Business Objects- The New Face of Business Intelligence for SAP Customers

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    Business Objec t s, an SAP c om pany

    The New Fac e o f

    Bus iness In t e l l igenc e

    for SAP Cust om ers

    Dan Kearnan, SAP BI Marketing, Business Objects

    Ken Hartman, Hughes Network Systems

    Pla c e h o l d e r

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    SAP 2008 / Page 2

    Why SAP + Business Objects

    Business Objects Within An SAP Ecosystem

    SAP Business Intelligence Roadmap

    BI Overview at Hughes Network Systems

    Q&A

    Agenda

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    SAP 2008 / Page 3

    Agenda

    Why SAP + Business Objects

    Business Objects Within An SAP Ecosystem

    SAP Business Intelligence Roadmap

    BI Overview at Hughes Network Systems

    Q&A

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    EPM & GRC

    Data Warehouse

    BusinessIntelligence

    EnterpriseApplications

    BW, BIA

    Business Suite

    Legacy

    Applications

    Open &Agnostic

    Open &Agnosticto underlyingtechnology

    NetWeaverBusiness Process

    Platform

    Business Objects+ SAP

    Business Objects+ SAP

    CompleteStack

    Most complete,integrated stack

    Complete Stack Open and Independent

    SAP and Business Objec t s

    Comple t e St ac k Open and Agnost ic

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    SAP customers will benefit from an open and agnostic BI platform with access to allcorporate databases and applications

    SAP customers will have immediate access to a premium suite of reporting, analyticaland dashboards capabilities optimized for their SAP applications all running on asingle integrated platform

    SAP acquired Business Objects to provide SAP customers a full suite of businessintelligence solutions available on one integrated BI platform with deep integrationto SAP ERP, BW, NW BI and Portal systems

    Im m edia t e Va lue for SAP

    Customers

    SAP customers will gain access to a broader set of Financial PerformanceManagement solutions that includes the leading planning, budgeting, consolidation,

    profitability, operational analytics, and compliance reporting

    SAP 2007 / Page 5

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    Agenda

    Why SAP + Business Objects

    Business Objects Within An SAP Ecosystem

    NetWeaver BI Roadmap

    BI Overview at Hughes NetWork Systems

    Q&A

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    Business Objec t s Por t fo l ioBusiness Object s prov ides so lu t ions t o un lock in format ion, enab le ins ightand manage per form ance, regard less o f the app l ica t ion or dat a source

    Core Business Intelligence

    Enterprise Information Management

    Enterprise Performance Management

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    Business Objec t s + SAP =Broader Por t fo l io

    Core Business Intelligence

    Enterprise Information Management

    Enterprise Performance Management Governance, Risk, Compliance

    Enterprise Performance ManagementEnterprise Performance ManagementStrategyManagement

    Planning and

    Consolidation.

    Profitability

    Combined

    Analytical Apps

    SAP GovernanceRisk & Compliance

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    Business Objec t s + SAP =Broader Por t fo l io

    Core Business Intelligence

    Enterprise Information Management

    Enterprise Performance ManagementEnterprise Performance ManagementEnterprise Performance

    ManagementGovernance, Risk,

    Compliance

    Enterprise Performance Management

    StrategyManagement

    Planning and

    Consolidation.

    Profitability

    Combined

    Analytical Apps

    Governance, Risk, Compliance

    SAP GovernanceRisk & Compliance

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    Core Business Intelligence

    Enterprise Information Management

    Enterprise PerformanceManagement

    Governance, Risk,Compliance

    Business Intelligence Platform

    SAP Business Objects Portfolio

    Business Objec t s + SAP =Broader Por t fo l io

    Enterprise Performance

    Management

    Governance, Risk,

    Compliance

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    Business Objec t s Wi t h in TheSAP Ec osyst em

