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CONTENTS

1. INTRODUCTION

A The sequence of Key Events in the Awards process

B When are the Awards presented?

C How to enter

2. GENERAL RULES

A Eligibility for Entry

B Prizes

C Broadcast and Exploitation rights

D Entry Fees

E General

3. CATEGORIES RULES AND REGULATIONS

3.1 TOP 5 CATEGORIES

A Album of the Year

B Duo or Group of the Year

C Female Artist of the Year

D Male Artist of the Year

E Newcomer of the Year

3.2 ALBUM GENRE CATEGORIES

A Best Traditional Music Album

A1 Best Afrikaans Traditional Music Album

A2 Best Ndebele Music (isiNdebele) Album

A3 Best Sepedi Music (SeSotho saLebowa) Album

A4 Best South Sotho Music (SeSotho) Album

A5 Best Swati Music (IsiSwati) Album

A6 Best Tsonga Music (XiTsonga) Album

A7 Best Tswana Music (SeTswana) Album

A8 Best Venda Music (TshiVenda) Album

A9 Best Xhosa Music (IsiXhosa) Album

A10 Best Zulu Music (IsiZulu) Album

B Best Mbhaqanga Album

C Best Maskandi Album

D Best Traditional A Capella Album (Isicathamiya Etc.)

E Best Popular Classical Album

F Best Instrumental Album

G Best Jazz Album

G1 Best Traditional Jazz

G2 Best Contemporary Jazz

H Best Adult Contemporary Album

H1 Best Adult Contemporary Album: English

H2 Best Adult Contemporary Album: Afrikaans

H3 Best Adult Contemporary Album: African

I Best Gospel Album

I1 Best Urban Gospel

I2 Best African Contemporary Gospel

I3 Best African Traditional Gospel

I4 Best Traditional African A Capella Gospel

I5 Best Contemporary Christian Music

I6 Best Afrikaans Gospel

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J Best Kiddies Album

J1 Best Kiddies Album: English

J2 Best Kiddies Album: Afrikaans

J3 Best Kiddies Album: African

K Best Country Music Album

L Best Rock Album

L1 Best Rock Album: English

L2 Best Rock Album: Afrikaans

M Best Alternative Album

M1 Best Alternative Album: English

M2 Best Alternative Album: Afrikaans

M3 Best Alternative Album: African

N Best Pop Album

N1 Best Pop Album: English

N2 Best Pop Album: Afrikaans

N3 Best Pop Album: African

N4 Best Urban Pop Album

O Best Dance Album

O1 Best Sokkie Dans Album

O2 Best Urban Dance Album

O3 Best Global Dance Album

P Best R&B / Neo-Soul Album

Q Best Rap Album

R Best Kwaito Album

S Best Reggae Album

3.3 DVD GENRE CATEGORIES

T Best DVD

T1 Best Traditional/Adult Contemporary African DVD

T2 Best Urban DVD

T3 Best Global Chart DVD

T4 Best Afrikaans DVD

T5 Best Jazz/Instrumental/Popular Classical DVD

T6 Best Multi-Artist Live DVD

3.4 SPECIAL AWARDS

A Lifetime Achievement Award

B International Achievement Award

C Best Selling Award

C1 Best Selling Album

C2 Best Selling DVD

C3 MTN Best Selling Mobile Music Download

a Best Selling True-Tone

b Best Selling Ring-Back-Tone

c Best Selling Full-Track Download

3.5 TECHNICAL CATEGORIES

U Best Music Video of the Year

V Best Producer

W Best Engineer

X Remix of the Year

Y Best Album Packaging

3.6 PUBLIC VOTE CATEGORIES

A Record of the Year

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1. INTRODUCTION The South African Music Awards exist to recognize accomplishment in the South African recording industry by celebrating those groups and individuals who have excelled in the past year. A. THE SEQUENCE OF KEY EVENTS IN THE AWARDS PROCESS

• The 17th Annual MTN SA Music Awards open for entry on November 1st 2010 an official announcement is made prior to the opening date through direct communication to the members of the Recording Industry of South Africa (RiSA), as well as public announcements through the media and website publishing, for non-members. The closing date for entry is on November 30th 2010.

