Consumer Infoline December 2010

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ContentsVolume 1 | Issue 4 | Rs. 50 | December 2010 | www.consumerinfoline.com

Channel World | 6-8-10

In the news | 32-34

Publisher: Sunil Kumar SinghEditor: Sunil Kumar SinghBrand Manager: Ashutosh SinghAssociate Editor: Suman SinghSr. Correspondent: Pallavi SrivastavaCorrespondent: Amit SinhaVisualizer: Manish Ghosh Design: Sagar Kumar

Staff: Bangalore: Nikhil Thakur Mumbai: Ranjan NaikKolkata: Madulika Banerji

Marketing: Sr. Marketing Manager: Agni ChoudhuryAsst. Marketing Manager: Nikhil Sharma

For advertisement, feedback and other queries, write to [email protected]

For subscription contact at: 01165575723

Printed, Published and owned by Sunil Kumar Singh

Phone: 01165575723

Place of Publication: F-33, 2nd Floor, Katwaria Sarai, New Delhi-110016

Printed at: Aravali Printers & Publishers Pvt. Ltd.W-30, Okhla Phase-II, New Delhi- 110020.

All rights reserved. Reproduction or translation in any language in whole or in part without permission is prohibited. All disputes are subject to exclusive jurisdiction of competent courts and forums in Delhi or New Delhi.

14

GIGABYTE To Focus More On Strengthening Its Channel BaseIn Box | 12

Cloud Computing Adoption Accelerates In Asia PacificCLOUD Computing | 14

R&M Value Its Partners And Their EffortsNetworking Buzz | 16

Brocade Predictions For The Year AheadBusiness Focus | 18

Channel Partners Are Key For HP in Tapping The MES MarketChannel Strategy | 22

NVIDIA Endeavor To Grow With The EcosystemChannel Buzz | 24

Product Launch | 30-31

Mobility Zone | 36-37

Product Review | 38


Dear Friends

As a growth economy re-emerge, a strategic approach to managing information is increasingly on the agendas of IT and business leaders.

Today the business leaders are focusing only on tools and technology, without increasing their information management competency or changing their culture which in turn is hampering them to fully achieve the benefits of information infrastructure. Information management leaders spend most of their time on technology because they usually come from a technology background and have been hired to work on technology projects. However, innovations with information infrastructure depend on making the organization itself information-centric and getting both IT and business staff to adopt new behaviors. With adaptive information infrastructure techniques and supporting technologies, the discovery of meaning and relationships across the entire content continuum — from highly structured to loosely structured — can be automatically inferred, and decisions about information delivery can be made at a more abstract level.

CIOs and information management leaders must set aside their traditional engineering mind-set. Instead, they must take a new approach by focusing on the value of information itself, rather than the value of information systems. This will require strategies and techniques for assessing the value and risk of information assets.

Alternative delivery models for information infrastructureEnterprises have quickly started to adopt new deployment

models in many IT domains, and the use of alternative deployment models will continue to grow quickly. In particular, appliances and cloud computing allow IT organizations to implement new capabilities quickly, with minimal upfront cost. These benefits are beginning to be seen in the information infrastructure domain, as more capabilities for persisting, integrating and delivering data and assuring its quality become available via alternative delivery models, ranging from appliances to cloud-based services.

I wish a Happy and prosperous New Year to all of you

Sunil Kumar SinghEditor

December / 2010 EDitor’S Letter

Samsung Strengthens Its Channel Base: Recognizes Channel Partners

At Samsung, the Channel Partnership program is an important asset to the company and a distinct emphasis is laid on maintaining the growth and health of this Pan-India channel network. Since 2009, Samsung has systematically strengthened the distributor infrastructure in Tier 1, 2 & 3 markets. Today besides its top distributors in Tier 1 market, Samsung has about 100-125 IT channel partners in the Tier 2 markets. Further in Tier 3 markets, Samsung has deployed resources to engage retail, resellers and system integrators for enhanced efficiency and efficacy. With greater emphasis on building a unique relationship with partners, Samsung in the month of Nov. & Dec. 2010, organized two global offsites on the theme “Be the Best, Believe Beyond Boundaries” in South Africa and Dubai respectively.

The theme “Be the Best, Believe Beyond Boundaries” was designed to capture the success and achievements of Samsung’s

Channel Partners and reinforce Samsung’s commitment to bring the best quality of products and services to its consumers. The events in South Africa and Dubai, were meant to honor Top 75-80 of Samsung’s Channel Partners who have worked diligently to maximize Samsung’s Laser Printer business and their significant contribution in the growth of our IT business. The meet which is a part of Samsung’s Partner Engagement Module, was also structured to give the channel partners information on Samsung’s new products and technology through a series of workshops and live demos. Samsung also announced several performance incentive schemes for channel partners to acknowledge and reward them for their stellar performance.

According to Mr. Ranjit Yadav, Country Head, Mobiles and IT, Samsung, “The Channels Partners are an intrinsic part of our business model and they form the backbone of our IT presence in the country. We believe in growing together with our channel partners and these events were organized to recognize and reward the contribution of our IT partners in helping Samsung sustain and grow its IT business in the Year 2010.”

Samsung has followed a two-pronged strategy for growth entailing the introduction of new products with industry-leading features as well as enhancing availability across metros, tier I and II centers.

The Samsung Printer portfolio consists of a line-up of 33 models across the Mono and Colour Single Function Laser Printers and Multi Function Printers. Each of these products provide the best spec, best price and best cost per page thus being “TRUE VALUE” products in the market. The Samsung Printer range is priced in the range between Rs 5499/- to Rs 230,000/-.


HCL Infosystems partners with Astaro to further strengthen O’zone

HCL Infosystems has announced its partnership with Astaro, the leading European UTM security provider. The partnership intends to add protection through advanced security to mitigate possible network threats. The collaboration will enable customers to access highly secured cloud framework of HCL’s O’zone

solution offering. HCL’s O’zone has been developed to deliver increased data

security, provide flexibility through server consolidation, reduce capital expenditure and promote green computing by reducing power and cooling. The solution is provided with 24X7 technical support to manage scalability and deliver optimum performance. Astaro’s VMware-certified virtual security appliances will provide advanced functionality and easy deployment across a huge number of users with each implementation.

Epson Held Its Accredited Partner Meet For 2010 In Cairo, Egypt

Epson’s Accredited Partner’s Meet 2010 was recently concluded in Cairo, Eygpt. In keeping with the location, the theme for this year’s event was Architects of Innovation.

The meeting was used to review Epson’s performance for the year so far and to discuss the roadmap and strategies for the year ahead. Epson business managers presented their plans and updated partners on the strategies going forward. Partners were also enthusiastic and excited to share their suggestions for improving Epson’s business in a special session held during the second half of the day.

Epson senior management from India and Singapore were present and shared their vision for the business in India and the Indian sub continent which includes countries like Sri Lanka, Bangladesh and Nepal.

At the meet Epson informed its partners that it had seen significant market share gains across categories since they last met. As per latest IDC report Epson’s value market share in the single function Inkjet printer segment now stands at 34%. An increase of over 9% in the last 6-8 months. In the traditionally strong area for Dot Matrix Printers & Point of Sale systems Epson now enjoys a market share in excess of 50%. While applauding the partners for a superb effort to make this happen, Epson officials reiterated the aim to grow substantially in these segments in the year ahead and the growth objectives for 2011 were shared with the partners. Epson also provided the partners with an insight into the role they and their organizations could play as leaders going forward. All the partners acknowledged that the presentations were extremely useful.

The team visited the tourist sites in Cairo, Giza and Alexandria including the Pyramids, the Catacombs, etc to unwind after their business strategy meetings.

HP PSG signs distribution agreement with HCL

HP and HCL Infosystems have entered into a strategic tie-up for the distribution of the HP DreamScreen400 - HP’s latest interactive digital appliance for India market. Through this partnership HP aims at leveraging HCL Infosystem’s distribution network. HCL Infosystems with its distribution mechanism will take HP DreamScreen400 to various parts of the country including tier I, tier II cities and all townships.

HP DreamScreen400 is an icon based, touch enabled interactive digital device. The DreamScreen400 is designed to offer simplicity and relevance as it enables users to access the most relevant and best in class content affordably through the internet. It addresses the Lifestyle, Entertainment, Communication, Education and Information needs of the users with the latest and exciting in Movies, Music, Games, Live Darshan, Education, News, Daily Astrology, web browser and an e-book on Weddings. The content on HP DreamScreen gets updated regularly through the cloud giving the users an all immersive experience every time they enter the HP DreamScreen400 world. For an interactive experience HP has collaborated with leading Indian content and service providers to cheer all members of the family, including first-time technology users.

Samsung launches IT Brand Shop in Kolkata

Samsung has inaugurated its first dedicated IT Brand shop in Kolkata. The IT Brand shop was inaugurated on site by Mr. Uday Bhat, General Manager, Samsung IT Solution Business. The new brand shop has on display the N series and R series of Samsung Netbooks and Notebooks as well as the Company’s recently launched SF & NF series of Notebooks and Netbooks.

Samsung is offering an extensive portfolio of 17 netbooks and notebook models priced in the range between Rs. 15,990 to Rs. 22,990/- for Netbooks and Rs. 22,850 – to Rs 55,490 for Notebooks.

The range of Printer products on display include the newly launched World’s Smallest Laser Multi-Functional Printer–SCX 3201. This year has targeted a 60% jump in volumes for its printers based on its considerably enhanced product offering, strengthened distribution channel and a sharper focus on B2B business.

The IT brand shop in Kolkata will also display the newly launched 70 series PX2370 LED monitor in India. Samsung is also displaying select premium mobile models from its range of over 50 handsets priced in the range between Rs.1600 – Rs.40, 000.

CHANNEL World


Tech com


CHANNEL World

Cisco overhauls its India Partner Strategy Cisco has effected several

changes in its partner strategy in India and abroad to be better placed to leverage these opportunities. Since close to 100% of Cisco’s go-to-market is by way of its channel partners, this becomes an extremely critical segment for the company, and starting this fiscal year, Cisco has revamped it Partner Model to align it with the company’s renewed business objectives.

Speaking at a press briefing earlier today to shed light on some of these changes, Mr. Raghavendran Vice President and Head – Partner Organization, Cisco India & SAARC said, “Historically, Cisco’s global strategy has been focused on the networking domain, and the partner program was designed to cater to this approach. However, over the last four quarters, Cisco has evolved its strategies and enhanced its area of focus around the three architectures – Collaboration, Virtualization and Borderless Networks and market adjacencies which are expected to be the growth drivers in the times ahead. In line with this, the channel organization and strategic alliance organization have been merged into a single, cohesive unit, rechristened Partner Organization. We believe that this will allow us to drive our identified architecture adoption among our channel partners and increase penetration across sectors and markets alike.”

Cisco also shared changes to its commercial business strategy. At the heart of this shift is the basic need to drive coverage in an increasingly competitive landscape by effectively supporting the partner network with better, richer, and faster offerings. The new partner - led strategy has resulted in the seamless integration of Cisco’s Go-To-Market and the Cisco sales team, with the partners becoming an extension of the company’s sales force.

Panda Appoints Cyberstar as its exclusive distributor

P a n d a Security, the world’s leading provider of c l o u d - b a s e d s e c u r i t y solutions has announced its foray into the Indian market. As a first step, the company announced the appointment of Cyberstar Infocom, the emerging distributor of IT peripherals in the Indian Subcontinent, as exclusive distributor for India.

Panda Security, with millions of customers spread across 195 countries in the world, offers an extensive range of real time security solutions for small to mid-sized enterprises home users, online shoppers and netbook users. Panda’s extensive range of security solutions for small and mid-enterprises covers the protection needs of the organization at different levels

GIGABYTE Announces Winners of Q3 2010 Value Partner Program

GIGABYTE has announced the winners of its Q3 2010 GIGABYTE Value Partner Program (GVPP).

Effective from July 1 to September 30, 2010, the online scheme, named the ˜5 Million Salebration Program (to highlight GIGABYTE India reaching 5 million installed base of its motherboards in India), proved to be a huge success with the registration of over 2,000 resellers. Of these, over 1,000 have won attractive prizes, such as gold coins, laptop bags, trendy jackets, and movie tickets, depending on the points redeemed by them. GIGABYTE also randomly selected from the entries, 6 participants as winners of bumper prizes.

GIGABYTE congratulates the following bumper prize winners:

• 1st prize:Â Praveen Purohit, Rainbow Computers (Maharashtra) Trip to Taiwan, including GIGABYTE factory visit

• 2nd prize: Pradip Chakraborty, Unosys (West Bengal) 42” LED television

• 3rd prize: Amit Kamal / Kishore Purohit, Mastro (Maharashtra) “iPhone and P55A-USB3

• 4th prize: Deepak Jajoo / Rakesh Rane, Micro Link Infonet (Maharashtra) “ X58A-UD9

• 5th prize: Ajay Sapra, K25 Computer Shoppee (Chandigarh) “ iPad

• 6th prize: Rajeev Kumar Sahu, Shreya Emotions (Jharkhand) “ H55M-S2

Kingston appoints DIGICARE as its after-sales service provider

Kingston has announced a comprehensive product warranty and RMA support policy for its products in India.

