-
Innovation, Big Data and SAP HANA Make Big Data Real with SAP
Solutions
Alessandro Nibioli, SAP Italia
-
Disruptive technologies are transforming business
models everywhere
CLOUD
Abundance of cheap
computational power and storage
BIG DATA
Real-time analytics for behavioral
and predictive insights
MOBILE
The new de facto standard in
business interaction
SOCIAL
Business oriented social
networks
-
2013 SAP AG. All rights reserved. 3
Businesses must focus on four key areas where
innovations can lead to the next wave of growth
business leaders believe that
customer experience is the next
corporate battleground
higher operating margin than the
ones with poor employee
engagements
Increase in operating margin in retail
leveraging Big Data as the new
resource
in productivity gain when using
social collaboration tools in
workplaces
3X
71% Next-Generation
Customer Experience
Employee Engagement &
Empowerment
Real-time Resource
Optimization
Networked Opportunity &
Advantage
60%
25%
-
Our portfolio combines the best of next-generation
technology to help your business innovate and grow
Unwire your business to deliver secure, real-time,
business-critical information anytime, anywhere, to anyone, on any
mobile device.
Run your business smarter, faster, and
simpler, with an integrated suite of
applications powered by SAP HANA delivering long-term
predictability and
nondisruptive innovation.
Applications
Explore and exploit data, find
answers in real time, and make
confident decisions. Harness visually
compelling, easy-to-use tools on the
devices of your choice.
Analytics
Mobile
Simplify your IT infrastructure dramatically and drive
high-value innovation by exploiting
across structured and unstructured data sources.
Database & Technology
A real-time business platform, powered by SAP HANA
Capture the power of the cloud while fully integrating with
on-premise investments. Empower your employees, engage customers,
and collaborate with partners across business networks.
Cloud
-
Our innovations are combined into powerful solutions to
help solve the most challenging business issues O
il &
Gas In
du
str
y V
alu
e M
ap
-
Win the new frontier of business innovation with
Mobile
Asset Management
Access to asset location, repair history, work order
details, materials needed
Complete Work Orders and capture all relevant data
Create Notifications or Work Orders on the spot
CATS - time & attendance
Guided workflow
Material Management
Speed receipt and back-order reporting to-and-from
shipping/receiving
Perform physical and cycle counts quickly
Accept & distribute incoming materials by PO
SAP Work Manager SAP Inventory Manager SAP Rounds Manager
Condition Monitoring
Take measurements and readings
Historic standards and safe ranges
Generate notifications on-the-spot
Trend readings, points and sequences
to avoid emergencies and
outages
SAP Fiori
Keeping simple things simple
-
Combine it with the simplicity, speed and
economics of cloud
public cloud People Customer Money Supplier
Capture the power of the cloud while fully integrating with
on-premise investments. Empower your employees, engage customers,
and collaborate with partners across
business networks.
Cloud
managed cloud Own & 3rd party
SAP HANA
applications
BW
SAP Business Suite
powered by
SAP HANA
SAP HANA
applications
-
Cloud
LOB and Suite Solutions
Loosely Coupled Line of Business Cloud Solutions Cloud Suite
Cross Solution: Social (SAP Jam) / Analytics / Mobility /
Business Networks
People
Employee Central Global Core HR
Global Cloud Payroll
End-to-end Talent Management
Customer
Sales
Service
Marketing
Social Customer Engagement
Supplier
Strategic Sourcing
Contract Lifecycle Mgmt
Supplier Managementt
Suite
SAP Business ByDesign
SAP Business One OnDemand
Money
SAP Financials OnDemand
Travel OnDemand
-
Cloud
Hybrid Deployment, Cloud for Sales example
Clo
ud
So
luti
on
s
Cloud + CRM
SAP CRM
SAP ERP
Two-tier CRM
Headquarters
Subsidiaries
On
-pre
mis
e S
olu
tio
ns
Pre-Built and Maintained Integration
Cloud for Sales
Cloud for Sales
Cloud for Sales
SAP CRM
SAP ERP
Cloud + ERP
SAP ERP
Cloud for Sales
Cloud + 3rd Party
3rd Party System
-
At the heart of our innovation is SAP HANA
First picture: High Performance Analytic Appliance
SA
P H
AN
A
Real-time, trusted data
