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Amit KumarContact: +91-9001326601
E-Mail: [email protected]; [email protected]
A
Media
Educator with a decade long industry experience; working as an Assistant Professor, Media and
Communication Studies, UGC NET Qualified, pursuing a Doctoral Degree on a topic related to the
Sustainable Tourism through Sevelopment Communication with a special reference to the New
Media/Social Media, author of multiple Research Papers with area of interest including Advertising,
Integrated Marketing Communication, New Media, e-Marketing, Sustainable Tourism,
Script/Screenplay Writing, Creative Writing and Bollywood.
Present Assignments
September 2015 – Present, Assistant Professor Media and Communication Studies –
Galgotias University, Greater Noida, Uttar Pradesh.
Examination In-charge School of Media and Communication Studies, Galgotias University
Teaching subjects like; Advertising, Electronic Media & TV Production, Script/Screenplay
Writing, Brand Management and Integrated Marketing Communication at both Master &
Bachelor level degree course.
Total 10 years of work experience in different domain of media and academics
Profile Summary
A seasoned professional with 10 years of commendable success in Academics and TV
Journalism (News, Program and Promo Production)
Worked with Sahara India Television Network, Zee News Limited, Hindustan Times
Media Limited
In-depth understanding of Electronic Media – News Programming and Production, Proficient
in Promo Making, Marketing Innovation, Public Service Advertisements, Vignettes etc.
Flair for understanding the interests of the audience and ability to innovate the style of
presentation
Extremely organized, self-motivated, detail-oriented worker - Exceptional written and oral
communication skills; effective as both a leader and as part of a team
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Curriculum-Vitae
A thorough professional with a proactive attitude, capable of thinking out of the box,
generating new ideas
Work Experience in Past
December 2014 – September 2015, Assistant Professor Media and Mass Communication –
NIMS University, Jaipur. The job responsibility included teaching to both BA & MA
Journalism & Mass Communication Students. Contributed to devise new syllabus for both
Bachelor and Master level from July-August 2015 Session. Taught subjects like Principles of
Communication, Electronic Media Production, New Media & Screen Play Writing.
September 2008 – December 2014 with Sahara India Television Network, Noida as Promo
Producer. The job profile included the Programs and Promos (Generic & Episodic) of the
news channel.
November 2006-September 2008 with ZEE News Ltd., Noida as Senior Copy Writer Promo.
The Job profile included conceptualization and execution of program/event promos for
various genres. Work closely with the Branding/Promotions and Content teams to produce
both strategic and effective trailers to promote the government program/events, Public
Service Advertisement, Innovation for marketing and communication of various corporate
April 2006-November 2006 with Hindustan Times Media Ltd., Delhi as Copy Editor. The
Job profile included editing of news stories, as per the Associated Press Guidelines
In May 2005, Internship with Aaj Tak, New Delhi. My first experience of a media
organization was truly enriching and rewarding. During this period worked in various
departments like Delhi/Metro Desk, Packaging, Sports Desk and Copy Writing
Academic Qualification
UGC NET Qualified, December 2014
PhD Research Scholar in the Deptt. of Media and Mass Communication, Mewar University,
2013
PGDBA in e-Business from Welingkar Institute of Management, 2010-2012
M.Phil. in Journalism and Mass Communication from Global Open University, 2008-2010
P.G. Diploma in Brand Management, ICFAI University, 2007-08
MA in Journalism and Mass Communication from Apeejay Institute of Mass Communication
(Guru Nanak Dev University, Amritsar), Delhi, 2004-2006
B. Sc. from Dayal Singh College, University of Delhi, New Delhi, 2000-2003
Diploma in Web Designing, New Delhi
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Academic Thesis
Working on a PhD Thesis “Role of Media in the Promotion of Eco-Tourism in Himalayan
Region: A critical Analysis” in Department of Media & Mass Communication, Mewar
University, Rajasthan
M.Phil. thesis “Exploring Comedy in Hindi Cinema” submitted to Global Open University,
Nagaland.
M.A. research work on “Comparative Study of Program Content of Aaj Tak and NDTV
News Channel”
Workshop Participation
Participate in a 5 days workshop “Art and Technique of Scriptwriting” by noted screenplay
writer Anjum Rajabali, Saumya Joshi, Abhishek Chaubey, Sreedhar Raghwan and Subhas
Ghai, from September 16-20, 2016 at Ahmedabad Management Association, ATIRA
Campus, Ahmedabad
Participate in a 1 day workshop “Exploring the Documentary” by Anupama Srinivasan”, as
part of Open Frame Film Festival 2016 organized by PSBT on September 13, 2016 at India
International Centre, New Delhi
Research Papers
Research Paper “Role of media in the promotion of sustainable tourism: an exploratory
study of Sikkim” accepted for publication in December 2016 issue of The Researcher:
International Journal of Management Humanities and Social Sciences, Galgotias University,
Delhi-NCR.