DIGICARE, a service division of DIGILINK, which offers warranty outsourcing with over 57 service centers in India, has been appointed by Kingston Technology to manage the after-sales support and service programs for all consumers in India. With the partnership with DIGICARE, Kingston Technology will be extending their legendary customer services to all consumers in India. All consumers from any corner of India can get their

Kingston products replaced, including memory modules, USB drives, SSDs, memory cards, and card readers, by sending them to the DIGICARE Service Center.

Dax Networks forays into IP Surveillance Dax Networks has launched a range of IP Network Video

Surveillance Solutions. Starting from DX-133B-AN12-IP-A, these solutions are ideal for Enterprise customers to monitor their businesses anytime from anywhere in the world.

Commenting on the launch, Ms Sudha Jagadish, Chief Executive Officer, Dax Networks, said, “With 25 years of experience in Networking India, Dax Networks has built a comprehensive portfolio of products and solutions that covers all Networking needs, right from the Edge to Core. Dax is now all set to make a strategic entry into IP Surveillance. The new portfolio of Video products and solutions will rest on our strong IP Networking backbone and adds a new, exciting dimension to our Networking capabilities.”

Dax Networks’ range of IP products comprises four broad categories – Fixed IP Cameras, Fixed Dome Cameras, PTZ Cameras and High Speed Dome Cameras.


TVS


CHANNEL World

QNAP Appoints Redington As VAD QNAP Systems, the leading Network Attached Storage (NAS)

and Network Video Recorder (NVR) provider, has announced it has entered into a distribution agreement with Redington (India) Limited to fulfill the demands in the network data storage market. QNAP Turbo NAS series have been widely recognized as high quality, high performance storage solutions for Small and Medium-sized Business (SMB), and corporate. Redington will now begin distributing QNAP’s awards-winning Turbo NAS in India.

With the high value-added software functions Windows Active Directory, Remote Replication and fully certified virtualization storage solution for Vmware, Citrix Xen and Windows Server 2008 Hyper-V Cluster, Turbo NAS satisfies SMB and corporate users’ need for data storage, backup and convenient management in one purchase.

Besides, Qnap Turbo NAS series offers a host of desirable features including support for 2.5-inch and 3.5-inch hard drives housed in lockable, hot-swappable drive carriers, RAID 0, 1, 5, 6, 5+ hot spare, and 6+ hot spare (5-drive and higher models) with online RAID capacity expansion, online RAID level migration, and RAID recovery. QNAP Turbo NAS Pro+ models offer a rich suite of business applications including the most comprehensive centralized backup available, website hosting, printer sharing, file server/sharing, and even video surveillance recording using networked cameras. The capabilities of the Turbo NAS can be expanded with exclusive QPKG open-source developed for a variety of business applications including SQL database management, Customer Relationship Management (CRM), and even ecommerce.

Cisco Launches ‘Borderless Profithon’ partner programme

Cisco has announced the launch of Borderless Profithon partner programme aimed at accelerating Borderless Networks business in the SMB and mid-market segment for routing, switching, security and wireless technologies. It is designed to reward partners, and to drive awareness for Cisco’s Borderless Networks Architecture across SMB markets. The programme will remain live until April 29, 2011. All Cisco partner organizations providing this portfolio will get an opportunity to win numerous attractive rewards. The company plans to undertake a 30-city roadshow to educate customers, on the benefits of Borderless Networks architecture and partners, on ways to derive greater profits from the borderless networks portfolio.

The purpose of this program is to build loyalty among Cisco partners and promote Cisco Borderless Networks products. It follows the enthusiastic response to the recently launched ‘Grand Slam’ partner programme. Overlapping SKUs (Stock-keeping Units) will be given the benefits of both programmes – Grand Slam and Borderless Profithon.

As per IDC and Frost & Sullivan 2009 Forecast Reports, the market size for this portfolio is growing at 30% YoY. Borderless Networks is Cisco’s holistic, next generation vision and architecture that allows employees, customers, and partners to connect and communicate anytime, anywhere, on any device in a manner that is seamless, secure, and reliable. Cisco delivers on this architecture through video, green and security network services that are embedded across its routing, switching, wireless, and security platforms to form a comprehensive borderless networking solution.

Acer introduces the ‘aspire christmas offer’

Acer has introduced a special offer for its end customers on their Aspire range of notebooks pre loaded with genuine Windows 7 Home basic and Genuine Windows7Home premium. Acer brings a pleasant surprise to all its customers this Christmas by offering a great value for their purchase. The “Aspire Christmas offer” will enable customers to get a free 320GB hard disk worth Rs. 4950/- on purchase of any Aspire range of notebook with

Genuine Windows 7 Operating System between the price range of Rs 30,999 – Rs 42,999.

The offer starting before Christmas will be on till the 1st week of the new year (23rd November 2010 – 5th January 2011). Customers can visit http://www.acer-online.co.in/aspirechristmasoffer/ to avail more information on the offer.

Understanding the mindset of the Gen Y, Acer has introduced an offer to feed the ever growing requirements for want of more storage space in the computing devices. The offer will truly gain immense popularity amongst the youth and working population as it brings true value to their purchase.

Mr. S. Rajendran, Chief Marketing Officer, Acer India, said, “With Christmas fast approaching, Acer aims to spread the joy of Christmas through its Aspire Christmas offer. This exciting end consumer offer will enable consumers to purchase their favorite Aspire range notebooks with additional storage device.”

HP rolls out ‘Club Colours Program’ for its channel partners

HP has rolled out a special program called “Club Colours” to educate and engage their channel partners on HP Colour LaserJet printers. The program would not only help channel partners to understand HP’s value propositions but also make them entitled to exclusive benefits like frequent technology updates, training, new products alerts etc along with various other sales tools to serve their customers well.

In order to be eligible for this unique program channel partners will need to buy select HP Colour LaserJet printers from registered HP Volume Core Partners (VCPs) and update the programme cell on the purchase being made. Token points will be awarded accordingly to partners, which they redeem them against the activity of their choice by filling up the activity request form. Partners can redeem HP Colours token points for branded stationary, marketing communication, in-store branding and marketing collaterals. Registered partners will be sent HP Club Colours Program Kit with detailed information on how the program works and all other necessary details about the program.


Canon


Inbox

The Indian motherboard market is growing rapidly and in the same time it is witnessing a

tough competition among the Indian vendors present in this space. Today, the size of the Indian motherboard market is expected to be around 3.5 million units for FY2010-11.

GIGABYTE, being a pioneer in motherboard space, has endeavored to offer a wide range of products catering to different consumers. Today, the company offers a wide product portfolio which includes motherboards, VGA cards, notebooks and desktop PCs, digital home appliances, networking servers, communications, mobile and handheld devices. In the past three years, GIGABYTE has doubled its India sales, and in 2009 it sold one million units of motherboards. Last year, GIGABYTE grew 20%. Speaking on the achievement, Mr. Rajan Sharma, General Manager, Marketing and Sales, GIGABYTE Technology India, says, “It was a fantastic year for us in the midst of recession. We have registered a growth of over 10% in H1 2010. This year, we hope to grow by more than 20%. We are focused on hitting 2 million sales by 2011. Our efforts on all fronts are geared towards achieving this goal.

GIGABYTE has refreshed its portfolio to ensure that its products are accepted across all desktop segments

GIGABYTE Technology India

Rajan SharmaGM, Marketing & Sales

GIGABYTE To Focus More On Strengthening Its Channel Base

from value platforms to high-end gaming and workstation boards to boards for the new 6-core processor market.

As Intel readies to launch its new 2nd Generation core processors (codenamed Sandy Bridge) in 2011, which will feature the next generation Intel 6 Series chipset, GIGABYTE has started a major countrywide drive to train its channel and system integrator (SI) partners, on the upcoming GIGABYTE motherboards that will support Sandy Bridge.

GIGABYTE is conducting training sessions for its partners on its Intel 6 Series chipset-based motherboards, such as GA-H67MA-UD2H and GA-P6A-UD7, at over 40 venues across metro, Tier 2 as well as Tier 3 locations. These

sessions, which are a vital constituent of GIGABYTE’s ongoing meets, are being held in a number of states, including Maharashtra, Goa, Gujarat, Andhra Pradesh, Karnataka, Tamil Nadu, Kerala, Assam, West Bengal, Orissa, Madhya Pradesh, Haryana, Punjab, and Jammu & Kashmir.

Commenting on the training sessions, Rajan Sharma, says, “We believe timely information is key to the success for our business, where technology upgrades are faster. Hence, we have rolled out a unique program to educate our partners, so they are best equipped to effectively guide, manage and support their customers, with regard to GIGABYTE’s Intel 6 Series chipset-based motherboards.

By sunil singh

[email protected]


Inbox

The training programs have been welcomed by GIGABYTE partners, who have flocked in large numbers to be a part of the event.

Go-To-Market Strategy GIGABYTE is channel focused

company and currently 85 percent of the company’s business is driven by channels. GIGABYTE products are distributed in India by Avnet (India), Ingram Micro, Redington (India) and Neoteric Infomatique Ltd.

The company has outlined an aggressive marketing strategy that includes adding more partners, increasing channel penetration and spread in the upcountry market, sustaining growth in established markets, strengthening post-sales infrastructure for its partners and customers and attaining No. 1 position both in terms of quality and quantity. GIGABYTE has plans to increase its channel base from 2,000 to 2,500 plus in the fourth quarter of this fiscal.

Speaking on channel engagement program Mr. Rajan Sharma says, “Our channel strategy is based on a very basic fundamental; Our partners & customers need good quality product, good pre- & post-sales support and encouraging ROI. This is what we strive to offer our channel partners across India, quality products through the best supply chain, incentive programs to ensure ROI, trainings and product knowledge to work as consultants to customers.”

GIGABYTE has organized various kinds of meets to reach out SIs (System Integrators) and to tell them how GIGABYTE motherboards can be used to grow their business. The company is also been strengthening its post-sales service for its growing channel base in India.

The company continuously keeps on conducting exciting incentive schemes for its Value Partners. For example, the Q3 2010 GIGABYTE Value Partner Program (GVPP), named ‘5 Million Salebration Program’, which was run from July 1 to September 30, 2010, proved to be a huge success with the registration of over 2,000 resellers, of these, over 1,000 have won attractive prizes. GIGABYTE also randomly selected from the entries, 6 participants as winners of bumper prizes.

GIGABYTE has another program called GIGABYTE Channel Incentive Program (GCIP) in place to launch, monitor and ensure channel sales promotion. Speaking on this front, Mr. Rajan, says, ‘We nominate partners as Premium Partners and Value Partners in specific location-wise / region-wise. Our channel policies are designed and

implemented after taking into account location-wise requirements and strengths. Our current focus is on non-metro and emerging markets.”

GIGABYTE is trying to convey message to its Partners that they can expect more focus on channel building, channel profit and channel education on new platforms from GIGABYTE in 2011. The company will continue to grow its GCIP and GVPP programs organically. GIGABYTE expect channel partners to understand and adapt new technologies and platforms as-soon-as possible to take their maximum advantage, especially 2nd generation i-Core segments.

In mid-2010, GIGABYTE launched a DOA (Dead On Arrival) warranty policy for its Channel Partners, who buy from its authorized distributors. To facilitate this policy, GIGABYTE has stocked adequate buffer quantities of motherboards at all branches and RMA locations. GIGABYTE has an excellent post-sales infrastructure in place, with service network spread over 100 locations

“It was a fantastic year for us in the midst of recession. We have registered a growth of over 10% in H1 2010. This year, we hope to grow by more than 20%. We are focused on hitting 2 million sales by 2011. Our efforts on all fronts are geared towards achieving this goal.

across the country and a dedicated RMA team.

Speaking out the future plans and strategy Mr. Rajan says, “GIGABYTE is looking at continuing its innovation leadership in product R&D, focus more on gaming segment, launch 6-series motherboards for the new Intel platform. Our key verticals for growth would be channels, education and SME, and of course motherboards would drive our growth in 2011.”

In the endGIGABYTE will continue to be a

market leader in motherboard innovation and the company sees itself as the provider of technology platform to India desktop/PC markets.

