DISSERTATION PROJECT REPORT-2014Submitted in partial fulfillment for the award of Degree of

MASTER OF BUSINESS ADMINISTRATIONServices Provided By the Bank Through

E-Banking in India.

Under the supervision of

University guide:

Mr.HabibuddiinAssistant ProfessorSubmitted By:

Arafat Ali

MBA (finance) Final year

Roll number: 1200122013FACULTY OF MANAGEMENT AND RESEARCH

INTEGRAL UNIVERSITY, LUCKNOW

2014A Thesison Services provided by the bank through

E-BANKING IN INDIASubmitted by

ARAFAT ALIEnroll. No. 1200122013INTEGRAL UNIVERSITY LUCKNOW.

A report submitted in partial fulfillment of

The requirements of

THE MBA PROGRAM

(The Class of 2014)

AcknowledgementI would like to express my gratitude to all those who gave me the possibility to complete this project.

I would like express my guide Mr. AFTAB ALAM, H.O.D department of Mangement and Reseach, Integral University am also thankful to my faculty guide Mr. HABIBUDDIN to continuous guidance.

In the end, I express our gratitude to my friend who inspired me in this work without their inspirations the work were almost impossible.

Signature

Arafat Ali1200122013

Executive summaryThe project Report on:Services provided by the bank through E-BANKING IN INDIAProject carried at:

SBI and ICICI.Project objectives:

Find the customer satisfaction relating to E-banking service. To study the awareness of internet banking among the customers of ICICI and HDFC banks.

Research Methodology:

Primary Data:

In this research with a sample size of nearly 20 customers data will be available in form of questionnaire collected in terms of different questions influencing the use of internet banking.

Internet banking is considered as dependent on awareness among customers which will be studied with help of different independent variable. Only the customers of HDFC & ICICI bank are taken as samples for study. Secondary data:

Collection of information from different kind of books the data of the company what they maintained.ConclusionThe basic objective of my research was to analyze the awareness among customers for internet banking in INDIA. It gives direction to research tools, research types and techniques. Although the findings reveal that people know about the services but still many people are unaware and many of them are non users so the bank should by promotion try to retain the customers. Banks should look forward to have some tie ups with other financial institutions to increase the service base.

DeclarationI am Arafat Ali this project report is my original work and have not been submitted in any form as a part of any other project.

Information derived from the published and unpublished work of other has been acknowledgement in the list references in given in the bibliography.

Arafat Ali1200122013

CERTIFICATEThis is to certify that the Management Thesis titled Services provide by the banks through E-banking in INDIAsubmitted

By Arafat Ali Enroll No: 1200122013During semester 4th of the MBA Program (The Class of 2014) embodies original work done by him / her.

Signature of the Faculty Supervisor ----------------------------Name (in Capitals)

Mr. HabibuddinDesignation

Faculty GuideCampus

... Integral University, Lucknow Table Contents

Chapter 1: Introduction9-13Chapter 2: Observation of study.14-18Chapter 3: Literature Review .19-23Chapter 4: Research Methodology.24-36Chapter 4.1: Objectives of study.25Chapter 4.2: Limitations of study..25Chapter 5: Type of study26-28Chapter 6: Data analysis29-37Chapter 7: Findings38Chapter 8: Suggestion39Chapter 9: Conclusions.40 Biblography.41Appendix: Questionnaire..42-43Introduction

E-banking:-

Internet banking (or E-banking) means any user with a personal computer and a browser can get connected to his bank -s website to perform any of the virtual banking functions. In internet banking system the bank has a centralized database that is web-enabled. All the services that the bank has permitted on the internet are displayed in menu. Any service can be selected and further interaction is dictated by the nature of service. Once the branch offices of bank are interconnected through terrestrial or satellite links, there would be no physical identity for any branch. It would a borderless entity permittinganytime, anywhere and anyhow banking. The delivery channels include direct dialup connections, private networks, public networks, etc. with the popularity of computers, easy access to Internet and World Wide Web (WWW), Internet is increasingly used by banks as a channel for receiving instructions and delivering their products and services to their customers. This form of banking is generally referred to as Internet Banking, although the range of products and services offered by different banks vary widely both in their content and sophistication.

