American Dream of the 1950s How do people live the American Dream?
American Business more people move into higher-paying white collar professions (managers, sales, clerical) Corporations expand buying other companies, creating conglomerates Some form franchises like Ray Croc who bought McDonalds & franchised out the business
Suburban America Middle-class whites leave the cities, go to suburbs white flight Incredible # of children born after the war known as the baby boom, family & values emphasized 50s television also glorifies women as homemakers http://www.youtube.com/watch?v=Sam9wP_uMEA Entertainment industry expands w incl. drive-in theatres & 3-D movies & comics. Sports also very popular (MLB & NFL)
Automobile Culture Suburban living made the car a necessity Good advertising & easy credit terms made cars popular Interstate Highway System federal govt builds a nationwide network of roads & highways Interstate Hwy make high speed trucking possible People also flock to vacation spots
Pop Culture of the 50s Television is the new form of mass media (5% of homes in 1950, 55% by 1954, 90% by 1959) http://www.youtube.com/watch?v=WJ-IPXpvRaU Invention of TV Guide & TV Dinners make viewing easier http://www.youtube.com/watch?v=49Qn38WdTTs Beatniks Beat movement starts in San Francisco, people who didnt believe in the mainstream conformity of the 1950s
Teenagers 50s begins emergence of the teenager Numerous products geared towards teens (clothes, music, hygiene) Comics, movies & music geared toward the teenage audience Rock N Roll Chuck Berry, Richard Penniman & Bill Haley make Rock N Roll popular amongst teens http://www.youtube.com/watch?v=F5fsqYctXgM http://www.youtube.com/watch?v=6ofD9t_s ULM&feature=related Elvis Presley brings Rock n Roll into the mainstream
When America was Rocked 1.How did the Ed Sullivan Show help Elvis? 2.How was Elvis changing America? 3.How were teens influenced by rock? 4.How could rock n roll lead to the turmoil of the 60s?