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CRUSADER TOOLKIT

CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

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Page 1: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

CRUSADERTOOLKIT

Page 2: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

(n.) An ambitious and forward-thinking individual who is dedicated to making the world a more empowering and inclusive place.

Miss Amazing Crusader

Page 3: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

WELCOMECongratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide team that is making the world a more empowering and inclusive place. Thank you for making such an important commitment to improving the world.

We've created this toolkit to help you launch your campaign, hit your fundraising goal, and make a difference in the lives of girls and women with disabilities. This guide will provide lots of helpful advice to help make your fundraiser a success, but never hesitate to reach out with any questions along the way.

Page 4: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

DONATE YOUR BIRTHDAYMake a big difference with your big day. Ask

for donations instead of gifts.

HOST AN EVENTBring people together, enjoy a meal, play

games, and have fun for a cause!

MAKE IT YOURS

ACT ON YOUR PLATFORMAre you pageant titleholder? Embrace

this important responsibility by empoweringyoung women across the country.

CHALLENGE YOURSELFWhether you’re running a marathon or

jumping into ice water, a challenge adds another level of excitement to your

campaign!

Use your strengths and interests to make your campaign uniquely you!

GET CREATIVEThe sky's the limit! Create a unique campaign

concept that puts your strengths and personal network to use.

HONOR A LOVED ONELet someone know how much they mean to

you in a BIG way. Honor your mother, sister, or friend with a Miss Amazing campaign.

Page 5: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

SET A GOALEnvision your impact and make it a reality.

Individuals directly

impacted by your efforts

Amount raised

$480

4 10

$1200 $2400

20 40

$7,200$4,800

60

$12,000

100

$18,000

150

100% OF THE FUNDS raised through yourcampaign support Miss Amazingprograms, which produce rippleeffects of positive impact throughout the communities that they serve.

Decide on the impact that you want to make and set your fundraising goal!

Page 6: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

START STRONGBefore you spread the word about your campaign, follow these steps to start out on the right foot.

Personalize Your StoryYou can add your own PHOTOS and customize YOUR MESSAGE through your personal fundraising page. Spend time with these customizations to let your friends and family know why Miss Amazing’s work matters to you. That’s what they care about most!

Here are a few questions to get your gears turning:

Get the Ball RollingNobody likes to be first. That’s why it’s always a good idea to get your fundraising off to a good start by MAKING THE FIRST CONTRIBUTION. This will make others more likely to get involved.

What does the success of girls

and women with disabilities mean

to you?

Do you know a Miss Amazing participant

personally? What does this person mean to

you?

Have you ever attended a Miss Amazing event?

Describe a moment that stuck with you.

Start With Your Inner CircleIt’s always best to start by EMAILING YOUR CLOSE CONTACTS because they are the most likely to donate. Try sending some quick personal messages to your inner circle to build up some momentum. Then use an email template to reach all of your other contacts.

Page 7: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

TELL THE WORLDUse your strengths and interests to make your campaign uniquely you!

Get SocialYou've shown your personal commitment and got your closest contacts involved. Now, it's time to spread the word through SOCIAL MEDIA! Click the "Tweet" buttons below to share these messages now!

TAG AND THANK people that have already donated while you are asking for new donations. This spreads your message further and lets the people you are asking know that people are already getting behind you.

The Keys To SocialMedia Success

UPDATE your network once a week with different types of content. It's important that not every message is a request for a donation. Switch between thanking donors, updating them on your progress, and talking about your passion for making the world a more empowering and inclusive place.

USE PHOTOS for higher engagement. Click the button below for helpful resources, from logos to photos.

I'm halfway to my fundraising goal! Support girls and women with disabilities by donating to my campaign: {INSERT A LINK TO YOUR CAMPAIGN}

What's Happening?