• Entries are submitted by record companies, in accordance with the published South African Music Awards Rules 1

• Entries received are then screened for compliance with the aforementioned rules and also to ensure that the entries were submitted in the correct category. The purpose of this process, known as vetting, is to ensure that each entry is eligible and not at risk of disqualification. The various genre committees of the SA Music Awards Steering Committee perform this function. No artistic or technical judgments are made about entries at this stage.

• Entries into incorrect categories are recommended for placement in the appropriate or more appropriate categories during vetting, in consultation with the entering record company. Entries that do not comply with the rules are disqualified.

• All the categories in the awards, with the exception of the Public Vote, Lifetime Achievement, International Achievement and Best Selling categories, are adjudicated by a panel of judges. Generally speaking, there is a different panel for each category, but depending on the particular expertise of a judge, such a judge may serve on more than one panel. The panel of judges is reviewed annually. They are selected for their expertise in their respective fields.

• Entries are forwarded to the judges who adjudicate according to defined guidelines, applying the assessment criteria for each category, their expert knowledge of artists, music, the market and in general.

• In the interest of uniformity, judges are required to return results on prescribed form online. Results are then collated into auditable sets.

• An independent firm of auditors calculates the results on which the list of nominees is based and certifies that such results have been arrived at in accordance with all relevant rules.

• Nominees are then announced at the Nominees Launch.

• Finally, the winners are announced at the Awards Ceremony. _______________________ 1 The rules for the South African Music Awards are available on the South African Music Awards website at

www.samusicawards.co.za or at the RiSA offices

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B. WHEN ARE THE AWARDS PRESENTED?

The Awards Ceremony will take place at the Sun City Resort on the weekend of the 20th & 21st May 2011. C. HOW TO ENTER

Entry forms must be completed and submitted online at www.samusicawards.co.za and must be accompanied by:

• the prescribed number of copies of the entered album or DVD;

• any other material required for the particular category (see check list on entry form); and

• the entry fee for each category.

• Proof of payment of the prescribed RiSA levies in respect of the entered album or DVD, if the entry was released by a member of RiSA.

All of the above must reach RiSA by no later than the published closing date of the competition, being November 30th 2010.

For those who are unable to enter online, there will be a help desk at the RiSA offices at Unit 4, 150 Bram Fischer Drive, Randburg, or the entry forms may be downloaded online at www.samusicawards.co.za and delivered to RiSA’s offices once completed.

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2. GENERAL RULES

A. ELIGIBILITY FOR ENTRY

• Entries are open to RiSA members and non-RiSA members alike. Entry is open in respect of any qualifying recording artist, director, producer or engineer, being a person who:

• is a South African citizen or has been a permanent resident in South Africa, Lesotho, Swaziland, Botswana for a minimum of six (6) months on the date of entry; and

o provided that the entrant is a South African entity and owns at least 50% (fifty percent) of the master recording contained in the entry in question where any other part of the master is owned by a non-South African entity.

o The same applies to artists comprising duos or groups, provided that not less than fifty percent (50%) of its members comply with the criteria set out above.

o RiSA reserves the right to request proof that all artists, producers, directors and engineers qualify as set out herein.

• Unless the category states otherwise (for example, Best Producer), international collaborations / productions between qualifying artists and international artists are allowed, provided the South African qualifying artists' participation is given star, or equal, billing.

• All recordings submitted for the 17th Annual MTN SA Music Awards must have been commercially released (in other words first made available for purchase by the retail trade) in South Africa during the period November 28th 2009 to November 30th 2010 (“the entry period”). Recordings submitted for entry that were manufactured prior to November 28th 2009, but only commercially released during the entry period will qualify for entry ON CONDITION that written proof of release details for the entry period is submitted together with the fully completed entry form. RiSA shall be entitled to request further or better proof in its discretion.