The company looks forward to enhance and increase its presence in non-metros by focusing on visibility, availability and channel penetration. The company is also looking at increasing its Premium Partner base across locations. q

GIGABYTE holds the ‘E3’ channel meet seriesIn a bid to further strengthen its relationships with committed channel partners,

GIGABYTE has launched a series of informal channel partner networking meets across the country. Having the theme E3, which stands for ‘Entertain, Enrich, Enjoy’, the series was flagged off with a meet at a resort in Karnala, Raigad district, Maharashtra, which was attended by a large number of partners from the Mumbai and Thane districts.

These meets are being held in a number of states, including Maharashtra, Madhya Pradesh, Gujarat, Uttar Pradesh, Bihar, Jharkhand, Andhra Pradesh, Tamil Nadu, Kerala, Haryana, and Punjab.

The E3 series is designed to allow channel partners to relax for a few hours, play games like cricket, indulge in water sports, and enjoy some delectable food, while networking with fellow partners.

In addition to relaxation and entertainment, the meets are also proving to be effective in enhancing the knowledge of channel partners on the latest GIGABYTE motherboards and related technologies. Training sessions are given to introduce partners to the upcoming Intel 6 Series chipset based GIGABYTE motherboards, such as GA-H67MA-UD2H and GA-P6A-UD7 that will support the new 2nd Generation Intel Core processors (codenamed Sandy Bridge). Intel has announced that these core processors will be hitting the market early next year.

The meetings are also an apt platform to reward partners, who have contributed outstandingly to the success of the GIGBAYTE motherboard business in the past year.


CLOUD Computing

In a recent survey by VMware showed that the proportion of Asia Pacific enterprises viewing

cloud computing as relevant to their businesses doubled to 83 percent over the last 18 months. According to the survey results, 76% in India want to virtualize and adopt cloud computing in the next 18 months, which is the highest percentage as compared to other cloud positive countries in the region like Japan and Australia. India scored higher than both Singapore and Malaysia in current Cloud understanding levels.

The September survey of 6,953 respondents, conducted by Springboard Research under VMware’s sponsorship, also indicated that cloud adoption has accelerated across seven Asia Pacific markets over the last 18 months, particularly among larger firms.

Today, 59 percent of regional firms are either using or planning cloud computing initiatives compared to 45 percent six months ago and 22 percent in 2009. India and China lead the region in terms of adoption plans, with 43 percent and 39 percent of organisations respectively planning to implement cloud computing. Organisations in Japan and Australia lead in cloud adoption, with 36 percent and 31 percent respectively already running a cloud-related initiative.

India had 693 respondents across various sectors. Highest adoption is anticipated from the IT/ITES infrastructure & manufacturing sectors. The survey reveals that India’s understanding of virtualization and cloud computing has risen dramatically over the last couple of months and VMware has a 50 percent perceived mindshare when it comes to

cloud computing in India.Dynamic provisioning / capacity on

demand, automated management, pay-per-use model, and applications that can scale on demand were considered the essential building blocks for Cloud Computing as far as the Indian audience is concerned.

Cloud associated with IT as a ServiceThe highest proportion of

organizations in Japan (86 percent), Singapore (84 percent) and Thailand (74 percent) associate cloud computing primarily with IT as a Service, while in Australia, Malaysia and India, most firms (80 percent, 78 percent and 75 percent respectively) associate cloud mainly with applications-on-demand. In China, 80 percent of respondents look to cloud for on-demand provision of storage and network.

Sanchit Vir Gogia, Associate Research Manager, Software Springboard Research, said: “For most survey respondents in Asia Pacific, IT as a Service is the biggest theme of the day. These companies are looking for vendors and consultants that can help them enjoy serviced-based IT, particularly in the areas of cloud infrastructure and management.”

Most organizations (60 percent) want to adopt cloud for scalability-on-demand to meet business needs, followed by drivers such as reduced hardware infrastructure costs and simplified resource/server provisioning.

According to T. Srinivasan, Managing Director, VMware, India & SAARC, “CEOs are making decisions in tandem with the CIOs and cloud computing is no longer just about IT, it’s very

much aligned to business decisions as it ultimately links to savings. The ability for enterprises to obtain a common cloud infrastructure platform, as well as a common management model and application services that bridge private and public clouds to deliver interoperable clouds allowing data and application portability, will be critical.”

Saving cost is the immediate incentive for adopting cloud computing for 57 percent of Asia Pacific firms. Only 37 percent, many of which are large firms with more than 10,000 employees, adopted or planned to adopt cloud as a long-term strategic investment.66% considered scalability on demand to meet business needs while 67% considered reduced hardware infrastructure and 43% considered simplified resource/server provisioning as some of the key factors that drive cloud adoption. 83 % said that they expect cloud investments to reduce hardware their spending while 74% would like reduction in their software spend.

Hybrid clouds on the riseCompanies wanting to deploy both

public and private clouds were represented by the 38 percent of respondents, while a roughly equal amount - 37 percent - said they will only consider a private cloud. Preference for private cloud is more prevalent in banking and government sectors, with public cloud continuing to meet with the greatest resistance. Preference for hybrid cloud is higher in ASEAN, at more than four percentage points above the Asia Pacific average. In fact, even Japan – the most cloud-positive country in the survey – gave rise to survey

Adoption AcceleratesIn Asia Pacific

Cloud Computing


CLOUD Computingfindings suggesting that no more than 15 percent of organizations want to use public clouds. The mind set in India is changing and private cloud is slowly overtaking public cloud.

Storage (58 percent) represents the region’s No.1 workload for private clouds, with Japan (62 percent) and China (61 percent) most likely to deploy storage in a private cloud. Cloud-based enterprise applications are the second most identified category across Asia Pacific at 49 percent.

In terms of deployment plans, 93 percent of respondents said their upcoming cloud deployments will revolve round web conferencing, IM, collaboration and email.

Andrew Dutton, SVP and GM, VMware Asia Pacific Japan, said: “It is clear that industry has great interest in the hybrid cloud model. The ability for enterprises to obtain a common cloud infrastructure platform, as well as a common management model and application services that bridge private and public clouds to deliver interoperable clouds allowing data and application portability, will be critical.”

Integration concerns now match security worries as obstacles to cloud adoption

Integration with existing systems has caught up with traditional security concerns as a barrier to cloud adoption, with 46 percent of respondents identifying them equally as obstructions.

In emerging markets, the key factor holding back cloud adoption is lack of understanding among enterprises, according to 44 percent of respondents in China, 40 percent in Malaysia and 40 percent in Thailand, compared with a regional average of 36 percent.

These results strongly suggest that use of standards-based cloud solutions and education remain as significant cloud adoption drivers across Asia Pacific.

Virtualization seen as the foundation of cloud computing

Organizations across Asia Pacific (59 percent) consistently cited virtualization infrastructure as a primary building block for cloud computing. Awareness about virtualization is widespread in India, with 94% of the respondents either leveraging or planning to adopt virtualization technology.

Explaining the link between the two technologies, Dutton said: “Virtualization lets organizations decouple critical business applications and information from

underlying physical hardware, and in turn, provides a fast and cost effective way to the cloud. More and more Asia Pacific organizations are realizing this and are moving to unlock more value from their virtualization investments.”

Virtualization adoption in Asia Pacific is highest in Australia (87 percent) and Japan (82 percent). Among verticals, virtualization adoption is highest in insurance (82 percent) and banking/financial services (76 percent).

Thailand (67 percent), Singapore (65 percent) and Malaysia (65 percent) all lag Australia and Japan in current adoption, while virtualization penetration stands at about 30 percent across ASEAN.

Most Asia Pacific firms use virtualization for servers and data centres, with many organisations focused on leveraging virtualization to drive business continuity/disaster recovery initiatives. In India, server virtualization has grown in importance, compared to

Mr. T.SrinivasanManaging DirectorVMware, India & SAARC

12 months ago, as it is the bedrock to cloud.

The biggest growth opportunity for virtualization in Asia Pacific is in the end-user computing space, although most organisations rank desktop virtualization as low in their list of priorities.

However, significant advantages can be gained from a new approach to end-user computing that virtualizes the desktop by de-coupling the operating system, user persona and applications, thereby enabling great flexibility in delivering applications and data to end-users when and where they need them and regardless of access device. There is more focus in India on Desktop Virtualization at 68% when compared to China and Japan.

Dutton said: “By enabling large-scale end-user self-service, desktop virtualization is really the final piece of the puzzle in making the modern enterprise flexible, scalable and ultimately responsive to business needs.” q


Networking Buzz

R&M Value Its Partners And Their Efforts

How big is cable industry in India? And How R&M is focused in Indian mar-ket?

For FY 2010, the cabling industry in India was estimated to be at Rs. 1000 crores approximately. In India, R&M offers an extensive range of cabling solutions that caters to most sectors and industries addressing challenges of performance, reliability and availability. We’re present in most major cities and cater to various regions across India. We focus on the enterprise, telecom and residential segments. Since beginning operations in 2008, R&M has rapidly grown and is now among the Top 5 cabling solutions providers in India.What ranges of products and solution do you have?

R&M offers a wide array of products and solutions that effectively cater to the requirements of the market. These products meet challenges of higher speeds, reliability of networks, their expandability, and offer a great value proposition. We provide end-to-end solutions in:

Copper Solutions: CAT5e, CAT6, CAT6A and CAT 7 (this is applicable for shielded and unshielded)

Fiber Optic Solutions: OM2, OM3, OM4 for multimode and OS1 and OS2 for single mode

Security SolutionsEven with all the available intelligent

solutions that reduce downtime, these only have detective controls. Having understood the market requirements, we invested heavily in R&D to develop a product that would provide a preventive solution.

As a result, we introduced physical locking, for the copper and fiber patch cord, which prevents disconnection. This was first introduced for our copper cabling solutions, and now it is also available in optic fiber solutions.

Fiber to Home SolutionsThere is an expansion of broadband

Reichle & De-Massari AG (R&M) develops and manufactures passive cabling solutions for communication networks. R&M has earned a reputation as a

quality leader with its excellent copper and fiber optical products. The company has its own marketing organizations in 30 countries. They, in turn are grouped

together in seven sales regions. R&M earns 75 percent of its sales abroad. Sales in 2009 totaled CHF 192 million; EBIT was 6 percent. The company invests more than CHF 10 million in research and development every year.

R&M is one of the 500 largest companies in Switzerland and has about 600 employees there. The company is wholly owned by the Reichle family and is being managed in the second generation as an independent family company.

infrastructure with Fiber to the Home (FTTH) through easy to install FO splice outlet. This solution is targeted at large and medium enterprises. It allows system and network integrators to extend fiber optic broadband all the way to the last access point.What is the go to market strategy of R&M in India?

We have 2 approaches:1. Go to Customer – We look to establish

the positioning of our products with the customer to better understand the value proposition that R&M offers. We strongly highlight our attention to product design, our compliance with industry standards and the quality of our products and solutions.

2. Go to Partners – We value our partners and their efforts. We ensure our support through conducting various technical and installation training programs. Our dedicated technical support to them helps to carry out complex projects with ease and to the highest level of customer satisfaction.How R&M is focused on it Channel partners? What is R&M distribution model?

Our technical support is what our partners admire. We assist them technically on projects and also carry out periodic

training and knowledge sharing to keep them in sync with emerging trends, new products and technologies.

We ensure that the most fundamental aspect is our innovative products & solutions. And they are one of the best in the industry. This helps our partners meet customer requirements efficiently ensuring reliability, easy installation and maintenance. As a result of our strong focus and investments in research and development, we will introduce new products that enable our partners to meet customer requirements effectively. Our continuous emphasis on training and development of partners will continue, enabling them to design and install solutions in an efficient manner. Our partners can also look forward to enhanced sales and marketing assistance in addition to our technical expertise. We expect our channel partners to continue their efforts to deploy R&M’s high quality products, further strengthening our mutually profitable relationships.What verticals you are focused at?

India, as a market, experienced balanced growth, from across various sectors.

We’ve seen a lot of deployment in the IT/ITES sector. The investments made by the public sector are experiencing exciting growth. There has been a surge in demand from the telecom sector as well and we will

By sunil singh

[email protected]


Networking Buzzcontinue rendering our services to this sector strongly. The manufacturing sector also scores high as an attractive market segment and there is a lot we can expect from this sector going forward.What are the key features of R&M prod-ucts that distinguish it from competi-tors?

R&M’s products & solutions match the highest quality standards. Each product is tested for performance and quality. Our emphasis on product quality remains one of our key advantages. Physical security features and locks in our products are outstanding and are being used extensively in projects by our customers.

Also we provide complete end-to-end solutions to our customers. This is something that works well for our customers as well as for us since everything from network design to final installation matches high quality standards.What are your future plans and pro-grams in India?

We’ve recently introduced the Single Circuit Management System (SCM) which is a complete modular system for high-grade, high-density fiber management at central network hubs of service providers. Easy to use, the SCM system makes management of individual fibers and subscribers clear-cut, reliable and efficient for all levels of the next-generation network.

