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DETAILED SESSION PLAN

Research Methods and Report Preparation

Course Objectives:The course aims to provide a thorough understanding of the essential characteristicsand the basic tenets of research methodology and report preparation. The course willfocus on quantitative and descriptive research methods and techniques that areessential for the validity and reliability of the research process. The course will identifyand review the components essential for preparation of research proposals, researchreports, business proposals and feasibility studies in order to develop report writing andformal presentation skills of the research projects undertaken.

Learning Outcomes:On completion of this module students will have:

Considered the nature of research methods and research methodologies Evaluated and justified the research methodologies to be employed

Identified the components and problems/constraints underlying a research

project and report proposal

Developed the ability to analyze, interpret and conclude research findings and

provide relevant recommendations

Carried out a formal presentation on how to write a project report.

SESSION

NOCONTENTS/

OBJECTIVES

PREREQUISITE

BACKGROUNDER

READINGSDETAILED BIBLIOGRAPHY

1

Research:Introduction andCharacteristics.

Why Study

Research?

What is Good

Research

Research

Methods vis--visMethodology

Ethics of

BusinessResearch

2 ResearchProcess (Flowdiagram)

Defining and

Identifying theResearchProblem

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a) ManagementResearchQuestion

b) InvestigativeQuestions

c) Measurement

Questions Formulation of

Hypothesis

Techniques

involved indefining theProblem

Types of

Research( Qualitative,Quantitative etc)

3

Constructing

hypothesis(Definition, function,Null andAlternativeHypothesis)

Research

Design: Meaning,need andFeatures

Classification of

Research design

(Exploratory,Descriptive,Causal)

4 Definition:Exploratory,Descriptive,Causal researchdesigns.

Exploratory

ResearchDesign:Secondary Data

Searches Descriptive

ResearchDesign:

i) Cross-sectionalDesign

ii) Longitudinal

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Causal Research

Design

5

Measurement:

Definition Scales of

Measurement( Nominal,Ordinal, Interval,Ratio)

Sources of Error

Characteristics of

Measurement(Validity,Reliability,Practicality)

6 Scaling Techniques

7 Scaling Techniques

8

Census and SampleSampling Design:DefinitionCriteria for selecting asampling procedureTypes of SamplingProbability SamplingNon-Probability Sampling

9

Types of ProbabilitySampling

Simple Random

SamplingStratified Sampling

Cluster SamplingMulti-stage Sampling

Types of Non-ProbabilitySampling

Judgement SamplingQuota Sampling

Snow-ball Sampling

10

How to determine samplesizeSampling Distribution

Central Limit theorem

11 Data: DefinitionPrimary and SecondarydataWays of CollectingPrimary Data:

Observation MethodInterview Method

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ThroughQuestionnairesCollection of SecondaryDataPoints to be consideredwhile collecting

Secondary data.

12Guidelines to prepare aquestionnaire

13Processing and Analysisof data

14Processing and Analysisof data

Module5 Testing of Hypothesis

1.Ram Ahuja-Research Methods

2. R.Panneerselvam- Research

Methodology

3. Mark,Philip,Adrian- Research

Methods for Business Students

4.Garg,Kandia,Aggarwal,U.Kumar-

An introduction to Research

Methodology

5.Jill Collis,Roger Hussey-Business

Research

6.C.R.Kothari-ResearchMethodology

7. Goon,Gupta,Dasgupta-An

Outline of Statistical Theory(Vol-

II)

15

Introduction of Testinghypothesis

Procedure of Testinghypothesis

16

Z-test: Characteristics,Assumption and

Application

17Z-test : Calculation

18

F-test: Assumption,Application andcalculation

19 t-test :Assumption,

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Application, Testingthe significance ofthe mean in a smallsample

20

t-test: Testing the

significance of thedifference betweentwo samplemeans(Dependentand independent)

21

Chi-Square Test:Characteristics,Assumption andApplication

22Chi-Square Test:

Calculation

Module

6

Design and Analysis of

Experiments

Ram Ahuja-Research Methods

2. R.Panneerselvam- Research

Methodology

3. Mark,Philip,Adrian- Research

Methods for Business Students

4.Garg,Kandia,Aggarwal,U.Kumar-

An introduction to Research

Methodology

5.Jill Collis,Roger Hussey-Business

Research

6.C.R.Kothari-Research

Methodology7. Goon,Gupta,Dasgupta-An

Outline of Statistical Theory(Vol-

II)

23Introduction-Analysis of

Variance

24ANOVA-One wayclassification

25 ANOVA-Two wayclassification

26Completely RandomizedDesign

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27Completely RandomizedDesign

28Factorial Design - 22

Design

29Factorial Design - 23

Design