• Unless otherwise stated, awards are presented for album releases. An album is defined as a commercially available compact disc containing:

o a minimum of 7 (seven) different and previously unreleased sound recordings by the artist or group in question (in other words, no re-released albums or “best of's”); and

o not less than 30 (thirty) minutes of previously unreleased recorded performance.

The following categories are excluded from this requirement:

o Category 3.3 A: Best DVD o Category 3.4 A: Lifetime Achievement Award o Category 3.4 B: International Achievement Award o Category 3.4 C2: Best Selling DVD

C3: Best Selling Download o Category 3.5 A: Best Music Video o Category 3.5 D: Remix of the Year o Category 3.6 Record of the Year

• Multi-artist compilations of previously released recordings may not be submitted for entry unless the category rule states otherwise. Multi-artist compilations of previously unreleased recordings may be submitted in the genre category that is most reflective of the majority of the recordings on the compilation.

• Entries in ‘3.2 Album Genre Categories’ and ‘3.3 DVD Genre Categories’ must be comprised of a predominance of tracks of the genre pertinent to the category entered into.

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• Entrants in categories that receive less than three entries are not eligible for an award, but may receive a certificate.

• Entrants may only submit an entry in one category in the Album Genre Categories unless a category rule states otherwise. Similarly entrants may only submit an entry in one category in the DVD Genre Categories unless a category rule states otherwise.

• No entry will be considered where the entrant has failed to settle any outstanding fees owing to RiSA arising from the entrant’s prior participation in the SA Music Awards.

B. PRIZES

• Cash prizes and statuettes are awarded to the winning artists except where the category states otherwise, as the case may be. Artists, producers, directors or engineers who are nominated in any category are expected to attend the awards ceremony.

Those who fail to attend the awards ceremony will not be eligible to receive the cash element of their award, nor will they receive the statuette. Exceptions to this rule will be considered provided that application is made by the nominee, giving written notice of their inability to attend, with an accompanying motivation to be received by RiSA within fourteen (14) days of the nominees being announced.

Should the application be successful then the nominee may be required to record an audio-visual interview for each category entered for broadcast purposes, a copy of which must be delivered to RiSA’s offices by no later than the April 4th 2011.

• The cash prizes awarded to the winners for the 17th Annual MTN SA Music Awards are as follows:

TOP 5 CATEGORIES (excluding ‘Album of the Year’) = R13,000.00 ALBUM OF THE YEAR = R15,000.00 GENRE CATEGORIES = R 6,500.00 LIFETIME ACHIEVEMENT AWARD = R15,000.00 INTERNATIONAL ACHIEVEMENT AWARD = R15,000.00 TECHNICAL AWARDS = R 6,500.00 BEST SELLING AWARDS = R 6,500.00 PUBLIC VOTE CATEGORIES = R13,000.00

• Cash prizes will be paid to the winning artists, producers, directors or engineers.

• Cash prizes will not be paid earlier than 30 days after the date of the Main Award Ceremony. C. BROADCAST AND EXPLOITATION RIGHTS

• In order to produce the awards event, RiSA will require the following from each artist, producer, director and engineer who is nominated as a finalist in any category (“nominees”) the following:

o the right to use each nominee's photograph, name, likenesses, image, biography, interviews and recorded performance

at each event of the awards, for the marketing, advertising, filming, broadcast and commercial exploitation of the awards including the release of a commercially available DVD;

o the right to use the sound recordings or part thereof embodied in the album entered in the awards for the purposes of

the marketing, advertising, filming, broadcast and commercial exploitation of the awards;

o the right to a maximum of one song and an accompanying video per sound recording submitted for the competition, for possible inclusion onto a CD and DVD to be manufactured and distributed for sale in South Africa, Lesotho, Swaziland, Botswana and Namibia

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• It is therefore a condition of entry that all artists, producers, directors and engineers agree to timeously sign RiSA's standard contributors release form granting to RiSA the rights set out above and rights ancillary thereto. The contributors release form is available to any entrant.