We see a lot of potential growth in the FTTH and Datacenter market. Our products such as the E-2000 fibre optic connector as well as our SCM (Single Circuit Management) portfolio are geared towards the emerging requirement for fibre-optic based solutions.

Telecom, manufacturing, IT/ITES, health care as well as the Public Sector are high growth for 2011. R&M will continue to innovate through newer solutions to meet the needs of these sectors.

What are some of the trends that the Cable industry is going to see in the coming years?

The trend is certainly moving towards the deployment of CAT 6A solution for LAN and datacenters. Most companies are placing increased emphasis on the quality of their Layer 1 infrastructure. With the approach to reduce costs associated with downtime, we can see more companies investing in high-quality cabling solutions,

which enable greater performance and meet security needs, such as Pre-terminated cabling solutions: as this minimizes the amount of time an installer and thus reduces the chance of errors occurring during the installation. Fiber optics are gaining increase acceptance due to pre-polished connectors, pre-terminated fiber; and MPO fiber plug and play connection systems also decrease the complexity of installing fiber cabling and the risk of error. q

Mr. Gaurav AhluwaliaManaging Director

R&M India

Simmtronics Enters Nepalese MarketSimmtronics Semiconductors has ventured into Nepalese market. The Simmtronics Team was in Nepal on 19th Dec 2010 to sign

the contract with Explore Asia. Mr. Indrajit Sabharwal, Managing Director, Simmtronics semiconductors Ltd, said “with the strong marketing team of Explore Asia Pacific Ltd and the technological innovation pioneered by Simmtronics, they would be able to capture a good market performance in the Nepalese computer market.

Simmtronics Semiconductors Ltd has receiver over 50 National and International awards for its pioneering products in the span of last 3 years speaks volume about the company, its technological innovations and product quality, states the press release.Simmtronics product portfolio includes Memory Modules 128MB to 4GB for over 6,000 different types of desktops, servers, laptops; Motherboards for Intel/Nvidia; Nvidia /ATI Graphic cards; flashdrives; Desktop PCs, AIO, KPC and Slimmbook (with IBM Lotus Software Support) laptops.

The company has three manufacturing facilities and has 11 sales offices in UAE, Thailand, Indonesia, Vietnam, Hong Kong, India, UK, USA and Singapore. Explore Asia Pacific P. Ltd has been appointed as the Exclusive distributor for Simmtronics products in Nepal.

Explore Asia Pacific P. Ltd., has ventured into the distributorship business since 2009 and in this very short span, it managed to create a strong name for itself. Explore is known for best and ethical business practices and value added approach. Explore Asia has a strong coverage in the up country regions bolstered by management skills with proven control and processes.


Business Focus

Brocade Predictions For The Year Ahead

Describe what key tech and business trends have emerged during 2010?

The need for building future-proof network infrastructures while protecting existing technology investments took precedence in 2010, as enterprises looked to simplify the tasks of storing, managing and administering their data, and reduce both capital and operating expenditures at the same time.

Over the past year, enterprises continued to expand the size and scope of their data networks and the number and types of applications that these networks support, with applications getting increasingly bandwidth-, processing- and storage-intensive. And as they move into the cloud, they are running everywhere leading to new requirements for more highly efficient, reliable and scalable networks.

We saw that the traditional ‘walls’ of the date center was disappearing with the rapid increase in the number of intelligent devices and highly mobile users extending the edge of the network. In fact, there is not much difference between the heightened requirements in the data center and those in the rest of the network. The entire network is indeed the data center today.

As a result, enterprises were looking for a comprehensive network strategy that would enable the convergence of storage and data IP networks and facilitate the adoption of new technologies to extend data center capabilities, as they transitioned to a more robust yet flexible network model based on a highly-virtualized, services-on-demand infrastructure.

In addition, there was also a growing need to increase productivity in the date center and maximize utilization of IT assets, which has called for greater innovation and efficiency in data center

design to help lower power consumption, carbon footprint, space requirement as well as costs.When talking to enterprise custom-ers what has been at the top of their agenda, what are they asking you for?

Customers are concerned and naturally inquisitive about the best practices they can possibly apply to their own network architecture as they outgrow the current requirements. Design and practices need to be re-evaluated and updated from time to time to keep up with business needs.

They are also largely keen to find

out more about how they could possibly leverage new technologies to incorporate with the existing IT environment and how to do so with minimal disruption and outlay.

Lower latency, enhanced reliability and higher throughput are all high on the IT department’s wish-list, but above all, they say, what they’d really like to see is a single network infrastructure capable of handling all data, clustering and storage traffic.

It sounds like a tall order, but it’s hardly surprising that many CIOs are taking a long, hard look at their current network infrastructures and finding them

Mr. Rajesh kaulRegional Sales Director

Brocade India


Business Focuswanting. Today, their teams are typically managing two or three parallel networks: they have a storage network built for reliability, guaranteed data integrity and non-blocking performance. And they have a data network whose characteristics include best-effort performance and unpredictable bandwidth, along with often-frustrating levels of complexity. Separate switches, host bus adapters (HBAs), network interface cards (NICs) and cables are required for each network.

CIOs expect tomorrow’s corporate networks to fulfill a wide range of sometimes-conflicting demands. They want unprecedented scalability, but reduced management complexity. They want seamless mobility, but tight orchestration and they want emerging networking technologies to complement the investments they are making today, instead of forcing them to refresh the entire environment in a wholesale ‘rip-and-replace’ exercise. For these reasons, unified fabrics are showing up on the CIO’s agenda.

The days when the majority of computing power was in the data center are behind us. Today, we have incredibly smart endpoints with lots of computing power that are remote, distributed and mobile. Information and applications are virtualized and can reside anywhere within the infrastructure we refer to as the cloud.

We have been seeing an increase in converged networking pilot projects among our customers, and we expect more would follow suit in 2011.Which services and products have seen the biggest growth and demand this year?

We have seen two main areas of growth which are our 10 GbE fixed switches and chassis-based routers. Additionally, our advanced fixed switches such as the Brocade FCX and TurboIron 24X, and our highly-dense MPLS routers such as Brocade MLX, have also been in huge demand.Overall do you feel customers are spending more in this market this year? Will this be similar next year – what big changes do you anticipate?

2010 has been a very exciting year for Brocade with customers migrating to 10 Gigabit Ethernet (GbE) from multiple 1000 Mbps connections, and with converging Ethernet with Fibre Channel becoming a standard in data center design.

Enterprises are taking advantage of the convergence revolution by adopting new operating models and creating virtual enterprises. In doing so, they become much more agile and flexible, more efficient and less capital intensive and becoming more competitive, but only if the architecture is affordable and reliable. We expect this trend to continue into 2011 and are rosy about the outlook and opportunities ahead.What do you expect the biggest mar-ket challenges to be in 2011?

Customer imperatives will remain the same no matter whether the future is near or far. No matter what technology, application or device they are using, customers and businesses still want the same things:

• Simplicity • Investment Protection • Non-stop Networking • Optimized Applications Brocade understands this and we

are working to evolve and redefine how people are looking at networks. Networks aren’t just collections of hardware – they are the pathway that defines application performance, information integrity, all aspects of how you run your business now and years from now.

This is the cornerstone of Brocade’s approach to building the next generation of networks – Brocade One – where information, applications and users can be anywhere in the cloud. This approach enables a unified, simple management platform, enables choice for customers and allows businesses to deploy and manage the applications they have today, and be ready for those they don’t even know are coming in the future.

2011 Predictions: mobility, virtualization and cloud computing

Mobility Five years ago, it was predicted

that mobility would “come of age” and I think we can all agree on that now.

Wi-Fi account billing is supported in most public hot spots. Roaming is transparent, robust and widely available. Mobile performance is pervasive and quality solid. This trend will continue and further develop into 2011 with the mobile workforce leveraging a fuller capacity of the cloud.

Virtualization One of my favorite predictions was

the theoretical business model “Follow Me” which would provide transparent backup and virtualization of PC and smartphone anywhere on the network. While Apple’s “Mobile Me” didn’t steal my fictional name, it seems like they might have considered it.

This is a very practical example of the trend around virtualization of storage and applications which is happening from the consumer level to the corporate level.

Business models like Mobile Me and the migration of voice and video traffic to IP, expansion of network-based businesses, massive traffic growth and new service requirements have put incredible strains on data centers and networks. Consolidation and virtualization initiatives have improved server utilization and agility, but there is still a long way to go.

Virtualization absolutely improves efficiency, scalability, but often increases management complexity in the short term. Networking vendors have capitalized on the virtualization hype – some still advocating rip and replace, proprietary approaches; while others such as Brocade are taking an open-standard and evolutionary approach that protects the hundreds of billions already invested in server, storage and networking.

Cloud Computing Similarly, cloud computing is a huge

trend that is driving infrastructure changes today. The cloud computing model will be the result of building highly virtualized infrastructures where information and services are available anywhere. q


Digilink


Digilink


Channel Partners Are Key For HP in Tapping The MES Market

As the emphasis on preserving cash flow is growing, the

businesses are shifting their focus from capital expenditure (CAPEX) to operating expenditure (OPEX) to manage and improve their cash flows. In order to cut down the cost and get better Return on Investment (RoI) the decision makers are looking for solution which are robust, fast, reliable, and secure. The capital expenditure concerns of the businesses can be easily overthrown by Managed Services and Solutions which can help in bridging the gap by giving them access to technologies and management expertise without requiring high initial capital expenditures (CapEx) or ongoing investments in technology upgrades.

Today, the competition in Indian market has grown considerably. In order to cope with competitive pressures and operational costs, not only enterprises but the small medium businesses (SMBs) are also considering in adopting the managed services and getting the benefit of technology. Corporate giants have skilled their internal IT teams that can support day-to-day operations but the SMBs don’t have this luxury and they prefer to adopt the managed services model in a phased manner. But while adopting Managed services SMBs are increasingly looking at a single service provider to offer key services, bundled together and customized as per their

needs. The interest in bundling services is strongly driven by the expectation of the SMBs to receive better integrated services.

Mr. Nitin Hiranandani, Director Managed Enterprise Solutions, Imaging & Printing Group, HP India, in a conversation with Consumer Infoline illustrated about the company’s imitative in Managed Service space

According to Mr. Nitin, the Indian market holds a huge potential and opportunities in Managed Enterprise Solutions space. A recent report by Springfield show that Managed Enterprise Solutions (MES) is emerging as one of the largest growing market segment in India. The managed services market is growing at a compound annual growth rate (CAGR) of 22.8 per cent. The market is expected to reach US$3.8 billion in 2013 from US$1.6 billion in 2009, and this growth is higher than the growth rate of the overall IT services market.

Managed service hold considerable amount of potential to cut down the operation cost but unfortunately most of the Indian customers are not much aware about this kind of service offered by the vendors. Speaking on this front, Nitin says, “The need of the hour is to create awareness among the Indian customers. So the more you make the enterprises aware about the services the better opportunities will bloom up. If

you go and tell the CFO that here you are running a printing infrastructure and your cost is X and probably I can reduce it by 15% without compromising on your SLA or consumer satisfaction, I think that they will definitely like to look at such kind of offers.”

He further says that the key driver in Managed Services market is the amount of saving a vendor offers to customers. The Indian customers are looking for Managed Services that can reduce their cost between15-30 Per cent, which in itself is a very big stimulator for the growth of this sector. As the demand to cut down the operating cost among the enterprise segment is increasing, Managed Services is slowly becoming a key component among the enterprise segment. According to Nitin, Managed Services offers a win-win situation for customers as well as for vendors also and the reason behind is that trends in industry is changing and relationship is now becoming more of a partnership rather than a customer or supplier.

According to Mr. Nitin the nature of Indian customers are different from other customers across the global and that is one of the biggest differentiator that can also help in driving the growth of Managed Service market in India. Speaking on this front he says, “Indian customers are very technology savvy. Secondly they are much more cost conscious. Thirdly they have a great

HP Managed Print Services is a valuable tool as it enabled us to allocate printing budget for each department accurately. In Managed Service

space HP is hugely targeting the BSFI and ITes. And apart from that it is also targeting the retail and healthcare segment.

By pallavi Srivastava

[email protected]

Channel Strategy


deal of openness to try something new is considerably very higher.”

