EDGE Kitchen & Bathroom Magazine Issue 24

www.edgemagazine-me.com

DH

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KITCHEN TRENDSNOLTE KCHEN

MODERN IN DESIGNTRADITIONAL IN VALUE

BATHROOM TRENDSVILLEROY & BOCH

JOYCE - THE BATH WITH APPS

A BRAND STORYBONGIO

QUALITY MADE IN ITALY

SPECIAL FILEMEET THE LEADERS

OF THE INDUSTRY

SNAIDERO DESIGNWAY


24

Save up to

60 % water

Constantflow rate

The new concept presents a harmonious composition of a variety of precision-honed geometric lines with curving and owing sinuous forms, fused together with unrelenting attention to detail. The designs combine contemporary style with high functionality and technology to add a special touch of harmony to your kitchen sink, bathtub, shower, bidet and washbasin

Ph: +971 24 34 654

www.kludirak.comPh: +971 24 34 654

AX starck Organic Ad_DPS_Edge_02-13.indd 1 2/7/2013 10:08:56 AM

Contents22 40 54 62

INDUSTRY NEWS20 KOHLER A Bold New Era

22 INDEX INTERNATIONAL EXHIBITION

24 ARMANI/CASA Opens in Dubai

26 GROHE Celebrates Partnership with Dubai's World-Famous Jumeirah Beach Hotel

28 IDEAL STANDARD INTERNATIONAL Expands Its Presence in the Middle East

30 LEVER BUILDING MATERIALS Launches Exclusive Showroom in Abu Dhabi

32 BOSCH HOME APPLIANCES

34 AZULEJ Winner of Wallpaper Design Award 2013 Best Trend

36 PORCELANOSA The Spanish Global Leader

38 MODESK 2013 Great Bursa Meeting of the Sector

KITCHEN TRENDS40 ERNESTOMEDA Kitchens that Cut to the Quick

42 SNAIDERO DESIGN - WAY

46 NOLTE KCHEN Modern in Design, Traditional in Value

50 LEICHT Suspended Kitchen Furniture Open the Room

54 BINOVA Techno-Logical Kitchens

58 ROSSANA HD23 System

64

14 issue 24 February - April 2013

70 102 106 136

60 BERLONI B50 Kitchen Suite Italian Elegance, Simplicity, Originality

KITCHEN APPLIANCES62 MIELE Cooking with Gas on Glass

64 TEKA KITCHEN TAPS68 NEWFORM KITCHEN

INTERVIEW70 PROF. DR. FRANK RICHTER - DURAVIT

74 DAVID KOHLER - KOHLER

78 MARIO CARIMALI - CALFLEX

82 DAVID HAMILL - IDEAL STANDARD

86 SILVESTER SEGARRA - PORCELANOSA

BATHROOM TRENDS90 IDEAGROUP

96 DURAVIT Happy D.2 Introduces Elegance into the Bathroom

98 OASIS GROUP The Freestyle of Frame

102 VILLEROY & BOCH - JOYCEThe Bath with Apps

106 STOCCOPresents 35 - We Give New Depth to the Bathroom Area

110 ANTONIOLUPI The Latest Addition to the Exelen Project

112 SAMO The Italian Shower Experience

116 JAQUAR At ISH Frankfurt, Germany

90 74

68

15February - April 2013 issue 24

Contents144 150 158 162

118 KALDEWEI High-Quality Work with Cult Status

BRAND OVERVIEW122 BONGIO

BATHROOM ACCESSORIES126 KLUDI RAK Bringing Harmony to Your Home

128 KLUDI GERMANY Kludi Fizz - Invigorating Motion

130 DELTA FAUCET Marks 58 Years of Innovation

134 SCHELL CONTROL PANELS

HOME136 BUSNELLI

140 VERSACE

140 168

166

LIGHTING142 AXO LIGHT

144 OFFICINANOVE LIGHTING

TILES & CERAMICS146 AZTECA

150 MARAZZI GROUP

TECHNOLOGY154 MOHAMMAD HODA The Managing Director of Cisco Consumer Products

EYE ON DESIGN156 SYLVIE JOHNSON PARIS Haute Couture Creations for Furnishing and Decoration

PROPERTY HIGHLIGHTS158 ALPINA GSTAAD Five Star Superior Hotel

DESTINATION162 MALDIVES A Piece of Paradise

AUTOMOTIVE166 MASERATI GRANTURISMO SPORT


introducing the most advanced KOHLER toilet

integrated toilet and bidet

opens, flushes, closes automatically

self-cleaning wand

precision air dryer

deodorizing filter

heated seat

warming feet

ambient lighting

integral speakers

personalized settings

male sensor

water conserving

touch-screen remote

ABU DHABIKhalidiya St., (Next to BMW Showroom)Villa # 5 Al Farida Investment PropertyP.O. Box 2222 Abu Dhabi U.A.E.Tel: +971 2 6815999 Fax:+971 2 6816009E-mail: [email protected]

DUBAISamaya Building, G Flr. (Next to Mazaya Centre)Between Interchange 1 & 2 - SZRP.O. Box 32454 Dubai U.A.E.Tel: +971 4 3211335 Fax: + 9714 3211334E-mail: [email protected]

AL AINAl Sinaeyah (Next to Lulu Hyper Market)P.O. Box 2222 Alain U.A.E.Tel: +971 3 7610023 Fax:+971 3 7610523E-mail: [email protected]

Contact a Kohler representative at AL HASHIMYA BUILDING MATERIALS:

1137_AH_KO_Numi_Edge_23x33 cm.indd 1 1/20/13 1:22 PM

Editor in ChiefLara Mansour Sawaya [email protected]


DH

S 15

KITCHEN TRENDSNOLTE KCHEN

MODERN IN DESIGNTRADITIONAL IN VALUE

BATHROOM TRENDSVILLEROY & BOCH

JOYCE - THE BATH WITH APPS

A BRAND STORYBONGIO

QUALITY MADE IN ITALY

SPECIAL FILEMEET THE LEADERS

OF THE INDUSTRY

SNAIDERO DESIGNWAY


24

Editor's Letter

Publisher: AWRAQ Publishing S.A.R.L.

CEO: Hisham Sawaya

Managing Editor: Lara Mansour Sawaya

Assistant Editor: Ylova Hamdan

Advertising:

Nadine Kahaleh

[email protected]

Design:

Louie Carmona

Luvin Santiago

Henry Pascual

Awraq Publishing S.A.R.L.Kaline Center, 9'th Flr. Fouad Chehab St., Sin El Fil, Beirut LebanonTel: +961 1 497910/20E-mail: [email protected]

MEDIA REPRESENTATIVE - U.A.E.Amed AdvertisingThe Executive Towers D office 1301 Business Bay, Dubai - U.A.E.Tel: +971 4 4541566Fax: +971 4 4541522E-mail: [email protected]

Copyright Edge Kitchens & Bathrooms. Material in this publication may not be reproduced in any form without the writen permission of AWRAQ PUBLISHING S.A.R.L.

Dear Readers,

As we start a new year, new challenges and objectives are always in the pipeline for many of the industrys leading names. A major challenge is measuring the impact and success of the latest novelties that every brand is showcasing. Few weeks and ISH, the leading trade fair for the innovative bathroom design, energy efficient heating, air conditioning technology and renewable energies will take place in Frankfurt between March 12th to March 16th, and this is where it will all start. We will be there to cover the event and discover what all those leading brands are showcasing and trendsetting for this year.

Through the pages of this issue, we compile for you a round up on the latest industry news locally, regionally and internationally.

Exclusive interviews with the movers and shakers of the Sanitary, Tiles and Ceramics industries grace our special file. David Kohler, Frank Richter, Mario Carimali, Silvester Segara, and David Hamill talk to edge about the brands latest news, market insights, projects and ISH novelties.

Kitchens, Bathrooms, Tiles and Ceramics trends are what the core identity of this magazine is all about so I invite you to flip through our pages, explore and get inspired!

Thats not all, we have also selected Sama Beirut and Alpina Gstaad as our property highlights this issue. Find out more about these two luxuriously beautiful properties and why we love them.

Everybody dreams about finding heaven on earth. Edge has discovered a piece of heaven in the Maldives and we are certain you will too! If you are seeking adventure, beauty and romance, look no further as Maldives is truly the answer to all your prayers!

The Maserati GranTurismo Sport is this issues highlighted automotive. The luxury car boasts both performance and quality. Find out everything you ever wanted to know about it right here!

Enjoy the Read!


As a system specialist, SCHELL has proven that excellent design, great functionality and durable materials can be combined perfectly.

SCHELL The better choice.In public sanitary rooms.

