CUNNINGHAME HOUSING ASSOCIATION LTD

• Community Based Housing Association registered in October 1984 as “The Three Towns Housing Association Ltd”.

• Early main focus of its operations centred on the seaside towns of Ardrossan, Saltcoats and Stevenston within Housing Action Areas for Improvement.

• Mainly a general needs provider now gradually moving into special needs.

A Brief History

GROWTH

• Annual HAG Programme from Scottish Homes since 1985 (on-going)

• 3 Transfers of engagements

• 1989 Tay Valley HA

• 1996 Isle of Cumbrae HA, Millport

• 1999 Longpark Co-op, Kilmarnock

• 3 Stock Transfers (LSVT)

• 1997 Scottish Homes (320 Properties)

• 1998 Scottish Homes (205 Properties)

• 1999 NAC, Millport (55 Properties)• Two New Housing Partnership successes with NAC

PRESENT SIZE

RENTED - 1700

FACTORED230

MANAGED BY

A Voluntary Management A Voluntary Management CommitteeCommittee

North & East AyrshireNorth & East Ayrshire

Saltcoats, Stevenston, Kilbirnie, Dalry, Saltcoats, Stevenston, Kilbirnie, Dalry, Beith, West Kilbride, Largs, Millport, Beith, West Kilbride, Largs, Millport,

Kilwinning, Irvine & KilmarnockKilwinning, Irvine & Kilmarnock

AREAS OF OPERATION

REGENERATING NEIGHBOURHOODS

CHA involved since 1984 in rehabilitation works to pre 1919 tenemental properties within mainly Housing Action Areas.

Taking this a stage further by diversifying into what is now

termed “Wider Action” activities.

““WIDER ACTION”WIDER ACTION”

All about partnership and what the All about partnership and what the partners can bring to the tablepartners can bring to the table

Two main reasons for this Two main reasons for this diversification into Wider diversification into Wider ActionAction• FIRST - CHA Board commissioned a research study in

1998 (Scottish Council for Community Development)

– Identified a role for CHA in its wider communities (gap in the market/no major third sector player)

– Spending power of CHA within the local community (financial muscle)

– Willingness by the Board to be “More than just a Landlord!” and put something back into its communities (opportunity for growth)

• SECOND - We wished to develop a competitive positioning strategy i.e., “More than just a Landlord!” and “can do” organisation.

• This positioning would allow us to promote “the meaningful difference” between CHA and its competitor Housing Associations in North & East Ayrshire

• Consolidate and improve our reputation as a “market leader”.

WIDER ACTION INITIATIVESWIDER ACTION INITIATIVES

Intermediate Labour Market Schemes (ILMs) in North & East Ayrshire

Cunninghame Housing Association Craft Apprenticeship Scheme

The Radio City Healthy Living Centre, Kilbirnie The Three Towns Healthy Living Centre Strategic

Partnership Exploration of a Credit Union for North Ayrshire Development of a Flexible Learning Centre in

Ardrossan Development of a Family & Childcare Centre in

Ardrossan Partnering Initiative to link in with a rolling

programme of ILMs with Craft Apprenticeships being offered to ILM trainees i.e., Youthbuild.

Three Towns CCTV (Revenue Funding) Longpark CCTV/ILM Initiative

Lets look at a project Lets look at a project which which

is both innovative and is both innovative and encompasses most of the encompasses most of the wider action themes we wider action themes we

are involved inare involved in

RADIORADIO CITYCITY

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• Health professionals accept the following as basic requirements for healthy living:-

• Access to employment / training

• Learning opportunities

• Affordable/Accessible leisure facilities

• Social support

• Access to healthy eating

• Good quality housing

BASIC REQUIREMENTS FOR BASIC REQUIREMENTS FOR HEALTHY LIVINGHEALTHY LIVING

BACKGROUNDBACKGROUND

• General Election Campaign, 1997

• Local Groups of youngsters raised the dearth of recreational, health and lifestyle facilities/community opportunities, within the area with local MP, Mr Brian Wilson.

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• From further discussions that followed with the community at large, a proposal of developing the now derelict George Bingo Hall situated in the heart of Kilbirnie into a centre for the community was identified.

• Radio City Steering Group formed October 1997

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VOLUNTARY BOARD OF VOLUNTARY BOARD OF MANAGEMENTMANAGEMENT

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• Radio City is a Scottish Charity managed by a Voluntary Board of Management made up from the local community. (18 Members)

• CHA also has two places on the Voluntary Board

• CHA’s role is that of Project Co-ordinator

• CHA has provided professional and administration support to Radio City since 1998

• Negotiator with all Funders since 1998

• Final decision by all Lottery Funders by early August 2001

NEED FOR THE SERVICESNEED FOR THE SERVICES

• Decline in the manufacturing industry.

