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Circulation:Published quarterly, The Trial Lawyer is distributed to over 20,000 readers. The magazine is exclu-sively designed for and circulated to distinguished trial attorneys and case decision makers. In addi-tion, copies of The Trial Lawyer are available for trial lawyer seminars and conferences including Trial Lawyers Summit, Mass Tort Made Perfect, APITLAmerica and Rainmaker Retreats.
With an established pass along value of over 48,000 readers, each issue of The Trial Lawyer consists of editorial topics and reference materials which provide a continued source of information for the professional trade of the trial lawyer.
Readership:
The Trial Lawyer reaches the largest top manage-ment audience of the trial bar and its largest target audience of trial lawyers when compared with other professional trade publications. The Trial Lawyer’s distribution is to trial attorneys, with approximately 91% distribution to civil personal injury plaintiff and consumer litigation attorneys and approximately 8% to the top criminal defense trial attorneys.
Readership of The Trial Lawyer magazine includes trial lawyer recipients from all fifty states reflec-tive of the population of the trial bar within each geographic region.
Estimated demographics:
Men . . . . . . . . . . . . . . . . . . . . . 83%Women . . . . . . . . . . . . . . . . . . . 17%Average Age . . . . . . . . . . . . . . . . 47Partners . . . . . . . . . . . . . . . . . . .86%Senior Associates . . . . . . . . . . . . 14%Senior Partners/Managerial . . . 39%Average Income . . . . . . . . . . . . $310,000Readers per Copy . . . . . . . . . . . .2.4
Circulation & ReadershipTheTrial Lawyer
A MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Our Mission
About the MagazineThe Trial Lawyer magazine offers an innovative approach to understanding current trends and emerging opportunities for the trial bar. The magazine offers insight on numerous topics which the best in the legal profession can use at every stage of their career.
Our MissionOur mission is to inform and inspire trial attorneys who represent injured individuals in civil cases or defend the accused as guaranteed under the United States Constitution. The Trial Lawyer strives to create an innovative forum for understanding current trends and emerging opportunities for the civil plaintiff or criminal defense trial bar. Through passionate voices and provocative viewpoints, The Trial Lawyer encour-ages the generation and sharing of ideas through open dialogue among the finest trial lawyers in America.
Advertising Sales Executive:
Cathy DeLoney [email protected] 866.662.2852 • Cell 334.718.1741
Aaron Brown [email protected]: 908.988.4713 Cell: 908.855.0685
Sandy Del [email protected] 561.314.5270
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Contact UsThe Trial Lawyer430 West Main StreetDothan, Alabama 36301866.662.2852
[email protected]@TheTrialLawyerMagazine.com
www.TheTrialLawyerMagazine.com
Editorial CalendarTheTrial Lawyer
A MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Spring 2014–THE JUDICIAL SYSTEM AND POLITICS –
–TRIAL LAW AND THE ECONOMY–Special Section: Mass Torts
Summer 2014–LAW IN THE TECHNOLOGY AGE–
–ENVIRONMENTAL LAW–Special Section: Top Verdicts of 2011
Fall 2014-THE ELECTION AND LAW–
Special Section: Intellectual & Internet Law
Winter 2014–THE STATE OF THE TRIAL LAWYER
IN TODAY’S MARKET–
Contact UsThe Trial Lawyer
430 West Main Street • Dothan, Alabama 36301 • [email protected] • [email protected]
www.TheTrialLawyerMagazine.com
Advertising: Cathy DeLoney • Office 866.662.2852 • [email protected]
Aaron Brown • Office: 908.988.4713 • [email protected]
featuresdepartmentsIn Every Issue
DOWN TO BUSINESSThis department focuses on the business of marketing,
advertising and branding in the legal profession.
TORT TALKFocusing on specific mass torts and introducing new torts
to aid attorneys in tort-related cases.
PRODUCT WATCHThis section contains informative articles that keep lawyers updated on specific products and product
liability cases.