Managed Services offered By HPHP is helping customers strategically

in evaluating the role imaging and printing can plays in the IT conversation, signaling a new approach to managing printable content. HP’s broad portfolio of products, services and solutions for enterprises, combined with its IT expertise, is designed to transform business processes and drive down costs by optimizing a company’s imaging and printing infrastructure, effectively managing the total imaging and printing environment, and improving and streamlining document workflows. Speaking about the service offered by HP in Managed service space, Nitin says, “HP Managed Print Services is a valuable tool as it enabled us to allocate printing budget for each department accurately. In Managed Service space HP is hugely targeting the BSFI and ITes. And apart from that it is also targeting the retail and healthcare segment.” He further says, “Government sector holds a huge opportunity but it is a tough nut to crack as they buy on transactional basis. We are trying to partner with a couple of public sector companies to offer such

kind of services.’ HP has announced the strategic

alliance with Toshiba for the Managed Print Services (MPS) in the Asia Pacific and Japan region. This new tie-up underlines the need of multi-vendor approach for the managed services in the enterprise and government segments. Hp believes that the relationship will usher new horizons in the enterprise-wide image and printing vertical and accelerate the Managed Print Services offering with a set of customized offering. The high-end customers will be able to get Toshiba equipment. The alliance has fortified the HP’s multi-vendor approach and seriousness towards MPS market in the region. This solution-centric approach may propel the collaborations for the enterprise sector in the region, where other vendors like Ricoh, Canon and Epson are at a nascent stage in the MPS space. Under this alliance HP will facilitate its volume customers with Toshiba’s multi-function devices. HP will expand its product portfolio with select Toshiba multifunction devices (MFDs) for a select set of high volume customers in the enterprise market for Asia Pacific and Japan.

HP Engagement with Channel

Nitin HiranandaniDirector

Managed Enterprise SolutionsImaging and Printing Group

HP India

Partners With several new channel program

enhancements, HP is enabling its imaging and printing reseller partners to provide customers with a portfolio of offerings that help them optimize their infrastructures, manage their printing environments and improve workflows at a lower cost. Today, distribution and channel network is one of the key strengths of HP in the country. HP believes that market position enjoyed by the company in Indian is because of its engagement with channel partners. Speaking on channel engagement, Nitin says, “Our philosophy and endeavor has always been to make the product available where the customer is and where its wants to buy. This cannot be done without the help of the channel partners. So distribution is one of the key elements of success of HP in this market.”

In the endCompetition in Managed Services

space will help in the growth of the market. With the growth of players in this market, the education of customers about Managed services will also grow simultaneously, which in turn will help in growth of Managed Service market. q

Channel Strategy


CHANNEL buzz

How NVIDIA is positioned in Indian market?

We continuously implement the strategy which has placed us in the great position we’re in today: innovation! NVIDIA is well known for anticipating market trends and bringing the best performing, fully featured products to the market first. NVIDIA is able to innovate, create and execute with the speed of light, which keeps us ahead of our competitors.

What ranges of solutions and products NVIDIA offers?

NVIDIA produces a range of GPU-based products which serve a vast range of sectors and industries, from automotive design to medical imaging, mobile phones, video games and cutting edge scientific research. Its key product families are:

GeForce: GPUs dedicated to graphics and video.

Desktop and notebook PCs equipped with GeForce GPUs deliver unparalleled performance, crisp photos, high-definition video playback, and ultra-realistic games. GeForce notebook GPUs also include advanced power management technology to deliver high performance without sacrificing battery life.

Quadro: A complete range of professional solutions engineered to deliver breakthrough performance and quality.

Quadro is certified for all leading professional graphics applications and is the number 1 in professional graphics segment share. NVIDIA Quadro Plex is the industry’s first dedicated visual computing system (VCS).

Tegra: Visual computing for mobile devices.

NVIDIA Tegra is a complete computer-on-a-chip, smaller than a US dime (10-cent piece), designed from the ground up to enable the “visual PC experience” on a new generation of mobile computing devices while consuming the smallest amount of power. NVIDIA Tegra products bring intuitive user interfaces, high-definition video, and rich Internet experiences to smartphones, portable navigation devices (PNDs), portable media players (PMPs), mobile Internet devices (MIDs), and more.

Tesla: A massively-parallel multi-threaded architecture for high-performance computing problems.

A dedicated, high-performance GPU computing solution that brings supercomputing power to any workstation or server and to standard, CPU-based server clusters. Tesla delivers a 128-processor computing core per GPU, C-language development environment for the GPU, and a suite of developer tools – allowing users to develop applications faster and to deploy them across multiple generations of processors. It also can be used in tandem with multi-core CPU systems to create a scalable computing solution that fits

Nishant GoyalHead of Sales - South AsiaNVIDIA

By suman singh

[email protected]


CHANNEL buzzseamlessly into existing workstation or IT infrastructures.What is your go – to – market strategy in India? Which vertical will you be fo-cusing on primarily?

Our go to market strategy is very simple. Grow with the ecosystem. We happen to believe that we need to present complete experience and solution to our customers and that’s only possible if we work with all the ecosystem players to help our products proliferate further.What are the key features of NVIDIA products that distinguish it from com-petition?

NVIDIA is the only major technology company in the world which is fully dedicated to GPU innovation. We brought CUDA to the world, enabling scientists, professionals and consumers alike to leverage the massive computational power of the GPU. We created Tegra, placing NVIDIA’s amazing graphics expertise in a chip smaller than a penny. And now we’ve launched the world’s fastest single chip GPU, satisfying the hunger of gamers worldwide. Quite simply, NVIDIA is the leader when it comes to graphics technology.

Apart from the best in class product brands, our associated technology makes the base for innumerable world class products. Another strength that we have is our ability to see inflection points in the markets sooner than anyone can so that we are better prepared with our solutions. What is the present focus for NVIDIA in India?

NVIDIA awakened the world to the power of computer graphics by inventing the GPU and since then we have set new standards in visual computing with breathtaking, interactive graphics available on devices of all kinds - from the most personal to the most powerful. With demand for GPUs continuing to grow strongly, we believe that educating our customers is the key to our success. Therefore, the most important activity for the Indian region is to train our partners and end users about all our product brands & technologies. One focus area for training programs is CUDA, which is our parallel computing architecture that enables GPUs and additional processors in PCs to work with numerical data as well as geometry and pixels of the image.

The next most important activity is to engage with our customers and ensure that they use the right products. Once our customers know the technology behind our products, it is our prerogative to suggest

to them the solutions that best fit their requirements.

Further, it is our responsibility to ensure that we deliver the best in class performance to our end consumers. Hence, the third focus area is reaching out to end customers. Recently, we launched our “3D Ecosystem Drive” in India under which we showcased all our ecosystem partners under one roof who have used our technology and related products and make sure we deliver the entire solution rather than just being seen as a component company. Apart from the showcase, one can see that 3D is happening now and there are over 1000 products that support NVIDIA’s 3D Vision.Do you have any plan to strengthen your channel community?

We have numerous partners in India and are keen to continue growing this base. We from time to time have channel schemes available. This is our continued investment and reward for our channel partners. Through this we also ensure there is proper and enough education happening all across to go deep and wide with all our products.

Our channel strategy is based on 3 components: Educating, Engaging and building the Ecosystem.

1. Educate: NVIDIA’s focus will continue to be educating our channel partners about all our products and technologies, thus helping our partners better understand the relevance and applications of our products.

2. Engage: Our efforts to liaise with our partners do not end with just training. We continue to partner with our channel force to provide the most optimum services to our end users.

3. Ecosystem: We not only partner with the channel community but also work closely with various OEMs/ODMs to develop the best product solutions built on cutting-edge technology.

We have a dedicated program called NVIDIA PartnerForce under which we create a personalized micro-site for our most valued customers to access information. PartnerForce is a platform for our channel partners and critical customers to access all NVIDIA information in one place, including training and marketing material as well as special schemes and offers available ‘only’ to PartnerForce members. We are striving to make this program even more beneficial and relevant to the members. This is an ongoing process. Could you please throw some light on the vertical segments who have ad-opted your solutions?

NVIDIA produces a range of GPU-based products which serve a vast range of sectors and industries, from automotive design to medical imaging, mobile phones, video games and cutting edge scientific research.

We have products that cater to every computational need that one may face. We believe that our customers are our biggest assets and every one of them has unique needs. We have 5 brands that meet the needs of a diverse set of market segments-

1. Tegra revolutionizes mobile computing. A complex system-on-a-chip with eight specialized processors, consumes 50 times less power than the average PC notebook chip. It fuels the new generation of tablets, smartphones, portable media players and in-car driver safety/assist/infotainment systems.

2. ION supercharges a netbook, delivers rich HD media in games, movies, and Web-based video, complemented by NVIDIA Optimus technology for longer battery life.

3. GeForce accelerates consumer desktop PCs and notebooks. Our best-known product line which delivers crisp performance for those who play games, watch movies, or use the PC for other forms of digital entertainment.

4. Quadro is the driving force behind powerful workstations and used in animation, broadcast and help create and visualize their largest, most complex projects. The majority of the world’s cars and planes, as well as an array of consumer products, are designed using Quadro professional graphics solutions.

5. Tesla transforms the world of supercomputing by delivering massive performance for scientists and researchers needing the power of a supercomputer, but at a fraction of its cost and power consumption. What are some of the trends that the industry is going to see in the year 2010?

It’s difficult to over-emphasize how central the graphics processor has become to almost every aspect of computing and we expect this to be a long-term trend.

Stereoscopic 3D is another huge trend right now. We announced NVIDIA 3D Vision about a year ago and in that time we’ve seen 3D gather incredible global momentum – just look at the 3D fever at CES in Las Vegas this January! NVIDIA has raised the bar for gaming and media consumption by giving consumers an incredibly immersive and accessible 3D experience of their home PC. Our whole industry ecosystem has very much


CHANNEL buzzembraced the technology and hardware such as 3D capable panels from LG, Samsung, Viewsonic, Alienware and Acer, and 3D Vision enabled desktop and notebook PCs from major OEMs is evidence of this. The advent of 3D Blu-Ray and YouTube confirms that 3D is much more than a gimmick – it’s here to stay.

NVIDIA has also been working to deliver more value from their NVIDIA graphics card. Our CUDA architecture, which gives application developers access to the parallel processing power of the GPU (graphics processing unit) for computational tasks, is now well established. The GPU has evolved as an many-core processor to handle graphics processing, an inherently parallel application in which many similar tasks are performed at once. This contrasts with a central processing unit (CPU), which is well adapted to handle serial applications requiring tasks to be performed one after the other. With CUDA it’s possible to offload parallel applications from the CPU to the GPU, achieving impressive acceleration

for tasks such video processing, seismic data analysis and financial modeling. In the consumer space mainstream applications like Windows 7 are now taking advantage of the GPU for everyday computing.

One of the key shifts visible right now in the market is the demand of mobile computing- Computing experience similar to PC with the characteristics of a mobile device. It’s been a daunting challenge to meet these ends and Tegra is our answer to this complex problem. With NVIDIA’s Tegra, we can be certain that consumers will expect their mobile devices to deliver a desktop-like experience when surfing the web, playing HD video and enjoying games. With its graphics heritage and new Tegra mobile technology, NVIDIA is perfectly positioned to enable Flash and HD capable, always-on devices which meet this demand.

Another noteworthy trend is seen in the area of professional graphics. There has been an inflection point with the emergence of the era of “Computational Visualisation”. For high-precision, data-

sensitive applications, Quadro are the only professional graphics solution with ECC memory and fast double precision capabilities to ensure the accuracy and fidelity of your results. Quadro is not only a graphics processor; it drives an entire visual supercomputing platform, incorporating hardware and software that enables advanced capabilities such as stereoscopic 3D, scalable visualization and 3D high-definition broadcasting.What are your future plans and pro-grams in India?

We have our periodic training / workshop which we call as NTRAIN: This is a regular process where we reach out to our customers and give them deep insight about all the latest and upcoming product/technology. The most recent NTRAIN concluded in August wherein we covered 10 cities, travelled more than 10,000 km to reach out to our customers even at the remote places like Guwahati. The next phase of NTRAIN this year will be launched soon in December. q

What ranges of technology and solu-tion do you have?

We have end to end IT solutions for various clients bifurcated into various verticals. To cater them we have got in-house dedicated groups like:• NIG – Network Integration Group• SIG – System Integration Group• TSG – Technical Services Group• IBG – International Business Group• AVG – Audio Visual Group• SSG – Software Solutions GroupCan you put some light on your recent tie up with HP ESSN?

Targus Technologies Pvt. Ltd has entered a strategic Platinum Partnership with Hewlett Packard ESSN starting Q1FY11 constituting the PartnerONE Program, which is meant to help HP’s partners grow new business and increase return on investment. With this Targus now enjoys the highest level for HP’s partners in the ESSN space. We at Targus have always endeavored to provide the best solutions to our customers and this commitment to quality helped us in building competency in selling HP’s solutions.What is your go-to-market strategy?

We have diversified into various business areas. Our major Market strategy lies in cross selling to our existing clients while making new clients through our diversified offerings.

What’s your future plan in India?We plan to generate an annual business

of 200 crores INR by the end of the next fiscal year and we also plan to provide RIM (Remote Infrastructure Management) Services.What do you do to remain ahead of your competitors?