    UnstructuredData

    Business Applications& Structured Data

    SAP Business Suite

    Business Process Platform

    SAP NetWeaver

    SAPBusiness Intelligence Platform

    SAP Business Objects Portfolio

    Enterprise Performance

    Management

    Governance, Risk,

    Compliance

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    SLIDE 12

    A single, integrated approach to information access

    mySAP

    BB

    UU

    SS

    II

    NN

    EE

    SS

    SS

    OO

    BB

    JJEE

    CC

    TT

    SS

    SAP BW

    OTHER

    SAP ERP

    Business Objec t s

    Nex t Generat ion Business In t e l l igenc e

    ALLPEOPLE

    ONE

    PLATFORM

    ALL

    INFORMATION

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    Unstructured

    Data

    Business Applications

    & Structured Data

    wwwCloud

    Data

    Business In t e l l igenc e Pla t fo rm

    Core Business Intelligence

    Enterprise Information Management

    Query, Reporting, & Analysis

    DataQuality

    DataIntegration

    Data MartSolutions

    MetadataManagement

    Advanced Analytics

    PredictiveReporting Analysis Dashboards Search Information Delivery

    Data IntegrationData QualityMetadata ManagementData Mart Solutions

    Business In t e l l igenc e Pla t form

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    Business In t e l l igenc e Pla t fo rm