Meaning of E-Banking

E-bank is the electronic bank that provides the financial service for the individual client by means of Internet.Need of study

To know the customers perception toward the E-banking service. I am interested in E-BANKING that I am taken this topic.Benefits of study1) Organizing Educational Campaign To Create Goodwill Of Company.2) Services It Effectively valuable to Create Place in the Minds of Customer.3) Availability should be increased by using various services Strategy.

4) Company should make service equal to or better than Competitive Brands By All Means.

Interim Report

Chapter 1Introduction

E-banking:-

Internet banking (or E-banking) means any user with a personal computer and a browser can get connected to his bank -s website to perform any of the virtual banking functions. In internet banking system the bank has a centralized database that is web-enabled. All the services that the bank has permitted on the internet are displayed in menu. Any service can be selected and further interaction is dictated by the nature of service. Once the branch offices of bank are interconnected through terrestrial or satellite links, there would be no physical identity for any branch. It would a borderless entity permittinganytime, anywhere and anyhow banking. The delivery channels include direct dialup connections, private networks, public networks, etc. with the popularity of computers, easy access to Internet and World Wide Web (WWW), Internet is increasingly used by banks as a channel for receiving instructions and delivering their products and services to their customers. This form of banking is generally referred to as Internet Banking, although the range of products and services offered by different banks vary widely both in their content and sophistication.

Meaning of E-Banking

E-bank is the electronic bank that provides the financial service for the individual client by means of Internet.Chapter 2Observation of study

DEFINITION OF E-BANKING

For this booklet, e-banking is defined as the automated delivery of new and traditional banking products and services directly to customers through electronic, interactive communication channels. E-banking includes the systems that enable financial institution customers, individuals or businesses, to access accounts, transact business, or obtain information on financial products and services through a public or private network, including the Internet. Customers access e-banking services using an intelligent electronic device, such as a personal computer (PC), personal digital assistant (PDA), automated teller machine (ATM), kiosk, or Touch Tone telephone. While the risks and controls are similar for the various e-banking access channels, this booklet focuses specifically on Internet-based services due to the Internets widely accessible public network. Accordingly, this booklet begins with a discussion of the two primary types of Internet websites: informational and transactional.E-BANKING SUPPORT SERVICESWEBLINKINGA large number of financial institutions maintains sites on the World Wide Web. Some websites are strictly informational, while others also offer customers the ability to perform financial transactions, such as paying bills or transferring funds between accounts.WIRELESS E-BANKINGWireless banking is a delivery channel that can extend the reach and enhance the convenience of Internet banking products and services. Wireless banking occurs when customers access a financial institution's network(s) using cellular phones, pagers, and personal digital assistants (or similar devices) through telecommunication companies wireless networks. Wireless banking services in the United States typically supplement a financial institution's e-banking products and services.Person-to-Person PaymentsElectronic person-to-person payments, also known as e-mail money, permit consumers to send money to any person or business with an e-mail address. Under this scenario, a consumer electronically instructs the person-to-person payment service to transfer funds to another individual. The payment service then sends an e-mail notifying the individual that the funds are available and informs him or her of the methods available to access the funds including requesting a check, transferring the funds to an account at an insured financial institution, or retransmitting the funds to someone else. Person-to-person payments are typically funded by credit card charges transfer from the consumers account at a financial institution. Since neither the payee nor the payer in the transaction has to have an account with the payment service, such services may be offered by an insured financial institution, but are frequently offered by other businesses as well.Banking Services through Internet:

1. The Basic Level Service is the banks web sites which disseminate information on different products and services offered to customers and members of public in general. It may receive and reply to customers queries through e-mail;

2. In the next level are Simple Transactional Web sites which allows customers to submit their instructions, applications for different services, queries in their account balances, etc. but do not permit any fund-based transactions on their accounts;

3. The third level of Internet banking service are offered by Fully Transactional Web sites which allow the customers to operate on their accounts for transfer of funds, payment of different bills, subscribing to other products of the bank and to transact purchase and sale of securities, etc. The above forms of Internet banking service the customer or by new banks, who deliver banking service primarily through Internet or other electronic delivery channels as the value added services. Some of these banks are known as Virtual banks or Internet only banks and may not have physical presence in a country despite offering different banking services.

The Indian Scenario: -

Internet banking, both as a medium of delivery of banking services and as a strategic tool for business development.