Our personalized client relations, technology briefings for clients, diverse offerings, build and sustain high performance teams, certified tech resources for 99.99 uptime for our customers and providing 24 X 7 support are few of our main highlights that make us stand out among our competitors. q

Col. (ret.) Balwinder SinghDirector, Targus Technologies

Targus Technologies Aims To Grow Beyond Horizon


SECURITY buzz

How big is IT security market in India and how WatchGuard is position in this market?

This year the security market should grow to 140 million as India is showing tremendous growth as far as security market is concerned. As far as WatchGuard we are one of the top brands as far as UTM is concerned What ranges of products and solution do you have?

WatchGuard is one of the pioneers in the UTM technology and our flagship product is our Unified threat management appliance. We have also acquired a Company called Borderware which is into email solution and we have rebranded the appliance and is called extensible Content Security (XCS). We entered the India market in year 2000 and we have enjoyed tremendous success over the last ten years. How WatchGuard strategize to compete against new inno-vative technologies and products?

Our engineering team has been working very hard to develop new features and enhancements which would give an edge over our competition. we have recently launched our new series of appliance XTM 2 and XTM 5 which is doing very well in the market . We are also launching our new operating system which XTM 11.4 which would have application Web control which would bring a new revolution in the UTM space.What are the key features of WatchGuard products that dis-tinguish these from competition?

Our products have superior engines in terms of our gateway anti-virus , anti-spam ,url filtering and intrusion prevention system .These are all commercial tools which given us edge over our competition . We also have unique feature which is upgradability within the family which is not with any other UTM across the globe where we can upgrade the model of the UTM without the change of hardware. This can be done with the help of license.Which vertical will you be focusing on primarily?

As we continue to focus on corporate but our main focus would be on government and education institute How WatchGuard is focused on it Channel partners? What is the distribution model of watchGuard in India? What do you do to strengthen the channel?

We have around 80 Channel partners across in India who have been consistently doing our business and we have regular training so that we can empower on the latest technologies and innovations about the product WatchGuard has four distributors

in India namely Ivalue, Inflow technologies, Cyberstar and Round robin. All are partners are aligned with these four distributors all along India.What is the core strength of the company? What are the additional benefits which we are planning to give it to the Channel Partners compared to competition?

Our Core strength is our innovative technology .Our organization has been coming up with newer version of operating system with new features. We are continuing with our scheme called “Enjoy the Journey “in which we incentives the partner not on the closures but on the qualified leads.Can you put some light on the kind of support offered by WatchGuard to the Indian Customers?

WatchGuard has an excellent support system in place which is supported by our global support centre. Apart from that we have been training our partner on regular basis so that Level 1 support can be provided by our channel partner. Soon we would be having a India Toll free number as well. What is your go-to-market strategy?

Our go to market strategy is very clear, initially we started aligning with Tier two channel partners but now we have started partnering with tier 1 as well. We have also had a clear focus on the end customer which gives is better control in the market What are some of the trends that the IT Security market is going to see in near future?

I am sure that there is going to a growth of 20 to 30 percent in the coming year as the demand for security continues to grow . Organization are getting more security conscious so that demand has to grow from here What are your future plans and programs in India?

As we continue to grow we would add more resources in India in the coming quarter. We are also coming up with our new release of our operating system in the next few days which has the new feature of Application web control. q

Mohit PuriCountry Manager India & SAARC

WatchGuard Technologies


Business Strategy

Data center is undergoing transformation driven by virtualization, convergence,

and cloud services. This transformation is creating tremendous opportunities for data center equipment manufacturers.

In terms of the worldwide market, per a new report from Infonetics research – the trends of virtualization, convergence, and cloud computing are creating a $7 billion market opportunity for equipment manufacturers worldwide.

Scenario of Datacenter Market in IndiaThe Datacenter market in India is

growing rapidly and per a recent IDC report, is expected to reach Rs. 10, 000 Crore ($2.2 billion) by 2011, growing at a CAGR of 22.7 percent with manufacturing and banking, financial services and insurance (BFSI) showing high deployment. The overall India data centre services market was estimated at Rs. 6,300 crore (US$ 1.4 billion) in 2009. The key verticals that contributed nearly 80% of third party data centre services revenue in 2009 were Manufacturing and IT/ITeS, with the third party data centres constituting about 18% of the total revenues.

Apart from that there has been a growth of third party datacenters in recent times, as companies are looking to optimize on their CAPEX on building captive datacenters. Additionally, for enterprises – building and running a captive datacenter entails expenses on hiring qualified personnel, facility, electricity and other related operating expenses. This has led to a growth in the third party datacenter segment using which companies can roll their CAPEX and OPEX numbers into a single, and arguably more attractive, OPEX number. As indicated previously, a lot of these are new datacenters being built or involve capacity/capability additions to existing infrastructure. The fast evolving ecosystem comprising high speed internet bandwidth service providers, data centre hosting players, power and cooling solution providers, hardware vendors and system integrators (SIs) will spur this

growth over the next two years. As the economy gains further strength in 2011 and IT adoption in SMBs increases further to achieve business growth objectives, this segment is expected to become the next growth driver for third party data centre services. Third party datacenter services will be gaining traction with enterprise customers due to the lack of in-house skills, high investments and long gestation period that a datacentre calls for.

However, the customers will increasingly look for better technical skills at the service providers’ end in addition to looking to close the gap between commitment and delivery.

Shrinking budgets, rising energy costs, increased preference for outsourcing and adoption of blade servers in data centres have led to new engagement and management models -- ranging from co-location services to pay-per-use platforms.

With bandwidth costs having come down significantly, data centre hosting in India is set to become cheaper. And with heightened interest in implementation of technologies like cloud computing and grid computing in data centres, the India market is expected to be a long term growth opportunity. India is all set to emerge as an

important data centre hub of the world. With the Government encouraging companies and service providers to use alternative energy sources viz. solar, wind and water the rate of this change will grow.

This just represents the fact that companies are looking to aggressively expand their Datacenter capabilities to better serve their users and customers. Additionally, per the “Data Center Purchasing Intentions” survey for Indian organizations conducted by SearchDataCenter.in, there is a strong push towards virtualization of servers in the Datacenter, and that reducing power consumption is a prime concern for Datacenter operators.

The Indian data center market is witnessing changes in terms of bandwidth pricing as well as the usage of power and cooling solutions. As focus of the decision markers are moving towards the adoption of Green IT, enterprises and service providers are looking to build energy-efficient data centers through right sizing, improved system architecture and better design.

Given the huge operating costs incurred by data center operators on power bills and space rentals, the data center services market is surely starting to look attractive

By amit sinha

[email protected]


Business Strategyto many enterprises that had traditionally maintained in-house data centers. Therefore, consolidation and virtualization are the technologies that not only generate greater value from existing infrastructure but also avoid the wastage of resources due to duplication and lack of utilization. The strategies of hardware suppliers, application and middleware companies and services organizations will revolve around incorporating these technologies into their products and making them flexible, manageable, scalable and easy to maintain.

Rebound of Data Center The global market for data center

equipment, such as power distribution units (PDUs), uninterruptible power supplies (UPS), cooling and racks, made a significant rebound in the second quarter of 2010, with revenues and shipments expanding 6.9% and 3.6%, respectively, compared to the first quarter of the year, according to

the latest Worldwide Quarterly Datacenter Infrastructure QView from research firm IDC.

IDC also reported that data center infrastructure revenues were down just 1.8%, while shipments were up 2.6% year over year.

The rebound of the data center infrastructure market in the second quarter reflects the overall IT recovery from the ‘Great Recession. More new data centers are being built, while old data centers are being retrofitted with new, more efficient data center infrastructure. IDC attributes much of this data center growth to wholesale data center providers and hosters.

From the vendor perspective, Emerson Network Power and its Liebert brand led the data center cooling market, combining for 47.9% of revenues in Q2. Despite

losing 3.3% of its revenue share quarter over quarter, APC by Schneider Electric remained the leader in the data center power distribution unit (PDU) market, with 29.1% of the market, IDC reported.

In the data center rack market, HP outpaced its nearest competitor, Emerson, with 22.5% of revenues. In the data center uninterruptible power supply (UPS) market, Eaton’s share was up 0.8% quarter over quarter, and the company led the market with 30.2% of revenue.

Challenges Before DatacenterIndian Datacenters face the same

challenges as their counterparts in other countries, which include throughput, cost, power, virtualization, convergence, etc. Thus, it is but natural that Indian Datacenters can be expected to employ state-of-the-art technologies to address these concerns.

Due to growing demand and rapid expansion of data centers, several

strategic changes have been witnessed amongst hardware suppliers, application and middleware companies and services organizations. The growth of the data center market will lead to an increase in the use of virtualization technologies in these data centers and that will, in turn, require a new mindset for these organizations. They need to build their product or service offerings that tie these offerings to the business benefits of data center virtualization.

Data growth is the biggest data center hardware infrastructure challenge for large enterprises. Another challenges before data center are system performance and scalability, network congestion and connectivity architecture.

While all the top data center hardware infrastructure challenges impact cost to some degree, data growth is particularly

associated with increased costs relative to hardware, software, associated maintenance, administration and services. Given that cost containment remains a key focus for most organizations, positioning technologies to show that they are tightly linked to cost containment, in addition to their other benefits, is a promising approach.

System performance and scalability emerged as the second-biggest data center infrastructure challenge. As the global economy begins to revive in 2010 and organizations start to shift focus to a return to growth, IT organizations will be challenged to support the various growth initiatives. Many data center managers were forced to defer infrastructure upgrades and extend technology refresh cycles in 2009 and, as a result, are now dealing with an aging infrastructure or, in some cases, product obsolescence. Vendors wishing to tap into this reopening market should propose infrastructure solutions that are high in efficiency and offer scalability as the demand grows, thus helping the companies to prepare for a return to growth.

Network congestion and connectivity architecture were the third-biggest data center infrastructure challenge. The new generation of servers with multicore processors demand significantly high input/output (I/O), and if these servers are virtualized, this requirement further goes up. The traditional LAN switches are not designed to meet this sudden upsurge in network demand, because there are only a few switches with10 Gigabit Ethernet connectivity. Increased reliance on WAN can be another trigger for network-related challenges as users are consolidating their IT systems, especially as individual users are increasingly working remotely or going mobile.

In the endData center complexities can be

reduced by adopting software that supports heterogeneous environments and eliminates islands of information, this is particularly important for mid-sized enterprises. Organizations should deploy deduplication closer to the information source to eliminate redundant data and reduce storage and network costs there by enabling better data center performance.

Since the number of players in the competitive market has increased with each player defining its own value proposition based on its product or service offerings, getting a critical volume of the market opportunity will be based on the ecosystem created along with strategic alliances to be close to the customers and having a complete portfolio of services. q


PRODUCT Launch

WD launches WD TV Live Hub Media Center

Samsung enhances its Portable PC portfolio Samsung has announced the launch of its stylish NF series of

Netbooks and SF series of Notebooks in India. The Samsung NF210:

The Windows 7 based Samsung NF 210, is the first device from Samsung which is powered by the Intel Atom Dual Core processor N550 @1.5GHz comes with USB 2.0x3 port. The 64-bit Dual Core CPU with 1 MB L2 Cache Hyper-Threading and Inbuilt Graphics further boost the performance of the netbook. the Weighing a mere 1.34kgs, the NF 210, has the “Fast Start” feature which allows the Netbook to power up faster. The 10.1” Anti Glare LED Backlit screen of the NF 210 provides easy readability even in direct sunlight. Further the. The stylish curves of the netbook are further accentuated with an ergonomic island keyboard, Kensington lock port and stylish curves. The bluetooth 3.0 in NF 210 allows amazingly fast 24Mbps speed and it supports both LAN & Wi-Fi b/g/n. The new NF210 delivers SRS 3D Sound with stereo speakers and is equipped with integrated webcam with 4-in -1 card reader. Other specs of the notebook include 2 GB DDR3/ 320 GB , island keyboard and 6 cell battery with 10.5 hours long battery life for uninterrupted performance . The NF210 is priced at Rs. 22,990/-.

Samsung has also announced various consumer offers in addition to a Free 1 year Pick and Drop Warranty on its netbooks, within municipal limits of the city where the service center is located. Consumer offers on the NF210 include – an External DVD – RW @ Rs. 2000/- and additional 2nd Year warranty @ Rs. 699/-.

The Samsung SF510:Powered by Intel Core i3 and i5 processor, the Samsung

SF510 is available in two models and has an ultra-slim, streamlined shape with a revolutionary curve . With Samsung’s unique “Fast Start”, Instant-on feature, users can instantly connect the notebook. The extra slim Lithium –Polymer battery of the SF510 provides a long battery life of upto 7.8 hours and the button less Gesture pad adds to the overall appeal of the device. The ergonomic features of the notebook include Kensington Lockport, spill proof island keyboard with numeric keypad. The powerful performance of Samsung SF510 is guaranteed by the Intel Core i5 processor at 2.53 Hz and nVIDIA’s latest high performance graphic with 1 GB VRAM makes working on the notebook fast and easy. With the integrated webcam and

4-in 1-card reader the SF510 is incredibly convenient to use. The overall spec of the notebook include – 4GB DDR3/500GB/DVD writer.

