Enhanced for over 10 years & protected by 7 patents

More global deployments than any other video analytic appliance

Head office is in Atlanta, US and EMEA Head Office in Newbury, UK

Solutions predominately focus on retailers, retail mall developers, retail banking and security industries.

Official Partners

_COMPANY BACKGROUND

PAGE 20

SSL-Enabled

Data Warehouse

128-bit SSL DSL Line

Or Exist Network

TASM Data

Manager

Remote configuration,

Validation, Support

management

Intelligence Server

Web ServersBusiness Services

Dashboard

Event-based notifications

Portal

Adhoc Query

Analysis

Reporting

Interfaces

Input/output to third-party

databases and systems

_ARCHITECTURE

_REPORTS

_DASHBOARD REPORTS

Capture Rate, Browse, Entry

Avg. No. of people to pass

Avg. No. of people to browse

Avg. No. of people to enter

Arrivals: by time of day, day of week

* Real Client data

Store Scorecard : A better measure