Research Paper “Social Media and Destination Branding: Promoting Sikkim as an
Ecotourism Destination using Facebook”, accepted for publication in December 2016 issue
of Journal of Creative Communication, Amity University, Gwalior.
Research Paper “Role of Social Media in Sustainable Tourism Practices - The Power of
Story Telling”, accepted for publication in January-March 2017 Issue of Mass
Communicator, a research journal of JIMS, Guru Gobind Singh Indraprastha University,
Delhi.
Research Paper “The 140 Characters are setting the agenda of the day: A critical analysis
of role of twitter in #Lalitgate”, Journalism Section, The Journal of Innovations, Volume X,
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Issue – 2, 93-98, July - December 2015, ISSN 0974-7141 (Print), ISSN 0976-1713 (Online),
IMS Manthan, Noida
Research Paper “Ownership pattern are affecting the content of 24 X 7 news channels in
India: a critical analysis”, Amity Journal of Media and Communication studies, 2015, Vol.
4, No. 1-2, 67-71, ISSN 2231 – 1033, Amity University, Jaipur
Research Paper “Sikkim; A Role Model of Ecotourism in India: A Critical Analysis”
published in Indian Streams Research Journal, ISSN 2230-7850, Volume-4 | Issue-6 | July-
2014
Research Paper “E-Marketing of Bollywood Movies : A case study of movies with net
earnings above INR 100 Crore”, Published in Vivekananda Journal of Research, VIPS,
Indraprastha University, New Delhi. July-December 2013 (ISSN No. : 2319-8702)
Research Paper “Demystifying a Himalayan Tragedy : Study of 2013 Uttarakhand
Disaster”, Published in Journal of Indian Research, Mewar University, Chittorgarh, July-
September, 2013 (ISSN No. : 2321-4155)
Conferences Attended
Research Paper “Role of Media in the Promotion of Sustainable Tourism: An
Exploratory Study of Eastern Himalayan Region of India”, selected for seventh
International Tourism and Media (ITAM) conference at Campus Helsingborg, Helsingborg,
Sweden which was conducted on the 24-26 of August 2016 in Helsingborg, Sweden.
Research Paper “Role of Social Media in Sustainable Tourism Practices - The Power of
Story Telling”, Presented at 5th Annual International Conference on Sustainability, held on
March 17-19, 2016, at IIM Shillong, Meghalaya.
Research Paper “Role of Social Media in Mass-Movement: A Case Study of Delhi Gang-
Rape” presented in Natioanl Seminar on Social Networking Media Boon or Bane? Organized
by S.D.M. College, Ujire, D.K.Districts, Karnataka, March 1-2, 2013
National Conference “Reforming and Rejuvenating Indian Higher Education - A
Stakeholders’ Perspective” organized by Education Promotion Society of India, on May 18,
2016 at Indian Habitat Centre, New Delhi
Seminars Attended
Attended a two days seminar “Talk Journalism” on July 4 & 5, 2015 at Jaipur
IT Skills
Proficient in creating websites using “Word-Press”
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Familiar with Search Engine Optimization tools to place a website on higher ranking in
Well versed with MS Office (Word, Excel and PowerPoint) and Internet Applications
Conversant with different audio video conversion tool and multimedia software
Video editing software FCP, Adobe Premiere, Image editing software Adobe Photoshop
Other Professional and Extracurricular Activities
Editor of an education website www.indianmediastudies.com, designed and developed by
myself
Editor of a travel website www.yatri.co.in, designed and developed by myself
Wrote script for a Musical Travel Show “Satrangi Re” for ZeeQ
Worked as a content editor for Indiamart.com, India's largest online B2B marketplace
Active presence on blogging platforms. Wrote travel stories and published images on several
websites
A seasoned Photographer. Photograph published in “Eicher Goodearth Publications” in UP
State Tourism Guide.
Personal Details
Date of Birth: 22nd July 1981
Marital Status: Married
Communication Address: F-91/F, Dilshad Colony, Delhi -110095
Languages Known: English, Hindi and Bangla
Web Profile: https://galgotiasuniversity.academia.edu/AKumar
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