In terms of the after sales service for the product , the Company is offering Free Pick-up and delivery of the notebook within the municipal limits of the service center. Consumer offers which have been announced on the SF510 include – a Free backpack and additional 2nd year warranty at Rs.899/-. The Samsung SF510 is priced at Rs. 55,490/-.

With the launch of these models, Samsung now has a portfolio of 17 netbooks and notebook models. While the Netbooks are priced at a range of Rs. 15,990 to Rs. 22,990/- the Notebooks are priced at Rs. 22,850 – to Rs 55,490.

Western Digital has introduced the WD TV Live Hub media center, a Full-HD 1080p media player with a 1 terabyte (TB) built-in network hard drive that gives users the freedom to play all their personal media on any screen in the home. The WD TV Live Hub media center brings new experiences to the WD TV family, which include interacting with personal Facebook communities.

WD TV Live Hub plays a wide variety of media file types, including popular Full-HD 1080p video formats such as .mkv, .mp4 and .mov. The integrated, compact and quiet 1 TB hard drive enables users to centralize their digital media from multiple sources for smooth, glitch-free playback of even the highest resolution videos. Digital media can be easily transferred to the internal drive from shared folders on PCs and Macs on the network or directly from external hard drives, thumb drives, camcorders or cameras connected via one of the two USB ports.

WD TV Live Hub also is a media server: the HD video, music and photos can be streamed from the onboard hard drive to any DLNA/UPnP-compatible TV or multimedia device, anywhere in the connected home, including WD TV Live HD media player, connected TV’s, Blu-ray Disc players, Xbox 360, and PlayStation 3. Users also can stream content from their WD TV Live Hub to iPads, iPhones or Android smartphones using third-party applications.

The WD TV Live Hub offers unique Facebook integration,

which lets users upload photos and videos, share their status, view their wall and get the latest newsfeed from their network of friends – all on the big screen TV. In addition, WD TV Live Hub provides HD viewing of YouTube for user generated videos and Flickr for photo sharing. Additional content includes local and international weather forecasts from AccuWeather.com, and MediaFly daily video podcasts from CNN, NBC, MTV and ESPN. The customizable WD TV Live Hub user interface enables personalization of screen backgrounds and user interface themes, as well as setting of favorites and content ratings. Standard wired or wireless USB keyboards can be used for simpler text input for activities such as searches of local content and YouTube and Facebook interaction.

Price and Availability: WD TV Live Hub will be available in India from end of Dcemeber 2010. MSRP for the WD TV Live Hub media center is Rs 9, 999/-.


PRODUCT Launch

DIGISOL Launches USB Print Server

DIGISOL has introduced its compact USB print server DG-PS1010U that gets integrated with your LAN using Ethernet or Fast Ethernet. The DG-PS1010U allows wired and wireless stations in your LAN to access and share a USB printer, no matter where they reside on the LAN.

The DG-PS1010U has one USB 2.0 interface and supports major network protocols like TCP/IP, IPX/SPX, NetBEUI, AppleTalk, LPR, RAW TCP/IP and SMB over TCP/IP. With its compact design, DG-PS1010U can easily be accommodated anywhere!

You can easily manage the DG-PS1010U using a windows-based configuration utility that can automatically discover print servers on the LAN and run a wizard for configuring it. The DG-PS1010U also supports web-based administration. Using a Web Browser on a PC simplifies configuration of the print server. Configuration is also possible using Telnet.

With its USB 2.0 interface and a simple setup process, the DIGISOL DG-PS1010U offers seamless connection to most printers available on the market. It is the best solution for network based printing for Small and Home Offices, Educational Institutions and Businesses that need sharing of printers across a LAN.

Price: DG-PS1010U is available in the market at an approximate street price of Rs. 3000/- .

LG Launches Ultra slim LED monitor

LG has announced the launch of its ultra slim LED Monitor in India. The innovative LG E90 monitor is slimmest to date at just 7.2 mm in depth.

This new addition in the already exciting range of exclusive monitors, LG E90 LED monitor range is all set to provide more fun and entertainment for its consumers than ever before.

The E90 allow consumers to easily watch action movies or sports because with the response time of just 2 milliseconds, the monitor’s display

remains clear and bright even during fast-moving action sequences.

Following the trend of giving a new experience to its consumers, the monitor is built with LG’s Image Booster software that enhances the quality of steaming content from various video sites.

With the reduced footprint offered by its light weight and slim size, the E90 manages to reduce both energy consumption – as much as 40 percent less than conventional CCFL-backlit LCD monitors.

This user friendly monitor is available in various retail shops at a price point of Rs 16900/-.

Sony Introduces Blu-ray Disc Rewritable Drives

Sony has announced the launch of its next generation Blu – Ray disc Rewritable drives in the Indian market through Rashi Peripherals.

The BD-5300S & BDX-S500U are designed for all PC users who appreciate high image quality. Whether you are movie fan, amateur video maker or hobby photographer – if you have a passion for images and need a lot of memory, the Blu Ray rewritable drives from Sony offer unlimited possibilities.

The new Blu-Ray Disc drives from Sony are distinguished by their versatility. The Blu Ray writers not only deliver excellent image recording and playback quality, they are also suitable for back-ups and the long-term archiving of large volumes of data. The writers organises personal movie, photo and movie collections, preserves irreplaceable memories for the future and frees up space on your hard disc.

Sony’s BD-5300S write single BD-R media at up to 12X and dual layer BD-R media at up to 8X speeds, recording a full 25GB disc in about 10 minutes. The 12X recording speed is achieved using 6X compatible BD-R media. They also burn DVD+/-R at up to 16x, DVD+/- DL at up to 8x, DVD+RW at 8x, DVD-RW at 6x, DVD-RAM at 12x and CD-R/RW at up to 48x.

Pricing & Availability: Sony Internal BD 5300S comes at an MRP 11000/- and external Sony BDX – S500U comes at an MRP of 18,500/-. Warranty: Both the models are covered with one year warranty.

Hitachi Launches A Duet Of Three Terabytes

Hitachi has unveiled a new line up of 3TB storage solutions for a broad range of users from consumers to OEMs. Hitachi XL Desktop External Hard Drives

With up to 3TB capacity and USB 2.0 connectivity, the Hitachi XL Desktop Drive gives both Mac and PC users. Wrapped in a smooth black finish, the Hitachi XL Desktop Drive comes in capacities of 3TB, 2TB and 1TB.

The Hitachi XL 2TB and 1TB Desktop External Drives are now available, and the Hitachi XL 3TB Desktop External Drive will be available in mid of January 2011. MSRPs are US$249.99 for 3TB, US$169.99 for 2TB and US$99.99 for 1TB.


HP Plays Key Role in Development of Energy Efficient Ethernet Standard

HP has announced it is the first to ship products based on a new energy-efficient Ethernet standard it helped develop that enables clients to reduce the energy consumption and operational costs of their IT equipment.

The IEEE Energy Efficient Ethernet standard (IEEE 802.3az) reduces power consumption of IT devices by automatically adjusting energy use based on actual network traffic between switches and other networked devices in real time.

The new HP E-Series zl modules are the first IEEE Energy Efficient Ethernet-enabled switches to automatically enter “sleep mode” as will connected EEE-devices, when no traffic is being transmitted. Through HP’s implementation of the standard, clients benefit from lower power consumption, both at the switch and the end-point device, reducing total cost of ownership by up to 51 percent.

HP: Leading the development of industry standards in networking

Since most networking activity occurs in bursts, network equipment is an ideal platform for an Energy Efficient Ethernet standards-based framework that automatically

regulates power consumption, based on network traffic. In the future, the IEEE Energy Efficient Ethernet standard will be used across multiple

devices, including servers, laptops and wireless access points. This will further reduce energy consumption and, therefore, lower IT costs across the enterprise.

D-Link launches another season of ‘bits’D-Link has launched the second season of its very popular & widely appreciated end-

customer seminar titled ‘bits2.0’ at Chennai on 13th December 2010. Off late organizations have been looking for innovative solutions that can lower the

Total cost of ownership (TCO) & offer better Return on Investment (ROI), and which is why D-Link came up with this interactive seminar called ‘Building Innovative Technology Solution’ also known as ‘bits2009’ last year. Now in its second year ‘bits2.0’ will carry forward the key message of ‘bringing Value for Money & environmentally friendly solutions together’. It will also highlight on Innovative Solutions for all Large, Medium and Small size networking chores’.

Addressing the audience present at the inaugural seminar of bits2.0 in Chennai, Mr. Jayesh Kotak, VP-Product Marketing, D-Link India Ltd. said, “At D-Link Innovations has always been the key. We are constantly looking at ways to meet consumer demands for easier communication with a fair investment. Hence with bits2.0 we hope to reach-out to more & more people through our vast product line, that has been designed to offer valuable, high-

quality, user & environment friendly solution”‘Bits2.0’ is a multicity end-customer education seminar that will focus on Government,

Education & corporate sector. In its first phase ‘bits2.0’ is scheduled to travel over 17 cities in India.

to Further Strengthen its Market Position

NETGEAR hasintroduced and showcased an array of products for the Indian market.

The NETGEAR partners were introduced to NETGEAR’s latest and upcoming products, and had a one-on- one session with Mr. Pal Choudhury on the key demands from the changing Indian market.

The NETGEAR N600 Dual Band Wireless Gigabit Router delivers the ultimate performance and features for home and small business networking. With twice the available bandwidth and simultaneous Dual Band N, Gigabit ports, ReadyShare USB, multiple guest networks, broadband usage meter, Video Streaming mode and more, the router has the power you need and the flexibility you want for your network.

The Netgear WNCE2001 is a universal WiFi Internet adapter designed for home theater devices and gaming consoles. Once connected to a compatible device (HDTV, PS3, BD Player, etc), the device delivers Wireless-N performance up to 300Mbps. It works with any Ethernet-enabled CD device with a USB port. It differs from a conventional USB wireless adapter in that it is universal, meaning a user need not purchase a separate adapter for each of their devices.

WatchGuard Launches WatchGuard XCS 770R

WatchGuard has launched a new addition to its family of high performance messaging and content security appliances, the WatchGuard XCS 770R. The WatchGuard XCS 770R offers hardware RAID, which gives customers fully redundant messaging security at an affordable price.

Designed and optimized for networks with 1,000 to 5,000 or more users, WatchGuard XCS 770R appliances offer unparalleled performance, efficacy and reliability. Leveraging an advanced anti-spam engine that examines sender information and content, including images, attachments and embedded URLs, these appliances can conduct contextual analysis of message traffic for a categorized and weighted score, which results in highly intelligent and accurate protection.

The WatchGuard XCS 770R appliances provide zero-hour threat outbreak response as well as advanced content filtering and malware protection.

AMD Launches AMD Radeon HD 6900 Series Graphics

AMD has introduced AMD Radeon HD 6900 series graphics, its most advanced enthusiast GPU representing the intelligent choice for enthusiast gamers. The AMD Radeon HD 6900 series of graphics cards provides gamers with an enhanced second-generation, Microsoft DirectX 11-capable architecture for breakthrough performance, advanced image quality features for the best looking games, and innovative AMD PowerTune power management technology that dynamically adjusts power draw on the fly. With flexible and cost-effective AMD Eyefinity multi-display technology and AMD HD3D technology for 3D entertainment, the new AMD Radeon HD 6970 and AMD Radeon HD 6950 graphics cards offer The Ultimate Visual Experience. Graphics cards in the AMD Radeon HD 6900 series are available immediately from retailers worldwide, with select models starting at $299 US SEP.

IN the news


Weston


ZyXEL ventures into 2-Bay Media Server ZyXEL has launched its DLNA 1.5-certified 2-Bay Media Server NSA221 with

capacity of up to 4TB. The first 2-Bay media server of ZyXEL India provides an enhanced online “Package” management where advanced users can easily choose their preferred applications online, saving the storage capacity for applications and offering you the real-time application software support per the needs.

The zPilot file auto-classification function of NSA221 enables you to easily store and manage media files through simple drag-and-drop operations and check the upload status of data transmission. The online auto-upgrade firmware service enables the immediate download of latest firmware from the ZyXEL Web site for on-the-fly feature enhancements. To overcome slow and disrupted downloading, NSA221 features a BitTorrent client with supports to the high-speed DHT (Distributed Hash Tables) mode and TCP/UDP tracker protocols. Through NSA221, one can establish the FTP server and manage the access authorization for it. The auto-upload function can automatically upload files stored on the NSA to FTP servers; an efficient way to update multiple FTP servers simultaneously and share files with friends and family.