Middle East Office: SPECIALIZED SUPPLIERS FZE | Tel +971 4 8865737 [email protected] | Dubai, U.A.E. www.schell.eu

Completesystems

Cutting-edgetechnology

Excellentdesign Built-inefficiency

SLL2002029_AZ_EDGE_UAE_12-12_RZ.indd 1 13.12.12 15:15

Industry news: Kohler

Kohler Co., a global leader in kitchen and bath design, has launched a bold new era for customer excellence in the Middle East through the launch of the first ever Kohler Design Center in Dubai and a new Kohler Showroom in Abu Dhabi. With 2012 sales and orders up significantly, Kohler also unveiled a five-year strategy, which includes opening five additional showrooms in 2013 in an effort to strengthen the customer experience and general distributor network.

Kohler Design Centre; Dubai

Kohler Co. President and Chief Operating Officer David Kohler made the announcement of the Design Centre alongside Sayed Al Hashimi Chairman of Al Hashimi Group. The two-storey, 500-square-metre Kohler Design Centre in Dubai serves as an inspirational hub for specifiers, architects, consumers and designers alike to explore bold designs and displays for the kitchen and bath from Kohlers US and European products, which appeal to Dubais contemporary and traditional tastes. It also includes workspace for specifiers, complete with phones, catalogues, internet connectivity and virtual design programmes.

Kohler Showroom; Abu Dhabi

In Abu Dhabi, the two-storey 460-square-metre showroom displays full bathroom suites from Kohlers traditional offering of products from the U.S. and Europe. Its wide display of the Kohler Artist Edition collection gives the showroom an appearance of an art gallery, exhibiting these handcrafted products made by a small group of seasoned artisans in Kohler, Wisconsin in the United States. With the Middle Easts high demand for luxury, Artist Edition products can be found in many of the most gracious homes throughout the region.

The bold design featured in the Abu Dhabi showroom is balanced with water-saving products offering conservation of the worlds most precious resource without sacrificing experience. Working displays of water-conserving products include single-function rain showerheads with Katalyst technology, which injects air into each drop for a rich, luxurious spray while reducing water consumption by 20 percent. The showroom also displays the Ove, Formilia, Escale, Odela and Rve toilets. Kohler products are expected to join the Estidama Villa Products Database in the first quarter of 2013.

A BOLD NEW ERA WITH

KOHLER


Kohler Design Centre in Dubai


Industry news: Index 2013

INDEX International Design Exhibition, the leading design exhibition in the Middle East and Africa, will run its 23rd edition from 20th till 23rd May 2013 at the Dubai World Trade Centre.

With its proven record of delivering the principal business platform for the design and interiors industry, INDEX hosted 777 exhibiting companies from 46 different countries and 20,023 visitors during its 2012 edition a seven per cent increase in comparison to 2011. In

INDEx INTERNATIONAL DEsIgN ExHIBITION

addition, exhibitors reported sales and new business orders worth more than US$223 million over the four days of the show.

This year, for the first time ever, INDEX International Design Exhibition and Office Exhibition will take place simultaneously to create the first Interiors Super Show for the Middle East & North Africas architect and design community. Combined, both exhibitions will occupy more than 4,000m2 at the Dubai World Trade Centre.


INDEX will cover under one roof all interior and exterior designs sectors and will be organized in nine dedicated show sectors: Furnishing; Furniture; Couture; Kitchen & Bathroom; Lighting; Objets; Outdoor Living; Surfaces & Finishes; and Textiles.

With almost one in five visitors (19 per cent) declaring it as the main area of interest, and with leading exhibiting companies such as Delta and Mac Al Gurg, the Kitchen & Bathroom show proved to be one of the most successful draws at the 2012 edition.

The Office exhibition on the other hand will be focusing on commercial, healthcare, educational as well as retail fit-out sectors. INDEX will also host a programme of feature and events all related to the design industry including the popular Design Talks, a free-to-attend programme of seminar sessions; the awarding ceremony of the 5th Contemporary Majlis Design Competition; the Community Cinema, that will screen a variety of interesting short films for the architecture and design community and will be supported by the American Institute of Architects (AIA); the Artists Avenue, an area that will host artists and galleries with their creations; and the Boulevard DEditeurs, an exclusive area that will showcase the premium textiles brands. The ever-popular Trend Tour will guide visitors on an informative journey across the show with stop overs at most innovative and trendy design products.

More information on INDEX International Design Exhibition and The Office Exhibition is available at www.indexexhibition.com and www.theofficeexhibition.com, or on the shows Facebook pages www.facebook.com/INDEXDubai and www.facebook.com/pages/The-Office-Exhibition.

This year, for the first time ever, INDEx International Design

Exhibition and Office Exhibition will take place simultaneously to create the first Interiors Super Show for the Middle East & North Africas architect and design community.


Industry news: Armani/Casa

The Armani Group is pleased to announce the opening of the Armani/Casa store in Dubai, Al Ittihad Road, Deira.

The store, measuring 270 square metres, features four large windows at street level.The products that range from furniture and furnishings to accessories, dcor and fabrics for both day and night zones are carefully combined for their compatibility in terms of shape, material and colour, and all displayed within a bright but softly lit environment, alongside the Armani/Dada Bridge and Checkers kitchens.

ArMANI/CASAOpENs IN DuBAIThe store concept creates a sophisticated and functional environment. The panels in bronze-coloured honeycomb polycarbonate, that characterise the store perimeter and partitions, are bordered by a glossy metal structure. The various store areas are elegantly distributed, and marked by black granite flooring and grating on the ceilings.

The display system for accessories consists of clear glass shelves supported by poles of full length, finished in glossy black lacquer. Omar Gargash, Samir Gargash, Fabio Canavaro

Sima Gargash & Enrica Pinetti Heloisa Ruiz, Fabio Canavaro


Fabio Canavaro, Giovanni Favilli, Matteo Pellegrini

Pamela Souza, Alena Vasilaite, Cilmara Ruiz, Heloisa Ruiz, Naveed Vakil

Abdullah Al Naeemat, Stefania Franchini, Mohammed Al Naeemat Hisham Sultan, Samir Gargash, Ahmed Sultan


Industry news: Grohe

GROHE celebrates partnership with Dubais world-famous Jumeirah Beach Hotel

GROHE, the world's leading premium brand for bathroom fittings, has announced a partnership with the five-star Jumeirah Beach Hotel in Dubai, to provide the iconic venue with luxury bathroom fittings.

The project, due to be completed in 2013, will see the GROHE Atrio range fitted in 600 rooms to compliment the design and opulence of the Jumeirah Beach Hotel a hotel that has become synonymous with visiting celebrities and VIPs alike. The deluxe resort boasts over 598 rooms and suites, 19 private villas, five swimming pools and 36,300 sq. ms of private beach.

GROHE Atrio, as part of the GROHE SPA collections, offers simple and timeless design beauty reminiscent of the belle poque period with a cosmopolitan touch. The graceful and refined cylinder shape of the product ensures comfort and pleasure with its handles and high arched spout. As with every GROHE product, the Atrio range has been designed to be as environmentally compatible as possible in order to reduce excess water consumption. Multiple winners of the Red Dot Design Awards, GROHEs collection is sure to be enjoyed by all who use it.

Firas Ibrahim, Regional Project Manager for GROHE in the Gulf, comments: Being selected to provide our ergonomic fitting designs for

the Jumeirah Beach Hotel is a great honour, and something we are extremely proud of. All of the GROHE products that are being provided are characterised by our distinctive designs, while providing the users with the highest quality in available water solutions.

We hope to offer the guests of the Jumeirah Beach Hotel

gROHECElEbrATES pArTNErShIp wITh DubAIS wOrlD-fAMOuS JuMEIrAh bEACh hOTEl

an unforgettable experience in luxury and sophistication, and we look forward to the completion of the project next year.

GROHEs other projects in the UAE also include the five-star Abu Dhabi Ritz Carlton, where it is the official supplier of bathroom fittings for the hotels 800 rooms.


HELLO GORGEOUS. GOOD-BYE WATER WASTER.

Addison Bath Collection, the latest suite from Delta, is WaterSense labeled flowing at a maximum of 1.5 gpm, resulting in up to a 32% water savings*. The Addison suite also includes a water-efficient raincan showerhead featuring H2Okinetic Technology, which provides an indulgent shower experience that actually conserves water. Welcome water-efficiency into your projects with the complete offering of Delta WaterSense-labeled lavatories and water-efficient showerheads. Another way that Delta is more than just a faucet.

