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Careers in the
CREATIVE INDUSTRIES
c e a v
INDUSTRY IMMERSION EXPERIENCE PROGRAM
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AcknowledgmentsYoung people require as many opportunities as possible to experience the world of work in order to become well informed before developing a career pathway plan for their futures. This workbook has been developed to provide secondary students in Year 7 to 10 with a range of activities to explore the exciting career opportunities available in Victoria. It presents career information on one of the 11 industries that are experiencing exponential growth. The Career Education Association of Victoria wishes to acknowledge the support of the Victorian Department of Education and Training in the development of this IIEP Student Workbook.
CEAV Industry Immersion Experience Program Team
CEO: Bernadette GigliottiBusiness Manager: Lee PonsioenProject Officer: Tabitha DaviesEditor: Bernadette Gigliotti
Industry Immersion Experience Program
What will I do for a job in the future?This is a BIG question! But also a very important one.
Getting ready for the world of work includes understanding who we are and what we value. We need to know why we work but also who we would like work for. The Industry Immersion Experience Program will help you in researching future careers and perhaps life options!
What is an Industry Immersion Experience?An Industry Immersion Experience is an opportunity to actively engage in a morning, an afternoon or a day on site in industry. It is an opportunity to see how industry operates to give you a better understanding of the world of work in order to help you make decisions about future subjects, courses and training. You will be able to hear directly from Managers, CEOs and staff regarding areas of current and future skills needs in industry, as well as ask questions about working in the industry. You can find out ‘first hand’ what skills and training are required and what employers look for when recruiting. The Industry Immersion Experience Program is an ideal opportunity to gather information to help you with your future career and pathway planning.
What can I do to prepare for an Industry Immersion Experience?It’s a great idea to do your own research in order to help you formulate questions you can ask on the day. Conduct a web search of the company you are going to visit. What do you think might be some of the careers that exist in that industry? What do you want to know about those careers? What is it like for the people that work in those positions? Do they get to travel a lot? Do they work long hours? Do they sometimes have to work at night? How long did it take them to find a job in the industry? What was the first job they ever did and what did they learn from that job that helps them in the role they have now? There are many questions you could ask that will help you decide whether it is an area you would like to research further.
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In Victoria, there are 11 industries that will experience substantial future growth.
Medical Technology &
PharmaceuticalsConstruction Technology
Transport Technology
Visitor Economy
Creative Industries
Digital Technology
Defence Technology
International Education
Professional Services
Food & Fibre
Retail, Transport Distribution & Logistics and Postal
You will have visited one of these industries on your Industry Immersion Experience. Was it an industry you would like to know more about? What are other jobs that might exist in this industry?
You can use the following websites to research careers and pathways into that industry.
My futurewww.myfuture.edu.auVictorian Skills Gatewaywww.skills.vic.gov.au/victorianskillsgateway/Jobs Outlookwww.joboutlook.gov.au
Australian Apprenticeships Pathwayshttps://www.aapathways.com.au/
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Jobs outlookCreative IndustriesCreative Industries encompass any industry that relies on creativity to exist. Although there are elements of creativity that exist in all in industries, the Creative Industries have the creative process at their core. These industries include the Performing Arts, Digital Media, Fashion, Visual Arts, Design, Music and Publishing.
Occupations in this industry include:DancerDirectorPerformerStage Manager
Fast Facts:• 6,500 Victorians were employed as print media writers in 2016• The most popular attractions in Victoria for international tourists in recent years have been Museums
and Art Galleries (68% of all International Visitors)• An investment of more than $200 million over the next two years into the Melbourne Arts Precinct
will see a new development at Southbank that will house a gallery focused solely on contemporary art and design called the ‘NGV Contemporary’
• Volunteers are vital to the success of the Creative Industries in Victoria and volunteering is great way to get some work experience. In 2016 /2017 volunteers did the equivalent of 13,309 full day’s work!Subjects to focus on to help develop skills for this industry are: Visual Art, Media, Visual Communications, Languages, English, Digital Technology, Drama, Dance, VET Music, History
Focus on a CareerGraphic Designer – Average Wage: $66,560 – Employment Prospects: Very Strong
What does a Graphic Designer do?Graphic designers work on developing visual concepts to convey an idea or sell a product. They work across all forms of media including print and digital media. Graphic designers can use digital tools to bring their vision to life or they can create their designs by hand. Generally they oversee the creation of their design right through to the final published product.