    Core Business Intelligence

    Enterprise Information Management

    Query, Reporting, & Analysis

    DataQuality

    DataIntegration

    Data MartSolutions

    MetadataManagement

    Advanced Analytics

    PredictiveReporting Analysis Dashboards Search Information Delivery

    ReportingAnalysisDashboardsSearchInformation DeliveryPredictive

    Business In t e l l igenc e Pla t form

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    SAPE

    TL

    In-Memory

    Acceleration

    Compositio

    n

    Framework

    SAP Net Weav er / SAP Business Sui t e

    SAP Portal

    SAP NetWeaver & Business Su i teNar row Bus iness In te l l igence

    BackEnd

    Platform

    Data Warehouse

    MDM

    FINAnalysts

    SAP BI Tools

    FrontEnd

    SAP ERPFinancials

    OperationsHuman ResourcesCorporate Services

    CRM SCM

    SRM PLM

    BEx

    BIAccelerator

    Visual

    Composer

    PowerUsers

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    SAPE

    TL

    SAP Portal

    BackEnd

    Platform

    Data Warehouse

    MDM

    FINAnalystsF

    rontEnd

    SAP ERPFinancials

    OperationsHuman ResourcesCorporate Services

    CRM SCM

    SRM PLM

    Business Objec t s

    Nex t Genera t ion Bus iness Int e l l igence

    SAP + Business Objec t s

    BEx

    EnterpriseReporting

    DashboardsAd-hoc Query &

    Analysis

    Business Intelligence Platform

    FrontEndP

    latform

    Any Portal

    BIAccelerator

    Visual

    Compose

    r

    BOBJSAP

    PowerUsers

    AllPeople

    O

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    SAPE

    TL

    SAP Portal

    BackEnd

    Platform

    Data Warehouse

    MDM

    FINAnalysts

    SAP ERPFinancials

    OperationsHuman ResourcesCorporate Services

    CRM SCM

    SRM PLM

    Business Objec t s

    Nex t Genera t ion Bus iness Int e l l igence

    EnterpriseReporting

    DashboardsAd-hoc Query &

    Analysis

    Business Intelligence Platform

    FrontEnd

    Platform

    Any Portal

    CrystalReports

    WebiVoyager

    Xcelsius

    BIAccelerator

    Open ETLData

    Quality

    UnstructuredData

    Business Applications& Structured Data

    CloudData

    Data Integrator

    BOBJSAP

    Visual

    Compose

    r

    AllPeople

    SAP + Business Objec t s

    BEx

    B i Obj t

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    SAPE

    TL

    SAP Portal

    Data Warehouse

    MDM

    FINAnalysts

    SAP ERPFinancials

    OperationsHuman ResourcesCorporate Services

    CRM SCM

    SRM PLM

    Business Objec t s

    Nex t Genera t ion Bus iness Int e l l igence

    EnterpriseReporting

    DashboardsAd-hoc Query &

    Analysis

    Business Intelligence Platform

    Any Portal

    CrystalReports

    WebiVoyager

    Xcelsius

    BIAccelerator

    Open ETLData

    Quality

    UnstructuredData

    Business Applications& Structured Data

    CloudData

    Data Integrator

    Visual

    Compose

    r

    AllInformation

    AllInformation

    DataAccuracy

    DataAccuracy

    Scalable

    BI Platform

    ScalableBI Platform

    All PeopleAll People

    AccessibleAnywhere

    AccessibleAnywhere

    SAP + Business Objec t s

    AllPeople

    BackEnd

    Platform

    FrontEnd

    Platform

    BEx

    A d

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    SAP 2008 / Page 19

    Why SAP + Business Objects

    Business Objects Within An SAP Ecosystem

    SAP Business Intelligence Roadmap

    BI Overview at Hughes Network Systems

    Q&A

    Agenda

    SAP Business Int e l l igenc e Roadm ap

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    SAP Business In t e l l igenc e Roadm ap

    K ey Po in t s

    SAP recommends that customers adopt the new Business Objects BusinessIntelligence Platform for enhanced and strategic BI needs

    SAP will protect your investments in NW BI tools through a long term maintenanceagreement that extends through 2016

    All future innovation and development in BI frontend will be focused on the BusinessObjects BI solutions while the BI tools within NetWeaver BI will go into maintenancesupport

    The new Business Objects offering will fully leverage the NetWeaver data warehouse(BW) meaning there is no reason to disrupt current data warehouse projects

    Short Term -

    If todays SAP BI tools meets the needs of end users today, then continue down yourcurrent path

    Long Term -

    If you are looking for premium BI that goes beyond your current SAP BI frontendcapabilities, then choose the Business Objects Business Intelligence Platform to meet yourmore strategic BI needs

    Agenda

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    SAP 2008 / Page 21

    Why SAP + Business Objects

    Business Objects Within An SAP Ecosystem

    SAP Business Intelligence Roadmap

    BI Overview at Hughes Network Systems

    Q&A

    Agenda

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    Hughes Proprietary

    Overview of Business Intelligence

    atHughes Network Systems

    Ken Hartman, Sr. Manager BusinessIntelligence Applications

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    23 H- Hughes Proprietary

    About HUGHES

    Headquartered outside Washington, D.C., Hughes maintains sales and

    support offices worldwide. Hughes is a wholly owned subsidiary of HughesCommunications, Inc.

    Hughes has implemented the largest satellite broadband network forconsumers in the U.S. with over 325,000 consumer and SME subscribers

    Shipped more than 1.5 million systems to customers in over 100 countries

    Over 6.5 million financial transactions processed each day by retailersand financial customers

    Processes purchases of over 60 million gallons of gasoline daily in over80K pump stations globally

    More live video services delivered each day than ABC, NBC, and CBScombined - equivalent to shipping 34 million video tapes per month

    Hughes Network Systems, LLC is the global leader in providingbroadband satellite networks and services for large enterprises,governments, small businesses, and consumers.

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    24 H- Hughes Proprietary

    Topics

    Where we started

    Where we are now

    Timeline: Then and Now Where we are going

    What the SAP/Business Objects Acquisition means

    to us

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    25 H- Hughes Proprietary

    Where we started

    Hughes first implemented SAP in 1998 for HR/PYon release 3.1h

    Subsequent upgrades resulted in theimplementation of additional modules

    We have 1,500 total users of the system, with 600of them being ESS users only.

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    27 H- Hughes Proprietary

    Why we sought a third partyreporting solution

    Development of ABAP reports required a specifictechnical expertise

    Wanted a rapid report development cycle ABAP

    programming required more time than users werewilling to wait

    Functional areas wanted to empower their super

    userswith the capability to generate formattedreports independent of IT involvement

    Wanted the ability to broadcast key reports to userswho had no technical or practical knowledge ofSAP

    Needed to provide users a more robust platform inwhich to interact with their data

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    28 H- Hughes Proprietary

    Where we are now

    Leveraging the reporting capabilities ofBusinessObjects to access both ERP (R/3) and BW data