THE GOOD, THE BAD & THE UGLYOn the lighter side, this column focuses on three legal
professionals and their duties in the profession.
JUDGE THE BOOK, BY THE COVERAn in-depth review of a book that pertains to the
legal field.
CONFERENCE CALENDAR & UPDATEA summary of past conferences and upcoming conferences that are pertinent to trial lawyers.
THE BAR & GRILLLegal cartoons, quips & quotes.
Advertising: Cathy DeLoney • Office 866.665.2852 • Cell 334.372.0902 • [email protected]
Service Cost and Pricing of Advertising Per Issue Advertising Sizes and Specifications
Technical Requirements
All advertisements received from advertising agencies or clients must be received on CD in Macintosh format and meet thefollowing criteria:
• All documents must be in InDesign (version 5 or higher) or Photo-shop 5.5 or higher and saved as a TIFF, JPEG or PDF.
• All fonts, logos, artwork must be included on the disk. • Ads should be created using CMYK colors and 300 dpi resolution
NOTE: ALL ADS ON 2 AND 4 ISSUE CONTRACTS MUST RUN CONSECUTIVE ISSUES. NO SKIPPING ISSUES.
Terms of Advertising
• Billing terms: full amount due within 30 days of billing date of each issue. Past due accounts will incur late charges.
• If you wish to cancel your contract, payment for services rendered and half of the remaining contract balance will be required to do so.
Regular Position Color Ad Rates 1 issue 2 issues 4issues2 Page Spread $10,250 $9450/issue $8925/issuefull page ad 6050 5440/issue 4825/issue2/3 page ad 4825 4200/issue 3625/issue1/2 page ad 4515 3625/issue 2950/issue1/3 page ad 4305 3325/issue 2710/issue1/4 page ad 4225 3145/issue 2595/issue
Prime/ Fixed Posistion Ad Rates 1 issue 2 issues 4issuesBack Cover $10275 $9660/issue $9055/issueInside Back 9055 8460/issue 7245/issueInside Front 9055 8460/issue 7245/issue
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Advertising Deadlines
Contract Deadlines (Closing Date)Spring Summer Fall Winter March 14th June 2nd September 2nd December 2nd
Artwork DeadlinesSpring Summer Fall WinterMarch 19th June 9th September 9th December 9th
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
1/2 Horizontal
1/2Vertical
2/3Vertical
1/3 Horizontal
1/4Page
Full Page trim size 8.375 x 10.875Full Page 7.125 x 9.8752/3 Page Vertical 4.725 x 9.8751/2 Page Horizontal 7.125 x 4.821/2 Page Vertical 3.45 x 9.8751/3 Page Square 4.9 x 4.91/3 Page Vertical 2.375 x 9.8751/3 Page Horizontal 7.125 x 3.31/4 Page Vertical 3.45 x 4.83Text should remain within margins for full-page-bleed ads. top .75, bottom .5, inside .75, outside .5
1/3
vertical
Trim size & full bleed (full bleed 1/8 inch over lap over trim size)
Service Cost and Pricing of Advertising Per Issue Advertising Sizes and Specifications
2014 EXPERT & CLASSIFIED RATES
Technical Requirements
All advertisements received from advertising agencies or clients must be received on CD in Macintosh format and meet thefollowing criteria:
• All documents must be in InDesign (version 5 or higher) or Photo-shop 5.5 or higher and saved as a TIFF, JPEG or PDF.
• All fonts, logos, artwork must be included on the disk. • Ads should be created using CMYK colors and 300 dpi resolution
NOTE: ALL ADS ON 2 AND 4 ISSUE CONTRACTS MUST RUN CONSECUTIVE ISSUES. NO SKIPPING ISSUES
Terms of Advertising
• Billing terms: full amount due within 30 days of billing date of each issue. Past due accounts will incur late charges.
• If you wish to cancel your contract, payment for services rendered and half of the remaining contract balance will be required to do so.
