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Linda Shak, MPH
Juliet Sims, MPH
May 20, 2011
Collaboration
Multiplier
www.preventioninstitute.org
Kids’ Meals Toy Ordinance
San Francisco, CA
What’s Health Got
To Do With It?
HEALTH HEALTH HEALTH HEALTH
& SAFETY& SAFETY& SAFETY& SAFETY
BEHAVIORBEHAVIORBEHAVIORBEHAVIORBEHAVIORBEHAVIORBEHAVIORBEHAVIOR
ENVIRONMENTENVIRONMENTENVIRONMENTENVIRONMENT
Quality Prevention is
the Catalyst for Change
Don't expect politicians,
even good ones,
to do your job for you.
Politicians are like weather
vanes. Our job is to make
the wind blow.
““““
””””
David Brower, environmentalistUseful policy is often developed
locally
One Key Fact:
he determinants of health are
beyond the capacity of any one
practitioner or discipline to
manage… We must collaborate to
survive, as disciplines and as
professionals attempting to help
our communities and each other.
–Mitchel and Crittenden, Washington Public Health Fall 2000
“T
”
Forming Broader Partnerships to Meet Mutual Goals
Why is Multi-Field Collaboration
is Hard Work? Multi-Field Collaboration is Hard Work
Diverse partners:
� View the world differently
� May lack understanding of other field’s issues, values, capabilities, and goals and priorities
� Speak different languages
� Follow different mandates
� Must juggle issues between the “home” agency and the collaborative
What are the advantages of working
with different fields?
Benefits to Multi-Field Collaboration
� Brings in the diverse expertise and resources
� Provides access to broader constituencies and networks
� Increases access to funding opportunities and other resources
� Fosters sustainability
Collaborator 4
Expertise:
Anticipated
Outcomes:
Key Strategies:
Collaborator 3
Expertise:
Anticipated
Outcomes:
Key Strategies:
Collaborator 1
Expertise:
Anticipated
Outcomes:
Key Strategies:
Collaborator 2
Expertise:
Anticipated
Outcomes:
Key Strategies:
Shared Outcomes
Partner Strengths
Joint Strategies/
Activities
Collaboration Multiplier
Healthy
Eating &
Physical
Activity
Safety &
Preventing
Violence
“Reality and perception of violence are justifications for people not being outside or letting children outside,
and not walking to places that they normally would”
-Community Leader
Addressing the Intersection: Preventing Violence and Promoting Healthy Eating and Active Living
Preventing violence through urban farming
Denver, CO
Public Health
Urban Agriculture
Violence Prevention
City Council
Collaborator 4
Expertise:
Anticipated
Outcomes:
Key Strategies:
Collaborator 3
Expertise:
Anticipated
Outcomes:
Key Strategies:
Collaborator 1
Expertise:
Anticipated
Outcomes:
Key Strategies:
Collaborator 2
Expertise:
Anticipated
Outcomes:
Key Strategies:
Shared Outcomes
Partner Strengths
Joint Strategies/
Activities
Collaboration Multiplier
Collaboration Multiplier: Improving Safety and Increasing Access to Healthy Food
+City Council
Expertise:
• Knowledge and ability to influence local
policy decisions
Anticipated Outcomes:
•Policies that promote health and safety in
the district
Key Strategies:
•Help leverage funds for long-term
sustainability
Violence PreventionExpertise:
•Expertise in youth violence prevention and
intervention
Anticipated Outcomes:
•Decreased gang violence and increased
positive opportunities for at-risk youth
Key Strategies:
•Build youth leadership and connect youth
to training and employment opportunities
Public HealthExpertise:
•Experience in population-based interventions and collection of data on chronic disease and injury rates
Anticipated Outcomes:
•Unification of collaborative efforts to address violence and chronic disease
Key Strategies:
•Facilitate system and policy changes that link healthy eating active living with violence prevention efforts
Urban AgricultureExpertise:
•Knowledge on urban food system infrastructure and implementation
Anticipated Outcomes:
•Long-term partnerships to achieve sustainable food systems
Key Strategies:
•Create mechanisms for residents to access fresh, affordable healthy foods
CC
VPPH
UA
Urban Agriculture
Expertise:
Anticipated Outcomes:
Key Strategies:
UA
Urban Agriculture
Expertise:
• Knowledge on urban food system infrastructure
and implementation
Anticipated Outcomes:
• Long-term partnerships to achieve sustainable
food systems
Key Strategies:
• Create mechanisms for residents to access
fresh, affordable healthy foods
UAViolence Prevention
Expertise:
Anticipated Outcomes:
Key Strategies:
VP
Violence Prevention
Expertise:
• Expertise in youth violence prevention and
intervention
Anticipated Outcomes:
• Decreased gang violence and increased
positive opportunities for at-risk youth
Key Strategies:
• Build youth leadership and connect youth to
training and employment opportunities
VP
City Council CC
Expertise:
• Knowledge and ability to influence local policy decisions
Anticipated Outcomes:
•Policies that promote health and safety in the district
Key Strategies:
•Help leverage funds for long-term sustainability
Violence
PreventionVP
Expertise:
•Expertise in youth violence prevention and intervention
Anticipated Outcomes:
•Decreased gang violence and increased positive opportunities for at-risk youth
Key Strategies:
•Build youth leadership and connect youth to training and employment opportunities
Shared Outcomes
Partner Strengths
Joint
Strategies/Activities
Public Health PH
Expertise:
•Experience in population-based interventions and collection of data on chronic disease and injury rates
Anticipated Outcomes:
•Unification of collaborative efforts to address violence and chronic disease
Key Strategies:
•Facilitate system and policy changes that link healthy eating active living with violence prevention efforts
Urban Agriculture
Expertise:
•Knowledge on urban food system infrastructure and implementation
Anticipated Outcomes:
•Long-term partnerships to achieve sustainable food systems
Key Strategies:
•Create mechanisms for residents to access fresh, affordable healthy foods
UA
Shared Outcomes
• Strong partnerships among partner
organizations and community members
• Safe community gathering space: Urban farm
• Employment for youth and adults
• Increased access to healthy foods
• Institutional systems and local
policies to promote health and safety
PH VP UA ++ + CC
Partner Strengths
• Established trust and respect in
community
• Local policy maker involvement
and support
• Experience in community
engagement and training
• Content expertise
• In-kind support
• Linked to broader city-wide
initiatives
Partner Strengths
• Established trust and respect in
community
• Experience in community engagement and training
• In-kind support
• Linked to broader city-wide
initiatives
PH
VP
UA
CC
Joint Strategies/Activities
• Establish urban farm and farmer’s market
• Build youth capacity to understand goal
and advocate for environmental and policy
changes
• Build capacity of leaders
• Cultivate relationships and partnerships
• Connect youth and community
residents to training and employment
opportunities
Joint Strategies/Activities
• Establish Urban Farm and Farmer’s
Market
• Connect Youth and Community Residents to Training and Employment
Opportunities
PH VP UA ++ + CC
PHVP UA+
City Council
Expertise:
• Knowledge and ability to
influence local policy
decisions
Anticipated Outcomes:
•Policies that promote health
and safety in the district
Key Strategies:
•Help leverage funds for long-
term sustainability
Violence PreventionVP
Expertise:
•Expertise in youth violence
prevention and intervention
Anticipated Outcomes:
•Decreased gang violence and
increased positive
opportunities for at-risk youth
Key Strategies:
•Build youth leadership and
connect youth to training and
employment opportunities
Public HealthPH
Expertise:
•Experience in population-based
interventions and collection of data
on chronic disease and injury rates
Anticipated Outcomes:
•Unification of collaborative
efforts to address violence and
chronic disease
Key Strategies:
•Facilitate system and policy
changes that link healthy eating
active living with violence
prevention efforts
Urban Agriculture
Expertise/:
•Knowledge on urban food
system infrastructure and
implementation
Anticipated Outcomes:
•Long-term partnerships to
achieve sustainable food
systems
Key Strategies:
•Create mechanisms for
residents to access fresh,
affordable healthy foods
Shared Outcomes
• Strong partnerships among partner
organizations and community members
• Safe community gathering space: Urban farm
• Employment for youth and adults
• Increased access to healthy foods
• Institutional systems and local policies to promote health and safety
Partner Strengths
• Established trust and respect in community
• Local policy maker involvement and support
• Experience in community engagement and
training
• Content expertise
• In-kind support
• Linked to broader city-wide initiatives
Joint Strategies/Activities
• Establish urban farm and farmer’s market
• Build youth capacity to understand goal and
advocate for environmental and policy changes
• Build capacity of leaders
• Cultivate relationships and partnerships
• Connect youth and community residents to
training and employment opportunities
UACC
PROBLEM DEFINITION
FUNDING SOURCES
PLAYERSAPPROACHES
FUNDED MANDATES
Elements of Collaboration Multiplier can be
modified depending on coalition needs… “While I have always known that it is
important to address violence
while promoting healthy eating active living,
the issue has always seemed like
something ‘outside of my scope,’ and
I have not had the tools or understanding
to deal with this issue.”