D. ENTRY FEES

• RiSA Members:

A. Subject to the provisions of paragraph B here below, the entry fee for RiSA members for the 17th Annual MTN SA Music Awards is R350 (three hundred and fifty rand) plus VAT per entry for all categories that are open for entry with the exception of:

o Category 3.4 C. BEST SELLING, which will be R3500 (three thousand five hundred rand) plus VAT each. o Categories 3.5 B - BEST PRODUCER and 3.5 C - BEST ENGINEER which will be R350 (three hundred and fifty rand)

plus VAT, per entry for the first 3 (three) entries submitted per entrant and thereafter R2500 (two thousand five hundred rand) plus VAT per entry for every additional entry submitted per entrant.

B. Any member of RiSA who submits entries for the 17th Annual MTN SA Music Awards, will be required to produce

evidence of levy payments having been made, in full, to RiSA in respect of any CD or DVD entered for the 17th Annual MTN SA Music Awards. Failure by a RiSA member to furnish evidence of payment, in full, to RiSA when submitting entries, will automatically result in the non-RiSA member rates, as set out here below, being applied to the affected member of RiSA.

• Non-RiSA Members

The entry fee for non-RiSA members is R5000 (five thousand rand) plus VAT per entry for all categories that are open for entry with the exception of Category 3.4 B. BEST SELLING which will be R5000 (five thousand rand) plus VAT per entry.

• All entry fees are VAT exclusive.

• Entry fees will not be refunded for disqualified entries.

• All entry fees that have not been paid in full and/or have not been cleared by the bank on December 3rd 2010 will result in the corresponding entries being disqualified.

E. GENERAL

• All entrants hereby waive any claim of whatsoever nature which they may have against the Sponsors and/or RiSA arising out of or in connection with their participation in this competition and will ensure that the nominees will do the same.

• RiSA shall not be liable to an entrant for any reason whatsoever, whether in contract or delict or otherwise arising out of, or in connection with the 17th Annual MTN SA Music Awards. The entrant hereby fully and effectually indemnify the Sponsors, RiSA, and their successors, assigns, licensees and each of their officers, directors, employees and agents and hold them harmless from and against any and all claims, liabilities, judgments, losses, damages, costs and expenses (including reasonable legal expenses) directly or indirectly due to any breach of these rules by the entrant. This indemnity shall survive the completion of the Awards.

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• By submitting a fully completed entry for the 17th Annual MTN SA Music Awards the entrant agrees to abide by the rules as stated in this document.

• All decisions with respect to the acceptance of any entry and eligibility of entries are made by RiSA and shall be final and binding upon all entrants. In the event of any dispute, RiSA's decision shall be binding on the entrant and no correspondence will be entered into.

• All physical materials submitted become the property of RiSA and will not be returned to the entrant. RiSA shall not be responsible for late, lost, damaged, misdirected, stolen or misappropriated entries.

• RiSA may, without the entrant's further consent, use the entrant's name, and the name, likeness, biography and photographs of its nominees owned or controlled by the entrant ("contribution materials") without charge in exploiting advertising and publicising the competition in all media and formats throughout the universe.

• The entrant hereby represents, warrants and undertakes to RiSA that the entrant is entitled to enter the competition and has full power and authority to grant rights herein expressed to be granted;

• The entrant shall not, without the prior written consent of RiSA (except as required by law) at any time hereafter, either personally or by means of press or publicity or advertising agents or agencies, divulge or disclose any information of any nature or kind relating to the development or production of the competition to any person, relating to any matter arising hereunder or to the general affairs of RiSA, coming within the entrant's knowledge by reason of this competition or otherwise howsoever.

