Accessories’ Package 2011

CATS Classified, Car-nival 2011

Agenda

• What?• Why?• Where & When? • What can you find there?• Car-nival 2010 – Proven Success• The Package

2CATS Classified, Car-nival 2011

What is Car-nival

• The most exciting car event of the year

• A one-stop place where car buyers and lovers can purchase their dreams cars and peripherals required for their cars.

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Why?

• To provide a value-added service to ‘vehicle’ advertisers

• To position CATS Classified Car-nival as the biggest and the most successful car exhibition in Singapore.

• To create a platform where advertisers can connect with potential customers.

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Where and When?

• Venue: Singapore Expo Hall 5

• Date: 10 July 2011

• Time: 10am – 8pm

• Feature date: 10 July 2011 (Sun) in SuT and ZB

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What can you find there?

• Sale of more than 350 new and pre-owned cars

• Sale of quality car services, products and accessories

• Entertainment programmes for the family

• Lucky draws for buyers

• Freebies for visitors

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Buyer’s Promotions

• $3,500 worth of prizes* to be won!

• New Car buyers

– Top prize (1 winner): $2,000 worth of petrol vouchers

• Pre-ownerd Car buyers

– Top prize (1 winner): $1,000 worth of petrol vouchers

• Car Accessories buyers

– Top prize (1 winner): $500 worth of petrol vouchers

*Prizes subject to change

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Freebies for visitors

• Drinks

• Ice- Cream

• Pop corn

• Candy floss

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Car-nival 2010

• No. of visitors: over 70,000

• No. of participants: > 100

• No. of cars sold: > 330

• Amount transacted: >$25 million

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CATS Classified, Car-nival 2011 10

Car-nival 2010 – Traffic Police Road Safety Event

Traffic Police came in with $42,888 booth package and we provided them the platform to carry out their activities (i.e. Use of stage and part of atrium in the morning.

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Car-nival 2010 – Event activities

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Publicity Campaigns

The Straits Times

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Publicity Campaigns

Lianhe Zaobao

Publicity Commitment

• Promotional advertisements worth over $300,000 in CATS Classified in The Straits Times and Lianhe Zaobao to promote the event.

• A listing of your company’s name, address and telephone number in CATS Classified in The Sunday Times and Lianhe Zaobao on 10 July 2011.

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Advertising Package

• Booking Price– Media Cost + 1 Booth Cost + GST

– $2,988 + $500 + GST

• Package includes:– 10cm x 3col, B&W advertisement in CATS Classified in The Sunday

Times on 10 July 2011.

– 10cm x 3col, B&W advertisement in CATS Classified in Lianhe Zaobao on 10 July 2011.

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Advertising Package (Booth entitlements)

• Package includes:– 1 exhibition space (18sqm, with carpeting).

– 1 signage for company name.

– 2 information counters.

– 3 chairs.

– 1 power point (13amp).

– 4 florescent lights

– Listing of your company’s name, address and telephone number in CATS Classified in The Sunday Times and Lianhe Zaobao on 11 July 2010.

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