• Similar decline in the availability of social and recreational facilities. (Virtually no recreational facilities).

• Of the 22,000 inhabitants of the Valley 7% are unemployed.

• A particular area of concern centres on the high level of lone parents within the area.

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• By 2004 lone parent households are projected to rise to almost 800.

• ISSUES - a low standard of health care, high unemployment, mental health problems, drink, drugs and poverty.

• Lack of benefits entitlement take-up.• Access to Services -

– Lack of financial services– Public Transport– Lack of a focus for Health & Council services – No community influence over how services are/

can be delivered

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• Three areas of the Garnock Valley are contained in the worst 10% of enumeration districts in Scotland.

– All 3 have unemployment levels almost double the North Ayrshire average (Average is 14.76%)

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• Opportunities for health gain would make a considerable impact. Based on evidence from Ayrshire & Arran Health Board’s ‘Lifestyle Survey’, the Radio City project will aim to reduce health inequalities and maximise health gain in relation to:

– Adult Population - CHD, Mental Health, Smoking, Addictions, Parenting, Women’s Health, Men’s Health and Pre-Five Health, Life Skills, Access to Services and Information.

– Young People - Sexual Health, Addictions, Smoking, Mental Health, Dental Health, Improving Access to Services and Information, Developing Life Skills.

NEED FOR THE SERVICESNEED FOR THE SERVICESRRAADDII

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A PARTNERSHIP PROJECTA PARTNERSHIP PROJECT

• To improve the quality of life for individuals and communities

• To promote social inclusion and address social exclusion

• To encourage community involvement and participation

&

• To compliment and enhance relevant national, regional and local strategies and programmes (health, employment, training , starter businesses, etc.)

• Providing future opportunities for the community

A New Sustainable Design For Life which seeks:

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STRATEGIC LINKAGESSTRATEGIC LINKAGES

The Project’s linkages with other strategies:-

Ayrshire & Arran Health Board

• Mental Health Promotion Strategy

• Strategy for Reducing Smoking

• Sex Education

• Breastfeeding Strategy

• Information for Health Strategy

• Cancer Strategy

• Carers Strategy

• Community Planning (Community Learning Strategy for NA)

• Disabilities (Strategy has yet to be ratified).

• Health Promotion Strategy

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• NAC’s Social Inclusion Partnership Strategy

• NAC’s Arts & Cultural Strategy

• NAC’s Children's Plan for Developing Childcare Strategies

• Various Strategies of Scottish Enterprise Ayrshire.

• NAC’s Education Services in respect of the Pre- Five and After School Care provision.

• NAC’s Community Education Strategy (Numeracy & Literacy)

• James Watt College

• European Social Fund

• Developing North Ayrshire

• Scottish Homes

STRATEGIC LINKAGESSTRATEGIC LINKAGESRRAADDII

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• The Partnership

– The Community– North Ayrshire Social Inclusion Partnership– James Watt College– NAC - Community Education Service– North Ayrshire Volunteers– Ayrshire & Arran Health Board - Health Promotion Unit– Developing North Ayrshire (DNA)– Health For All Group (Ayrshire)– North Ayrshire Council - Arts Promotion Department– North Ayrshire Council - Chief Executive’s Department– Ayrshire & Arran Primary Care NHS Trust– Scottish Enterprise Ayrshire– Scottish Homes– Strathclyde European Partnership– Steering Group North Ayrshire Credit Union

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WHAT THE PROJECT WHAT THE PROJECT WILL DELIVERWILL DELIVER

Healthy Eating Café Flexible Learning Centre Flexible Childcare & Family Centre Community Radio Station & Recording Studio Volunteering & Advocacy & Financial Services Advice (covering drugs, sexual health, alcohol, housing

and employment) Multi-Purpose Community Hall Facility Fitness & Health Suite Starter Managed Workspace Office Units Range of Health Promotion Services Community Transport Scheme

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Let us look more closely at 4 areas of our menu that will be on offer:-

1. Flexible Learning Centre

2. Flexible Childcare & Family Centre

3. Community Radio & Recording Studio

4. Managed Workspace - Starter Units

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THE MOFFAT FLEXIBLE LEARNING CENTRE

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• 3 Year lease to DNA (Developing North Ayrshire is the local economic regeneration agency)

• Guaranteed rental income stream

• 15 PCs, printers, scanners etc.

• Internet access

• DNA will provide:

• Direct financial support to enable clients to access and sustain employment and further

education including funding from:

• Childcare Costs

• Travel & Subsistence

• Equipment & Resources

• Training Programme Costs

• Subsidised Employment Opportunities

WHAT WILL DNA PROVIDE?WHAT WILL DNA PROVIDE?RRAADDII

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• Access to One to One independent career and

employment advice, guidance and support from experienced and qualified Client Advisers.