Visit deltafaucet.com/addison or deltafaucet.com/professionals

2

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3 M

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Cor

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* Computation based on comparison of faucets that have a flow rate of 2.2 gpm under ASME A112.18.1

Addison Bath Collection

Industry news: Ideal Standard International

Ideal Standard International, the leading bathroom solutions provider in Europe, Middle East & Africa, organised a big Launch Event for its partners, trade and the media from all over Middle East, supporting its strategic growth in the area. A wide range of innovative new products were presented, such as the collections Strada, Connect, Simplicity, Idealrain family and Water & Energy Saving ranges, with the aim to provide the ideal solutions for the Middle East market. The impressive set-up of the exhibition showcasing the new products confirms that technological expertise and meaningful innovation is an integral part of Ideal Standards DNA. All collections reflect a deep understanding of the personal and the intimate role the bathroom plays and are fully in line with the new brand identity A Beautiful Use of Space. The new brand identity will be officially launched at the ISH 2013 International Exhibition, to be held in Frankfurt, March 12- 16.

We are very excited about the potential of Ideal Standard in the Middle East market said Mr. George Theodossiou, Managing Director of Greece, Mediterranean, Middle East & Gulf. We look forward to sharing with our Middle East customers the Ideal Standards philosophy about the new ideal

IDEAL sTANDARD INTERNATIONALExpANDS ITS prESENCE IN ThE MIDDlE EAST, lAuNChINg NEw prODuCT rANgES

bathroom solutions, which are specially designed to meet every day needs and match everyones budget and taste.

Dimitra Dotsia, Marketing Manager Greece, Mediterranean, Middle East & Gulf said about the new products: Our products incorporate innovative features in the scope of the safety of the end user, and the water and energy saving, which along with the contemporary design, are aiming to provide bathroom solutions equipped for modern day living. Each piece is the culmination of a lengthy development process, involving some of Europes

Dmimitria

Mr George Theodossiou, Ideal Standard, Managing Director of

Greece, Mediterranean, Middle East & Gulf

Ideal Standard's event in Abu Dhabi at Etihad Towers


IDEAL sTANDARD INTERNATIONALExpANDS ITS prESENCE IN ThE MIDDlE EAST, lAuNChINg NEw prODuCT rANgES

leading designers. The result is excellent in form and function.

Directed by the ever-changing needs, tastes and desires of consumers and designed for indulgence, refreshing, or everyday functionality, each element of the bathroom is created with the aim to make bathroom time quality time. Complete solutions and coordinated design in the bathroom is becoming one of the key elements in a consumers buying process which is our priority. Our wide product range is designed to help consumers personalize their bathroom according to

their taste and needs, as well as to offer practical use of space said David Hamill, CEO of Ideal Standard International.

As part of Ideal Standards commitment towards contributing positively, the company has been at the forefront of environmentally friendly innovation for over 40 years, providing the highest level of environmental sustainability in all products. Today, the company takes an enormous step concerning water & energy saving solutions, ensuring high quality performance of all products with regards to their impact on Earths resources.

Idealrain Symplicity

Connect Family


Industry news: Lever

LEVERbuIlDINg MATErIAlSlAuNChES ExCluSIVE ShOwrOOM IN Abu DhAbIDuring the last week of January, Lever Building Materials celebrated the opening of their unique 31st Street showroom - the first showroom in the area to service the needs of the architectural and interior design industries as well as consumers. The opening took place on Wednesday 30th January in Abu Dhabi.

Industry professionals were invited to attend and view a suite of magnificently crafted products from all over the world, including leading creations by Italian manufacturers Mirage and Florim, prompting an

attendance on the evening by Italian Ambassador of Abu Dhabi.

The exquisitely designed and executed showroom has taken Lever Building Materials six months to construct and artfully showcases the full range of quality products on offer. From wall-to-wall samples, bathroom finishes such as cabinets from Italian Berloni Bagno to a full range of tiles, bathroom ceramics and a spectacular collection of current trends in mosaic design, the 31st Street Lever Building Materials showroom has it all.


In order to cater to the consumers needs, Lever building Materials has employed a team of interior designers to assist with queries and selections. Architects and contractors have the benefit of during- and after-sales technical assistance from a range of professionals. Lever Building Materials was established in 1991 and since its inception has consistently supplied quality tiling and flooring products within the United Arab Emirates. During this time they have grown to become one of the leaders in the ceramic tile industry in the UAE.

Lever Building Materials and Lever Tiles Marble & Ceramic Fixing Works aim to maintain the highest standards of quality within the industry and have acquired the certification of ISO 9001:2008 for trading as well as cutting and installation services respectively.

The exquisitely designed and executed showroom has taken lever building Materials

six months to construct and artfully showcases the full range of quality products on offer.


Industry news: Bosch Home Appliances

Europes number one home appliances brand, Bosch, opened its first ever dedicated showroom in Abu Dhabi. However, the celebration is double fold: while inaugurating its first showroom keeping in-line with the International Standards, the leading German brand also announced its commitment to the local community and unveiled its Care Initiative in association with Make-A-Wish Foundation United Arab Emirates (MAWF), which is led by President, Honorary Chairman and Lifetime Patron HH Sheikha Sheikha Bint Saif Bin Mohammad Al Nahyan and is dedicated to assisting children with life-threatening medical conditions and their families through the fulfillment of special wishes.

Boschs Care Initiative is based on the global giants commitment to add quality to the life of consumers and the local communities it works in. The collection of products under the Care Initiative focuses on more hygiene, more security and more freshness for families with children. So collaborating with Make-A-Wish Foundation United Arab Emirates renders a special touch to the entire cause.

Bosch aims to support this cause by making a financial contribution of AED 50 from every sale of its Care collection in the UAE. In addition, with every major home appliance sold from the defined Care range, Bosch will also donate a teddy bear to the childrens foundation. The campaign and partnership with MAWF will last till end of Dubai Shopping Festival 2013 (February 3rd, 2013).

boschs Care Initiative is based

on the global giants commitment to add quality to the life of consumers and the local communities it works in. The collection of products under the Care Initiative focuses on more hygiene, more security and more freshness for families with children.

bOSChhOME ApplIANCESuNVEIlS ITS CArE INITIATIVE lOCAlly IN pArTNErShIp wITh MAkE-A-wISh fOuNDATION u.A.E.


Beirut Verdun: +961 1 804 803Beirut Corniche Al Mazraa: +961 1 309 988Jounieh Sahel Alma Highway: +961 9 933 113

Riyadh Takhassossi Street: +966 1 4810128Jeddah Prince Sultan Street: +966 2 2561281Khobar Prince Turkey Street: +966 3 8941802KSA Number: 920 000 374

www.bataldesign.com

Classic Modern Contemporary

Edge jan 2012.indd 29 1/23/13 11:53 AM

Industry news: Azulej

The Azulej collection created by Patricia Urquiola for Ceramiche Mutina has earned the Wallpaper Design Award 2013, the famous international acknowledgement of excellence in architecture, design, fashion and lifestyle, now in its 9th edition.

The English magazine with international spread, point of reference for several branches, relies each year on a selected jury to discover what has been the best in the year just ended. For Azulej the nomination was in the Best Trend section, and it was the confirmation of the uniqueness of this project, which proposes as a wall covering an aesthetic mix composed by geometric shapes

and floral patterns, providing an absolute creative freedom.

The concept behind this ceramic collection has materialized in a unique and surprising result, mixing materials technology and hand-made work, a past of ancient majolica and a future of interior design.

It is the second time that our products receive the Wallpaper Design Award, Massimo Orsini, Mutinas President, says. The first time, it was in 2011 with the collection Phenomenon by Tokujin

Yoshioka and this new goal shows that the design of author is the right way to go, the winning one.

AZulEJWINNER OF WALLpApER DEsIgN AWARD 2013BEsT TREND

Based on ancient handcrafted majolica, but made of hydraulic cement with cold digital-print glazing, Patricia Urquiola's tile patters combine different, mixed-up aesthetics, including geometrical schemes and floral designs, which allow a puzzle pattern to be created in both a longitudinal and a diagonal direction


Beirut Verdun: +961 1 804 803Beirut Corniche Al Mazraa: +961 1 309 988Jounieh Sahel Alma Highway: +961 9 933 113

Riyadh Takhassossi Street: +966 1 4810128Jeddah Prince Sultan Street: +966 2 2561281Khobar Prince Turkey Street: +966 3 8941802KSA Number: 920 000 374

www.bataldesign.com

Classic Modern Contemporary

Edge jan 2012.indd 30 1/23/13 11:53 AM


Industry news: Porcelanosa

Porcelanosa, global leaders in the innovation, design, manufacture and distribution of tile, bath and kitchen products, has opened its first showroom in Dubai and the second in the UAE, following its launch in Abu Dhabi in 2010. The showroom is spread across 500 square meters and is located on Al Ittihad road. The showroom was inaugurated by supermodel and brand ambassador Valeria Mazza, Silvestre Segarra, Vice President of Porcelanosa Worldwide, Executive Managers of Galaxy Trading and Jose Eugenio Salarich, Spanish Ambassador to the UAE.

