AIS 2012 OFFICIAL PROGRAM

IN ASSOCIATION WITH/ARUBAINSTYLE

31-4 November 2012

welcomeBonbini! Welcome to ARUBA IN STYLE. Arubas exotic flair, demonstrated through its architecture, sensational dining and unsurpassed shopping, welcomes over 700,000+ jetsetters each year. Truly one of the crown jewels of the Caribbean, Aruba is also a premiere fashion and shopping destination with hundreds of international designer stores and numerous exquisite malls, featuring local and world-renowned fashion brands. It is no wonder why Aruba has become the home of many festivals and events honoring our beautiful scenery and fashionable locals and visitors.

ARUBA IN STYLE is a 4-day celebration of all things stylish. This special event celebrates Arubas eclectic fashion-forward spirit in one of the worlds most beautiful settings. Runway shows, pool and beachside presentations, private island tours and after parties for international media, industry professionals and fashionable customers are planned to make this week fun and productive.

2011s inaugural event presented world-renowned fashion designers and attracted journalists from numerous international publications, including Elle, In Touch, Glam, Life & Style, Travel and Leisure, The Daily Front Row and Refinery 29, resulting in an impressive 40 million media impressions. ARUBA IN STYLE 2012 promises to even bigger and better thanks to your support.

Enjoy the shows, events and the island of Aruba!

Dear Fashion Friends of Aruba, Welcome to the second edition of ARUBA IN STYLE, the Caribbeans leading fashion & lifestyle event. ARUBA IN STYLE brings forward the creativity and passion of internationally acclaimed fashion designers, and were happy to have Aruba as the platform presenting some of the worlds leading fashion designers.

It is a privilege to have such world renowned designers present their latest collections here in Aruba and to have the islands leading local designers be part of the ARUBA IN STYLE program which is a nice addition to this years schedule. Last years event brought to the island internationally acclaimed designers such as Custo Barcelona, ISSA London, Beach Bunny, Aqua di Lara and celebrities like the Hiltons. This fashion event was widely publicized in countries around the world, placing Aruba as a tourist destination with style and reflecting a cosmopolitan lifestyle.

This years run of shows, parties and events are highlighted by an eclectic group of designers from Brazil, Venezuela, Canada, U.S.A., Colombia, the Netherlands and Aruba. ARUBA IN STYLE promises to be a fantastic program of events.My warmest welcome to all participating in the ARUBA IN STYLE events, which will take place mostly in outdoor locations showcasing Arubas vibrant ambiance. Enjoy.

Minister of Tourism, Transportation and LabourOtmar E. Oduber

Dear Friends of Aruba,

Welcome to our second annual ARUBA IN STYLE. We are honored to host you and would like to welcome all of you -- talented designers, celebrities, models, fashion icons, international press and guests -- to our One Happy Island.

After a successful first year, we are privileged to once again host an event of such magnitude that positions Aruba as an upscale, fashionable destination, appealing

to the discerning luxury traveler. As an island, we are thrilled to see that ARUBA IN STYLE provides a platform for famous, influential and talented designers to showcase their latest collections from local and international fashion arenas.

During your stay, we hope you discover and experience all that truly makes Aruba the One Happy Island, from the warmth of our sunshine and the genuine spirits of our friendly people to the tranquility of our picturesque beaches and the wild, rugged beauty of our land.

Together with the Aruba Tourism Authority team, I would like to wish you a happy and treasured time on our island.

Warm regards,

Ronella Tjin Asjoe-Croes, CEOAruba Tourism Authority

WELCOMETO ARUBAARUBAIN STYLE2012

RESORT, CASINO & SPAARUBA

ARUBAIN STYLE2012NOV 1 -4OFFICIAL SCHEDULEWWW.ARUBAINSTYLE.COM

THU / NOV 1

10AM-8PM ABSOLUT FASHION SHOPPING EVENT SPECIAL IN STORE INCENTIVES, LIVE MODELS, COCKTAILS & DJ FROM 3-8PM RENAISSANCE MALL

6PM ARUBA IN STYLE KICKOFF PARTY & PRESS CONFERENCE BERJHENY DEL MAR (ARUBA) LBD CHARITY AUCTION BENEFITING CRECIENDO POOL DECK AT RENAISSANCE ARUBA RESORT & CASINO

6PM DUTCH & ARUBAN GROUP SHOW ALLAN VOS (HOLLAND) EDWIN OUDSHOORN (HOLLAND) ELISA LEJUEZ (ARUBA) GIGLIOLA DESIGNS (ARUBA) PURE BEACH AT DIVI ARUBA PHOENIX BEACH RESORT

7:30PM CAFFE SWIMWEAR (COLOMBIA) POOL DECK AT DIVI ARUBA PHOENIX BEACH RESORT

8PM ARUBIANAS BY EVA ZISSU (VENEZUELA) FEATURING RAY 4DJ POOL DECK AT DIVI ARUBA PHOENIX BEACH RESORT

SAT / NOV 3

9PM RONCHI DE CUBA PRESENTATION & PARTY (ARUBA) TIERRA DEL SOL MANSION *PRIVATE EVENT / FOR TICKETS: [email protected]

11AM WEDDING CHAMPAGNE BRUNCH SAMUEL CIRNANSCK (BRAZIL) WINDOWS ON ARUBA AT DIVI LINKS GOLF & BEACH RESORT *PRIVATE EVENT / FOR TICKETS: [email protected]

