AZAIR Mixed Methods 07

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    Using Mixed Method Approaches

    in Institutional Research

    Rick Kroc

    University of Arizona

    Richard Howard

    University of Minnesota

    Arizona Association for Institutional Research

    Annual Meeting

    Tucson, Arizona March 2007

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    Purpose of Decision Support

    is

    to reduce the risk to the decision

    maker

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    Structure and Subjectivity

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    Research Process

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    Ways of Knowing

    Two Classic Paradigms

    Positivist Constructivist

    there are multiple realities

    and that truth is ever

    changing, dependent oncontext and the individual

    (subject and researcher)

    there is a single reality or truth

    across time and contexts, and

    that this truth can be understood

    through the objective study ofindependent variables

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    Conceptual Model of the

    Constructivist Research ProcessAfter a literature review and pilot study,

    define the Study:ProblemPurposeQuestion

    Data Collection &

    Management

    Data Restructuring/Coding &

    Analyzing/Read-Theme

    Data Verification withRespondents:

    FACTUAL ERRORAnalysis Verification with

    Reviewers:

    Interpretation Error

    COMMUNICATE

    New Theory/Model

    TEST

    Theory/Model

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    Conceptual Model of the Positivist

    Research Process

    After a literature review and pilot study

    define the project

    ProblemPurpose

    QuestionOperationalize theory or model constructs

    Data Collection and

    Management

    Data restructuring and

    analysis

    (Interpretation of Results)

    Communication

    of new

    knowledge

    For internal decision support-

    test meaning of the findings

    For external contexts-test/replicate forgeneralization

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    RESEARCH PARADIGMS

    APPROACHES

    Constructivist Positivist

    QuantitativeQualitative

    Consumer Generalizes Researcher Generalizes

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    Use of Mixed Method Approaches

    in Institutional Research

    Provides answers to two questions:

    What- What happened and what was theoutcome? Answers tend to be

    arrived at using quantitative methods

    Why- Why did people behave the way theydid? Answers tend to be arrived at using

    qualitative methods

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    What - goals are - how measuredSupports Accountability (External)

    Whygoals were met or notpeople

    issuesOften the focus ofAssessment/Evaluation (Internal)

    So What?

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    Ways of Knowing

    A Third Paradigm

    Positivist Constructivist

    there are multiple realities

    and that truth is ever

    changing, dependent on

    context and the individual

    (subject and researcher)

    there is a single reality or truth

    across time and contexts, and

    that this truth can be understood

    through the objective study of

    independent variables

    PragmatismUse what ever approach

    and methodology that will

    best answer the question.

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    Charge from President Likins

    As Chair of the NCAA Division I Presidential Task Force

    on the Future of Intercollegiate Athletics, I have both the

    opportunity and the responsibility to examine the

    culture of higher education athletics programs in

    America. My responsibilities begin at home. My task

    force experience as well as events at colleges anduniversities around the country led me to conclude that

    it is appropriate to examine the environment defined by

    the culture of high-level athletic competition here at The

    University of Arizona. At the national level a seriousmovement to strengthen the academic experience of

    student-athletes is well underway. We must examine the

    presence of any cultural influences here that have the

    potential of distorting the shared values of academics

    and athletics in higher education.

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    Focus of the Study

    The study was divided into two phases. Phase I,mostly quantitativein nature, was designed tolook somewhat broadly at the two fundamentalstudy areas: Student athletes academic experience; and

    Student athletes culture and environment.

    Using qualitativemethods, Phase IIwas designedto dig more deeply into the critical issuesidentified from Phase I. Detailed, targetedrecommendations would be developed from thesetwo phases.

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    Domain of the Study

    Athletes academic

    experience

    Academic preparation

    Progress to degree Student engagement

    Academic support

    Post-eligibility academic

    experience Other academic issues

    Athletes culture and

    environment

    Alcohol and drugs

    Dishonesty and cheating Gambling

    Racism

    Sexism

    Sexual behavior Violence

    Weapons

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    Phase 1Quantitative

    Board of Regents and NCAA reports on athletes gradesand graduation rates (ten year history).

    Institutional student records data.

    Health and Wellness Survey, administered annually toassess student alcohol, drug, and sexual behaviors (sevenyear history).

    Dean of Students Code of Conduct and Code of AcademicIntegrity violations (five year history).

    Coalition on Intercollegiate Athletics (COIA) report.

    Annual University Survey of Graduating Seniors, assessing

    student engagement, satisfaction, and other academicissues (five year history).

    NCAA GOALS survey (student-athletes and student non-athletes).

    Additional UA-specific survey questions appended toGOALS survey (student-athletes and student non-athletes).

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    Phase IIQualitative

    Focus groups

    Interviews

    Follow-up surveys

    Populations:

    Students (athletes and non-athletes)

    Coaches

    Faculty Staff

    Advisors

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    The Value of a Mixed Methods

    Approach

    Athletic culture spans a spectrum of

    areas, some of which (alcohol use, for

    example) have become fairly wellunderstood over the years from

    quantitative methods, others of which

    (physical violence, weapons use) needthe deeper exploration and understanding

    provided by qualititative methods.

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    The Value of a Mixed Methods

    Approach

    The formative and summative aspects of

    this study, which is more like program

    evaluation in many ways than like atraditional research study, lend

    themselves to a mixed methods

    approach.

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    The Value of a Mixed Methods

    Approach

    Audiences and stakeholders consist of

    some people who respond best to

    systematic, inferentially rigorous,quantitative data, but also others who

    want to hear the complex, richly detailed

    stories derived from the individuals whoare immersed in the culture. Different

    audiences resonate to different

    approaches.

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    The Value of a Mixed Methods

    Approach

    Mixed methods also means that multiplemethods have been employed, which isessential to using triangulation as a

    means to establish greater validity of thefindings. Any single approach used in themessy world of social science researchwill be flawed. If a wide array of methodsleads to consistent conclusions, thenanalysts and stakeholders feel moreconfident about conclusions and

    recommendations.

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    Questions??