Real-time business
Real-time
applications
SAP in-memory
computing
SAP
Business
Suite
SAP NetWeaver
Business
Warehouse
Other Data
Sources
Real-time
copy
Real-time
analytics
SAP Business
Objects tools Other query tools 100%
In-memory computing
Enable real-time
processing of transactional
and analytical data
520x Compression
Reduce storage
requirements and TCO
1010,000x
Faster
Execute on insights faster with
massively parallel scaling and
multicore architecture
-
SAP HANA
Architecture and Full Offerings
( )
Business
Suite
on HANA
Business One
on HANA
Side-by-side scenarios Integrated scenarios
HANA RDS
HANA
new
apps
HANA DB
CR
M
SC
M
SR
M
PL
M
ER
P
VD
L
SAP
Business Suite
BW
Ap
ps
HANA DB
Apps
CRM customer segmentation
COPA
Finance & controlling
BW powered by HANA
Business Planning & Consolidation on
HANA
Business Suite on HANA
HANA new analytics
SAP HANA DB
Custom datamart/any app
BusinessObjects BI
Lumira
Text & Predictive Analysis
Sales analysis for retail
Liquidity risk management
ERP operational reporting
Social sentiment intelligence
Sales pipeline analysis
Business One on HANA
SAP Business One Analytics
on HANA
HANA new analytics
Business Intelligence on demand
Sales & operations planning
Supplier InfoNet
Developer Access via Amazon Web
Services (AWS)
Smart meter analytics
Precision retailing
Cash forecasting
Standalone app from
partners
And much more from SAP, ISVs and start-ups
HANA
DB
SAP
Business One
MS
SQL
HANA
accelerators BW on
HANA HANA
platform
(datamart)
HANA
apps for Suite
(incl. reporting & analytics)
Cloud
on HANA
Any DB HANA DB
BW SAP
Business
Suite
Any DB
Client
SAP
Business
Suite
HANA DB Any DB
HANA DB
Client
OD/SF solutions
Any DB HANA DB
SAP
Suite
& any
app
Data
mart
SAP BO BI
Any DB HANA DB
Apps SAP
Business
Suite
New
frontiers
-
Big Data
Make Big Data real with SAP solutions
-
Mobile
CRM Data
Planning
Opportunities
Transactions
Customer Sales Order
Things
Instant Messages
Demand
Inventory
Big Data
Data volumes
and types
have grown
radically
Sales Order
Things
Mobile Demand
Big Data
CRM Data
Customer Planning Transactions
-
1990 2013 2000 2005 2010
ANALYTICS
(CIRCA 1980)
PREDICTIVE ANALYTICS
(CIRCA 1980)
SEMANTICANALYTICS
(CIRCA 1980)
Evolving towards Big Data
REAL TIME IN THE CLOUD
PERSONAL COMPUTER AND CLIENT SERVER
DATABASE
(CIRCA 1980)
WWW MOBILE
SOCIAL
B2B/ B2C
BIG DATA
REAL TIME
1,000,000+ SOLD
3,000,000 people had access to
Internet worldwide
More people have mobile phones than
electricity or safe drinking water
Facebook: 1 billion users; 600 mobile users; more
than 42 million pages and 9 million apps
Youtube: 4 billion views per day
Google+: 400 million registered users
Skype: 250 million monthly connected users
-
Big Datas Impact
$300
Billion in potential annual
value to US health
care - more than
double the total
annual health care
spending in Spain
250B in potential annual
value to Europes public sector
administration -
more than GDP of
Greece
$600
Billion in potential annual
consumer surplus
from using personal
location data
globally
McKinsey: Big Data - The Next Frontier report. Sept. 2011
60% potential increase in
retailers operating margins possible
with Big Data
-
SAP makes Big Data real
SAP HANA
Platform SAP Data Services
Real-time Real World Real Results
SAP
Analytics & Apps
-
Imagine if you could
Instantly predict market trends and
customer needs
Predict how market price volatility
will impact your production plans
See changes in demand or supply
across your entire Supply Chain
immediately
Monitor and analyze all deviations
and quality issues in your
production process
Provide exactly the right offers and
service levels to every customer
Have a continuously-updated
window onto future sales, showing
changes in real time
Understand what your customers &
potential customers are saying
about you, right now
Use advanced predictive analysis
to offer personalized healthcare
-
Most
Established
KPIs too 10%
75%
Use Analytics
Today
Need
Analytics
by 2020
$2.01B Annual revenue increase possibility if the
median Fortune 1,000 business increased
the usability of its data by just 10%
1,000% return on investment for every $1
spent on analytics
Nucleus Research, Gartner, Fortune Magazine
Companies are missing new signals
-
What critical new signals
Might you be missing?
