EDUCATION OFFERINGS

BUILDCreates product experts.

GROWIncreases technique offerings to clients.

CREATETap into your creative side with a custom experience inspired by our national artists.

IDENTIFY THE EDUCATION THAT’S RIGHT FOR YOU.

GOLDWELL REVEALED EXPERIENCES ARE DESIGNED TO BUILD YOUR CONFIDENCE WITHIN THE GOLDWELL COLOR PORTFOLIO.

REVEALED EXPERIENCES: » Goldwell Hair Color Revealed

» Topchic Revealed

» Colorance Revealed

» Topchic and Colorance Revealed

» Nectaya Revealed

» Ammonia-Free Revealed (Elumen, Colorance, Nectaya, Silklift Ammonia-Free)

» Elumen Paintbox featuring Elumen and Elumen Play

» Elumen Play It Up, featuring Elumen Play

BLONDE AMBITIONHighlighting, decolorizing, and toning services — we have it covered. Learn about the endless ways to create the perfect blonde.

KERASILK EXPERIENCEExperience how to successfully implement and perform customizable salon services from backbar to finishing and styling. Set yourself apart with the Kerasilk luxury experience.

COLOR CHALLENGES SOLVEDProfessional salon solutions for turning color challenges into thrilling results. From coloring darker, filling, tinting back, to overcoming color fading.

CREATIVE FORMULATIONSEnter the world of creative formulation. Features real-life color situations that stylist face daily; exposing the why, exploring the solutions leading to creative formulations for any situation.

BEYOND BALAYAGEAn experience designed specifically for salon professionals who want to learn how the Goldwell brand can grow their business through creative hair painting techniques.

Techniques introduced — Ombre, Sombre, root smudging and babylights.

STYLE PERFECTIONDiscover styling choices, tools, and techniques inspired by artists from around the world through the Goldwell Styling Portfolio.

CHOOSE FROM:

» STYLESIGN EXPERIENCEFrom Red Carpet Volume, to Tousled Texture, to Couture Curls and much more, explore the universe of gorgeous styles and master your styling skills in this customizable experience.

» KERASILK STYLE EXPERIENCEThe perfect balance between luxury styling and outstanding performance. Products are shown across a range of styles along with the amount of volume that you want to remove or add to the hair to give your clients the luxury looks they desire.

GOLDWELL TREND COLLECTIONCustomizable on-trend color techniques from the quick-n-easy accent to more robust color effects, including on-trend haircuts with finishing and styling techniques. This ever-changing collection will always be current.

KERASILK SMOOTHING EXPERIENCETake unmanageable frizzy hair from frustrating to fabulous with the Kerasilk Keratin Treatment. From reducing and reshaping curl to smoothing and softening unruly hair, the Kerasilk Keratin Treatment is a must-have addition to your texture portfolio.

KERASILK DE-FRIZZ EXPERIENCEReduce frizz and improve manageability with the Kerasilk De-Frizz Express service. This express service tames the hair structure while keeping the natural shape and volume for up to 4-6 weeks.

CUTTING EDGEDiscover the tips and tricks on how to bring the latest trends in cutting and styling to life. Salon chooses haircut and styling line for a custom experience.

CHOOSE FROM:

» DISCONNECTED SHAG

» OVERLAY PIXIE

» MELTING LAYERS

» CONVERTIBLE BOB

» INTERNAL VOLUME

» GEOMETRIC VOLUME

COUTURE COLLECTIONFearless, bold and daring. INTREPID shows the spirit of the age by going beyond convention and expectation.

HANDCRAFTEDWhether you want to explore coloring, cutting, or finishing, a Kao Education Team Member is ready to craft a program tailored to you.

SIGNATURE SESSIONCollaborate with one of our National Artists to create a completely custom experience for your salon. Prices vary by Artist, level of customization and availability.

CLASS REQUIREMENTS» Salons must have purchased Goldwell products to qualify» Minimum 8 stylists in attendance» Hands-on over 10 people requires a second artist» Recommended salon to be closed during the duration of the class

MODEL REQUIREMENTSAll Models:» Provided by the salon» Will be required to fill out a model release form» Hair must be conducive for the service being performed» Must be available for the duration of the program» Must arrive 30 minutes before the start of hands-on segment

KAO SALON ACADEMYHome to dozens of inspirational programs not offered anywhere else, Academy classes are ideal for the stylist looking to take their career to the next level.

Visit GoldwellKMSRegistration.com to register and for more information.