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Understand Digital Marketing
Madhumita| E: [email protected] | M: +919900590343 |
What we want from Digital Marketing?
Visibility Awareness Engagement Branding Leads
You are there only if they can find you
Provide information to engage people ongoing basis.
Generate awareness of your products or services
Build Trust & Credibility with potential customer
Develop capability for people to contact you online.
Stages of Digital Marketing Execution
Website Website
TIME LINE
This Quarter
Social NetworkPresence
Social NetworkPresence
Me-
Too
Off
erin
gM
arke
t Cha
lleng
erTh
ough
t Le
ader
MA
RKET
DIF
FERE
NTI
ATI
ON
Blogging Blogging Search EngineOptimization
Search EngineOptimization
Our Digital Communication Roadmap
PresentationPresentation
Website Website
TIME LINE
This Quarter
Social NetworkPresence
Social NetworkPresence
Me-
Too
Off
erin
gM
arke
t Cha
lleng
erTh
ough
t Le
ader
MA
RKET
DIF
FERE
NTI
ATI
ON
Blogging Blogging Search EngineOptimization
Search EngineOptimization
Our Digital Communication Roadmap
PresentationPresentation
TestimonialsTestimonials
Mobile Marketing
Mobile Marketing
ORMORM
E-newslettersE-newsletters
Email MarketingEmail Marketing
Website Website
TIME LINE
This Quarter
Social NetworkPresence
Social NetworkPresence
Me-
Too
Off
erin
gM
arke
t Cha
lleng
erTh
ough
t Le
ader
MA
RKET
DIF
FERE
NTI
ATI
ON
Case studyCase study
Blogging Blogging Search EngineOptimization
Search EngineOptimization
Thought leader Thought leader
Our Digital Communication Roadmap
Research Papers
Research Papers
PresentationPresentation
Whitepapers Whitepapers
TestimonialsTestimonials
Mobile Marketing
Mobile Marketing
ORMORM
E-newslettersE-newsletters
Email MarketingEmail Marketing
2.0 EcosystemImplementation Scope
Connect with right
audience
Build strong brand image
Garner support for cause and initiatives
Raise funds Collaborate
and cross promote.
Engage with audience with right
stories
Get found online easily.
What Can be Done Using Social Media?
Implementation Scope
Website Micro site SEO PPC SMM ORM Mobile
The digital marketing implementation plan will start with website, which is engaging and interactive. The concept and the website will be promoted through search engine optimization, social media marketing, Email marketing, SMS marketing, mobile marketing, and paid ads at various related sites and social networking platforms.
Measurement, Reporting and Pricing
PHASE 0 [NOW TO PRELAUNCH] PHASE I [LAUNCH] PHASE II [POSTLAUNCH]
Responsibility
Measure[Results | Rankings | Traffic | Members | Engagements | Feedbacks | Tonality | Queries | Customers]
Client We
Thanks Madhumita| E: [email protected] | M: +919900590343 |