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McCann Worldgroup 1 STEIN SIMONSEN Do, then tell Kundeseminar September 2011

Do – then tell

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Page 1: Do – then tell

McCann Worldgroup 1

STEIN SIMONSEN

Do, then tell

Kundeseminar

September 2011

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McCann Worldgroup 2

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For å få noe originalt å si,

så gjør noe originalt først.

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http://www.youtube.com/watch?v=5BnOsg7VkdQ

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Kravene til god kommunikasjon gjelder

fortsatt:

Må være både relevant og engasjerende

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Trover

• Originalitet

• Troverdighet

• Dialog

• PR

8

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Eksempler

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FREQUENTLY ASKED QUESTIONS:

• Når blir det en suksess?

• Feil avdeling?

• Hvilken kompetanse kreves?

• Er det mer jobb?

• Må vi?

18

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