In what ways does your media product use, develop or challenge forms and conventions of real media products?Chelsea Miller

The Woods Film PosterThe strapline is conventional of the form. The way it mentions other existing horror products makes it appealing to the audience.

The image is conventional of the horror genre due to the composition of the shot. The antagonist character is placed behind the girl which is often shown in horror because it adds a sense of fear and unknown.

The colour scheme used is conventional of the horror genre. This is due to colours of black, white, red and grey which are used. The black and darkness of the poster relates to the horror genre as it suggests gloom and therefore connotes to something sinister. Grey is also used to represent darkness and gloom which usually occurs in horror films. The colour white is used in contrast to the colour black so that the text stands out. The colour red is conventional of the horror genre as it suggests danger. Also the colour red signifies blood and therefore murder/killing which is conventional of horror.

The font styles used on the poster are mainly a simple sans serif font style which is conventional of form. This is done to emphasize the fact that the image is the main focal point of the poster. However, the title of the film and the slogan are both in a serif font style in order for them to stand out against all the other text. This is unconventional of the form as usually the same style text is used throughout.

Having an eye-catching bold title is conventional of form. It is also conventional of the horror genre due to the colour red which has been used.

The billing block is conventional of form. This includes the production company, directors, writers, editors of the product as well as names of actors/actresses.

It is conventional for the poster to have one main image. The image is conventional of the horror genre due to the antagonist looking as though she is creeping up on the girl. Also, the protagonist character looks quite lost and worried which connotes that she is scared and therefore shows fear which is also conventional of the horror genre. The setting of the forest is presented through the image. This setting is conventional of the horror genre as it is quite eerie and spooky.

Here I have highlighted the parts on the Incidious poster which are conventional. These specific parts have been used on my poster as you can see.

The editing of black and white is conventional to the horror genre as it gives it a spooky effect.

Film MagazineIt is conventional for the masthead of the magazine to be in a big and bold sans serif font. Often the masthead is in the colour white too!

It is conventional for the cover artist to overlap the masthead of the magazine. This makes the magazine seem really well-known as it shows the audience will still recognize it even though part of it will be covered.

The cover story is conventional of form. The cover story is in a bigger font size compared to the other cover lines. This makes it stand out and therefore shows it’s importance compared to the rest.

Having a barcode on the cover of the magazine is conventional of the form.

The banner at the bottom of the cover is conventional of the form. This gives a further insight to things which are included inside the magazine.

There is one main image used on the cover of the magazine which is the main focus of the magazine. This is conventional of form. The image used is of the antagonist character used in ‘The Woods’ trailer. The antagonist is conventional of the horror genre due to her pale/dark makeup and her white night gown costume. Here I have highlighted the parts

on the Total Film poster which are conventional of form. These specific parts have been used on my poster too, as you can see.

The magazine cover uses a good use of the left third. This is conventional of the form as generally coverlines are placed here so that when a magazine is put onto the shelf in a shop the coverlines(areas of interest) are still shown and not covered.

The cover artist looks really spooky due to her costume and make-up. This immediately tells the audience that the main cover story is based on the horror genre which is therefore conventional.

The colour scheme used is conventional of form and genre. The dark background is conventional to horror as it suggests darkness and gloom. The white, black, red, yellow/gold text used is conventional of the form as it is shown on the Total Film Skyfall cover. Yellow and white are used in contrast to the dark background so that the text stands out. Also these colours are conventional of the horror genre because red suggests danger/blood