After subscribing to RSS feeds and adding links to NSA221, the built-in RSS client enables the NSA221 to automatically download the latest digital contents, such as TV programs, Podcasts and sharing files by subscribing to the RSS feeds. Newly updated photos and videos stored in the NSA221 can be automatically uploaded to flickr and YouTube.

D-Link Extends Its Green Initiatives

D-Link has announced that it has become the first manufacturer of networking solutions to achieve compliance with a new international carbon footprint standard. D-Link’s 5-Port (DGS-1005D) and 8-Port (DGS-1008D) Desktop Switches are now certified compliant with ISO/CD 14067-1:2010 and PAS 2050:2008.

In 2005, D-Link became the first corporation to introduce Green networking technology and has always been aware of the importance of making goods or services that are less carbon intensive.

“Since 2005, D-Link has manufactured energy-efficient products by utilizing Green practices and is now extending this initiative to develop products that deliver even better performance using less energy and materials,” said Mr. Jayesh Kotak, VP-Product Marketing, D-Link India Ltd. “As a leading global networking corporation, we are constantly enhancing our R&D capabilities as well as our supply chain to help protect the planet while at the same time maximizing the benefits for our customers.”

Built with D-Link Green technology, the two desktop switches conserve energy by recognizing when a port is active or inactive, and automatically adjusting the power usage based on cable length to save energy without any loss of performance. Consequently, energy can be conserved for the benefit of both the user and the environment.

According to SGS, for the period April 1 to July 31 2010, the life cycle greenhouse gas information of the DGS-1005D and DGS-1008D are verified by them to provide “a reasonable level of assurance, consistent with the agreed verification scope, objectives and criteria” for product carbon footprint in accordance with ISO/CD 14067-1:2010.

HP unveils Large-format Printer and ePrint & Share Technology

HP has unveiled its latest printing solutions for the large-format printers segment. HP introduced the world’s most collaborative printer that enables businesses in the architecture, engineering & construction (AEC) industries and enterprises to easily access, share and print large-format project files online anytime, anywhere. The new range of HP Designjet printers enable mobility for customers with HP ePrint & Share technology that allows design professionals to automatically create, print, share and manage project files online using desktop or mobile devices.

The industry’s first web-ready large-format printer with scan, print and copy functionality - the HP Designjet T2300 eMultifunction Printer (eMFP) is designed to match today’s collaborative and mobile work styles. The launch included latest HP Designjet T7100 printer featuring a high-speed monochrome and color printing system available at low ownership cost. HP also unveiled the industry’s fastest production photo printer - HP Designjet Z6200 Photo Printer which is designed for photo labs, digital print shops, advertising agencies, design firms, commercial printers and print service providers.

These future ready HP Designjet printers have been designed specifically to help users to collaborate across multiple locations, thus enabling them to simplify the entire printing process and maximize efficiencies. The digital expertise provided by HP’s Designjet portfolio helps professionals in the AEC industries and enterprise businesses that require geographical information: maps printouts, urban development print illustrations or other forms of large format technical drawings along with precision in every print.

NVIDIA Introduces NVS Business Graphics Solutions NVIDIA has announced the immediate availability

of the NVIDIA NVS 300 Business Graphics Solution, a graphics processor designed for the enterprise that delivers exceptional visual fidelity across up to eight displays while consuming minimal power.

With nearly 25 percent more efficient power utilization1, the NVS 300 graphics processor is designed for mission-critical applications ranging from command and control centers, to securities trading floors, to digital signage installations.

Availability and PricingThe NVIDIA NVS 300 ($149 MSRP, USD) is available in PCI Express x16 and x1

configurations from major business PC and workstation OEMs, and from authorized distribution partners.

IN the news


Epson


Techcom has announced the entry into the

fast growing Indian mobile handset market. With the new innovative range of handsets, it marks yet another business milestone for Techcom as it brings forth a world-class range of hand held products within the reach of Indian consumers.

Speaking at the press conference, Mr. Sandeep Kedia, Director – Mobile Phone Division, Techcom, said, “Techcom’s new handsets are in sync with the company’s history of innovation and commitment towards bringing affordable quality products to life. The Techcom handsets symbolize our pioneering technological advancement and continued

Techcom Announces Its Entry Into Indian Handset Market

focus on R&D which proves to be revolutionary in enhancing the mobile user experience.”

He added, “The handsets were designed with an eye on mass in urban and semi-urban areas. We will announce various promotional offers in the next six months for brand-building. Through over 100 distributors and almost 5000 retailers in India, Techcom will sell phones in the range of Rs 1,500 to Rs

4,000 currently. With a pan India presence of our offices and distributors, we hope to penetrate the Indian mobile market extensively in the next six months.”

The company has a bouquet of seven entry and mid level handsets - comprising of feature rich & competitively priced dual SIM GSM models. The handsets have been modeled keeping in mind the youth in urban and semi-

urban cities, which are stylish, on the move, confident, vivacious and above all value for money. Techcom unveiled its seven models namely, T21, T31, T33, T51, T55, T60 and TQ21 in India. The new mobile handsets are dual SIM (GSM+GSM) basic sets with excellent quality and features that make it stand out in competition to any other mobile phone in the similar bracket.


MTS Expands Its National FootprintSSTL has announced the expansion of its national footprint.

The company has launched its mobile telephony services under the MTS brand in UP East and UP West Circles.

This is all set to further add to the company’s customer base, which now stands at over 8 million voice and over 400,000 mobile broadband customers. The Russian Government recently picked up approximately 17% stake in SSTL for $ 600 million US.

Announcing the launch of MTS in UP East and UP West Circles, Sergey Savchenko, Chief Financial Officer, Sistema Shyam TeleServices Limited (SSTL) said, “The launch of telephony services by MTS in UP East and UP West has further expanded our national footprint. MTS would now be able to address the telecom needs of over 80% of India’s population and about 92% of the data market potential in the country. This truly represents a very exciting opportunity for MTS.”

SSTL has already invested over $2.2 billion US in India. An investment of about Rs. 150 crore has been earmarked for UP East and UP West circles.

According to Arvind Kumar, Chief Operating Officer, UP East and UP West Circles, “The launch of MTS services will provide mobile customers in UP East and UP West Circles access to our nationally successful ½ paisa per second tariff plan or 1 paisa per second + 25% extra value on core Talk time with every recharge. This is bound to result in huge savings for the customers. Additionally, our customers would get to experience world class telecom services backed by seamless connectivity on a congestion free network.”

Airtel launches high capacity direct terrestrial link between India and China

Bharti Airtelin association with China Telecom Corporation today announced the commencement of a direct underground terrestrial link between India and China – the two fastest growing economies in the world. The new terrestrial link will offer robust network and seamless connectivity to customers transiting India or China to reach key global destinations.

Built over one of the most hostile terrains, Bharti airtel and China Telecom have constructed the network in their respective territories from Siliguri to Nathula border in India and Nathula border to Yadong in China. This network will address the surging international traffic and diversity requirements of both the nations. In India, the high speed network spans from Siliguri gateway to Nathula via Pedong on one path and the second path will reach Siliguri from Nathula via Gangtok forming a ring.

Bharti airtel has also inked MoU with China Telecom to develop the Network to Network Interconnect (NNI) which allows seamless access to the combined regional and global network resources of both the operators.

Intex Mobiles’ biggest Van Campaign kicks off this December

Intex takes a big leap towards reaching out to handset consumers and channel partners with its biggest-ever caravan campaign termed as ‘Intex Mobiles on Wheels’.

The caravans, 26 in numbers, will traverse through 14 states and 400 towns, over a period of two months, visiting the popular mobile phone markets in the regions. The states covered are Uttar Pradesh, Uttarakhand, Punjab and Haryana (North), West Bengal, Bihar and Jharkhand (East), Maharashtra, Gujarat, Madhya Pradesh (West & Central India), and Tamil Nadu, Karnataka, Kerala and Andhra Pradesh (South).

The team on the caravans will promote brand awareness amongst potential consumers and channel partners, provide them hands-on experience and will also strive to build relationship through dissemination of information (via various collaterals like leaflets, posters, balloons, key-chains, etc.) Intex’s recently launched mobile handsets – V.SHOW (Dual SIM mobile phone with in-built projector), V.DO (dual SIM video phone) and IN 4470 N (dual SIM phone with face to face chat facility) are some of the models which will be promoted through this activity.

Nokia and IBM collaborate To Deliver Business Mobility Solutions

Nokia and IBM have announced their collaboration to deliver business mobility solutions to Indian enterprises. Nokia and IBM also shared an update on the deployment of IBM Lotus Notes Traveler for Nokia smartphones highlighting substantial traction among Indian enterprises.

The solution – which delivers direct, secure access to email and personal information via organizations’ IBM Domino servers – is now available for Nokia Symbian S60 smartphones. Support for Nokia’s new Symbian OS platform is prominently positioned in IBM’s mobile product roadmap.

The solution has undergone large-scale deployment at leading Indian enterprises including Asian Paints, Max New York Life, Britannia, Subros, Amtek Auto, Usha International Ltd. and Havells to name a few, which have benefitted through improved efficiency and at significantly lower cost compared to rival solutions.

YAHOO! AND MTS Simplify Mobile Internet Access For Mblaze Users

Yahoo! and MTS have announced a service and content partnership for MBlaze, a high speed mobile broadband service by MTS. MBlaze users will now be able to access a Yahoo! and MTS co-branded page that will provide their account information and content including Yahoo! Mail, News, live TV and mobile search.

The co-branded page will deliver greater convenience for MBlaze customers as they will now have a single destination to obtain information such as their account balance, account status, mobile products, network coverage and to recharge the balance on their pre-paid accounts. Plans are underway to offer the page in local Indian languages.

Yahoo! and MTS will introduce an Integrated Communications Suite for MBlaze customers that will include email, chat and social communications in the future.

MOBILITY Zone


PRODUCT Review

Foxconn H67A-SFoxconn H67A-S

motherboard brings together numerous features and advantages demanded by contemporary PC users rattle the word today. It is equipped with the latest Sandy Bridge and a versatile power management scheme that’s perfect for performance applications allowing users to play creatively.

Based on Intel’s next-generation architecture, the socket 1155 for Core i7/i5/i3 processors (code named Sandy Bridge), 6-series allows the built-in graphics core to share resources with the processor’s core to increase a device’s computing and graphics performance by a factor of four to five times while still maintaining energy efficiency.

The motherboard is equipped with USB 3.0, the next-generation data transfer technology and promises super fast transmissions up to ten times the speed of USB 2.0. USB 3.0 makes sharing easier than ever before; with the growing demand for digital entertainment you need high-speed access to your favorite videos, photos and music files. USB 3.0 gives this to you while offering portability when using external USB 3.0 storage devices and hard drives.

H67A-S ships with a wide range of connectivity options including D-sub, DVI, HDMI 1x PCIe16x, 2x PCIe1x, 3x PCI, with their help, users are able to maximize the power of the integrated Intel HD graphics core for enhanced no matter gaming performance or HD video playback.

Users can enjoy any of video with Full HD support with this tiny powerful platform.

Specification

Processor: Intel Sandybridge processors, Socket LGA1155

Chipset: Intel H67Front Side Bus: Memory: Dual channel DDR3 1333/1066 x 4

DIMMs, Max. 16GBVGA on Die: Integrated Intel GMA HD graphics

engineExpansion Slots: 1* PCIe2.0 x16, 2* PCIe x1,3* PCIIDE: N/ASerial ATA(SATA)/RAID: 3* SATAII + 2* SATAII + 1* eSATA

w / RAID 0, 1, 5, 10; Intel Matrix storage technology

Audio: 7.1 channel HDA LAN: Gigabit LanIEEE1394: N/ABack Panel I/O Ports: 1 x PS/2 keyboard port 1 x VGA port 1 x DVI port 1 x S/PDIF out Optical port 1 x eSATAII port 1 x Audio jack supports 6 jacks

1 x RJ45 LAN port 6 x USB 2.0 ports 2 x USB 3.0 ports Internal I/O Connectors: 1 x ATX 24-Pin power connector 1 x 8-pin ATX 12V power connector 1 x 4-pin CPU FAN connectors 2 x 4-pin System FAN connector 1 x Front pannel header 1 x Front Audio Header 1 x COM header 1 x TPM header 4 x USB 2.0 connectors support additional 8 ports 3 x Serial ATAII connectors 2 x Serial ATAIII connectors 1 x Intruder Alarm headers 1 x S/PDIF out header 1 x CLR_CMOS header 1 x CD-IN header 1 x Speaker headerBIOS Features: 64Mb flash EEPROM w/ LAN boot

PnP, ACPI, WfM, DMISupport CD: Drivers, Adobe Reader, SuperUtilities,

Norton Internet Security



Documents

Consumer Infoline December 2010