FET 2016 FACT SHEET

FIELD OF STUDY: ART & GRAPHIC DESIGN

CREATIVE & VOCATIONAL SCHOOL

DCC Graphic and Advertising Design

Short Course Certificate

Page 1 of 3

Student's Initials: …………………….

CS/VS 2016 / Version #1 © DCC

DESCRIPTION The basics of art and design are introduced across the board and, from there, a selected discipline can be chosen for further studies. Practical exercises and projects assist in developing the skills needed to create visual layouts using typography. The option of adding a computer component to this course at an additional cost could be highly beneficial.

CAREER FIELDS/FURTHER STUDIES Successful students could pursue a career in graphic and advertising design, provided they gain practical experience. Please enquire at your nearest Damelin Correspondence College branch for the prospectus containing information with regard to further studies.

PROGRAMME OUTLINE Specialised Fields of Design Introduction to the careers of graphic and

advertising design Visual communications Visual communications in context Principles of photography The camera Photographic film Focus and exposure The darkroom process Taking photographs Moving images in communication The technologies of film, video and television

Cinematography and the storyboard The production process Animation The technology on computer hardware Software The Internet Design as problem-solving Introduction to Design Field Focus on graphic design Focus on advertising design The elements of art Tools and material The principles of design Introduction to illustration design The function and types of illustration design Drawing skills in illustration Drawing spaces The human body in illustration design Illustration media and techniques Styles in illustration design Professional practice The portfolio of works

Practical Design Skills The business environment in graphic and

advertising design Practical design skills Corporate identity Print production Introduction: the functions of package design Materials used in package design Three-dimensional aspects of packaging Packaging design and marketing Combining type and visuals Packaging design, legislation and the

environment

The function layout design Composition and layout design Text layout The process of layout

TYPE OF PROGRAMME The DCC Graphic and Advertising Design Short Course Certificate is part of the DCC Career Booster series. The DCC Graphic and Advertising Design Short Course Certificate is a DCC short course, which is not an accredited NQF qualification. This programme has been approved by the Damelin Correspondence College Academic Board. DURATION

You should be able to complete this course within 12 months.

FET 2016 FACT SHEET

FIELD OF STUDY: ART & GRAPHIC DESIGN

CREATIVE & VOCATIONAL SCHOOL

DCC Graphic and Advertising Design

Short Course Certificate

Page 2 of 3

Student's Initials: …………………….

CS/VS 2016 / Version #1 © DCC

ADMISSION REQUIREMENTS Grade 10 (Std. 8) or equivalent, or relevant work experience.

LEARNING MATERIAL AND TEXTBOOKS Quality learning materials designed specifically for distance study are issued to you on a USB flash drive. Please note that all textbooks and/or kit items are for your own account.

Prescribed Textbooks (All textbooks are subject to change)

Item Number Title ISBN Number

D10051098 Langford's Basic Photography 9780240521688

PRICING Enquire at your nearest Damelin Correspondence College branch for a current programme pricelist.

ADDITIONAL COSTS Registration/course fees do not include (where applicable) membership costs with professional bodies and/or exam costs (internal and/or external). Registration with the body or application to the exam centre inclusive of payment of any fees incurred therein is your sole responsibility.

ASSESSMENT You are required to complete and submit ten assignments to the College for marking. All assignments must be successfully passed in order to obtain the award. All students are encouraged to work on all the assignments that are in the study guide. However, students are required to submit compulsory assignments that are provided in the Study Programme. Only these compulsory assignments will be marked and accounted for to be included in the final mark.

Subject Name Formative

assessment Summative assessment

Portfolio

Specialised Fields of Design 4 N/A N/A

Introduction to Design Field 3 N/A N/A

Practical Design Skills 3 N/A N/A

CERTIFICATION Upon successful completion of this course, you will receive your DCC Graphic and Advertising Design Short Course Certificate.

COLLEGE REGISTRATION Damelin Correspondence College (Pty) Ltd has been granted provisional registration by the Department of Higher Education and Training as a private FET College. Provisional Registration No. 2008/FE07/037 – see www.dhet.gov.za

Disclaimer The information contained in this fact sheet is accurate at the time of printing. However, factors beyond Damelin Correspondence College’s control (such as environmental, regulatory, or technical changes) may cause the contents of this fact sheet and/or of the programme to change. In the event of any such change, Damelin Correspondence College will attempt to formally notify current students. All possible measures will be taken to minimise inconvenience to students. All course requirements, including hardware and software requirements, should be acknowledged and adhered to, as per the course brochure. Damelin Correspondence College reserves the right to change kit items without prior notification.

FET 2016 FACT SHEET

FIELD OF STUDY: ART & GRAPHIC DESIGN

CREATIVE & VOCATIONAL SCHOOL

DCC Graphic and Advertising Design

Short Course Certificate

Page 3 of 3

CS/VS 2016 / Version #1 © DCC

STUDENT ACKNOWLEDGEMENT Name of student: I, .................................................................... , hereby acknowledge that I understand the information stated in this document and fully comprehend the specifics explained above and below pertaining to this course. I understand that the programme I am enrolling for is a/an:

National Qualification

Agent Programme

DCC Programme Student's Initials...................................

The value and status of the course type is explained in the course brochure, which I have read.

Name of student: .................................................... Signature: ....................................................

Name of legal guardian: ........................................... Signature: .................................................... (if applicable)

Name of student consultant: ..................................... Signature: .....................................................

Date: ......................................................................

* Please note the original signed copy should be kept on the student's record file.