At present, the total internet users in the country are estimated at 9 lakh. However, this is expected to grow exponentially to 90 lakh by 2003. Only about 1 percent of Internet users did banking online in 1998. This is increased to 16.7 percent in March 2000.- (India Research, May 29, 2000, Kotak Securities)

Cost of banking service through the Internet from a fraction of costs through conventional methods. Rough estimates assume teller cost at Re.1 per transaction, ATM transaction cost at 45 paise, phone banking at 35 paise, debit cards at 20 paise and Internet banking at 10 paise per transaction.

Plastic Cards as Media for Payment: -There are four types of plastic cards being used as media for making payments. These are: 1. Credit Card2. Debit Card 3. Smart Card 4. ATM Card

1. Credit Cards: -

The credit card enables the cardholders to: Purchase any item like clothes, jewellery, railway/air tickets, etc. Pay bills for dining in a restaurant or boarding and lodging in hotel Avail of any service like car rental, etc.

2. Debit Cards: -

A debit card is issued on payment of a specified amount by the issuing company like a telephone company to a customer on cash payment or on debiting his account by a bank.

Thus it is like an electronic purse, which can be read and debited by the required amount.

It may be noted that while through a credit card, the customer first makes a purchase or avails service and pays later on, but for getting the debit card, a customer has to first pay the due amount and then make a purchase or avail the service. For this reason, debit card are not as popular as credit cards.

3. Smart Cards: -

Smart Cards have a built-in microcomputer chip, which can be used for storing and processing information. For example, a person can have a smart card from a bank with the specified amount stored electronically on it. As he goes on making transactions with the help of the card, the balance keeps on reducing electronically. When the specified amount is utilized by the customer, he can approach the bank to get his card validated for a further specified amount. Such cards are used for paying small amounts like telephone calls, petrol bills, etc.

4. ATM Cards: -

The card contains a PIN (Personal Identification Number) which is selected by the customer or conveyed to the customer and enables him to withdraw cash up to the transaction limit for the day. He can also deposit cash or cheque.Chapter 3

Literature Review A new review by Tower group of 10 top US e- banking web sites evaluated several aspects of core online banking components. Group found that there is difference in terms of actual functionality and usability. Among different banks and their services.

The UK's first home online banking services were set up by the Nottingham Building Society (NBS) in 1983 ("History of the Nottingham". Retrieved on 2007-12-14.). The system used was based on the UK's Prestel system and used a computer, such as the BBC Micro, or keyboard (Tan data Td1400) connected to the telephone system and television set. The system (known as 'Home link') allowed on-line viewing of statements, bank transfers and bill payments. In order to make bank transfers and bill payments, a written instruction giving details of the intended recipient had to be sent to the NBS who set the details up on the Home link system.

An American study conducted last year by Booz-Allen projects that by the year 2000, 16 million US households will be using Internet banking. While these numbers do not appear to be significant as compared to the total population, each Internet user is projected to be 50-250% more profitable than the average banking customer. It is expected that these Internet customers will be some of the banking system's most profitable customers representing close to 30% of all retail banking profits. The study projects that by 1999, 1,500 banks will have Internet Web sites and at least 500 of these banks will be offering full-fledged Internet banking services.

In 2001 Micro banker send detailed questionnaire to the leading vendors of internet banking software27 companies responded with information on thirty programs the aggregate outcome of the outcome was that almost all the companies have developed functions for internet banking and have inbuilt feature to aid with one to one marketing on the web.ICICI BankICICI Bank Online Banking Services provide the largest private bank in India right here at your desktops. Banking becomes a pleasure as the transactions and services become instant with ICICI Bank online Internet banking. The services provided are totally secure and unique. These cover online account transactions and operations, credit card and account applications and payments, share trading and investments through mutual funds, bill payments, statement generation and a virtual demo of each service. See in brief in final report.

Role of customer when using e-banking You can access ICICIBank.com only by using your User ID and Password. During the first login attempt, it is mandatory to change both passwords - login and transaction which would have been mailed to you by the bank.

If you forget your password, youwill have written to us using the "Email Us" option. The Bank will then issue a new password and send it to your mailing address as per our records. Kindly check with your branch that this address is updated...