• Notwithstanding and irrespective of any advertisement or announcement which may have been or may hereafter be published, RiSA shall not be liable to the entrant for, or in respect of, any loss of publicity, advertisement, reputation or the like due to the entrant's non-appearance in the competition and/or RiSA's failure to produce, advertise, promote or exploit the competition and nothing contained herein shall be construed so as to impose upon RiSA any obligation to make use of the services of the entrant, or to permit the entrant to play any part in the making of the competition, or to produce, advertise, promote (or to continue the production, advertising, promotion or exploitation) of the competition.

• Once submitted an entry may only be withdrawn by the entrant. The request to withdraw an entry must be made in writing and received by RiSA no later than 7 days after the closing date of the entry period.

• RiSA reserves the right to withdraw a nomination or a SAMA award from any nominee or winner, who in RiSA's sole discretion, has brought the South African Music Awards into disrepute.

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3. CATEGORY RULES AND REGULATIONS

3.1 TOP 5 CATEGORIES

These categories are not for open entry.

Further details regarding these categories are available in the Top 5 document. To view this document visit www.samusicawards.co.za

A ALBUM OF THE YEAR The award will go to the artist whose entry is an album that in the opinion of the judges is by its excellence, regardless of its

genre, better than any other album entered in the 17th Annual MTN SA Music Awards.

B DUO OR GROUP OF THE YEAR The award will go the duo or group recording collectively as an artist whose entry is an album that in the opinion of the judges is by its excellence, regardless of its genre, better than any other album by a duo or group entered into the 17th Annual MTN SA Music Awards.

C FEMALE ARTIST OF THE YEAR The award will go to the solo female recording artist whose entry is an album that in the opinion of the judges is by its

excellence, regardless of its genre, better than any other album by a solo female artist entered into the 17th Annual MTN SA Music Awards.

D MALE ARTIST OF THE YEAR The award will go to the solo male recording artist whose entry is an album that in the opinion of the judges is by its

excellence, regardless of its genre, better than any other album by a solo male artist entered into the 17th Annual MTN SA Music Awards.

E NEWCOMER OF THE YEAR

The award will go to the artist whose entry is the debut album by that artist and where the artist in question has never previously earned artist royalties from album sales and where such a debut album in the opinion of the judges is by its excellence, regardless of its genre, better than any other debut album entered by a Newcomer in the 17th Annual MTN SA Music Awards.

3.2 ALBUM GENRE CATEGORIES Unless otherwise defined below, all categories are adjudicated on the following criteria: Artistic Ability Creativity Production Entertainment Value

In any category where there are less than three nominees, those nominees will not be eligible for an award but will receive a nominee certificate

A BEST TRADITIONAL MUSIC ALBUM Entries in this category may consist of less than 7 tracks provided that the album is no less than 30 minutes in duration. A1 Best Afrikaans Traditional Music Album This category is for artists who perform traditional Afrikaans music. A2 Best Ndebele Music (isiNdebele) Album This category is for artists who perform traditional Ndebele music.

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A3 Best Sepedi Music (SeSotho saLebowa) Album This category is for artists who perform traditional Sepedi music.

A4 Best South Sotho Music (SeSotho) Album This category is for artists who perform traditional SeSotho music. A5 Best Swati Music (IsiSwati) Album This category is for artists who perform traditional IsiSwati music. A6 Best Tsonga Music (XiTsonga) Album This category is for artists who perform traditional XiTsonga music. A7 Best Tswana Music (SeTswana) Album This category is for artists who perform traditional Setswana music. A8 Best Venda Music (TshiVenda) Album This category is for artists who perform traditional TshiVenda music. A9 Best Xhosa Music (IsiXhosa) Album This category is for artists who perform traditional IsiXhosa music. A10 Best Zulu Music (IsiZulu) Album This category is for artists who perform traditional IsiZulu music. B BEST MBHAQANGA ALBUM

This category is for artists who perform instrumental South African ethnic soul or Mbhaqanga music. C BEST MASKANDI ALBUM This category is for artists who perform Maskandi music. D BEST TRADITIONAL A CAPELLA ALBUM

This category is for artists who perform traditional a capella music e.g. Isicathamiya, Imbube, Dihobo, Dinaka, with or without the accompaniment of musical instruments.