Tasks include:• Consulting with clients and stakeholders and interpreting a design brief• Researching the target market for the graphic design• Creating multiple concept designs that meet the design brief• Finding design solutions in consultation with clients, mangers, sales and production staff• Deciding on the right materials or tools to best create the design eg: photoshop, paint, hand drawn• Helping to decide how the final product is produced and displayed• Supervising the production of the final design and product• Filing and archiving completed work
Possible Pathways into this IndustryCertificate III in Print CommunicationsDiploma of Graphic DesignAdvanced Diploma of Graphic DesignBachelor of Design (Communication Design)
Textile DesignerMotion Graphics DesignerProduction CoordinatorArts & Culture Officer
BEFORE your Industry Immersion Experience…
Activity #1
What do I want to find out about the Creative Industries?Write down 5 questions regarding the Creative Industries to ask staff on your Industry Immersion Day:
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Also, jump online and complete the PRE Industry Immersion Experience Survey. This will help us understand what you already know about the industry you are going to visit. You can find the link on our website or your career advisor/teacher will email it to you:
Website: www.ceav.vic.edu.au/industry-immersions
Survey Monkey: www.surveymonkey.com/r/KVT9WB8
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Be Curious DURING your Industry Immersion Experience
Activity #2
Take notes and jot down any questions you may like to follow up with your teachers and careers practitioner when you return to school.
Reflect!• Is there a role in this industry
that would suit me?• What subjects might I choose
to help me develop learning for this industry?
• What are some of my subject/ pathway options into
this industry?
Make sure you ask your questions on your Industry Immersion Experience day! This is a really good opportunity to gather as much information as you can to help you make decisions about your future subject and course choices.
Observe!• What is the
industry site like? • Is it noisy?
• Do you have to wear special clothing or
a uniform?
Ask questions!• What do you want to know
about this industry?• What skills do you need?
• What are some of the pathways into
this industry?
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AFTER your Industry Immersion Experience…
Activity #3
Pathway PlanningWhat are the key messages regarding the Creative Industries you heard on this Industry Immersion Experience?
Take a few minutes to reflect on your Immersion Experience and record any new information you gathered.
What are three things you have learnt regarding this industry that you didn’t know before?
Name 3 of the key skills required to work in this industry
Do you have these skills now?Yes, I have ALL of these skills!Yes, I have some of these skills (List the skills you have)
No, but I would like to learn these skills (List the skills you would like to learn)
What subjects do I need to learn these skills?
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My Career Action Plan
Activity #4
My career plan into the Creative Industries could be:
What companies do you think you could approach to participate in work experience, or what industry immersion experience could you attend that would give some idea of what it would be like to work in the Creative Industries?
Work Experience at:
Industry Immersion Experience at:
Hint: Remember to access your allies. Who could you talk to regarding getting some work experience in this industry?
What Subjects will you need to help you move into the Creative Industries?:Research your senior school subjects and add related subjects here:
VCE
VCAL
VET
SBAT (School Based Apprenticeship or Traineeship)
What kind of apprenticeships /traineeships are available in the industry? List these below:
Hint: Check out Australian Apprenticeships https://www.australianapprenticeships.gov.au/
Certificates/ Diplomas/ Bachelor DegreesCan you list a tertiary institution that offers one of each?
Certificate:
Diploma:
Bachelor Degree:
Are there other training requirements that are compulsory or could be of benefit to you in this industry? For example, short courses, online tutorials etc.
STEP 1:
STEP 2:
STEP 3:
STEP 4:
STEP 5:
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POST Industry Immersion Experience
Activity #5
Jump back online and complete the POST Industry Immersion Experience Survey.This will help us understand what you have learnt from your visit and how industry can provide additional information to help you plan a future career in this industry.
Website: www.ceav.vic.edu.au/industry-immersions
Survey Monkey: www.surveymonkey.com/r/KVT9WB8
Are you interested in exploring another industry?Talk to your teacher/ career advisor about attending another Industry Immersion Experience.All upcoming Industry Immersion days are listed on our website and new ones are being added all the time!
www.ceav.edu.au/industry-immersions
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Classroom Based Industry Explorer
Activity #6
Each Industry Immersion Experience features activities to build your skills and knowledge about work in this industry. Your teacher will take you through these activities back at school.