    Generating reports from SAP ECC 6.0 and BW 7.0

    architectures

    Reports are viewed via Hughes enterprisereporting portal

    300+ SAP reports currently consumed in productionare generated with Business Objects reportingsolutions

    Currently developing new FI reports against BW datausing the latest Business Objects reporting solutions

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    29 H- Hughes Proprietary

    Timeline: Then and Now

    SAP Year Business Intelligence

    Initial implementation on release 3.1H forHR/PY. Reporting restricted to SAP reporttool and customized ABAP

    1998Nothing structured at the time of

    implementation

    Upgrade to 3.1I, SD and FI functionality was

    added. The need for a more robust reportingtool was identified. Current ABAP reportingsolutions were seen as expensive and time-consuming

    1999 -

    2000

    Pilot programs w ith several vendors. Key

    factors in decision process:1) must be able to run against SAP R/ 3,Oracle, and other data sources, and 2)ease of use.

    System was upgraded to release 4.6.C,rollout of FI/CO/MM/PP. Reporting via ABAP

    was limited as Crystal Reports was leveraged

    2001Selected Crystal Decisions (now BusinessObjects) w ith new SAP reports developed

    and deployed against HR, SD, MM, and PP

    Minor modifications to SAP. Converted 70+ABAP reports in SD/MM/HR area to Crystal. 2003

    Upgrade to release Crystal Enterprise 10and new SAP Integration Kit

    Technical upgrade to SAP ERP 6.0 (ECC6)and deployment of BW 7.0 for financial data.Majority of non-financial R/3 reporting donewith Crystal.

    2007 -

    2008

    Configured BOE XIR2 to start leveragingBO presentation reporting capabilitiesagainst BW data, continuing to supportexisting 300+ R/ 3 reports

    Future development of additional BW models

    that will result in reports using BusinessObjects tools and SAP 2008

    Defining reporting requirements to utilize

    BO presentation capabilities for BWFinancial reporting

    Minor modifications to SAP.2006

    Upgraded to Business Objects EnterpriseXIR2, SAP XI Integration Kit

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    30 H- Hughes Proprietary

    Where we are going

    Continue to support traditional ERP (R/3) operational(transactional) reports using an establishedBusiness Objects toolset and delivery methodology

    Leverage Business Objects to create interactive KeyPerformance Indicator (KPI) and Dashboardreporting against ERP and BW architectures

    supplementing traditional SAP reporting options

    Exploit the reporting potential of our recent NW 7.0implementation by utilizing the new Business Objects

    software to identify, analyze, and highlight historicaltrends to reinforce and influence forward-thinkingcorporate strategies

    What the Business Objects

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    31 H- Hughes Proprietary

    What the Business Objectsacquisition means to us

    It validated our decision to select Business Objectsas our reporting tool of choice for SAP and non-SAP

    data

    Expect a tighter integration of Business Objectsfunctionality with the NetWeaver BI/BW user in mind

    Engaging traditional SAP report users to interactwith their information in a whole new way

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    SAP 2008 / Page 32

    Thank You

    Contact Information for Ken HartmanEmail: [email protected]

    Contact Information for Dan KearnanEmail: [email protected]

    J o in t Roadmap for BI Tools -

    mailto:[email protected]:[email protected]
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    Ent erpr ise Repor t ing

    Key Points

    For BI Tools, the strategic focus going forward and the key investments will go towards the premium offerings based ontodays Business Objects product portfolio.

    BEx Report Designer 7.1, (last release in 2008) will be available under maximum maintenance until 2016 and will bereplaced with the Crystal Light product. BOBJ

    SAP

    Enterprise class

    formatted reporting

    BASE

    PREMIUM Enterprise

    Reporting

    Existing solutions 2009 2008 2010

    BEx Report Designer

    Crystal Reports

    BEx Report Designer 7.1

    Crystal Reports Crystal Reports Crystal Reports

    Crystal Reports Light

    BEx Report Designer 7.1 BEx Report Designer 7.1

    Crystal Reports Light

    J o in t Roadmap for BI Tools -

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    OLAP Anal ysi s

    BOB

    SAP

    Key Points

    Web Intelligence will compliment Voyager by offering ad-hoc web-based query creation and reporting for the casual

    end user. Pioneer (code name for 2009 release) provides a superset of capabilities from BEx Analyzer (Excel), BEx Analyzer

    (Web), and Business Objects Voyager.

