Presented by: Clarence JonesAnd Teto Wilson

Situation Stroke occurs in the U. S. on average every 40 seconds. The prevalence of hypertension in African Americans

in the U.S. is the highest in world. Exceedingly high rates lead to cardiovascular disease,

stroke, and death. Death associated with hypertension is 18.3% for

general population, 50.0% for African American men and 38.6% for African American women.

Response Working together to create greater awareness and

access: Identify hypertension Obtain health insurance Get connected to a clinical home Utilize other services available to them to improve

quality of life

We need to work together to make this happen authentically

Clippers n’ Curls for the Heart Video – Non-Profits to Know: Clippers n’ Curls:

https://www.youtube.com/watch?v=upfscYAvi34

History Overview Our Other Barbershop Initiatives:

Clipper Clinic: bringing health professionals to the barbershops (about once per month for 4 years)

Barbershop Conversations with organ donation, among African Americans

Clippers n’ Curls the for Heart Further Equips barbers to share heart health messages

daily, and connect clients to resources

Why Barbers and Beauticians? Barbers and beauticians are trusted messengers Historically, barbershops were the central hub for

health Men especially trust

their barber Culturally aware Client chosen

What is Clippers n’ Curls? Mission: Reduce the

incidents of heart attack and stroke in the African American population by educating and bridging to care for high blood pressure in the Twin Cities area.

Clippers n’ Curls Goals Screen African Americans

blood pressure to help identify potential hypertension

Educate African Americans about blood pressure, their screening results, heart disease, stroke and other risk factors.

Refer individuals to established organizations and clinics that will continue to monitor and control their blood pressure and support a healthy lifestyle

Partners Core Team:

Q Health Connections, a division of Southside Community Health Services Minnesota Department of Health Cardiovascular Health Unit are the founders

American Heart Association addition

Barbershops and Beauty Salons (listed on the next slide)

Additional Partners: Minnesota Black Nurses

Association NorthPoint Health and Wellness Neighborhood HealthSource Open Cities Health Center Hue-MAN Partnership Minnesota Department of Health,

Office of Minority and Multicultural Health

Barber Shop and Beauty Salons Pops Barber Shop – pilot participant only Premier Kutz Twin City Cuts The Chiseler Hands on Barber and Beauty MN School of Barbering Moler Barber School Brian D’s Old School Barber HairCut City Xtreme Beauty Fields of Hair Shear Pleasure Salon of Beauty Lexington Hair Shop Wilson Image Barbers

Areas of Focus

St. Paul Initiative April 2014-June 2014 Barber/Beautician utilized automated blood pressure machines 3 sites 71 people writing results on cards 173 total recorded blood pressure screening results 17 Ask the Nurse session (96 clients at 12 sessions) 6,000 people impacted indirectly

*Funded by the St. Paul Foundation

Minneapolis Initiative May 2014- Current (data through January) Clients check blood pressure on kiosks in shops 6 Total of 8 participating locations (6-7 active at a time) Average 103 screenings per month at current sites 12,973 total recorded blood pressure screenings 50,000 people impacted indirectly

*Funded by the Lillehei Foundation, American Heart Association and the

Minnesota Department of Health

Evaluation Barbers, community partners and clients gathered

September 2015 to evaluate pilot On-going connections through community health

workers with each site Periodic Clipper Clinics at Clippers n’ Curls locations

(bringing health professionals to that clinic) On-going evaluation Want to document links to clinics and managing

blood pressure

Conclusions Power of relationships Qualitative evaluation show it is working to improve

lives

Why Collaborate? Barriers for African American Men Impact on current and next generations Importance of collaboration

Keys

*Note stories shared are not necessarily related to the above individuals pictured

Questions? Equipping barbers with

tools to share with clients to improve their health.