Since being founded over 40 years ago in Castellon, Spain, Porcelanosa has become an international reference for design innovation, offering

pOrCElANOSA THE spANIsH gLOBAL LEADERs

architectural and design solutions for both individual private and large-scale corporate clients. The company offers trendsetting cutting-edge designs of refinement and uncompromising quality, technologically superior products and the highest level of service. Its global reputation as Spains principal tile, bathroom and kitchen supplier has firmly

established Porcelanosa as an international brand associated with contemporary elegance, luxury and prestige.

The Porcelanosa showroom will display a variety of products ranging from elegant bathtubs, to tiles, bathroom fittings and several of its sister brands such as VENlS, GAMADECOR, SYSTEM POOL, L'ANTIC COLONIAL, BUTECH, NOKEN and CERANCO.

Galaxy Building Materials Trading L.L.C. is an Abu Dhabi based joint venture company fully owned by Sorouh Real Estate P.J.S.C and Capital Investment. The company was established in 2009 and features some of the worlds most distinguished and extensive range of designer bathroom ware, tiles and kitchen ware. The company is actively engaged in the construction field carrying out fit-out contracting, design and supplying of materials for some of the prestigious projects in Abu Dhabi in line with the governments 2030 vision.

Galaxys Porcelanosa products offers the customers with top quality, high tech kitchen furniture with a range of state of the art designs catering to the modern and contemporary designs. It provides a range of services related to all types of kitchen cabinets, wardrobes, vanities, joinery works.

Their products can be found in the most prestigious projects in the UAE in both the commercial and residential segments. Some of these projects include Gate Towers, Al Rayyana, Danat Abu Dhabi, Al Ghadheer, Watanai I & II, Al Ain & Al Silaa Villas and Al Raha Villas.

Top Model, Valeria Mazza


AI Ittihad Road P.O. BOX 118508 Dubai United Arab EmiratesT +971 (4) 2971777 www.dadaweb.it www.finasi.ae

Hi-Line 6 design Ferruccio Laviani

Edge_Finasi_s HL6.indd 1

Perfecting the art of ceramics for over 8,000 years.

Turkey produced ceramics longbefore the world used money.

Priceless!

priceless-Edge.indd 1 28.03.2012 11:58

Industry news: Great Bursa Meeting

Modeks 2013, will be held between February 20-24, 2013 at Bursa International Fair and Congress Centre, will bring together leading furniture business in 6 halls and total area of 45.000 m2.

MODEKS 2013, Furniture, Decoration and Accessories Fair will be organized by Tuyap Bursa Fairs Organization Inc. in cooperation with MEDIA ANEMONE and with the support of TG Expo, Bursa Metropolitan Municipality and Bursa Chamber of Commerce and between February 20 24, 2013 at Bursa International Fair and Congress Center.

Modeks 2013; prepared with the aim of being the biggest fair of Anatolian in cooperation with Media Anemon, will bring together leader manufacturer furniture companies and proffessional visitors. Inegol is the center of furniture production and related industry of Turkey and at the fair, Inegol furniture companies participation will be intense. The fair will be a platform that will be presented modern, functional products and solutions needed for a contemporary social life.

grEAT burSA MEETINg Of ThE SECTOr

MODESk 2013


Perfecting the art of ceramics for over 8,000 years.

Turkey produced ceramics longbefore the world used money.

Priceless!

priceless-Edge.indd 1 28.03.2012 11:58

Kitchen trends: Ernestomeda


Kitchen trends: Snaidero

wAysNAIDERO DEsIgNWay. A design with well-defined proportions, minimalist contours and a sophisticated range of finishes and colours.

These are the key concepts behind the project, which completes Snaidero's design challenge that started with Orange and continued with Code. The goal was to develop a modern, integrated commercial proposal that would distinguish itself on the market while at the same time responding fully to market demands in terms of design, quality, customisation potential and competitiveness.

WAY represents a pure and clear-cut architectural design. The fusion of volumes and the modularity of the units are enhanced by an apparent simplicity which is built on careful attention to detail.

The main characteristic of this project is its impressively clean aesthetic and style. The design's distinguishing feature is the WAY it highlights the continuity that exists between elements.

WAY is a kitchen that has been conceived with edging in mind, and thus has a clear design, free of unnecessary accessories and decorative

elements. The HANDLES ADD A PERSONALISED TOUCH TO THE DESIGN aesthetic: they extend seamlessly across surfaces, highlighting the rigorous linear development of the project. In terms of materials, the handles are made from anodized aluminium alloy with a titanium finish, and they run across all of the kitchen surfaces, both on base and tall unit doors. The solid nature of the design is rounded off by aluminium profiles, which as far as the tall units are concerned, can extend horizontally as well as vertically. This is a touch of class which unfolds across the whole composition, completing and enriching it.

With its rigorous technical details, but also, and more importantly, its relaxing and

natural touch to home ambience, WAY's design aims at creating a contemporary, timeless elegance based on a continuous search for materials and finishes capable of reproducing natural atmospheres.

WAY favours finishes such as wood combined with sophisticated and yet not prevailing nuances offered in a wide variety of colours and manufacturing technologies, ranging from lacquered and metallized lacquered solutions to the innovative and exclusive mica lacquering, which gives surfaces an extremely discrete preciousness. The project dons domestic settings with both traditional and innovative materials, providing a range of over 100 door versions with different colours and finishes: a product that meets modern needs to customize spaces.


Kitchen trends: Snaidero

A definitely elegant look for the WAY product range with the smoked oak door with an extremely natural finish, it has the benefit of offering sophisticated colour variations obtained thanks to a SPECIAL MANUFACTURING PROCESS: smoked oak is obtained by subjecting raw oak to a special treatment that turns oak's greenish-yellow colour into a natural colour varying from light to dark brown, almost black.

The treatment consists in smoking the raw material with ammonia in special rooms where wood is subjected to the action of ammonia. This accelerates the colour variation process, until the desired colour is obtained and highlighted by the wood's characteristics (grains), reminiscent of naturally aged oak. At the end of the treatment, a good ventilation of the wooden material removes traces of ammonia. The wood is then processed as untreated oak and finished-painted with a clear matt varnish with virtually no colour to maintain the natural tonality the wood has taken on and the natural colour variations of smoked wood.

From a strictly design point of view, WAY's technical concept offers an EXTENSIVE LAY-OUT flexibility that allows for a free and creative approach to domestic areas, thanks to the option of choosing either a horizontal profile design, expressed with reduced-height wall units and the horizontal continuity of the profiles of the base units and tall units, or a vertical profile design, suited to those who choose to make full use of space in height.

All this is possible by working with base, wall and tall units featuring custom standards that allow for endless design solutions with a great value placed on storage space because of the unit's flexibility in height and width. This is how WAY's great functionality expresses itself through full-height wall units, single-door tall units that open on to spacious larders, along with original island and peninsula arrangements.

Way's "green" vocation: a kitchen with a forward look, as

its design is based on quality criteria that protect the environment by improving the quality of life inside the home. WAY uses eco-friendly wood from reserves certified by the Forest Stewardship Council (FSC), which establishes the right balance between tree-cutting and forest planting. More importantly, for the carcase of the kitchen it employs a LOW-EMISSION PANEL with wood particles with very low formaldehyde emissions

which have been drastically reduced to less than half of the E1 European standard.

With WAY, Snaidero wanted to create a project where the rigour of the shapes and design of the storage volumes allowed to offer an ergonomic and functional kitchen whilst bearing in mind the love for a discreet form of beauty pursued through harmonious and natural combinations, for an absolute form of elegance.


Made with Swarovski [email protected]

LUX Des

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Pagina pure-glam LUX.indd 1 28/01/13 15:23

NOLTE kChENMODErN IN DESIgN, TrADITIONAl IN VAluE

MANHATTAN is now available in as

many as 16 dcors! Lava Woodgrain

and Magnolia Woodgrain are new to the

family. Featuring popular natural tones

and a lively structured 3D-finish, this

island design was received very well

when the new door variation was first

introduced.

Kitchen trends: Nolte Kchen


Quality Made in Germany from Nolte Kchen

With more than 50 years of experience in kitchens and more than 80 in the production of furniture in general, Nolte stands out as one of Europes leading manufacturers. They have made a name for themselves by delivering consistent high quality and innovations based on true every day demands, not simply relying on trends but rather setting them instead. Selling a high-end product with modern, next to bespoke designs Nolte Kchen are known for reliability and service in more than 50 countries worldwide.

Recent product launches include a wide range of door fronts, units and extras such as illuminated glass splash backs or lighting options that make the kitchen a place to live in. Nolte Kchens unique grid MATRIX 150 makes their furniture ergonomic and so flexible it even suits a living room. Every design has consistent horizontal

lines and dimensions that add up to a harmonious overall appearance. If you would like to break that up: no problem! Why not use the Fresh Line design approach and play with shapes and colours, for example with new high-gloss front LUX and its particularly even lacquer surface available in as many as eight variants that make for eye catchers in every layout.

