Al Baraka CSR presentation OICCIoicci.org/wp-content/uploads/2014/07/Al-Baraka-Bank-Pakistan... · Al Baraka Bank (Pakistan) Limited: CSR Presentation . ... way towards McDonalds,

The 8th GSM, Nov 2009, Manama, Pakistan

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10th GSM Nov 3-4, 2010,_ Pakistan Private & Confidential

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Al Baraka Bank (Pakistan) Limited:CSR Presentation


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2Al Baraka Bank (Pakistan) Limiteda member of the Al Baraka Banking Group (ABG), Bahrain

ABPL has assets in excess of PKR 85 billion

a workforce of around 1,400 professionals

a network of 110 branches in 54 cities and towns pan Pakistan

ABPL is providing its customers with a full range of shariah compliant banking products and services, supported by a qualified workforce and industry best practices.

a wide array of Islamic financing products, such as Murabaha, Ijarah, Musharakah and Islamic Export Refinance, catering to a cross-section of customers including corporate, SME and consumer sectors.

Various Shariah compliant deposit schemes for customers for investing in, along with a variety of ancillary services such as online branch banking, ATM/debit card, SMS banking, electronic statement of accounts, safe deposit lockers and utility bill payments.


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Sponsor’s Profile

• a subsidiary of Al Baraka Banking Group (AGB), a Bahrain Joint Stock Company, listed on

Bahrain and NASDAQ Dubai stock exchanges.

• ABG is a leading International Islamic bank with Standard & Poor’s long and short-term

credit ratings of BBB- and A-3 respectively and offers retail, corporate and investment

banking, and treasury services .

• The authorized capital of ABG is US$1.5 billion; asset base of US$21.0 billion and total

equity of US$ 2.0 billion

• The group has a wide geographical presence in the form of subsidiary units and

representative offices spanning from Europe to MENA and Asia, with a network exceeding

480 branches in 15 countries and is continuously expanding.


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Core Values

Partnership - Our shared beliefs create strong bonds that form the basis of long term relationships with customers and staff.

Driven - We have the energy and perseverance it will take to make an impact in our customer’s lives and for the greater good of the society.

Neighborly - We value and respect the communities we serve. Our doors are always open; our customers always experience a warm-hearted, hospitable welcome and accommodating service.

Peace of Mind - Our customers are rest assured that their financial interests are being managed by us to the highest ethical standards.


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Corporate Social Responsibility (CSR)Activity Outlook 2013


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CSR Activities - 2013

At Al Baraka, we believe – our commitment to CSR related activities, is a balanced approach to address economic, social and environmental issues aimed to benefit people, communities and society at large.

As part of our CSR objectives for the year 2013, we have carried out the following activities:

Cleaning the Beach… The Big Clean up !

Green Environment for a Healthy Life

Muskan – Clean up and branding drive at a local Children’s Hospital


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CSR Activity ‘The Big Clean up’Background:

A drive towards a better and cleaner environment- ‘The Big Clean Up’ is a CSR initiative by Al Baraka Bank (Pakistan) Limited, in an effort to raise awareness for a cleaner and healthier environment and to promote an attitude of responsibility among its employees, youth, their friends and families, and students from universities and Colleges, who have attended the event.

Activity:

The participants gathered early in the morning, to pick up trash and they cleaned their way towards McDonalds, Sea View, while spreading awareness about the responsibility of each individual to keep the beach clean.

The whole stretch of the beach was branded with colorful banners and messages promoting a healthier environment with the slogans like ‘Saving our beaches one piece of trash at a time’ and ‘We are responsible for our beaches’, etc

Participants were distributed each with Branded T-Shirts and caps that has slogans being a continuous reminder.

Trash bins were placed at the beach area serving as a recall

Sign boards with appropriate slogans were branded


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Green Environment for a Healthy Life

Objective :

To create awareness amongst people regarding the importance of Solid waste management. The activity covered two basic objectives:

Involve People:

• Making People participate in various activities. Target audience included Al-Baraka employees, students and people at large due to the wide scale marketing of the CSR activity.

Putting a system into place:

• Ensured implementation of a cleaning system after the activities come to an end.


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Green Environment for a Healthy Life - ActivityGreen Environment Week:

A Green Environment week was celebrated in Karachi. This covered various places in Karachi including:

Schools

Hospitals

Public Places: Including the Karachi Zoo, Airport, Stations and various shopping plazas.

Awareness Booths: Awareness booths were placed at various places across Karachi during the week with 2 spokespersons present at all times through the day.

Promotion and Branding Material: All Branding material were co-branded, between WWF-P and Al Baraka

Branding Materials included standees, posters, dustbins, plant sapling giveaways and T-shirts.

Promotion at various public places including bus shelters were done.

Paper Key chains were distributed.


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CSR Activity – MuskaanBackground:

To endorse & re enforce the role and commitment Al Baraka towards the betterment of society, the CSR activity was organized at ‘NICH – National Institute of Child Aid’

Activity: The Children Nursery was revamped, with new Air Conditioners, and a cleaning activity was performed.

A well needed paint job was also carried out at the NICH, Children Ward

Dustbins were placed throughout the vicinity,

Air freshener were placed in and around the children ward and in other areas, to keep it lively.

A water dispenser was also placed near the children nursery, for guests visiting the nursery.

Well needed hands sanitizers were placed in the Children nursery.

A Plantation exercise was also carried out, to setup a legacy.

50 Branded Public service message strip for hospital


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CSR Activity – Muskaan


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Last Words:

We, at Al Baraka feels that all these CSR Activities are just a new beginning for a better

and prosperous future, and by contributing positively in CSR related activities, we

are encouraging people from all walks of lives to take it further and maintain it from

here on wards.

We feel, we have an obligation towards society – and our acts are a witness to it !

……………… the Beginning ! ! !

Documents

Al Baraka CSR presentation OICCIoicci.org/wp-content/uploads/2014/07/Al-Baraka-Bank-Pakistan... · Al Baraka Bank (Pakistan) Limited: CSR Presentation . ... way towards McDonalds,