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BUSINESS STRATEGY
B U S I N E S S F O U N D AT I O N S PA R T 6
LIFT THE BAR EDUCATION WORKBOOK
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The aim of this course is to explain the elements involved in a business strategy and to help you create one for your business. A business strategy will help you move towards a goal and take your business forwards in a structured way that is aligned to your values.
Business Strategy
BUSINESS STRATEGY
Oliver Walkes
01 Introduction02 Values, vision and mission03 Planning04 Summary
LESSONS
6
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This workbook will help you get the most out of the course. You will see the book mirrors the courses lesson format. For each lesson there are a number of aims that represent the key learning points for that section of the course. We have provided space to write your notes as you go through and there is spare note space at the end of the workbook in case you need more than we have provided for any of the lessons.
The space for action points is where the magic happens. We all know that learning is only useful if we do something with the knowledge so for each lesson make a note of what you are going to do as a result of what you have learnt. Make the action as specific as possible and set yourself a manageable timeframe. If you have some kind of to do list or schedule of action points make sure you transfer these actions to that and get them done.
Each lesson has 2-3 quiz questions that need to be completed on the members site in order to proceed. We have provided space for you to make a note of your answers to these questions as you go through the content so you are prepared for the questions. Not only will this workbook help you as you complete the course but, if used effectively, it will also provide you with a source of key information you can refer back to.
Good Luck!
How to use this workbook
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THE JOURNEY: A GUIDE TO NUTRITIONAL COACHING05
AIMS:
Key Learning Points
ORIENTATE THE MAP
Client consultation and baselines
― Learn how to prepare for a client ― Decide what information you need to know to work with a client ― Consider how best to gather the information
LESSON:
01
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Action Points
Quiz Questions
1. Name two areas of information we might want to explore from a client’s past (where have they been)
2. What baseline information should we look to Gather?
AimsThis section will highlight the main learning focus for the lesson
Key Learning PointsUse this area to make notes as you go through the lesson
Action PointsSummarise your learning from the lesson. What actions are you going to take as a result of what you’ve learnt? When are you going to complete it?
Quiz QuestionsWrite your answers to the questions here in preparation for completing the online quiz.
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AIMS:
Key Learning Points
― Learn the elements that make up a business strategy
LESSON:
01 Introduction
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Action Points
Quiz Questions
1. How many mission goals can you have?
2. What combines to be the voice of your company?
3. True or False, you need to have all 5 elements of the pyramid in place?
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AIMS:
Key Learning Points
― Understand how they enable you to have a clear direction when you move into the strategic planning of your business
LESSON:
02 Values, Vision and Mission
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Action PointsTask 1
Identify your values:
Identify your vision:
Identify your mission(s):
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Action Points
1. How does a map compare to values, vision and mission?
2. What are core values?
Task 2
3. Ture or false, you can’t have a business strategy without values, vision or mission
3. Does a vision have to be achievable or can it be aspirational?
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AIMS:
Key Learning Points
Planning
― Create your strategic objectives ― Identify your actions and KPI’s
LESSON:
03
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Task 1
Complete the SWOT analysis
Strengths Weaknesses
Opportunities Threats
INT
ER
NA
LE
XT
ER
NA
L
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Task 2
Identify your SMART goals:
Identify your KPI’s
Identify what your strategy is
Task 4
Task 3
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Action Points
Quiz Questions
1. What do you include in the review stage?
2. What makes up the internal elements of a SWOT analysis?
3. What is a business strategy?
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AIMS:
Key Learning Points
Summary
― Bring it all together
LESSON:
04
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Task 1
Review the elements you’ve identified so far, complete your strategy sheet, plan your review intervals:
Values
REVIEW DATE: / /
Vision
REVIEW DATE: / /
Mission
REVIEW DATE: / /
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Task 1
Business Strategy
REVIEW DATE: / /
Goals
REVIEW DATE: / /
KPI’s
REVIEW DATE: / /
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Notes
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Key Learning / Action Date for Completion
Action Plan
Congratulations on completing the course. The key with any education is how you intend to use what you’ve learnt. Take the time to consider the knowledge you have gained during this course and how you are going to implement it or change what you currently do. Use the space below to summarise or to plan and set goals for the implementation or follow up phase.
Complete the last task to earn the badge 6