Whilst vibrant tones are great to add a splash of colour the natural shades and dcors remain popular as well. Nolte accommodates this on-going trend with new earthy shades and lively wood dcors or the combination of both as with Lava Wood grain and Magnolia Wood grain as two new additions to the MANHATTAN range. High-gloss Magma is a new favourite from the NOVA LACK lacquer range. As for wood dcors Chalet Oak is a must have for lovers of the rustic touch. Its lively grain and warm hue is now available with brand new Shaker Style door VIENNA.

A new stylish design with Nolte Kchens

first true handle-less front, ALPHA

LACK. The lacquer door is shown here

in Highgloss Sahara combined with

elements in wood dcor Limed Moor Oak.

A new cam and pin system makes it easy

to create decorative space with boxes

made from panels. Likewise, integrating

light is now even more comfortable

thanks to various new halogen and LED

systems.

With their modular design based on

the MATRIX 150 grid dimensions, Nolte

kitchens fit any space. This loft holds

a MANHATTAN kitchen in White and

Savannah Acacia, rounded off with

SOFTline design elements for curved

horizontal edges. The area underneath

the window is ideal for a bench with

storage space, a table and stools. A glass

splashback with Pepper motif further

enhances the cosy atmosphere.


For fans of the pure and minimalist ALPHA LACK could be it. This is Nolte Kchens first true handle-less front, with a high-gloss lacquer finish available in White, Magnolia and Sahara. Here too the appearance of the lines will always be consistent due to three door shapes and a flexible handle profile.

Whatever the choice may be: Nolte Kchen provide high quality throughout with premium finishes and flexible units for almost any purpose and requirement. With as many as 18 colour co-ordinated car cases featuring the same dcor inside and out instead of plain white,

Nolte Kchen pay attention to details that make for comfort and well-being. This also includes production. Nolte Kchen hold both FSC and PEFC certification and produce solely with green energy from hydroelectric power.

With more than 100 fronts and even more door variations Nolte Kchen provide a solid foundation for contemporary kitchens suiting every taste and demand. The flexible furniture can be made to fit just any room size with lots of storage space and comfort on top. Creativity is the key to designing individual living space.

High-gloss lacquer front NOVA LACK in

warm beige Sahara is combined here with

MANHATTAN in wood dcor Oak Smoky

Silver. Low units provide extra storage

space and a seating area that joins the

kitchen to the living room.

Glass remains a trend material. This kitchen with GLAS TEC PLUS door fronts

in Highgloss White and High-gloss Night Black also features new open shelves.

Further enhanced with lighting, these underline Noltes unique MATRIX 150

grid measurements for a truly harmonious appearance.

Kitchen trends: Nolte Kchen


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A floor unit run suspended from the wall, a long isle on gliders - the furniture in this kitchen seems to float. Everything appears light and airy, the room is open and generous in appearance.

The floor units are suspended from a pre-installed support fixing. The bearing capacity per fixing is approximately 300 kg. Cupboards of up to 100 cm width, 58 cm depth and 40 or 66 cm height can be fixed to suitable solid walls.

lEIChTClASSIC-fS | TOpOSSuSpENDED kITChEN furNITurE OpEN ThE rOOM

Kitchen trends: Leicht


The combination of two programmes the oak front TOPOS in a new, particularly natural and strikingly brushed copper oak colour and the plain coloured Classic-FS in sahara allows the deliberate emphasis of horizontal and vertical lines. The illuminated shelf unit provides a vertical break from the tall units. The long shape of the isle is additionally emphasised through the colour contrast of the horizontally inserted, illuminated shelf elements.


The wall suspended floor unit run in copper oak is horizontally emphasised through colour contrasting wall units. Here, the state-of-the-art recirculating plasmaNorm-extractor, with edge suction facility, is barely visible.

The niche is clad in front material. Here the exclusive Modo-niche system from LEICHT is fitted with integrated fixtures for cooking utensils and swivelling light elements. It blends perfectly with this modern but homely kitchen design with its strong horizontal alignment, its sharp arrangement and puristic form language.

The new ceramic worktops just 1 cm thick, with a robust, matt textured surface, are a fitting addition. A particularly attractive feature is the seamlessly built-under sink made of worktop material.

Kitchen trends: Leicht


Founded in 1918 in Germany, Kaldewei baths and shower trays are meticulously crafted in precious Kaldewei steel-enamel 3.5 mm. As the style icon in bathroom design, with an ecologically friendly material philosophy, Kaldewei creates products with lasting value and was named Brand of the Century in Germany. Design with an aesthetic aura of sensuousness: extravagant, ergonomic, elegant. Every detail formed to perfection. Conoduo with its enamelled waste cover with a 30-year guarantee.

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Kaldewei Mrs. Diane Ritzau-Starkmann tel: +49 171 4933624 e-mail: [email protected]

The epiTome of eleganceconoduo made in germany.

30 yEARS GuARAntEE SCRAtChPRooF ChEMiCAl RESiStAnt liGhtFASt

hEAt RESiStAnt iMPACt RESiStAnt SuStAinABlE hyGiEniC

AZ_Kaldewei_EdgeGCC_230x330_CD.indd 1 05.02.13 14:26

BINOVATEChNO-lOgICAl kITChENS

The story of Binova began in an artisan workshop, in 1958, in Petrignano dAssisi. It started with Giovanni and Francesco Bolletta, who from a very tender age learned how to work wood with precision, appreciate its qualities and recognise its spirit while working at shops of various carpenters in Assisi.

Giovanni added further to his craftsmans skills at General Motors by acquiring specialised knowledge of high-

powered car bodies, which then enhanced with in-depth knowledge of mechanics and advanced technologies. This marked the start of Binova and its story as an Umbrian company in the world of high-quality kitchens.

Fifty years of research and design are the guarantee that extraordinary care is given to the choice of materials, processing techniques and production systems for Binova furnishing solutions, while

close collaboration with architects and designers of renowned prestige ensure a taste for a sophisticated contemporary look that is also ergonomic and functional.

The companys artisan past, inherited from the family tradition, and its constant search for quality in every detail, from the interior finishes to the raw materials, blend together perfectly in a kitchen space with simple, elegant forms.

Aesthetics, which are always at the service of functionality, combine with technology leaving the right amount of space to the potential of innovation.

Modular configurations, laid against the wall or arranged as an island, are placed with grace and simplicity, returning the scene to the person who lives in it as the central focus. The space maintains a formal purity and intangible lightness where one can deftly move

around amidst taste, flavours and the senses.

Always an expression of spatial continuity, the kitchen environments contribute to a household organisation that seeks to maintain the order needed for the preparation of dishes, while compactness and solidity, the heart and spirit of Binova kitchen furnishings, allow rigorously elegant Italian design to emerge in a flowing, unexpected way, guaranteeing, overall, quality unaffected by the passing of time.

Kitchen trends: Binova


PRIMA avant-garde continues its own journey, an exploration of the relationship between kitchen and living area, the continuous interlacing of functions, rituals and daily needs.

Time captivates moments spent in private, with the family or extended family, in a continuum of interaction. Dialogue could define a Spatial Presence, well established within an open home that is no longer afraid

of an informal outlook, where the perception of space is changing, no longer an extravagance permitted only to a few.

PRIMA AV once again returns to its roots, which in 1992 so deeply transformed the international kitchen system, interpreting once more this relationship between operational and functional space and the area set aside for dialogue and communication, confirming the changes and

respecting its own values at the same time.

The kitchen moves away from the walls, opening itself up to the other rooms producing a new relationship with space. From the bottom to the top, a new architecture containing and exhibiting, highlights a virtual boundary that hides or reveals what is happening beyond.

The aerial nature of wall units is confirmed by having

them drop from the ceiling in non-structured manner and by being accessible on two sides, symmetrically or asymmetrically, and they can be dynamically changed thanks to the system of sliding doors.

The wall units confirm this dual outlook where the front merges with the back.

The new perimeter of the worktops seems to accentuate the rising horizontal surfaces and the vertical surfaces of the base units, giving weightlessness and emphasizing the aesthetics of the new, thicker doors.

prima AV


Modus: a project, a path.Modus is the result of a quasi-preliminary path that can be read in many ways. It is a kitchen that opens up toward the living room, composed of furniture and architecture.The name Modus has been chosen to tell the story of this project. It refers to the modus operandi, the method, and the interpretation that can be used in the kitchen area, or everything that revolves around it. Modus is not a final destination but merely a stop on a journey that is completely new every day.