- Community grantee representing HEAL
“This initiative has helped me connect
with violence prevention organizations, and
I have been able to learn from these
partners and become familiar with their
tools and policy and environmental
change initiatives.”
- Community grantee representing HEAL
Activity
� Importance – Why is this issue important to your field?
� Key Strategies - What key strategies/activities are you
implementing that are relevant to this issue?
� Results/Outcomes - What specific results/outcomes are you
seeking related to the collaborative goals? What does success
look like?
� Expertise/Assets - What expertise and resources (knowledge,
skills, training, funding) do you bring to the table?
� Partnership – Which partners/participants can you bring to the
table to enhance outcomes?
� Organizational Benefit – How does your organization benefit
from participating in this collaborative?
Collaboration Multiplier
� Expertise/Assets - What expertise and resources (knowledge,
skills, training, funding) do you bring to the table?
� Results/Outcomes - What specific results/outcomes are you
seeking related to the collaborative goals? What does success
look like?
� Key Strategies - What key strategies/activities are you
implementing that are relevant to this issue?
Collaboration Multiplier
� Policy Goal 1: You are working to alter your city’s
zoning codes, which are creating barriers to urban
agriculture.
� Policy Goal 2: You are trying to develop and
implement a healthy, sustainable, and local food
procurement policy for all county agencies.
� Policy Goal 3: You are trying to pass a local tax on
soda to help fund child prevention programs to advance
healthy eating and active living.
�
Collaboration Multiplier
Policy Goal 1: You are working to alter your city’s
zoning codes, which are creating barriers to urban
agriculture. Possible partners (choose 4):
� Community development
� Land use planners
� Legal experts
� Civil rights/grassroots organizers
� Hunger activists
� Sustainable agriculture advocates
� Environmental justice
� City council member
� Faith-based organization
Collaboration Multiplier
Policy Goal 2: You are trying to develop and implement a
healthy, sustainable, and local food procurement policy
for your county. Possible partners (choose 4):
� Farmers/farming groups
� Health department staff
� Hunger activists
� Sustainable agriculture activists
� Health care
� Legal experts
� Board of supervisor member
Collaboration Multiplier
Policy Goal 3: You are trying to pass a local tax on soda
to help fund child prevention programs to advance healthy
eating and active living. Possible partners (choose 4):
� School superintendent
� Faith-based community
� Health care
� City council member
� Transportation
� Civil right/grassroots organizers
� School food director
� Parks and recreation
Collaboration Multiplier
� Expertise/Assets - What expertise and resources (knowledge,
skills, training, funding) do you bring to the table?
� Results/Outcomes - What specific results/outcomes are you
seeking related to the collaborative goals? What does success
look like?
� Key Strategies - What key strategies/activities are you
implementing that are relevant to this issue?
Collaboration Multiplier Next Steps After Completion
of Collaboration Multiplier
� Tailor your messages to engage different
sectors in achieving your goals
� Identify missing partners, outreach, and learn
how they fit into the matrix
� Focus on the gaps or needs to reduce
duplication of effort
� ADD Implementation of what they have;
selecting common priority strategies
www.preventioninstitute.org
TOOLS
Collaborator
4Expertise /
Resources:
Anticipated
Outcomes:
Key
Strategies:
Collaboration
3Expertise /
Resources:
Anticipated
Outcomes:
Key
Strategies:
Collaborator 1
Expertise /
Resources:
Anticipated
Outcomes:
Key
Strategies:
Collaborator 2
Expertise /
Resources:
Anticipated
Outcomes:
Key
Strategies:
Shared Outcomes
Partner Strengths
Joint Strategies/
Activities
Collaboration Multiplier
ENACTEnvironmental Nutrition & ActivityCommunity Tool
http://www.preventioninstitute.org/sa/
Promising Practices in Nutrition and Physical Activity
Catalogues promising
policies in nutrition and
activity at the local level
http://www.preventioninstitute.org/sa/policies/
ENACT Local Policy Database
Convergence Partnership Food Brief
Developing Effective Coalitions:
The 8-Step Process
1.Analyze program objectives, determine whether to form a coalition
2. Recruit the right people
3. Devise preliminary objectives and activities
4. Convene the coalition
5. Anticipate necessary resources
6. Develop a successful structure
7. Maintain coalition vitality
8. Improve through evaluation
www.preventioninstitute.org
Linda Shak: [email protected] Sims: [email protected]
221 Oak StreetOakland, California 94607
phone: 510-444-7738 fax: 510-663-1280