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15-Minute LinkedinLead FunnelChecklist
Are you on the RIGHT path to creating an ENDLESS FLOW
of Ideal Client Leads from your Linkedin efforts?
This checklist is a step-by-step process designed to put
you on the path to get better results from your time
invested in Linkedin Lead Generation.
It's based on a proven system that works for thousands
of businesses.
So go ahead.
Take 15 minutes to find out how to win the Linkedin
Lead Funnel Game.
Let's dive into the Checklist now.
15-Minute LinkedinLead FunnelChecklist
Go ahead.
Answer these five question to find out if you're working
from a solid foundation and have a sound Game Plan
before you just dive into Linkedin.
Lots of businesses skip this, or fail to really think it
through.
The result?
Lots of wasted time and effort on Linkedin.
Tons of Frustration.
Too few Leads or the wrong kind of Leads.
Do You Have a Solid Foundation and Game Plan
to Generate Leads on Linkedin?I have written specific and measurable Goals and
Objectives for using Linkedin as a Lead Source
I've identified my Marketing Assets and leverage them
in my Linkedin efforts
I know my Marketing DNA and use my natural
marketing communication strengths
I've identified my top ten most profitable clients and
have a written Ideal Client Profile
I have a written One Page Ideal Client Profile that
tracks Linkedin search criteria
Having an optimized Linkedin Profile is key to attracting
and making potential Ideal Client Connections on
Linkedin.
Your Linkedin Profile serves as your Connection Landing
Page and Sales Page.
It must focus on your Client, not you.
Is YOUR Linkedin Profile crafted to get the Connection
and then lead Potential Ideal Clients to want to learn
more about how you can help them?
Answer these five questions to find out.
Does Your Linkedin Profile Have Attraction and Connection
Juice?My Linkedin Profile has a Professional Looking Photo
and Background Image that matches my Personal
Brand Message
My Linkedin Headline includes keywords and clearly
communicates what I do and who I help
My Linkedin Summary effectively communicates my
story, value, and includes a Call To Action
I have at least three Recommendations that back up
the value promise I deliver to my clients
My Linkedin Profile converts visitors into Connections
with my Ideal Client Prospects at a rate of 40% or more
Do you TAKE ACTION every dayto grow your Linkedin
Connections?I visit at least 10 Targeted Ideal Client Prospect Profiles
every day
I send at least 5 Connection requests daily
I personalize every Connection request
I have over 500 Targeted Ideal Client Prospect
Connections
In addition to Ideal Client Connections, I have
connections with Key Influencers and Journalists in my
Target Market
Lots of Professional Services businesses want to jump in
and get Connections on the phone and try to close 'em as
a client.
Settle down. Take a breathe.
Build the relationship. Make a friend. Add value.
Are you taking these five steps to make it happen?
Are You Investing in BuildingRelationships Rather Than Pushing
for Sales on Linkedin?I always send a Welcome Message to new Connections
I have a multi-step Message Follow-Up System for my
Ideal Client Connections
I share relevant Content Daily on Linkedin
I publish Content at least weekly on Linkedin Pulse
I like, share, and comment on Content my Ideal Client
Connections publish and share every day.
Linkedin is a great place to connect with your potential
Ideal Clients, along with Key Influencers, and Journalists
who can help you spread the word about your
Professional Services.
Linkedin is a tremendous platform to build relationships
at scale with hundreds, even thousands of potential
clients.
But it’s NOT the place to sell.
To convert Connections to Clients, you must have a
friction-free system to move your Connections from
Linkedin to your email list, or agree to an initial phone
call.
Answer the following five questions to discover if you
have the basic elements of a friction-free system in place:
Do You Effectively Move Linkedin Connections to Leads?I tag and track my potential Ideal Client Connections
I use a CRM system or spreadsheet to track
Connection activity
I share valuable information with my Ideal Client
Connections before making an off Linkedin Call To
Action
I offer my Ideal Client Connections a simple, easy to
consume, value-packed Lead Magnet
I use an online Calendar Appointment Scheduler to
book make booking phone appointments with
Connections simple and efficient
Your Linkedin Lead FunnelScorecard
There are five questions in each of the five sections for a
total of 25 questions.
Add up all those you answered with a firm YES.
If you have:
20 - 25 Yes, or Checked answers: You have a solid
Linkedin Lead Funnel. You have a Game Plan and you're
taking ACTION. Good for you!
15 - 19: You're doing ok, but have room for
improvement.
0 - 14: Perhaps you're just getting started, aren't sure if
Linkedin can help you, or you're flat out lost and need
help?
Also, look at your scores in each of the sections to
pinpoint your Linkedin Lead Funnel areas for
improvement:
4-5: Good
2-3: OK
0-1: Need help!
Now It's YourMove
TAKE ACTION: Check Out the TwoSpecial Bonuses, exclusively for 15-
Minute Checklist "Grads"
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