The architecture of interiors and the decorative environment

Modus seeks to build a true relationship with interior architecture. It transforms a space rather than merely camouflaging it, changing the very meaning of furnishings into architectural elements or components.Modus re-formulates the relationship between the kitchen and living room, re-defining these areas as a living kitchen. The series re-works the typical meaning of the kitchen and living room as environments, transforming itself into architecture by becoming a representative symbol or an elegant and essential laboratory.

Modus

Continua w

Kitchen trends: Binova

Teka appl iances can be found through our exclus ive net work of Author i zed Dealer s in the UAE.

Ovens | Microwaves | Hobs | Cooker Hoods | Refr igerators | Dishwashers | Washing Machines | S inks and MixersTeka Kchentechnik, Bin Khedia Center, Al Garhoud, P.O. Box 35142, Dubai UAE. Office Tel.: +9714-2833047, Fax: +9714-2833048. Showroom Tel.: +9714-2822884, Fax: +9714-2833048

800

TEKA

teka

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Kitchen appliances made with German precision

Wir


Teka appl iances can be found through our exclus ive net work of Author i zed Dealer s in the UAE.

Ovens | Microwaves | Hobs | Cooker Hoods | Refr igerators | Dishwashers | Washing Machines | S inks and MixersTeka Kchentechnik, Bin Khedia Center, Al Garhoud, P.O. Box 35142, Dubai UAE. Office Tel.: +9714-2833047, Fax: +9714-2833048. Showroom Tel.: +9714-2822884, Fax: +9714-2833048

800

TEKA

teka

c

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Kitchen appliances made with German precision

Wir

Kitchen trends: Rossana

ROssANAhD23 SySTEMIn the kitchen field, Rossana, from over fifty years, is synonymous of high range product, contemporary design, technological research, quality without compromises, and is, over every fashion, interpreter and protagonist of the contemporary kitchen: taste for the technology, the extreme ratiocination, the search of the ergonomics, of

the functionalities and of the potentialities of the materials, but also desire to explore and to interpret lifestyle changes, answering to new orientations and new demands.

Massimo Castagna reconsiders and develops the basic typology of the contemporary kitchen realizing an original and innovative project that

goes over the concept of kitchen characterized by the door: The new project foresees base units with a low plinth and a big volumetry offering a great storage space, completed by many special components that, as objects, can be combined to the composition of the base units proposing new meanings and functionality with a high

degree of personalization. No longer thought of as a single block kitchen coordinated but as free aggregation of individual items.

Five different types of tops and snack table, four families of wall units, two special sinks, two special extractor hoods, an open container system and a column system. Are only some of the elements composing the HD23 system. Moto perpetuo design is a continuous, unstoppable ferment of research and renewal, a plot in which everything changes and recreates the evolution of our lifestyles and the necessities of our living spaces, is the mirror of our life.


TECHNICAL DATA

Carcase in low formaldehyde content particleboard, with low plinth configuration and

high capacity. Finished in neutral grey melamine and complete with dustproof edging,

adjustable feet and aluminium kickboard in glossy aluminium, burnishedbrass-

coated aluminium and mat or glossy lacquered aluminium finishes. 23 mm thick door

in: wood finish melamine 22 mm thick, highly resistant mat lacquer, acrylic gloss

lacquer, with brushed finish on 1 side, brushed polyester gloss lacquer, wood with

stined oak or Canaletto walnut finish. The HD23 kitchen system is available with three

different opening systems: external handle with stainless steel finish, horizontal

groove, incasso handle. Panels with dampened, silent blumotion closing system.


Kitchen trends: Berloni

B 50 kitchen suite, designed by Studio Telemaco, reflects the versatility and immediacy of contemporary living.

BERLONI, the historic Pesaro-based company - founded in 1960 - proposes the B 50 as a kitchen model that can be perfectly integrated into a metropolitan living system. This room, in short, can be de-structured and recomposed following the horizontal lines of the kitchen that, by playing with shapes and cavities, achieve an effect of visual lengthening of the composition. The environment is perceived to be larger, thanks to the wider dimensions of the front part and the view of the kitchen in overall terms.

The huge range of possible combinations, in terms of materials and colours, makes B 50 a perfect model for anyone seeking to combine the sophistication of bright reflections on lacquered surfaces with the tactile sensation of wood veneer with relief veining. Different colours and textures combine harmoniously to create the most subjective versions of the B 50 model. Endless interpretations of infinite possible sensitivities in interpreting contemporary life styles.

From a functional point of view, one of the characteristic features of the new B 50 kitchen by Berloni is the

door opening system and accessibility to the various containers. In short, it is possible to choose between normal handles and so-called hollow hand grip or flat hand grip profiles, that ensure a built-in effect whereby the opening system is virtually invisible.

The B 50 is an authentic horizontal interpretation of the kitchen, articulated by rational and essential compositional elements, ideal for enjoying a balanced dialogue between open portions and solid surfaces, in a space that perfectly interprets the most strongly felt needs in post-modern living.

The apparently neutral outlines of the B 50 kitchen emerge as the expression

of minimalist taste, noble materials such as wood and refined details such as mirror-finished lacquered and opaque colours. A formal, perfectly balanced synthesis intended to satisfy a wish for customisation and the desire for unique and original

b 50 kITChEN SuITE ITAlIAN ElEgANCE, SIMplICITy, OrIgINAlITy

BERLONI

responses to individual requirements. Berloni cleverly blends emotion, passion and innovation with the common denominator of great Italian traditions to offer its clients eclectic and exclusive design as the point of ideal intersection between past and future.

B 50 Kitchen

B 50 Kitchen


Kitchen appliances: Miele

MIElECOOkINg wITh gAs ON gLAss

Asians, Americans, Australians and Southern Europeans have, at first glance, little in common. When it comes to cooking, though, they are in general agreement on their preference for cooking with gas. And now, Miele is proud to present a new generation of gas hobs with a ceramic glass surround for the world market. An attractive design, easy-to-clean pot rests and a formidable collection of safety features put these models fairly and squarely in the premium segment.

A special feature of the new hob units is the fact that the gas burners and the pot rests sit on a ceramic glass surround. This 'gas-on-glass' principle is both aesthetically pleasing and offers eminently practical benefits. Although each gas burner is assigned its own removable pot rest, the arrangement of the individual

pot rests creates a smooth, even surface across which users can slide pots and pans. After cooking, the individual enamelled cast-iron rests are simple to remove, ensuring ease of access to the ceramic surface below for cleaning. And at Miele, the pot rests are dishwasher-proof. Spillages, greasy splashes and caked-on food residue no longer need be cleaned off by hand.

And when it comes to the controls for its gas hobs, Miele uses high-end rotary knobs made from solid metal. All gas hobs come as standard with the GasStop safety feature which automatically terminates the flow of gas when the flame is extinguished. GasStop&ReStart and QuickStart (availability depends on models) are further key safety and convenience features. A flame put out by a draught or a


food spillage is immediately detected by the electronic controls, which automatically initiate attempts to reignite the flame. If these attempts prove unsuccessful, the gas supply is shut off (GasStop&ReStart). On models featuring QuickStart, the metal knobs no longer need to be pressed and held: simply turning and releasing the knob automatically ignites the burner. Depending on their feature set, the new models also sport a minute minder and 'hot-to-the-touch' and residual heat indicators. In the case of the latter, a red LED indicator above the knob indicates that a burner is

switched on. Once switched off, the same LED indicates the presence of residual heat. High-end models also feature a convenient switch-off device. Should the door or telephone ring when several burners are in operation, all rings can be turned off at the touch of a single button.

The range of gas-on-glass hob units comprises models of various sizes, including offerings with three, four or five burners. Burner sizes range from a small simmer burner to high-performance dual wok burners, offering the perfect output for all applications.


Kitchen appliances: Teka

Teka Kchentechnik began operations in Germany in 1924 as a manufacturer of high quality kitchen sinks. Gradually, it increased its range to include all kitchen appliances and the brand is now manufactured in 32 factories within Europe.

Teka has become a leader in the built-in kitchen sector of the GCC market due to the quality and innovation of its products and services. Over 220 different projects of leading property developers

like Emaar, Nakheel, Damac or Aldar are equipped with Teka kitchen appliances. The company has also developed its retail business to such an extent that 163 kitchen specialists in the UAE today sell Teka appliances, sinks and kitchen taps.

This has been possible because Teka considers these kitchen specialists as its partners and gives them full support through its excellent quality of service, efficient teamwork, high quality products and regular training

provided by Teka experts to their staff, explains Arturo Manso, Managing Director of Teka Kuchentechnik UAE and Teka Middle East.

TEKA is strongly committed to the environment with a constant development of energy saving products in all the ranges. Amongst the new products launched recently are energy-efficient full range of ovens with eco-friendly cleaning system and low consumption induction hobs, for instance.

TEKA kChENTEChNIk


TEKA is strongly committed to

the environment with a constant development of energy saving products in all the ranges.