E BEST POPULAR CLASSICAL ALBUM This category is for artists who perform music that is influenced by classical music. F BEST INSTRUMENTAL ALBUM

This category is for artists who perform instrumental music where the artist in question is an instrumentalist or group of instrumentalists.

G BEST JAZZ ALBUM G1 Best Contemporary Jazz This category is for artists who perform contemporary jazz music containing any combination of vocal and/or instrumental

elements where the artist in question is a jazz artist. G2 Best Traditional Jazz

This category is for artists who perform traditional jazz music containing any combination of vocal and/or instrumental elements where the artist in question is a jazz artist.

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H BEST ADULT CONTEMPORARY ALBUM H1 Best Adult Contemporary Album: English This category is for artists who perform music in the adult contemporary genre in the English language. H2 Best Adult Contemporary Album: Afrikaans This category is for artists who perform music in the adult contemporary genre in the Afrikaans language. H3 Best Adult Contemporary Album: African This category is for artists who perform music in the adult contemporary genre wherein the influence is African traditional or

ethnic music and/or language. I BEST GOSPEL ALBUM I1 Best Urban Gospel This category is for artists who perform Gospel music influenced by Urban genres of music eg. R&B, Soul, Hip Hop, African

Pop, Jazz, Dance, etc. I2 Best African Contemporary Gospel This category is for artists who perform Gospel music influenced by contemporary music performed in an African language

with the accompaniment of musical instruments. I3 Best African Traditional Gospel This category is for artists who perform Gospel music influenced by African traditional or ethnic music performed in an

African language with the accompaniment of musical instruments. I4 Best Traditional African A Capella Gospel This category is for artists who perform Gospel music influenced by African traditional or ethnic music and performed by

vocalists in an African language without the accompaniment of musical instruments. I5 Best Contemporary Christian Music This category is for artists who perform contemporary Christian music. I6 Best Afrikaans Gospel This category is for artists who perform gospel music in the Afrikaans language. J BEST KIDDIES ALBUM J1 Best Kiddies Album: English This category is for artists who perform music in the English language recorded for the specific purpose of appealing to

children. J2 Best Kiddies Album: Afrikaans This category is for artists who perform music in the Afrikaans language recorded for the specific purpose of appealing to

children. J3 Best Kiddies Album: African

This category is for artists who perform music in an African language recorded for the specific purpose of appealing to children.

K BEST COUNTRY MUSIC ALBUM This category is for artists who perform Country music.

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L BEST ROCK ALBUM L1 Best Rock Album: English This category is for artists who perform Rock music wherein the lyrics are sung in the English language. L2 Best Rock Album: Afrikaans This category is for artists who perform Rock music wherein the lyrics are sung in the Afrikaans language. M BEST ALTERNATIVE MUSIC ALBUM

M1 Best Alternative Music Album: English This category is for artists who perform music that is considered to be alternative to the mainstream music genres wherein

the lyrics are sung in the English language.

M2 Best Alternative Music Album: Afrikaans This category is for artists who perform music that is considered to be alternative to the mainstream music genres wherein

the lyrics are sung in the Afrikaans language. M3 Best Alternative Music Album: African

This category is for artists who perform music that is considered to be alternative to the mainstream music genres wherein the influence is African traditional or ethnic music and/or language.