• Delivery of various Personal & Social development activities including teambuilding, Steps to Excellence, Breakthrough, Investment

in Excellence and “employeeship” skill training.

• Supported access that will directly address ‘digital exclusion’ by providing free Internet usage, access to on-line tutoring via the Scottish Learning Network.

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• Access to DNA’s Cybernews Intermediate Labour Market project which also equips long term unemployed with state of the art multimedia and Internet authoring skills and produces Web pages for community organisations and micro businesses.

• Access to Individual Learning Accounts via Learning Direct Scotland.

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• In addition to Client Services provision, the Learning Centre would provide access to other

DNA services including:-

• Small Business Gateway contacts

• Business start-up advice guidance and support

• Access to funding via business developments ESF programmes

• Graduate training advice and guidance

• Skillseeker training programmes

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• European Social Fund Partnerships (with James Watt College) access various training programmes developed and delivered within this partnership and covering a wide range of subjects including:-

• Basic IT

• Multimedia

• Call Centre Skills

• Office Technology

• Travel & Tourism

• 16 places pre-5 facility

• 32 places afterschool care service

• A childcare training centre for up to 30 participants.

• Training/Employment opportunities through the Intermediate Labour Market targeted at people disadvantaged in the labour market

• SVQ in Childcare Courses/Placements

• SVQ in Office Administration Courses

• ESF Partnership Activities

FLEXIBLE CHILDCARE & FAMILY FLEXIBLE CHILDCARE & FAMILY CENTRE - WHAT WILL BE CENTRE - WHAT WILL BE

PROVIDED?PROVIDED?

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• Access to ICT technology for 0-15 age group

• Advice and counselling service for families

• Befriending services

• Premises for group meetings e.g., Lone Parent Groups

• Sitter Services

• Mobile crèche services/outreach.

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Community Radio & Community Radio & Recording StudioRecording Studio

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• Teaching Area

• Performance/Record Room

• Control Room

• Broadcast Room

• Display Area

PartnersPartnersRRAADDII

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• James Watt College

• North Ayrshire Council Education (Arts)

• North Ayrshire Council Education

• Garnock Academy

Managed Workspace Office Managed Workspace Office UnitsUnits

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• 9 Starter Offices

• Full Service

• Seeking European Funding

THE FUNDING PACKAGETHE FUNDING PACKAGELOTTERY LOTTERY

(Stage 1 & Stage 2 Approvals)(Stage 1 & Stage 2 Approvals)

CHARITIES BOARD

NEW OPPORTUNITIES

FUND

SCOTTISHARTS

COUNCIL

HERITAGE

RADIO CITYRADIO CITY

CONTRIBUTIONS IN KIND FROM

BOARD MEMBERS

OTHER AGENCIESHealth Board

Enterprise AyrshireNorth Ayrshire Council

PRIVATE SECTOR

PLEDGES

EUROPEANFUNDS

THE PROJECT COSTSTHE PROJECT COSTS

TOTAL CAPITAL & ACQUISITION COSTSTOTAL CAPITAL & ACQUISITION COSTS= £2.289 million= £2.289 million

REVENUE COSTSREVENUE COSTS

£520,000 Year One£520,000 Year One

£536,000 Year Two£536,000 Year Two

£555,000 Year Three£555,000 Year Three

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• 200 IT vocational/non-vocational training places (per year).

• 60 ESF funded IT training places (per year).

• 30 New Jobs (1st year).

• Creation of other training places i.e.,- SVQ Childcare- Young Carers

• Provide a focus for Community Learning and Capacity Building

TARGETS & OUTPUTSTARGETS & OUTPUTSRRAADDII

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• Increases self esteem, confidence building, living and life style skills and employment opportunities.

• Health Action Plan for the Garnock Valley.

• Increasing the role of volunteers.

• Increasing community influence and control.

• Provision for Community Business Units (9).

• Evaluation & Monitoring System.

TARGETS & OUTPUTSTARGETS & OUTPUTSRRAADDII

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• In essence, the Healthy Living Centre would become a focus within the community, run by the community for the community and re-investing in the community.

• We would, in closing now like to summarise our vision for the future.

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VISION STATEMENTVISION STATEMENT

The 7 P’sThe 7 P’s

People People (Folk)(Folk)

PartnershipPartnership

ParticipationParticipation& &

ConsultationConsultation

Pro-activePro-activeProcessProcess

operational & strategic thinking

and doing culture

Place Place (Environment)(Environment)

PovertyPoverty(Work(Work

Skills & Skills & Opportunity)Opportunity)

Professionalism & VisionProfessionalism & Vision

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