Kitchen appliances: Teka

Equipped with the latest technology and design knowhow, Teka Induction hobs save 33 per cent energy thanks to an intelligent system, which automatically recognises the pan size and diameter and therefore, provide only the energy required when it is on contact with the hob.

Teka HL ovens range boasts the Hydroclean system that allows the oven to clean within 24 minutes using only steam thereby saving on energy, effort and avoiding the risk of burning, just another example of Tekas priority in ensuring the highest levels of safety and satisfaction, says Manso.

Teka, which is very focussed on manufacturing and marketing well-designed and efficient appliances, was awarded the Emirates Quality Mark (EQM) in 2011 due to the quality standards of the factories and the manufacturing processes of their appliances, being the first brand in its field with this prestigious recognition. Treating kitchens like relegated basement is a thing of the past. Teka mission is to impart style to modern kitchens, which are the heart of our homes, with the highest quality standards. The Emirates Quality Mark is the testimony of success in this pursuit of excellence.

Tekas priority in ensuring the

highest levels of safety and satisfactionArturo Manso

Managing Director of Teka Kuchentechnik UAE

and Teka Middle East

BETTE MIDDLE EAST, CYPRUS & NORTH AFRICA OFFICEP.O. Box 75833, Dubai, United Arab EmiratesTel. No. : 00971 4 3250010 Fax No. : 00971 4 3250490E-Mail : [email protected] : www.tapsmore.com

bathingshowering

washing

www.bette.de

BETTE FLOOR - the originalush-to-oor, comfortable & easy caremade of high-grade steel/enamel.

Smooth hygiene

Taps&More_233x336_BetteFloor.indd 1 22.06.2012 09:26:09


BETTE MIDDLE EAST, CYPRUS & NORTH AFRICA OFFICEP.O. Box 75833, Dubai, United Arab EmiratesTel. No. : 00971 4 3250010 Fax No. : 00971 4 3250490E-Mail : [email protected] : www.tapsmore.com

bathingshowering

washing

www.bette.de

BETTE FLOOR - the originalush-to-oor, comfortable & easy caremade of high-grade steel/enamel.

Smooth hygiene

Taps&More_233x336_BetteFloor.indd 1 22.06.2012 09:26:09

Form, person.

A world made of sensations and perceptions. A kaleidoscope of tones that leads senses into a space that moves as though it wanted to come to light

And to the light it comes when rationality fades away, body and mind light up, and first drive swimmingly runs towards an image of uncommon intensity and freshness.

NEwfOrMkITChEN

Perfumes and colors, sound and tastes, strong or tender, real or imagined. Design brings to light modern experience, and increases the chances to feel the environment through the vision, the listening and the exploration of one's own places. A sort of encounter with the architecture of the room is experienced: as though the space became a kind of cloth for the body, where part of forms goes over and other is absorbed.

Designing kitchen taps does not just mean creating something that has an ideal image and function that satisfy most people; it rather means knowing how to make a design with a temperament that can be "relished".The basic concept of Kitchen lines is intended to achieve a twofold objective: on the one side, rediscovering the complexity of sensations gifted by design, and on the other showing its relationship with those who experience it everyday. Libera

x-TRENDThe essence of design reflectsthe accuracy of surfaces

Kitchen taps: Newform


INTERVIEWsMEET ThE LEADERs OF

ThE INDuSTry

Professor Dr. Frank Richter

CHAIRMAN OF DURAVIT

David Kohler

PRESIDENT & CEO OF KOHLER

Silvester Segarra

VICE PRESIDENT OF PORCELANOSA WORLDWIDE

Mario Carimali

OWNER OF CALFLEX

David Hamill

CEO OF IDEAL STANDARD

INTERNATIONAL

Interview: Prof. Dr. Frank Richter - Duravit

pROFESSOR

DR. FRankRichtER

interviews

ChAIrMAN Of DurAVIT

Duravit Design Centre


What does the bathroom mean to the consumer? What do they want to see in the bathrooms nowadays?

First of all, this is a question that an individual needs to answer for him or herself. I believe that the bathroom is more than just an area for cleaning purposes. It is a space that you enter in order to escape from the world and concentrate on yourself. It is a place where you spend time in not just because you have to but because you want to and wish to have it as a part of your daily life.

Years ago, talking about bathroom spaces was a taboo! How do you think the market and trends have been transitioning in this part of the world?

If you start with something new in a certain region, you need to convey your message and adjust to local circumstances. In this region

particularly, people have an interest in high quality, innovative solutions and design. This gives them a meaning beyond the pure purpose that they serve. In this market, we do find customer groups that are very perceptive with the bathroom concepts that we have and as time passes by with us working intensively on these topics in this area, I think we definitely came through with this message and as I said, in this region, we find customer groups that appreciate that.

What are the challenges for Duravit in this part of the world?

Well, the challenges are for example, when it comes to the specific nature of the business that we are in which

is mainly project related. Of course, last year showed some volatility. On the other hand, we have ownership structures that allow us to tackle those volatilities. We do not need to report how we are doing on a quarterly basis. We are here to stay. That gives us a very good competitive position in this market and this is how we try to overcome this challenge.

Where is your biggest market in this region?

Well, this is one of our growing regions that we have for our company.

What are the incomes that you generate from this region?

If you look at Duravit as a whole 20% is Germany being our biggest single market and

in comparison to that, I would say depending on the precise definition of the market, we are probably in the area of 3%-3.5%. It is one of the smaller markets we are operating in but in terms of long term potential, it is great because we have the right business partners, presence and customers.

Lots of brands are going to Asia places like China and India and also Russia as well. Are those markets big and major markets?

We have been in China for more than 10 years now. We have our own factory there and we are one of the leading brands. In India, we opened a factory almost 2 years ago but we have been there for longer. So I guess, all those regions are important to us. >>

I believe that the bathroom

is more than just an area for cleaning purposes. It is a space that you enter in order to escape from the world and concentrate on yourself.

DuraStyle


The interesting element for me is that we do not have to tailor our market appearance to cater to those specific countries. For example, when it comes to the design concepts that we have, we do not make a specific product for the Chinese market or the Russian market. We deliberately do not do this because we focus on what we like to do. Our design language is architectural, minimalistic and modern. We like it and we stay with it. Even though there is always a temptation to adjust it when people question this strategy because at the end of the day, I imagine it would also be successful! However, it would also dilute our brand, our message and our positioning. People wouldnt know what we stand for. Clarity is a value and so is consistency!

So many brands adopt the strategy of getting a famous architect or endorsing a celebrity for their product lines. Is Duravit considering

this to be in the pipeline to collaborate with a celebrity or a known face?

Thats very easy No! Duravit is the star. The consistency of the package, the brand and its promise, the quality of the product that delivers on the brands expectations and the network of designers are all important aspects. There are many ways you can collaborate with designers and firm - you can basically franchise a name and do what you want in terms of design. This is not our way. When we work together with designers, it is an intensive co-operation that begins with our product portfolio and the white spots that we want to fill. After all the technicalities of the process, we realize that the product turns out differently from what it was intended from the design in the first place. This is why if you look at our product portfolio, you see consistency because of that reason.

Before talking about novelties, lets talk about technology. The technology nowadays is dominating all the fields around us. Sometimes the dosage of technology is quite a big one. Do you think it scares the consumer a bit?

I believe we are careful when it comes to overusing technology in the bathrooms. However, some technology is very useful such as temperature regulation. The added value of technology should not get in the way of the customers experience that he or she wants to have in the bathroom. I believe that it makes a lot of sense to have it but it is a clear added value. For us, the key is making sure that the end users have the experience that they wish to have in the

ISH is coming up shortly. What novelties can our readers expect to explore?

Important new series that on one hand side addresses

Interview: Prof. Dr. Frank Richter - Duravit

Esplanade

HappyD2

Starck 2

What is the best-selling product in the region?

Without looking at numbers, I would say the Starck 3 is probably amongst the best-selling series. However, the word best is what fulfils the needs of a certain market segment. There are many other series like Starck 1 or Esplanade that serve a different sector at a smaller scale. That does not mean they are not performing as well but they address what they are made for.


to be fundamentally new!

Last but not least, we also have an update on a furniture series X Large that features completely new surfaces, thinner edges and more light amongst other things.

Of course, we also have a big category of Starck news too!

Where does the colour element stand as a trend today? Do you think we will be seeing more colour?

Well, if I collect my memories from the last trade fairs that I have visited, I did see some colours here and there some light blues and reds. This has been the case before but it vanished! It is continually developing but we are not too much focused on doing so

How would you assess the sanitary business for 2013?