1/2 Horizontal
1/2Vertical
2/3Vertical
1/3 Horizontal
1/4Page
Full Page trim size 8.375 x 10.875Full Page 7.125 x 9.8752/3 Page Vertical 4.725 x 9.8751/2 Page Horizontal 7.125 x 4.821/2 Page Vertical 3.45 x 9.8751/3 Page Square 4.9 x 4.91/3 Page Vertical 2.375 x 9.8751/3 Page Horizontal 7.125 x 3.31/4 Page Vertical 3.45 x 4.83Text should remain within margins for full-page-bleed ads. top .75, bottom .5, inside .75, outside .5
1/3Square
1/3
vertical
Trim size & full bleed (full bleed 1/8 inch over lap over trim size)
EXPERT RATESBLACK AND WHITE 1X 2X 4XFull $2625 $2365 $21002/3 page $1995 $1750 $15751/2 Vert & Hori $1575 $1375 $12751/2 DTruck $3150 $2625 $2400*accross both pages1/3 page $1150 $950 $8001/6 page $685 $635 $535
For all sizes add 15% for color ads.
CLASSIFIED RATES & SPECIFIATIONS
Characters per line: 45A character: a letter, a number, a space, a puncutation mark, etc.Charge is $40 per line; minium 4 linesAdd a high profile box for $105, *40 characters per line• The Trial Lawyer is not responsible for incorrect proofed ads• All proofed copy and payment for 2014 classifieds must be received
by the artwork deadlines listed below.
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Advertising Deadlines
Contract Deadlines (Closing Date)Spring Summer Fall Winter March 14th June 2nd September 2nd December 2nd
Artwork DeadlinesSpring Summer Fall WinterMarch 19th June 9th September 9th December 9th
Advertising Sizes and Specifications
2014 EXPERT & CLASSIFIED RATES
Terms of Advertising
• Billing terms: full amount due within 30 days of billing date of each issue. Past due accounts will incur late charges.
• If you wish to cancel your contract, payment for services rendered and half of the remaining contract balance will be required to do so.
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
A Publication of The Trial Lawyer Magazine
Legal news about jury verdicts, class actions, product liabil-ity and personal injury cases.
The Voice for Justice has a circulation of 19,000
120px x 600pxTower ad
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$500.00 per newsletter or $1800.00 for a 4 week contract.
Advertising Pricing
Special Opportunities
Conferences and Exhibits Premium space locations may be reserved for specific magazine media partners and advertisers who leverage their relationship with The Trial Lawyer to promote their services at events by exhibiting at magazine sup-ported and endorsed conferences including Trial Lawyers Summit, Mass Tort Made Perfect, APITLAmerica and Rainmaker Retreats.
Event SponsorshipsThe Trial Lawyer magazine sponsors special events throughout the year including The Trial Lawyer Hall of Fame. These special events include conference speakers, luncheons, special programs, and entertainment opportunities available for companies and advertisers who desire to make an impact with The Trial Lawyer’s highly targeted demographic.
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Online AdvertisingAffiliated Sites: • The National Trial Lawyers www.TheNationalTrialLawyers.org• The Trial Lawyer Magazine www.TheTrialLawyerMagazine.com • Specialty Associations www.TheNTL.org/specialty-associations/• The National Advocates www.TheNationalAdvocates.org• Voice for Justice
John Adams • Melvin Belli • Johnnie Cochran, Jr. • Clarence Darrow • William Kunstler • Belva Lockwood • Thurgood Marshall • Stanley PreiserBobby Lee Cook • Philip Corboy • Morris Dees • Richard Haynes • Russ Herman • Fred Levin • Paul Luvera • Gerry Spence • J.B. Spence
TheTrial LawyerA MAGAZINE FOR TRIAL LAWYERS & A VOICE FOR JUSTICE
Advertising Sales Executive:
Cathy DeLoney [email protected] 866.662.2852 • Cell 334.718.1741
Aaron Brown [email protected]: 908.988.4713 Cell: 908.855.0685
Sandy Del [email protected] 561.314.5270