FRI / NOV 2

SUN / NOV 4

8PM ARUBA IN STYLE CLOSING PARTY POOL DECK AT RENAISSANCE ARUBA RESORT & CASINO

8PM INTERNATIONAL SWIM SHOW & SOIRE AGUA BENDITA (COLOMBIA) AQUA DI LARA (CANADA) POKO PANO (BRAZIL) FEATURING DJ MICKEY FENTROSS TIERRA DEL SOL

JOIN US EACH NIGHT AFTER SCHEDULED EVENTS FOR AN AFTER PARTY AT CONFESSION CLUBTHU 10PM-1AM / FRI 12AM-3AM / SAT 11PM-3AM

10PM CHARLOTTE RONSON (USA) FEATURING DJ MICKEY FENTROSS TIERRA DEL SOL

10 ARUBA IN STYLE 2012

www.arubainstyle.com

AQUA DI LARA

SAT NOV 3 l 8PM aquadilara.com

EDWIN OUDSHOORN

FR NOV 2 l 6PMedwinoudshoorn.com

ELISA LEjUEz

FR NOV 2 l 6PMelisalejuez.com

ARUBIANAS BY EvA zISSU

FR NOV 2 l 8PMevazissu.com

ALLAN vOS

FR NOV 2 l 6PMallanvos.nl

AGUA BENDITA

SAT NOV 3 l 8PMaguabendita.com.co

111-4 November 2012

CHARLOTTE RONSON

SAT NOV 3 l 10PM charlotteronson.com

GIGLIOLA DESIGNS

FRI NOV 2 l 6PM

SAMUEL CIRNANSCK

SAT NOV 3 l 11AM samuelcirnansck.com.br

CAFFE SWIMWEAR

FRI NOV 2 l 7:30PM caffeswimwear.com

BERjHENY DEL MAR

TH NOV 1 l 6PM berjheny.com

pOKO pANO

SAT NOV 3 l 8PM pokopano.com.br

RONCHI DE CUBA

pRESENTATION & pARTY

FR NOV 2 l 9PM



Founded in 1920, TOUS has created

an innovative jewelry concept with

a distinctive approach to

traditional high end jewelry. TOUS

creates original jewels crafted in

unique materials: day-to-night

jewelry following the latest trends.

This family-owned company has

evolved into a global lifestyle

brand with its jewelry, accessories,

watches and fragrance collections.

Today, the Barcelona-

based company is present in 45

countries with more than 400

stores in cities such as New York,

Mexico or Tokyo.

TOUS history begins in 1920 when Salvador Tous Blavi opens a small watchmakers shop

in Manresa (Barcelona). In 1960, Salvador Tous, the founders son, marries Rosa Oriol and together take over the family business. Salvadors enterprising

spirit and Rosas creativity infuse fresh air to the family business with the creation of her first designs that achieved a great success

due to its originality.

In the 1970s, 90% of the products are own-manufactured.

In 1985 after one of Rosas trips she created the TOUS bear that soon became the icon

of the brand. This point marks the beginning of the brands national growth and thanks

to its unique style based in the new concept of fashion-jewelry soon gained an

increasing standing in the fashion arena.

In the beginning of the 90s, the couples 4 daughters join the family business and

in 1996 the brand begins its process of internationalization with the opening of its

first store in Japan.

In 1997 Eugenia Martinez de Irujo, Duchess of Montoro, becomes the brand

ambassador but her interest for design led her to launch her first own collection

signed by Eugenia.

In 2000 TOUS launches new lines of products including as leather goods, accessories, fragrances and watches that from that point will be closely associated to the development of the brand. According to the brands expansion plan, the first store in Mexico is opened. The brand soon gained prestige and success and it became the second most important market after the Spanish one and gives a boost to the expansion through out America.

In 2004 TOUS opens its store 200 and lands at the world fashion capital cities:

Paris and New York.

In 2005 TOUS enters for the first time the Europes 500 ranking, a list of the top 500 companies with the highest growth and job creation. In 2007, TOUS opens ew corporate headquarters in an historic textile factory in Manresa. The renovation of the new building was made according to environmental respectful criteria and modern construction techniques have been applied in order to promote energy savings and efficiency. TOUS firmly believes in equal opportunities for women and has always been

committed to implementing work-family conciliation strategies. For this reason some years ago the company established a ursery for its employees children in its headquarters. 2008 was a key year for the brand: Kylie Minogue was chosen as image of the brand until 2010 and the openings of flagship stores in the emblematic cities of Paris and Barcelona. 2010: Salvador Tous: Our main challenge is to maintain the growth rate weve been having in the last 10 years. We have reinforced the structure to achieve an advantaged position in the international market. In 2011 TOUS launches a special

collaboration with Manolo Blahnik to create the collection Manolo Blahnik for TOUS: pendants that are exact reproductions in gold and silver of the Campari shoe. In 2011 TOUS announces Jennifer Lopez as the new face of the brand in its effort to continue to evolve into an international powerhouse. In 2012 TOUS launches the (TOUS)RED bracelet. The goal is to contribute a percentage of the sale to the Global Fund to help deliver an AIDS free generation by 2015. In 2012 TOUS launches a new advertising campaign shot by fashion photographer Terry Richardson.



NoTeS:



exTeNdiNg a Special

ThaNk you...

The office of miNiSTer

of TouriSm,

TraNSporT aNd labour

aruba TouriSm

auThoriTy

...aNd To our eveNT

SpoNSorS, veNdorS,

deSigNerS, modelS,

voluNTeerS, media aNd

gueSTS

RESORT, CASINO & SPAARUBA

Documents

AIS 2012 OFFICIAL PROGRAM