I think, taking it all together, trends in all different markets are different. All in all, we are

prepared for a year 2013 that is not so much different from 2012. That means, we will not rely on getting lots of backwind from overall economic trends. We will do things the way we want to, the way we are good at! If we do that, we will be successful just as in 2012. If I go into separate markets Europe will not improve significantly however our business will still do well. If we go to China, we dont see any weakness in the Chinese market for the segments that we are operating in. India has a lot of political challenges to overcome however business is nicely growing there and I do not expect a change. In this region, our customers expectations are high for 2013 the activity level is high so we reasonably can expect a positive development. This region has significant potential and we are doing the right things here. The brand is well perceived by the customers and it is great to be here!

How would you define Duravit?

The best brand with the best people, offering the best quality!

How would you define luxury?

luxury is to have the ability to experience the Duravit bathroom at whatever category! What would you like to tell our readers? Any final words?

Have a look at our 2013 news and see what we can jointly make all of them!

I read recently that one of your favourite books is "The Kite Runner", it happens to be my favourite too! So can I know why was it your favourite and what do you think the main message that Khaled the author wanted to convey?

First of all, it provides authentic and interesting insights into the culture and living in Afghanistan, a country that too often is associated with conflicts and warfare only. On a deeper level it deals with guilt of human beings having made severe mistakes and how this can influence their conduct almost through their lives. The key sentence is: "There is hope". Finally, it is excellently written so that one can read the entire book without interruption.

Interviewed byLara Mansour Sawaya

IsH 2013 prODuCT hIghlIghTS

Starck 2 DuraStyle

X-Large

technological trends and on the other hand side are existing concepts that are grounded and proven.

One new series is the Durastyle designed my Matteo Thun. It is the broadest series that we have now in our program in terms of ceramic pieces, furniture components etc. It is completely new with regards to the design, flushing technology and more. There is also a new category of products between accessories and furniture for example, the accessories can be installed or you can buy it as an accessory later on. Durastyle has the same positioning with regards to value and price and comprehensiveness. It even goes beyond that! The first feedbacks from our customers have been so great!

We also have Happy D 2 which is sort of like a Happy D facelift. Happy D is a successful and timeless series and has been for many years but we created the Happy D 2


Interview: David Kohler - Kohler

What does luxury stand for according to you?

I believe that luxury is a personal thing. It is different for everybody. To me, it is more emotional. I believe luxury is when you have time to concentrate on yourself, relax and restore your soul because most of what you do is being pulled in different directions. Therefore, to me, luxury is personal time and space to relax and restore. A lot of the products that we produce are quintessential to luxury such as the soak bath. To sum it all, luxury is me time in a spa like atmosphere.

DaViD kOhLERinterviews

prESIDENT & CEO Of kOhlErDuRINg HIs VIsIT TO DuBAI

Lets talk about the market for a bit. What are Kohlers key international markets?

Kohler Comapny in the kitchen and bath business is the market leader in the United States as well as in China. Those are our two largest markets in the world. We are active and strong players across all the Asia Pacific, North America and have a strong presence in most of Europe. Some of our fastest growing markets around the world are the Middle East, Asia Pacific, Russia and Brazil.

How do you assess the brand

Kohler Design Centre: Dubai

in the region and where is its biggest market in this region?

I believe that Kohler is well positioned in this region. Clearly, this is an important luxury market and Kohler has a history of being present in palaces, the best villas and the finest hotels in the region therefore we have a very good base of brand reputation in the region. Developments in showrooms such as the Kohler Design Centre in Dubai only continue to enhance that brand reputation. Certainly, the Emirates and Qatar are important markets for us. Our largest market in the region

is definitely KSA just given the population base and the growth.

What are your plans for the region? How do you see the growth over here?

Jerome Michel, Kohlers Managing Director for EMEA is really driving an aggressive strategy. Our business grew 35% in 2012 and will grow over 35% this year. Jerome is really elevating with our distribution and the presence of Kohler. Therefore renovating the Kohler Design Centre in Dubai and opening new showrooms like the one in Abu Dhabi is


part of the strategy. We have plans for a total of 7 new and improved showrooms that will open this year in the United Arab Emirates and Saudi Arabia so you can clearly see that we are really upgrading Kohlers presence as well as increasing the size of our team here in the Middle East.

Jerome Michel is running the Kohler brand for all the EMEA and we are stationing it here in Dubai due to the importance of this part of the region. We think it is an important hub for Kohler.

What is in the pipeline for

this year and the near future? What can our Edge readers expect and what objectives or aims would you like to achieve that you havent already?

Edge readers should definitely expect exciting, new designs and technologies from Kohler. Ultimately, that is our roll to bring new, innovative ideas and products such as our latest product the Moxie which brings music into your shower. We are proud to be celebrating the first launch of the Moxie over here in the Emirates. It is truly a wonderful technology. The Moxie Showerhead is a first

of its kind to simultaneously shower bathers with music and a best-in-class spray experience. Its integrated wireless speaker syncs with any Bluetooth-enabled device and is both rechargeable and removable, boasting up to seven hours of playtime in the shower, throughout the rest of the bathroom and beyond. The newly renovated showroom in Dubai displays some of our latest technologies. We will also definitely be launching more designs and technologies this year during the ISH fair.

Kohler Design Centre: Dubai

Moxie Showerhead


Nowadays, new designs have a huge chunk of technology incorporated into them for instance, the Moxie showerhead. There are also two types of consumers one type that is still very conservative and others that are demanding new technologies endlessly. Is it getting a bit scary with more and more technology?

Well, we focus on the consumer experience. We focus on making the experience enjoyable and wonderful yet very simple to use. The Moxie is actually a very simple technology. >> We definitely do not believe in technology for technology sake. It should be there to make your experience more convenient. The Numi toilet is an example of that it has a very advanced remote but you dont even have to touch the remote because it is all automatic. We try to make

technology in order to better the experience of consumers whilst keeping it simple to use. Part of the challenge is to be able to not see the technology at all and to just enjoy the product and experience. That is a key part of how we design.

What are your final words to Edge readers?

Kohler is in the business of inspiration. We inspire consumers and enhance the quality of their lives. I believe that when consumers come into our showrooms, they get inspired by our display of products as they can envision the type of atmosphere they can achieve in their bath and in their homes to create beautiful spaces and incredible experiences. Thats what my bathroom is like a spa in my own home!

Interviewed by:

Ylova Hamdan

Interview: David Kohler - Kohler

Numi with remote control

Underscore baths with Bask heated surface


One of the most successful innovations to come out of the Black Forest.

And a cuckoo clock.

In the Black Forest, some things never change. Others have been evolving since 1683. Ever since our company was founded as a hammer and nail works, innovation has become a tradition for us. Such as the 200 series ovens, shown here with oven, Combi-steam oven and warming drawer - uniting cutting-edge technology with superior design. Finally, our appliances have been constantly evolving. What stays the same: they just keep looking better and better. Expect nothing less from Germanys premium brand of luxury home appliances. For more information and a list of partners, please visit www.gaggenau.com. Alternatively, visit our showroom Gaggenau Galleria, Jumeirah Beach Road, Villa 571, Near Islamic Art Center. Tel: +971 4 3944049.

The difference is Gaggenau.

mARIOcARImALI

Interview: Mario Carimali - Calflex

interviews

OwNEr Of CAlflEx

maRiOcaRimaLi


Calflex was founded in 1985 when it started producing articles for national tap producers such as accessories and flexible hoses. A few years later, the companys professionalism, reliability and quality of products availed new commercial co-operations across frontiers bringing the company a client base of international fame. Calflex responded and fully satisfied the particularly high needs of these clients.

By innovating and engineering new products that often become real market trends, the company gained experience in the production of showers, shower columns, shower heads, complete arms and

specialized in the production of the specific sector that became the force of the company.

Strong with experience, in 2009 the company invested into its brand and availed on the collaboration with Ing. Gianpiero Castagnoli that produced a series of innovative products which were engineered

with the aim to offer high quality and complete solutions of minimalistic elegance and refined Italian Design for the comfort and beauty of the shower space.

Thus, 2010 saw the birth of the US_ line.

Firstly, could you start by telling us a brief about the origin of the Calflex brand and what it stands for?

The name represents the owners' initials, while the suffix 'flex' symbolises the shower hose, which was the first item to be manufactured by the company. In our 30-year-long activity, we have enlarged our product range to include - besides shower hoses - sliding rails, shower columns and systems with colour therapy. In 2009, following the introduction of the US_ range, we embarked on a new course with luxury-style products featuring unique design.

What differentiates Calflex from other brands available on the market today?

The success of Calflex in recent years stems from the introduction of products previously unavailable on the market, which are distinguished by their refined design and high quality. This approach has enabled us to emerge from our competitors and remains the pivotal factor when we plan our new products. Our mission is to reinvent daily living with style.

CAlflEx

Where are the brands most important markets today?

Our most important market is certainly the United States where, thanks to a well-es

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EDGE Kitchen & Bathroom Magazine Issue 24