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TutorBear Advertising Bootcamp Deutsch Inc . 11/15/13

Barnard Tutor Services

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  • 1. TutorBear Advertising Bootcamp Deutsch Inc. 11/15/13

2. The Basics TutorBear.org Subjects offered: English, Math, History, Biology, Chemistry, Physics, Economics, Languages, Writing. Chat/ Skype/ Assignments Target Audience: High School and College students in the United States 3. The Website 4. Website: Student Profiles Students create their own profile page What learning style do you have? What subjects do you need extra help in? What times are you available? Stores previously submitted assignments Feedback page How effective was your tutoring session? 5. Website: Tutor Profiles Name: Shira Lerner Class of 2015 Major: Political Science Services: Assignments, Chat, Skype Subject: History, English, Hebrew From Shira: I want to make sure you not only understand the material, but are able to apply the concepts as well. 6. Website: Tutor Profiles Name: Jacqueline Gurevich Class of 2015 Major: Psychology Services: Assignments, Chat, Skype Subject: History, English, Russian, Art History From Jackie: I work with all types of learning styles until you feel confident with the material! 7. Website: Tutor Profiles Name: Ilana Schulder Class of 2015 Major: Art History Services: Assignments, Chat, Skype Subject: History, English, Hebrew, Art History From Ilana: I love to think out of the box, and figure out creative ways to solve problems. 8. Website: Tutor Profiles Name: Aviva Pratzer Class of 2015 Major: Political Science Services: Assignments, Chat Subject: Politics, Hebrew, Economics From Aviva: As a Barnard student I know what it takes to get that A. I am here to help! 9. Website: Tutor Profile Name: Erin Fortgang Class of 2014 Major: English Services: Assignments, Skype Subject: History, English, Hebrew, Math From Erin: As an English major I am a pro at editing essays. Send them to me and Ill make sure they are perfect for any class. 10. Website: Chat Service Hey, I am having trouble with an Econ problem. Can you help? Sure! What are you having difficulty with? Hey, my name is Jackie. How can I help you? 11. Chat Service: the Breakdown $60 per month membership Can ask question via chat 18 hours per day From 8am to 2 am TutorBear takes 10% of the monthly membership Tutors are paid $10/hrs logged in 12. Skype Hourly Sessions 13. Skype Hourly Session: The Breakdown $55 per hour Schedule a session 24 hours prior with selected tutor TutorBear takes 10% of the hourly wage 90% goes to selected tutor 14. Assignment Help 15. Assignment Help: The Breakdown $30 per assignment Must submit an assignment for review at least 24 hours prior to its due date Can mark assignments based on priority Red: 24 hour turn around Yellow: 48 hour turn around Green: 72 hour turn around TutorBear takes 10% off of each assignment 90% goes to selected tutor 16. Marketing 17. Communication Platform What: tutorBear is the only online tutoring service How: thats lets you instantly connect with qualified peer-tutors For: for those who dont want to rely solely on Wikipedia Where: online across the US Why: so that last minute doesnt mean last place When: in this procrastination nation 18. Facebook Marketing $350/month For six months of the first academic year launched=$2,10 0 19. Columbia Publications $400 per advertisement to appear for the first 2 weeks of each academic semester $1600 total 20. Incentive Program We will give the first 100 people to sign up $10 off $1000 dollars 21. College reps $10 paid to each rep for every student referred 22. Referral Program Every time you get a friend to sign up for a service, you get $5 credited back to your account 23. Our Revenue 24. Revenue Per One Student We take a 10% cut from each service provided. If only one student purchases a monthly chat membership for one year, we will make $72 dollars. If only one student purchases an hourly skype session per day for one year, we will make $2,000. If only one student submits one assignment per day, we will make $1,095. This means that with only one student per service, we will make back $3,167 out of the $4,700 spent just from one student. 25. The Market The tutoring industry is a $5 billion industry according to EduVentures. The industry is said to be growing at 5% per year. In Manhattan, the average tutor charges between $85 to $150. Our hourly skype session is $62 dollars cheaper then the mean hourly tutoring rate in Manhattan. 64% of high school parents said they hired a private tutor or sought outside academic help for their child 37% of college students admitted to using tutoring services. 37% of students enrolled at just Columbia university= 2,220 students Thats a market of 2,220 potential students at JUST COLUMBIA UNIVERISTY 26. The Market If just half of the 2,220 students at just one university purchased a monthly chat membership for one year, we would make $39,960. If just half of the 2,220 students at just one university purchased an hourly skype session per day for one year, we would make $2,228,325. If just half of the 2,220 students at just one university submitted one assignment per day, we would make $1,215,450. 27. The Market We believe that tutorBear has the ability to tap into an even wider range of students who use tutoring help By providing instant help Assignment review And charging cheaper prices than most tutoring services