Make sure no one can see the account login name or password you are entering when you log on to ICICIBank.com.

Logout of ICICIBank.com before moving on to other Websites.

Before leaving the PC please "close" the browser.

Do not write your ICICIBank.com login name or password anywhere.

Do not leave your login name and password such that someone sitting at your computer could see them.

Never reveal your ICICIBank.com login name and password to anyone (no representative of ICICI Bank will ever ask you for your ICICIBank.com password).

Notify ICICI Bank immediately if you notice any unusual account activity.

Keep all documents that include your account information in a secure location.

When you login you can view the date and time of your last log in. Features offered by ICICI bank for internet banking

Balance enquiry and statement

Transfer fund online

Card to card fund transfer

Use debit card online

Prepaid mobile recharge

Subscribe for mobile banking

Link bank account to ATM

Lock / activate debit cards /ATM

Request a cheque book

Stop payment HDFC

Net Banking is HDFC Bank's Internet Banking service. Providing up-to-the-second account information, Net Banking lets you manage your account from the comfort of your mouse - anytime, anywhere.Features offered by HDFC bank for internet banking

View account balances and statements

Transfer funds between accounts

Request stop payments

Pay bills

Create fixed deposit online

Order cheque books USE OF E-BANKING IN INDIA FEOM LAST FEW YEARSYear20022003200420052006200720082009

Incr.%912152025324050

Finding

In 2002-2009 the user of the E-banking is increase in more in every year.

RESEARCH METHODOLOGYChapter 4Objective of study

Find the customer satisfaction relating to E-banking service. To study the awareness of internet banking among the customers of ICICI and HDFC banks.

Find the different services offered by banks through E-banking. Preference of customer regarding E-banking services.Chapter 4.1Limitation of Study Banks are not giving me all information about E-banking services.

They do not permit to meet any of the employees in their bank.Chapter 5Type of the study:

Our type of study is Descriptive. Descriptive research is to describe something- usually market characteristics or functions. A vast majority of marketing research studies involves descriptive research, which incorporates the following major methods:

Secondary data

Surveys

Chapter 5.1Sample Size:

Sample size refers to the number of elements to be included in the study. Our sample size was 50respondents.Chapter 5.2Research approachSurvey method

The survey method involves a structured questionnaire given to respondents of different sector and designed to elicit specific information. Thus, this method of obtaining information is based on the questioning of respondents.Chapter 5.3Research InstrumentsQuestionnaireA Questionnaire consists of a number of questions printed or typed in definite order on a form or set of forms. The questionnaire includes multiple questions, open ended questions

Chapter 5.4Data collection

Primary Data:

In this research with a sample size of nearly 20 customers data will be available in form of questionnaire collected in terms of different questions influencing the use of internet banking.

Internet banking is considered as dependent on awareness among customers which will be studied with help of different independent variable. Only the customers of HDFC & ICICI bank are taken as samples for study. Secondary data:

Collection of information from different kind of books the data of the company what they maintained.Chapter 5.5Methodology

Once the findings are finalized by a research, suggestions should be made for the betterment of enterprise.The data collected from questionnaire will be tabulated and analyzed so that The result can be presented as simple as possible. There are a number of ways like Pie-chart

Graphs

Final Report

Chapter 6Data analysis

1) Users of E-bankingYes65%

No35%

INTERPRETATION:65% of bank customers are the users of e-banking while 35% do not use e-banking.

2) No. of user of the banksIcici20%

Sbi30%

Sbh20%

Axis10%

Union8%

Hdfc12%

INTERPRETATION: 20% of the customers are the user of ICICI bank, 30% users are of SBI, while 12% are of HDFC.3) PREFERENCE FOR ONLINE BILL PAYMENT SERVICESYes60%

No40%

INTERPRETATION:65% of bank customers give preference to online bill payment services while 35% do not prefer online payment services.

