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Citrix on Azure “Better Together"
Lyndon-Jon MartinSenior Systems Engineer - UK Partners &Citrix Technology Advocates (CTA) 2017Mobile - +44(0)79 7277 5902E-mail - [email protected] - @lyndonjonmartinLinkedIn - http://uk.linkedin.com/in/lyndonjonmartin/en
Paula Lender-SwainAzure Infrastructure Lead- Microsoft UKMobile - +44(0)7833 083549E-mail – [email protected] - @paulalenderLinkedIn - http://uk.linkedin.com/in/lpaulalenderswain/en
Introduction to Citrix
What was Citrix originally called?
How long has Citrix been in Business?
What does Citrix do?
Location
Device
Apps
Desktop
Collaboration
Content
2016 revenue
$3.4B+Enterprises
400K+Employees
9,000+Partners
10,000+Countries
100
Citrix by the Numbers
The largest companies in the world rely on Citrix
Healthcare
Top 10 Healthcare Companies
Top 10 Pharmaceutical
Companies
Manufacturing
Top 10 Automotive
Top 10 Chemical
Top 10 Computerand Electronics
Top 10 Aerospace and Defense
Financial Services
Top 10 Largest Banks
Top 10 Investment Companies
Top 10 Property Insurance Companies
Top 10 Life Insurance Companies
Public Sector
Top 5 Largest US Government
Agencies
Top 10 LargestUS Cities
Top EMEA Central Government
Agencies
Education
Top 10 HighestRanked Universities
All US “Big Ten” Universities
Top 10 Largest US School Districts
Cloud Providers
Top 4 out of 5 clouds
Top 5 E-commerce sites
15 of Top 20 Telco Companies
>80% World’s Music Downloads
Citrix on Azure ”Better Together”
7 © 2017 Citrix | Confidential – Content in this presentation is under NDA. Slides by [email protected]
. . .we’re hearing tremendous excitement from customers around our Citrix solutions and the ability to access Windows desktops and apps remotely on Azure.
[Our expanded partnership with Citrix] opens up huge opportunities for our partners and customers.
Scott GuthrieExecutive Vice PresidentMicrosoft Cloud and Enterprise Group
8 © 2017 Citrix | Confidential – Content in this presentation is under NDA. Slides by [email protected]
Citrix + Microsoft “Better Together”Locally we are “Better Together”
9 © 2017 Citrix | Confidential – Content in this presentation is under NDA. Slides by [email protected]
Citrix Azure❤❤
❤
Citrix & Microsoft “Better Together” now with Cloud Services
Security & Performance Analytics
Unified Experience
“BYO” Identity
SingleSign-on
ContextualAccess
Contextual Performance
Unified Endpoint Mgmt.
App Ops
Content Control
Legacy/Custom
Apps
Secure ITUsers
Software-Defined Perimeter
Modern Secure Workspace as-a-Service
Front DoorNo.10 Downing Street
It starts with the Software-Defined Perimeter
Software-defined WAN
Virtualised WAN traffic acceleration, optimization + H/A internet links
Optimise my Workloads
Accelerate, protect & reduce downtime of workloads
Contextual Workspace
1 URL to logon with contextual access rights vs. capabilities
EdgeSoftware-Defined Networking
Apps, Data & Network
NetScaler
Software-Defined Perimeter
Contextual Security & Access starts with the Software-Defined Perimeter
Contextual User vs. Device Access with Application vs. Web Insights & Analytics
Microsoft 365Citrix Workspace Service
Modern Secure Workspace as-a-Service
Modern Secure Workspace as-a-ServiceCitrix & Microsoft “Better Together” now with Cloud Services
Azure Active DirectoryCitrix Cloud
Essentials Services
Microsoft 365
Users + Devices
Office 365Citrix Workspace Service
WorkspacePolicies
Contextual Access& Identity Controls
Smart ToolsSave Costs, Healing e.t.c
Reporting, Security& Analytics
Secure Virtual Private NetworkNetScaler SD-WAN, ExpressRoute, NetScaler CloudBridge
Connector, Azure VPN Gateway
ServiceConfiguration
IT
Large Corp Home FactoryHospitalAirport
WorkspaceWorkloads
Cloud Connectors
SSO + ContextualAccess & Identity