N BEST POP ALBUM

N1 Best Pop Album: English This category is for artists who perform Pop music wherein the lyrics are sung in the English Language. N2 Best Pop Album: Afrikaans This category is for artists who perform Pop music wherein the lyrics are sung in the Afrikaans language. N3 Best Pop Album: African This category is for artists who perform Pop music influenced by African traditional or ethnic music. N4 Best Urban Pop Album This category is for artists who perform an eclectic mix of Pop music influenced by Urban genres of music e.g. R&B, Rap,

Soul, Ragga, Kwaito, African Pop etc. O BEST DANCE ALBUM O1 Best Sokkie Dans Album This category is for artists and/or DJ's who perform dance music in the Afrikaans language where the artist or DJ in question

performs the songs on the album. O2 Best Urban Dance Album This category is for artists and/or DJ's who perform dance music influenced by Urban genres of music where the artist or DJ

in question performs the songs on the album. Albums entered into this category that contain licensed tracks not performed by the artist or DJ will be considered on the basis that such licensed tracks do not form the predominance of repertoire on the album. Entrants should note that judges will only consider the tracks performed by the artist or DJ in question when adjudicating the album.

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O3 Best Global Dance Album This category is for artists and/or DJ's who perform dance music where the artist or DJ in question performs the songs on the

album. Albums entered into this category that contain licensed tracks not performed by the artist or DJ will be considered on the basis that such licensed tracks do not form the predominance of repertoire on the album. Entrants should note that judges will only consider the tracks performed by the artist or DJ in question when adjudicating the album.

P BEST R&B/NEO-SOUL ALBUM This category is for artists who perform R&B and/or Neo-Soul or Soul Music. Q BEST RAP ALBUM This category is for artists who perform Rap music. R BEST KWAITO ALBUM This category is for artists who perform Kwaito music. S BEST REGGAE ALBUM

This category is for artists who perform Reggae music. 3.3 DVD GENRE CATEGORIES T BEST DVD

DVD is defined as a commercially available Digital Versatile Disc containing no less than 30 minutes of previously unreleased audio-visual recordings.

This category is adjudicated on the following criteria:

Creativity Visual appeal Technical quality Enhancement of song / artist Entertainment value Artistic Ability (performance)

S1 Best Traditional/Adult Contemporary African DVD This category is for artists who perform traditional and African Adult Contemporary music and who have made an audio-

visual recording of a live music performance of their work where the artist in question is the artist featured in the recording.

S2 Best Urban DVD This category is for artists who perform urban music and who have made an audio-visual recording of a live music

performance of their work where the artist in question is the artist featured in the recording.

S3 Best Global Chart DVD This category is for artists who perform global chart music and who have made an audio-visual recording of a live music

performance of their work where the artist in question is the artist featured in the recording.

S4 Best Afrikaans DVD This category is for artists who perform Afrikaans music and who have made an audio-visual recording of a live music

performance of their work where the artist in question is the artist featured in the recording.

S5 Best Jazz/Instrumental/Popular Classical DVD This category is for artists who perform Jazz, Instrumental or Popular Classical music and who have made an audio-visual

recording of a live music performance of their work where the artist in question is the artist featured in the recording.

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S6 Best Multi-Artist Live DVD This category is for entry by an entrant who has made an audio-visual recording of a live music performance of the work of

multiple artists under the unifying banner of a concept or show where the title in question is the title featured in the recording.

3.4 SPECIAL AWARDS A LIFETIME ACHIEVEMENT AWARD This category is not open for entry. The Executive Committee of RiSA will nominate the recipients. B INTERNATIONAL ACHIEVEMENT AWARD This category is not open for entry. The Executive Committee of RiSA will nominate the recipients. C BEST SELLING AWARD The award in this category will go to the format that has sold the most units in the territory during the sales period, as defined

here below. Sales figures and records for the three entries in each of the categories with the highest net sales will be audited by an

independent firm of Auditors, and the relevant access and assistance necessary to this end must be provided by the entrant. The sales period for the 17th Annual MTN SA MUSIC AWARDS will be from January 1st 2010 to December 31st 2010 irrespective of