-
What if you could turn
new signals into business value
:-) Brand Sentiment
360O Customer View
Product
Recommendation
Propensity to Churn Real-time Demand/
Supply Forecast
Predictive Maintenance
Fraud Detection
Network Optimization
Insider Threats
Risk Mitigation,
Real-time
Asset Tracking Personalized Care
-
BIG DATA DIVERTS DRIVERS BEFORE FATAL ACCIDENTS HAPPEN
-
DRIVERS RACE PAST RIVALS FUELED BY BIG DATA
-
BIG DATA GIVES SHOPPERS FASHION ADVICE TO FIT THEIR STYLE
-
HANA and Big Data for Oil & Gas
Exploration and Production
-
HANA as Digital Oilfield Platform
in Oil & Gas Exploration
Processor-intensive calculations Data Visualization and
Interaction
Reservoir Characterization
Support robust and scalable mult-user access in a
time-based,
granular transaction-logging
environment
Data Intensive Calculations
Seismic processing
History matching
Stochastic modeling
Event based processing of streaming microseismic data
Reservoir modeling
Seismic imaging
Production modeling to assess areas
-
2013 SAP AG. All rights reserved. 26
Use a real-time platform to
acquire, analyze, and act in the moment
-
You need a platform that can deliver across
all the dimensions of Big Data
BIG DATA
Complex and interactive questions on granular data
Fast response time Interactivity
No data preparation No pre-aggregates No tuning
Recent data Preferably real-time
Big data Many data types High
Speed
Deep
Simple Real Time
Broad
-
Act Analyze Acquire
Acquire, Analyze and Act Big Data
Effective, Rapidly and
Efficiently acquire and
consolidate massive
amounts of diverse and
arbitrary data
Real-time response time
regardless of data volume or
data location manage and
integrate massive volumes
of data
Achieve real results to get
the insights you need with a
variety of means alone or in
combination
-
Big Data Platform
SAP HANA Platform
SAP Data Services Data Connectors SAP Sybase ESP
Acquire
Act
Analyze
Sybase IQ Hadoop SAP HANA
Spatial Predictive Text Analysis SQL XS Engine R
-
Personalized Insights
Advanced Planning and Forecasting
Sensing and Responding
Predictive Modeling
Real-time Reporting and Analysis
Connect people
with information
with new insights
anytime, anywhere
in the right
experience
-
ISV / Custom Industry/
LoB Apps
Big Data Industry and LoB Apps
Analytic Tools
Net Margin Analysis
Condition Based Maintenance
Demand Signal Management
Customer Usage Analytics
Shopper Insight
Sentiment Intelligence
Situational Awareness Fraud Management
-
SAP transforms both Businesses and IT
Reduce waste & fraud in government fund
-
2013 SAP AG. All rights reserved. 33
Every company deserves a data scientist Deliver real results
with big data services
-
SAP makes Big Data real
Big Data Science Services
SAP HANA Platform
SAP
Data Services
Data
Connectors
SAP Sybase ESP
Acquire
Act
Analyze
Sybase IQ Hadoop SAP HANA
Spatial Predictive Text Analysis
Visualize and Act
Industry/LOB Apps Custom Apps Analytic Apps
SQL XS Engine R
SAP Big Data Apps & Analytic
Real-Time Real World Real Results
-
Thank you
Alessandro Nibioli [email protected] SAP Italia