Software-Defined PerimeterSign-in with Contextual Identity + Workspace Access
WorkspaceWorkloads
SSO + ContextualAccess & Identity
Cloud Connectors
Resource LocationYou are in control of your apps, data and your networks
from an Azure Resource Group(s)
Citrix Modern Secure Workspaces as-a-ServiceCitrix & Microsoft “Better Together” now with Cloud Services
Citrix Cloud ConnectorApp & Desktop
Workloads
Citrix Cloud – Workspace Services
Microsoft 365Citrix Workspace Service
Essentials ServicesAzure Market Place Only
Azure IaaS Costs
NetScaler + ExpressRoute
Microsoft 365
Customer managed Azure Subscription
Partner manages Workloads
SaaS-Style like Control PlanesCitrix + Microsoft management infrastructure is hosted, managed and kept evergreen updated by both vendors for each of our services
Workspace Setup + Configuration
NetScalerInternetUsers + Devices
Customer Devices
PaaS Workspaces from Azure Content & Collaboration Tools & Services
Shift to Azure Active Directory (AAD) Single Sign-On on your own
terms + control identity with Federated Authentication Service
(FAS)
Front with NetScaler
Consume secure evergreen Citrix + Microsoft workspaces as-a-Service choosing what is right vs. relevant
Essentials Services only from Azure Marketplace, consume
Microsoft365 + Citrix Workspaces to generate revenue
Joint co-developed Skype for Business offloading for virtual
apps & desktops with 300K active users daily
Intune + EMS Integration powered by NetScaler providing
VPN capabilities for apps & device context
Mobilising all data repositories in Azure virtual apps & desktops e.g. OneDrive in non-persistent
scenarios
Accelerate migrations to Azure with AppDNA which analyses
the DNA of legacy vs. traditional apps
Smart Tools aids in design, building workloads and
controlling costs + healing of workloads
Summary Citrix + Azure “Better Together”Innovations enabling Modern Workspace acceleration & adoption
Our Joint Selling Motion
Workspace Services
• Standard ELADiscounts
XenApp & XenDesktop Service
XenDesktop EssentialsXenApp Essentials
Sellers & Partners
• Annual Term
• Standard ELADiscounts
• Annual Term
• NODiscounts
• Monthly
Lead With
Fallback
Base Solution
Tell the full story to customers. Citrix will direct Essentials customers to self-serve resources online,
or to a partner for assistance, and to Microsoft for assistance with the Azure Marketplace itself.
Note: we do not offer free trials of the Essentials products. With a minimum user count of 25,
customers can experience it for a month for as low as a $300 investment.
CTXS SKUs
MSFT SKUs
Joint Sales Motion
• Do you need to deploy both apps and desktops in the same solution?
• Do you need to leverage existing Citrix licenses?
• Do desktops need to be sized differently per user/group?
• Do you need the ability to deploy some workloads on prem or to other public clouds?
• Do you require your Citrix-negotiated discounts on the offering you select?
• Do you need extensive control over configuration and tuning of the solution?
Discovery questionsA “yes” answer to
any of these
questions means
Essentials is not a
good fit for this
customer use
case.
Everyone gets paid regardless of how customer buys
MSFT: Reps retire Azure quota monthly in arrears for
IaaS consumption
XenDesktop Essentials
XenApp Essentials
Azure
Marketplace
MSFT: Citrix Cloud deals where workloads deploy in
Azure retire quota for Microsoft sellers. Workloads run
in customer’s EA Azure subscription
CTXS: Reps retire SaaS quota and it is eligible for
acceleration CTXS: Reps retire SaaS quota monthly in arrears based
on associated Citrix OrgID And remember – Essentials
provides an upsell opportunity every month!
When will you deliver – secure by design – Citrix and
Microsoft Modern Secure Workspace-as-a-service?