Activity A (designed for Levels 7 & 8)MEDIA ARTS – Media Arts Practices
With a partner visit the National Gallery of Victoria (NGV) website at:www.ngv.vic.gov.au
Under the WHAT’S ON tab you will find the current visiting exhibitions.
With your partner you will need to create a 3 minute video advertisement for the internet that showcases the highlights of these exhibitions. You will need to consider what your client, the NGV, would like to focus on to draw audiences to the gallery.
Using a story boarding template (A3, hand drawn), sketch out your ideas including what artworks you will feature. Remember to think about the size of each frame. Will you use a wide shot, a mid shot or a close up? Will you use a panning shot or utilise a drone? You will need to include additional elements in your advertisement such as a script, music and possibly sound effects.
Once competed, as a pair present and ‘pitch’ your idea to the class.
Activity B (designed for Levels 9 & 10)DRAMA – Respond & Interpret
Visit the Arts Centre Melbourne website at:www.artscentremelbourne.com.au
Choose a production under the WHAT’S ON tab.
You are going to create a presentation or ‘pitch’ to an overseas executive theatre board, to convince them to fund an international tour of that show. You will be advocating for the power that drama has in changing the way audiences think. For this you will need to consider the following:
What are the social and cultural themes in this production? This could include indigenous themes, LGBTQI themes, refugee themes, or themes based around war.
How are they represented in the production?
How are they designed to influence the way an audience thinks?
What are the messages the production aims to share with audiences?
Why is this production important?
You can use images, make casting suggestions in your pitch but you must also consider budget. Is Tom Cruise too expensive for the lead role?
Present your ‘pitch’ to the board (your class). Will they book a season?
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A Employer
B Employee
C Employment Agreement
D Full-time Position
E Part-time Position
F Casual Position
G Modern Award
H Pro Rata Wage
I Qualification
J Apprenticeship
K Trainee
L Degree
M Upskill
How good is your work words knowledge?
Activity #7
The following terms are used when referring to education, career development and the world of work.
With a friend, match the word to the definition.
A person or organisation that offers wages and salaries to workers in exchange for their work
Ongoing employment of an average of 38 hours per week. The hours are agreed on between the employer and the employee
Employment undertaken for part of a day or part of a week, but usually at the same time each time
A wage that is calculated to match the % of time you spend at work
A person who provides labour for a person or organisation in exchange for a wage
A position that is undertaken on a needs basis
The minimum wage and conditions an employee is entitled to receive for their work
The skills and knowledge received to complete a certain kind of work
A mix of ‘on-job’ experience (workplace) and 'off-job’ (classroom) learning
A person who is training for a particular job or profession
An award conferred by a University or College that identifies that the recipient has successfully completed a course of study
To complete additional training that improves an employee’s skills and knowledge
A contract signed by the an employer and employee that sets out the terms and conditions of employment
*Answers can be found in STUDENTS RESOURCES under the Industry Immersion Experience tab on our website: www.ceav.vic.edu.au/industry immersions
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Useful Websites: #7
Want to know more?Explore the following websites for more information on careers in the Creative Industries.
myfuture myfuture.edu.au/occupationsJobs Outlook joboutlook.gov.au/occupation Victorian Skills Gateway skills.vic.gov.au/victorianskillsgatewayAustralian Apprenticeships Pathway www.aapathways.com.auAustralian Graphic Design Association (AGDA) www.agda.com.auArts Hub www.artshub.com.auCreative Victoria www.creative.vic.gov.au
ReferencesFast Facts References
https://economicdevelopment.vic.gov.au/priority-industries-sectors/creative-industries
https://creative.vic.gov.au/about/key-initiatives
Work Words References
Fair Work Australia Websitehttps://www.fairwork.gov.au
My notes
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Career Education Association of Victoria
Building A61 Civic Drive, Greensborough,VIC 3088
Ph: 03 9433 8000www.ceav.vic.edu.au
Careers in
• Construction Technology• Creative Industries• Defence Technology• Digital Technology• Food & Fibre• International Education• Medical Technology and Pharmaceuticals• Professional Services• Retail, Transport Distribution & Logistics and Postal• Transport Technology• Visitor Economy
c e a v