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Career Portfolio Deani Ryder

Deani Ryder Career Portfolio

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BUSN251F12 Career Portfolio Mid Term

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Page 1: Deani Ryder Career Portfolio

Career PortfolioDeani Ryder

Page 2: Deani Ryder Career Portfolio

Contents

• Introduction

• Education

• Career P.E.A.K.S.

• Professional Experience

• Samples

Page 3: Deani Ryder Career Portfolio

Introduction

Hello, my name is Deani Ryder. I am currently working on my bachelor’s degree in Business with a minor in Marketing, anticipated to graduate in May 2013. I have 15 years of experience in the graphic design industry. I am seeking a career change to work in the field of marketing while utilizing my graphic design skills. I have extensive experience dealing with clients and managing multiple creative projects at once. I have produced quality work on a consistent level with a strong attention to detail in a deadline driven environment. I can work independently and manage own priorities or function in a team environment. I have excellent communication, organization, time management skills. I am a team player who is creative, enthusiastic and likes to get things done.

Page 4: Deani Ryder Career Portfolio

Education

Keystone College | La Plume | PABachelor of Science | Business

(Anticipated) May 2013

Minor in Marketing

Current GPA: 3.93

Luzerne County Community College

Nanticoke | PAAssociate in Applied Science | Graphic Design

May 1992

Page 5: Deani Ryder Career Portfolio

Career P.E.A.K.S.

• Personal Characteristics That Add Value:

• People Skills – Maintain sound working relationships with co-workers, including peers, employees and other team members.

• Reliable – Getting the job done.

• Excellent Work Ethic – Set of values based on morals of hard work and commitment.

• Experience:

• Graphic Artist with over 15 years of experience in the graphic design industry seeks career in marketing.

• Extensive experience dealing with clients and managing multiple creative projects at once.

Page 6: Deani Ryder Career Portfolio

Career P.E.A.K.S.

• Accomplishments:

• Acted as a consultant in design, production and communications with internal and external customers to develop ad layout & content for publication.

• Served as a liaison for team members to ensure other artists understood graphic bulletins, updates, rules & regulations & techniques used in Adobe Illustrator CS for better productivity.

• Worked with fellow team members to coordinate and monitor workflows and represented the Graphics department in sales management meetings.

• Coordinated art assist needs between sales offices as needed to cover manpower shortages.

Page 7: Deani Ryder Career Portfolio

Career P.E.A.K.S.

• Knowledge:

• Graphic artist for over 15 years with knowledge of ad layout, color, typography, readability, photo corrections, and clean-up to produce desired results to ensure customer satisfaction.

• Partial list of business courses completed: Advertising & Sales, Strategic Marketing, Financial and Managerial Accounting, Statistics, Economics, Organizational Behavior, Employment Law, Global Issues, and Business Ethics.

• Customer Service – Services to a client before, during and after a purchase, enhancing the level of customer satisfaction.

• Ability to Communicate.

Page 8: Deani Ryder Career Portfolio

Career P.E.A.K.S.

• Skills:

• Adaptability – Easily adapt to changing conditions.

• Comprehensive – Learn effectively and retain job knowledge.

• Self-Managed – Take initiative.

• Computer Skills - Adobe Illustrator, Adobe Photoshop, Quark Xpress, Adobe Acrobat, Adobe Font Folio, Microsoft Office, and other mainstream desktop design programs.

• Customer Service Skills - Extensive experience dealing with clients acting as a consultant in design, production and communications. Worked with sales to help meet the needs of the client.

• Multitasking Skills - Ability to manage multiple creative projects at once with a strong attention to detail in a deadline driven environment.

Page 9: Deani Ryder Career Portfolio

Professional Experience

• Graphic Artist | Dex One | Dunmore | PA

• 1992-2010

• Designed, composed and revised sold | speculative advertisements in a team environment for the Embarq & AT&T Yellow Pages, also working with sales and additional graphics offices.

• Assisted pagination support with urgent ads that were holding book production, provided advice on design and prepress concerns, volunteered for projects and special assignments.

• Performed technical tasks with contemporary knowledge of ad layout, color, typography, readability, photo corrections, file compression, vectorization & clean-up to produce desired results to ensure customer satisfaction.

Page 10: Deani Ryder Career Portfolio

Professional Experience

• Generated design concepts for the composition of creative and impactful speculative advertising.

• Reproduced customer’s logos & designs in addition to my own original designs.

• Trained new hires on departmental workflow to meet company standards before sending them in their team environment.

• Trained team members on new computer programs.

• Attended various seminars: cost containment measures, harassment in the workplace, methods of conflict & resolution.

• Maintained a 98.5% or higher accuracy to cut the cost of claims.

Page 11: Deani Ryder Career Portfolio

Professional Experience

• Technical Writer | Graphic Artist | Bucilla Corporation | Hazelton | PA

• 1991-1992

• Composed instructions, charts and graphs for a variety of needlecraft kits to be distributed globally.

• Reproduced artist’s designs, originally using standard paste-up and layout techniques, later using computer software for reproduction.

• Attended technical artist|writer seminar.

Page 12: Deani Ryder Career Portfolio

Top Right: Package Design.Bottom Right:Handmade Cards.

Samples

Above: Flyer for a local car club.

Page 13: Deani Ryder Career Portfolio

Left: Composed instructions, charts and various graphs for a variety of needlecraft kits to be distributed globally.Below: Iron-On design with chart.

Page 14: Deani Ryder Career Portfolio

Above: Class assignment to work directly with the photographer. My responsibilities were to design several different ad layouts for a brand of my choice. I created the thumbnails, top left. The photographer and I then decided on the best ad layout, top center. The photographer then used my layout to recreate the advertisement.

Samples

Page 15: Deani Ryder Career Portfolio

Above: Assignment to create a magazine cover.

Top Right: Still life drawing, pencil.Bottom Right: Painting, acrylic.

Page 16: Deani Ryder Career Portfolio

Samples

• Samples of speculative ads to appear here.