4) PREFERENCE FOR ONLINE SHOPPINGYes70%

No30%

INTERPRETATION:70% of bank customers give preference to online shopping while 30% do not prefer online shopping.5) PREFERENCE FOR ONLINE FUND TRANSFER `

Yes35%

No65%

INTERPRETATION:65% bank customers do not prefer to use online fund transfer service whereas only 35% customers give preference to online fund transfer.6) SATISFIED CUSTOMERS Yes65%

No35%

INTERPRETATION:65% of bank customers are satisfied with the E-banking services provided by their bank while 35% customers are not satisfied with the e-banking services provided by their banks.7) PERFERRED MODE OF PAYMENT (TO BANK)CHEQUE50

CASH25

E-BANKING25

INTERPRETATION:50% of bank customers uses Cheque as a mode of payment to bank while 25% customers give preference to e-banking and cash each.8) SPEND PER BILL FOR ONLINE BILL PAYMENTABOVE Rs.1021

BETWEEN RS.5-1011

BELOW RS.532

NOTHING36

INTERPRETATION:21% Bank customers are ready to spend above Rs.10 per bill, 32% customers are ready to spend between Rs.5-10 while 36% are not ready to spend anything.Chapter 7

Findings1. In the users ratio of internet banking 65% of customers are using this service.2. More banks are connecting to the any software co. to running the E-banking service. In these services the Sbi banks is top in service of E-banking.

3. The services that are mostly used by maximum customers are transactions, online trading, bill payment, shopping etc.

4. The mode of the cash deposit in bank is for use to online truncation cash, cheque & e-banking.5. Different banks different charge for online service.

Chapter 7Suggestions 1. To prevent online banking from remaining customers to prompt this service through advertising co.

2. After repairing this basic deficiency, banks must ensure that there services is competitive.3. Banks is not take more charge from there customers.Chapter 8Conclusion

The basic objective of my research was to analyze the awareness among customers for internet banking in INDIA. It gives direction to research tools, research types and techniques. Although the findings reveal that people know about the services but still many people are unaware and many of them are non users so the bank should by promotion try to retain the customers. Banks should look forward to have some tie ups with other financial institutions to increase the service base.

Bibliography

Book:-

E-banking in India

Banking service operation (ICFAI) Indian Banking Money & BankingLinks Visited

www.google.com www.icici.com www.hdfc.com www.wikipedia.comAPPENDIXQuestionnaire:-1. Name of the customer:-2. Do you like E-banking

a. Yes

b. No3. Tick which bank you preferred a. Icici

b. Sbi

c. Sbh

d. Axis

e. Union bank

f. Hdfc

g. UTI Bank Ltd

h. Bank of Punjab Ltd4. Why this bank

a. Service is good

b. They provide security

c. Cheaper service fees.5. Which type of service mostly you use? a. Balance and transaction history search b. Transfer fund online

c. Card to card fund transfer d. Open FDe. Lock / activate debit cards /ATMf. Request a cheque bookg. Stop paymenth. Railway pass / ticket i. Shoppingj. Share payment 6. Services of the bank are. a. poorb. goodc. Very good7. Are you satisfied with the using of E-banking?

a. Yes

b. No1

_1318484485.xlsChart1

60

40

Sheet1

YESNO

6040

_1318484490.xlsChart1

65

35

Sheet1

YESNO

6535

_1318484493.xlsChart1

520022002

920032003

1220042004

1920052005

2520062006

3520072007

4520082008

5520092009

Sheet1

20022003200420052006200720082009

59121925354555

_1318484488.xlsChart1

20IciciIciciIciciIciciIcici

Sbi30SbiSbiSbiSbi

SbhSbh20SbhSbhSbh

AxisAxisAxis10AxisAxis

UnionUnionUnionUnion8Union

HdfcHdfcHdfcHdfcHdfc12

Sheet1

Icici20

Sbi30

Sbh20

Axis10

Union8

Hdfc12

_1318484480.xlsChart1

35

65

Sheet1

YESNO

3565

_1318484482.xlsChart1

70

30

Sheet1

YESNO

7030

_1318484474.xlsChart1

25

25

50

INDIA

Sheet1

E-BANKINGCASHCHEQUE

INDIA252550

_1318484477.xlsChart1

65

35

Sheet1

YESNO

6535

_1318484471.xlsChart1

21ABOVE 10RsABOVE 10Rs

11BET. Rs 5 OT10BET. Rs 5 OT10

32BELOW 5RsBELOW 5Rs

36NOTHINGNOTHING

IN INDIA

Sheet1

ABOVE 10RsBET. Rs 5 OT10BELOW 5RsNOTHING

IN INDIA21113236