This year, I'm donating my birthday to empower girls and women with disabilities. Support my campaign here: {INSERT A LINK TO YOUR CAMPAIGN}

Make the world a more inclusive and empowering place! Visit my campaign benefiting @missamazinginc:{INSERT A LINK TO YOUR CAMPAIGN}

Goal for this week: Raise $1500 to support girls and women with disabilities. Join me in making a difference! {INSERT A LINK TO YOUR CAMPAIGN}

VIEW RESOURCES

Page 8: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

Don’t hesitate to send a few follow up emails. Emails are easy to overlook and people often open them up quickly and then forget to go back to them. Use email to KEEP PEOPLE UP TO DATE with your progress as you hit different milestones (50% raised, 75% raised, etc.) and ask supporters to help you hit the next milestone.

Before your campaign ends, REMIND those who haven't donated that time is running out to help open doors for girls and women with disabilities!

KEEP GOINGContinue updating your network and raising awareness around the cause.

Follow Up

Dear friend,

As you may know, I am currently fundraising to raise awareness about the abilities of girls and women with disabilities. Many of you have donated already, and I can't thank you enough for joining me in this cause.

To see my fundraising progress so far or to make a donation, click here: {INSERT A LINK TO YOUR CAMPAIGN}

Every cent raised by my campaign will go to Miss Amazing Inc. to support their programs for girls and women withdisabilities across the country. Click here to see the kind of impact your donation could have:{INSERT A LINK TO YOURFAVORITE MISS AMAZING VIDEO OR ARTICLE}

Many thanks,

{INSERT YOUR NAME}

Dear friend,

My campaign supporting Miss Amazing is ending soon, and I'd be grateful if you could help me reach my fundraising goal!

Gabby is just one girl who has been able to amplify her voice through the Miss Amazing program. Watch her story here: https://www.youtube.com/watch?v=-CylOgNW2RU

Due to commonly held myths about their value, girls and women with disabilities have significantly lower self-esteem than girls and women without disabilities. Join me in providing an opportunity for girls and women with disabilities to be seen, heard, and valued for who they are: {INSERT A LINK TO YOUR CAMPAIGN}

We can do this!

Many thanks,

{INSERT YOUR NAME}

Page 9: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

SAY THANK YOUThank everyone who helped you make a huge impact.

Thank Your Donors Directly

Thank Your Social Network

Dear friend,

Thank you for contributing to my fundraising campaign for Miss Amazing. Together, we've created more opportunities for girls and women with disabilities to give back, develop friendships, and build upon their skills.

Through this experience, I've had the opportunity to learn more about how society can work as a whole to grant equalopportunities to girls and women with disabilities through inclusion and active support. Thank you for supporting me in my journey.

I encourage you to get involved with Miss Amazing by volunteering or starting your own campaign! I can speak fromexperience that your involvement will be truly rewarding.

Many thanks,

{INSERT YOUR NAME}

What's Happening?

your. user Thank you for supporting my campaign for

Miss Amazing!

After your campaign wraps up, don't forget to update your social network on your final impact and to THANK THEM FOR THEIR SUPPORT.

To show your donors that you're grateful for their support, send each of them a PERSONAL THANK-YOU EMAIL.

Thank you to those who contributed to myfundraising campaign for @missamazinginc!

Page 10: CRUSADER TOOLKIT - Miss Amazing · WELCOME Congratulations! You've officially begun your journey as a Miss Amazing Crusader! This means that you are officially a member of a nationwide

AFTER YOUR CAMPAIGNYou've worked hard to reach your fundraising goal. Now, it's time to see the difference you've made.

After your campaign comes to an end, every bit of the amount that you raised will support the work of Miss Amazing programs. Soon after, we'll follow up with a summary of the difference that your campaign made.

See Your Impact

Thank You!We are endlessly grateful for your generosity. Together, we can make the world a more empowering and inclusive place for all. Thank you for being a Miss Amazing Crusader!

Have questions?Don't hesitate to reach out!

Jordan SomerExecutive [email protected]