Digipak AnalysisBlur: The Best Of

What is a digipak?Digipaks is basically the packaging of the CD or DVD which holds information that comes with all music records such as:-Lyrics-Credits-Record Company Info-Photos/Artwork of the artist-An address in which the customer can contact the record company/artist.(Each digipak differs in style depending on the type of music, it is important for artists to have a recognisable look that will differentiate themselves from other artists)

The Front CoverBlur are a Brit Pop band therefore it seems appropriate that their 'Best Of' album should be bright and eye catching.

The cover is very simple and effective. It clearly shows the members of the band but in cartoon form, which is more artistic than simply having photographs of them.

This particular album cover has become Blur's most iconic image - it can even be found on display at London's National Portrait Gallery!

Inside The Packaging On the first page we see the cartoon image of the lead singer, Damon Albarn. It clearly states that he is on vocals and is the face of the band as he is on the first page. Next to this are lyrics of some of the songs of the record.

The next few pages are very similar, each page shows a band member and what their position in the band is, as well as lyrics from the CD.

The style of the layout is very bright similarly to the front cover, this shows some structure and formality of the style of the digipak.

Inside The PackagingOn the following pages, there is a photograph of the band in a bathroom! This presents the band as funny and with good personality. .

In the middle of the booklet, there is a series of photos. In my opinion it looks a bit like a mood board which sums up the image of the band.

There are photos of the band as well as artistic images which represent what the band is all about. For example the graffiti on the top left corner could represent their urban London roots.

The Last PageAll digipacks MUST contain credits. These credits include:-Producers-Engineers-Assistants-Copyright info-Who the record is owned by (in this case EMI)-The year the songs were produced-A website of the record company-Website and address for Blur fans-Photographers and Art directors-With Thanks to any other contributors

In this case Blur have kept their credits page very clear and simple in accordance with the rest of the digipack.

Back CoverAnd of course the back of the CD packaging has the tracklist of the songs of their album.

It also has more information about the copyright and manufacturing label, as well as the release date of the CD