the year of first release and/or first publication of the album. Entries will close on May 19th 2011. The sales territory will be Southern Africa. Entry forms must be completed and signed by the Managing Director and the Financial Director of the entrant, and must specify

net unit sales during the sales period. The following may not be included in total sales claimed: i. Sales generated prior to or after the sales period ii. Deletion Sales iii. Promotional, marketing and free samples iv. All units still in the trade on a ‘Sale or Return’ or ‘Sale or Exchange’ basis at the end of the sales period v. Digital premium sales or their equivalent

vi. Units purchased by the entrant or its affiliates (this does not include sales to artist(s) in respect of which invoices can be produced for units sold at the same PPD as what is available to retailers)

For physical carriers a full reconciliation of all units sold and returned should be detailed on the entry form.

For physical carriers free stock in lieu of discount may be included.

This category is not open to entrants or artists who are, or whose work is, owned by any sponsors of the 17th Annual MTN SA Music Awards.

Two awards will be presented; one to the artist and one to the entrant.

This category is not open to entrants who are music retailers or digital or mobile music retailers or wholesalers.

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C1 Best Selling Album Of The Year This award will go to the album that has sold the most units in CD and Cassette formats combined.

C2 Best Selling DVD Of The Year This award will go the DVD that has sold the most units.

C3 MTN Best Selling Music Download Of The Year No monophonic or polyphonic recordings or their equivalents will be considered. Recordings must be of a living

recording artist where the artist in question is the artist featured in the recording. As well as an award being presented to the music download that has sold the most combined units of the categories below, separate awards will also be presented for:

a True-Tone Download of the Year b Ring-Back-Tone of the Year c Full-Track Download of the Year 3.5 TECHNICAL CATEGORIES

U BEST MUSIC VIDEO This category is for the entry of promotional music video singles and is adjudicated on the following criteria:

Creativity Visual Appeal Technical Quality Enhancement of Song / Artist Entertainment Value

Both the Artist and the Director will receive a statuette, but the cash prize will go to the Director. V BEST PRODUCER This category is for entry by producers who have produced a recording of music by an artist who is eligible for entry to the 17th

Annual MTN SA Music Awards and is adjudicated on the following criteria:

Musicality Audio quality Cohesion Interpretation Creativity Entertainment Value

In the case of an album with contributions from more than one producer, the award goes to each and every producer involved in the album.

Each producer will receive a statuette, but the cash prize will be split equally amongst the producers.

Productions by or collaborations with non-qualifying producers will not be considered for this category. W BEST ENGINEER This category is for entry by engineers who have engineered a recording by an artist who is eligible for entry to the 17th Annual

MTN SA Music Awards and is adjudicated on the following criteria:

Technical quality Creativity

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In the case of an album with contributions from more than one engineer, the award goes to each and every engineer involved in the album.

Work by or collaborations with non-qualifying engineers will not be considered for this category. X REMIX OF THE YEAR This category is for entry of an existing, single track, commercially available recording by a South African artist that has been

remixed by a South African remixer and released commercially between November 28th 2009 and November 30th 2010. The remix must contain original parts from the original recording and must be approved by the original repertoire owner. International remixers may collaborate with the South African remixers provided that the international remixer receives equal or lesser billing.

Two awards will be issued; one to the artist and one to the remixer.

Both the original recording and the remix must be submitted and the original repertoire owner must authorize the entry in writing.

Y BEST ALBUM / DVD PACKAGING This category is for entry of an album or DVD wherein the packaging of the album or DVD, including the artwork, is considered

uniquely creative and appealing and will be adjudicated on the following criteria: Visual Appeal Enhancement of product Creativity Practicality 3.6 PUBLIC VOTE CATEGORIES A RECORD OF THE YEAR

This category is not open for entry.

The winner will be determined by public vote.

Further details will be announced at the Nominees Launch.

Minimum score implementation