    Voyager customers migrate to Pioneer. BEx Analyzer & BEx Web Analyzer customers migrate to Pioneer.

    OLAPAnalysis

    Existing solutions

    Interactive OLAPAnalysis

    Voyager

    BEx Web Analyzer

    BEx Analyzer (Excel)BASE

    PREMIUM

    2008

    Voyager

    BEx Web Analyzer

    BEx Analyzer (Excel)

    2009 2010

    BEx Analyzer (Excel)

    BEx Web Analyzer

    BEx Analyzer (Excel)

    BEx Web Analyzer

    Pioneer Pioneer

    Incl. Excel Analyzer Incl. Excel Analyzer

    J o in t Roadmap for BI Tools -

    http://e/My%20Documents/Product%20Management/RollOut%2070/DSAG%2006/Lost%20Deals%20YTD.xlshttp://e/My%20Documents/Product%20Management/RollOut%2070/DSAG%2006/Lost%20Deals%20YTD.xls
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    Ad-hoc Query and Report ing

    BOB

    SAP

    Key Points

    Web Intelligence is the flagship product for ad-hoc web-based query creation and reporting for thecasual end user.

    Ad-hoc Queryand Reporting

    Existing solutions 2009 2008 2010

    Web Intelligence Web Intelligence Web Intelligence Web Intelligence

    Ad-hoc Query

    and Reporting viathe Web

    PREMIUM

    J o in t Roadmap for BI Tools -

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    Dashboards

    Dashboards

    BOB

    SAP

    Existing solutions

    Key Points

    Xcelsius+, a future release of Xcelsius, will become the flagship product for data visualization and dashboarding.

    BEx Web Application Designer will not be enhanced further beyond Release NW 7.1 in 2008. Composition Environment including Visual Composer continues to be the go-to product for creating composite applications.

    InteractiveDashboards and

    Data Visualization

    PREMIUM

    BAS

    E

    Web Application Designer

    Xcelsius

    20092008

    Xcelsius+Xcelsius

    Web Application Designer Web Application Designer

    2010

    Xcelsius+

    Web Application Designer

    J oint Roadm ap for Dat a Qual i t y and MDM -

    St ra t eg ic Foc us on Prem ium Offer ing

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    St ra t eg ic Foc us on Prem ium Of fer ing

    BOBJ

    SAP

    Existing solutions 2009 2008 2010

    Data QualityMaster DataManagement

    Master Data Management Master Data Management Master Data Management

    Data Quality Data Quality Data Quality

    Master Data Management+

    Key Points

    SAP NetWeaver MDM will be able to consume content from Business Objects Data Quality(DQ) in 2008 through data cleansing and de-duplication before load into master datarepository

    By 2010 SAP will deliver tight integration of DQ with an enhanced version of Master DataManagement

    DQ and MDM will also continue to be available as a standalone offering

    Data Quality

    PR

    EMIUM

    SAP Net Weave r BI

    R d f BI A l t

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    Key Points Turn-key solution for BI performance

    Breaking down the barrier between structural flexibility and performance

    Commodity hardware based appliance

    Roadmap for BI Ac c e lerat or

    2009/20102008

    SAP NetWeaverBI Accelerator

    2007

    Standalone BIA forsource-independentacceleration incl. BOBJ

    Agile BI: Local andsource-independentinnovation space fordepartments

    Accelerator for InfoCubeRead Times

    Low Cost of Operations High Availability /

    Backup & Recovery

    Analytic Capabilities (e.g.top n)

    DataStore ObjectAcceleration

    BOBJ Polestar integration:

    Self-Service BI based onsearch paradigm

    Optimized BOBJ Weblintegration on top of SAPNetWeaver BI/BIA

    High Performance BI

    PREM

    IUM

    SAP Net Weaver BI - Roadm ap for

    E t i D t W h i (EDW)

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    Ent erpr ise Dat a Warehous ing (EDW)

    2009/20102008

    SAP NetWeaver BI Enterprise DataWarehouse

    2007

    Semantic partitioning Operational InfoProvider BOBJ Data Quality

    integration into SAPNetWeaver BI staging

    Integration of BOBJ DataServices into Open Hubframework

    Integration BOBJ

    Metadata Manager andSAP NetWeaver BI MetaData Repository

    SAP NetWeaver BI forbest-in-class datawarehousing

    Connectivity to SAPSources

    BOJ DI for 3rd Party application access

    (e.g.Oracle) BOBJ Data Quality for

    3rd party access

    Hybrid Provider Integration of BOBJ DI for

    new DataSource

    Key Points

    Managing the value chain from raw data to information through the data warehouse

    Enabling Business Intelligence through the analytic mart layer

    Trusted information through integration of BOBJ Data Services and SAP NetWeaver BI

    EIM Infrastructure

    Fast& Agile

    Analytical Layer

    Analysis Processes

    Trusted Information

    BASE

    SAP Net Weaver Roadm ap for BI in

    Visual Com poser

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    2009/20102008

    SAP NetWeaverVisual Composer

    2007

    Supports jumps from VCmodels to Pioneeranalyses, Xcelsiusdashboards & crystalreports

    Native WD4VC Analysiscontrol in VC

    Runtime Authorization &Personalization

    First Set of Embedded BIfunctionality

    Easy access from VC toNetWeaver BI

    Loose coupling of BEx

    Web & Visual Composermodels

    SAP List viewer as VC BIcontrol

    Access to selected 3rdParty relational andmultidimensional sources

    Support of Planningfunctions in VC

    Visual Com poser

    Combine analytical and

    operational data from SAPand non-SAP data sources

    with transactional

    services

    PREM

    IUM

    Key Points

    Embed BI into edge processes

    Extend BI data to a larger user community

    Holistic view on business information in a given context

    SAP Net Weaver and BOBJ BIP Roadm ap -

    St rat eg ic Foc us on Premium Offer ing

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    SAP 2008 / Page 41

    EnterpriseReporting

    Dashboards

    St rat eg ic Foc us on Premium Of fer ing

    BOBJ

    SAP

    Existing solutions

    BEx Report Designer

    Crystal Reports

    20092008 2010

    BASE

    PREMIUM

    BEx Report Designer 7.1

    Crystal Reports Crystal Reports Crystal Reports

    Crystal Reports Base

    Xcelsius Xcelsius Xcelsius+ Xcelsius+

    Data Quality &Master DataManagement

    Pioneer Pioneer

    BASE

    PREMIUM

    Voyager Voyager

    BEx Web Analyzer BEx Web Analyzer

    BEx Analyzer (Excel) BEx Analyzer (Excel)

    Ad-hoc Query& Reporting

    OLAP Analysis

    Master Data Management Master Data Management Master Data Management

    Data Quality Data Quality Data Quality

    Master Data Management+

    Data Quality

    Web Intelligence Web Intelligence Web Intelligence Web Intelligence

    Web Application Designer Web Application Designer

    BASE

    PREMIUM

    Products not explicitly mentioned here continue on their existing roadmap. Examples (nota complete list) are SAP NetWeaver BI (EDW), SAP NetWeaver BIA, SAP NetWeaverComposition Environment & VC, BusinessObjects Rapid Marts, etc.

    BEx Report Designer 7.1 BEx Report Designer 7.1

    BEx Analyzer (Excel)

    BEx Web Analyzer BEx Web Analyzer

    BEx Analyzer (Excel)

    Web Application Designer Web Application Designer

    Ac c ess SAPPHIRE '08

    O l d O li

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    Orlando Onl i ne

    www.sap.com/us/sapphire

    Watch video recordings, download audio filesin MP3 format, and view the slides fromall keynotes and presentation sessions.