Creativity and the ArtsAD:UK Conference 2013

Carys Wynne

Rheolwr Portffolio

Portfolio Manager

The task and where we are at

• To produce and share the policy that will explain and guide our vision for the development of the arts from 2013 to 2018.

• The Sgwrs question: What sort of creative Wales do we want by 2020 and how do we get there ?

 

Sgwrs Gelfyddydol: 10 challenges

Sgwrs Gelfyddydol: the 10 challenges

Arts and Well Being - Experiencing and doing the arts are part of Welsh society’s future vitality. We must promote confidently the importance of the arts in health and more generally in our

quality of life.

Sgwrs Gelfyddydol: the 10 challenges

The individual artist - this feels key: nurturing, fostering and retaining artists with ambition for their art and for art’s role. Our strategy has to show we understand how to create the environment within which individual creativity and talent can thrive and extend its reach.

Sgwrs Gelfyddydol: the 10 challenges

Equality, inclusion and participation - we must reach further, and think more imaginatively, about how we ensure that all those who want to enjoy and take part in the arts are able to do so. We must truly embrace the dynamic of diversity and cease to see it as merely a compliance matter.

Sgwrs Gelfyddydol: the 10 challenges

Resilience and Sustainability - the future of the arts depends on our ability to develop business models that are robust and make best and most responsible use of available resources. But this is also about putting in the foreground ways of working that herald new economic models in the context of a sustainable planet.

Sgwrs Gelfyddydol: the 10 challenges

Arts and Young People – unlocking the creative potential of our young people is key to future prosperity and civic engagement.

Sgwrs Gelfyddydol: the 10 challenges

Defining a truly Welsh Culture of the 21st Century – we need to understand better what makes us distinctive and special, from our languages to our culture and bring this out. Creativity and the Arts has to have Wales running through it as proverbially words in a stick of rock.

Sgwrs Gelfyddydol: the 10 challenges

Internationalism – the future of arts in Wales depends on our artists and arts organisations taking a rightful and earned position on the world stage and finding new markets.

Sgwrs Gelfyddydol: the 10 challenges

Local government – our most essential partners in the arts are facing unprecedented financial pressures. We must help them to protect and defend their investment in creative activity.

Sgwrs Gelfyddydol: the 10 challenges

Networking – we need to join the dots and create more opportunities for those working in the arts to meet, exchange information and work together ... virtually and in real time.

Sgwrs Gelfyddydol: the 10 challenges

Advocacy – we must develop new approaches here understand and reappraise how we do advocacy and convey clear, convincing arguments which advance the arts and the value of public investment in the arts.

Conference 2012 / Sgwrs 2013

Conference 2012 / Sgwrs 2013

Creativity and the Arts

• “Strategy”: some definitions… Plan, Policy ,

Approach, Tactic, Stratagem, Scheme, line of Attack

Our emphasis in Creativity and the Arts would be on APPROACH

Creu / Cyrraedd / Cynnal    Make / Reach / Sustain

Make / Reach / Sustain

• Make……Putting a premium on our support to artists…investing in “artistic capital”

• Make…Creating opportunities to get to market or open out new possibilities for work

• Make…Links to Higher Education• Make…How to incubate• Make…Networking and joining up

Make/ Reach / Sustain• Reach….The Arts in education : Literacy, Numeracy and Creativity!

• Reach….The Equalities Agenda• Reach…Digital• Reach… Our RFOs and others…Partnerships…BBC, S4C, Cadw, National Trust, Welsh Water

• Reach ….Nationals and their remit. 

Make / Reach / Sustain• Sustain….New resilient models for arts councils, arts organisations, companies, venues….we are on a Mission!

• Emergence• Sustain… Local Authorities’ work in the arts• Sustain…Lottery programmes  e.g. Music Industry  Development, Digital, R&D  leading to Production support, Rollout of Ideas people Places … and  also Well Being

Key milestones

May 2013Publicise outcome of Sgwrs and Council’s response

June 2013Project Group Work

Agree topics for discussionAgree schedule of meetings

June-October2013Hold focus group meetings

October - NovemberPrepare first draft of Creativity and the Arts

December 2013Council agrees draft for consultation

December-January 2014Consultation

February 2014Council finalises and publishes Creativity and the Arts

 

Diolch / Thank you