EMEA WIN Media Kit2009

EMEA | Media Kit

Marketing and Media Communications

Events and Conferences

WELCOME | bienvenu | willkommen | benvenuto ...If you need to reach the IT community, look no further than the Windows IT Pro and SQL Server community. We are theheartbeat of the Windows IT world, engaging more than 2.5 million community members each month withindependent analysis, candid appraisals, real-world troubleshooting, trustworthy content and candid, behind-the-scenesinsight - online, in print and in person - that IT pros need to keep their systems running.

We are the unparalleled leader in the Windows technology business-to-business industry - our depth and breadth ofWindows properties offers you integrated advertising opportunities unsurpassed in the industry. We offer uniquesolutions that tap deep into the soul of our community - IT managers, network and systems administrators, developers,systems analysts, and CTOs.

As the only paid publications in the business, with 64% of subscribers reading all four of the last four issues, you won’tfind an audience more passionate and involved. And when it comes to purchasing, our audience is influential - 94% ofour readers are involved with purchasing, with 74% specifying or recommending brands and suppliers, and an averageannual budget of €2 million.

As THE recognisable brands in Windows IT publications, Windows IT Pro and SQL Server take to heart advertisers’ andagencies’ need to optimise budget, measure results, build an extensive funnel of high-quality, targeted leads, andgenerate awareness and preference for products. Our powerful, measurable media programs, coupled with ourunmatched editorial staff and authors, make us the unequivocal leader when you want to reach out with your messageto the IT audience.

SQL Server Magazine’s unique focus on the dynamic SQL Server community means that your company can reach andinfluence your target buying audience through a single media vehicle or by using an integrated strategy thatincorporates multiple media formats. Our readership community has grown steadily since the magazine’s inception in1999 and includes a robust mix of traditional database administrators, developers and BI architects, as well as ITgeneralists and IT managers.

WINDOWS IT PRO / EMEA /

Contact details:

Irene Clapham

Managing Director

e: [email protected]

t: +44 (0)161 929 2800

m: +44 (0)7980 767 720

Craig Watson

Business Manager

e: [email protected]

t: +44 (0)161 929 2800

m: +44 (0)7976 714 278

fax: +44 (0)161 929 1344

If you want to position your message at the heart of the Windowsaudience, go to Windows IT Pro and SQL Server. There’s no betterplace to keep your finger on the pulse of the IT world.

WindowsITPro and SQL Server Magazine | EMEA Media Kit

AUDIENCE PROFILE | demographics

DIVERSE INDUSTRIESWindows IT Pro and SQL Server reach a growing, divergentcross-section of customers, with 14% government, 12%manufacturing, 10% information technology, 10%education, and 7% in both finance/ banking/investmentsand healthcare/pharmaceutical industries.

EXPERIENCED, INFLUENTIAL AUDIENCEReach IT management at the heart of the decision-makingcycle - 69% of Windows IT Pro readers hold an ITManagement title, including 36% who work in networkand systems administration.

REACH ALL BUSINESS SIZESWindows IT Pro and SQL Server put you in touch with abroad cross-section of business sizes, from the small tolarge - 40% with 1,000 or more employees and 28% withfewer than 100 employees.Average organisation size: 8,030 people.

94% of our readers areinvolved with purchasing

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(Source: Readex Reader Survey, June 2008)

AUDIENCE PROFILE | purchasing plans


Invest in Windows IT Pro and SQL Server to maximise your advertising reach and attract highly-qualified prospects.90% of our influential, empowered audience, plans to purchase technology products or services over the next year.94% of our readers are involved with purchasing, with 74% who specify or recommend brands and suppliers.(Source: Readex Reader Survey, June 2008).

PLANS FOR IMPLEMENTATIONSQL Server Magazine readers have growing budget euros to spend in 2009, with a combined 78% spending somebudgets on server and client systems.

Almost 97% of our audience is either using SharePoint, orplanning to deploy a SharePoint solution in 2008/2009 or later(Source: Readex Reader Survey, June 2008)

Call your salesrepresentative on+44(0)161 929 2800

Enterprise softwareand services

Hardware

Networking and Internetproducts and technologies


Server Systems

Client Systems

Collaboration/Software Products

Security/Access Control Products

Business Intelligence Products

Communications Products

”

“EDITORIAL | authors

EDITORIAL MISSION STATEMENT“Windows IT Pro and SQL Server tackle technology and career through the eyes of the people whomake business computing work. This community of Windows networking users now has a voice totell the industry and Microsoft what products and functionality they need, what doesn’t help them,and what products and product directions will make their life easier. The power of this communitywill ignite new excitement and create opportunities for innovative products, services, and initiatives.

Windows IT Pro and SQL Server’s content centres on the people who keep small, medium, and largebusinesses running every day. We start with a real person who has experienced a real-world situationand tell readers how that person handled it - mistakes and all. Then we take readers through theprocess of how to work through situations; to identify, evaluate and buy a cost-effective solution;to fix the problem; and to turn the experience into a way to help others in similar situations whilegrowing a career.”

PAUL THURROTT

([email protected]) is thenews editor for Windows IT Pro. Hewrites a weekly editorial for Windows ITPro UPDATE (www.windowsitpro.com/email) and a daily Windows news andinformation newsletter called WinInfoDaily UPDATE (www.wininformant.com)

MARK MINASI

(www.minasi.com/gethelp) is a seniorcontributing editor for Windows IT Pro,an MCSE, and the author of 25 books,including Administering Windows VistaSecurity: The Big Surprises (Sybex). Hewrites and speaks around the worldabout Windows networking.

PAUL ROBICHAUX

([email protected]) is asenior contributing editor for WindowsIT Pro, a founding partner at 3Sharp, anda Microsoft Exchange MVP and MCSE.Paul is the author of Exchange ServerCookbook (O’Reilly and Associates) andblogs at www.robichaux.net/blog

MICHAEL OTEY

([email protected]) istechnical director for Windows IT Proand SQL Server Magazine and authorof Microsoft SQL Server 2008 NewFeatures (Osborne/McGraw-Hill).

DAN HOLME

([email protected]) is director ofconsulting at Intelliem, which deliverssolutions-focused training andconsulting services supportingenterprise SharePoint, Office, Windows,and Active Directory implementations.

66% of our readers spend 1hror more reading each issue,ensuring that your ad is seen

”““I think it’s great that Windows IT Pro is bringing the

virtues of Microsoft’s PowerShell to light. At a time when

it seems Microsoft gets a lot of flack over administration

issues, I for one feel they really nailed the scripting

environment with PowerShell. While I am pretty

proficient with PowerShell, I am looking forward to the

subsequent articles Windows IT Pro intends to release

about it. Frankly, I don’t think I can learn enough.”

Stephen Morgan

Senior Oracle Database Administrator

Summa Health System

Irene Clapham,MD EMEA

EDITORIAL | SQL Server MVP editorial staff

SQL Server Magazine features many SQL Server Most Valuable Professionals as either contributing editors or regular authors.

RICHARD WAYMIRE

Principal Group Program Manager,responsible for the programmanagement team for SQL ServerManagement Services. Our team designsand builds the core setup experience, aswell as SQL Server Agent, Database Mail,and Data Collector/Management DataWarehouse.

KEVIN KLINE

([email protected]) is the directorof technology for SQL Server Solutionsat Quest Software and a founding boardmember of the internationalProfessional Association for SQL Server.He is the author of SQL in a Nutshell, 2ndedition (O’Reilly).

MICHELLE POOLET

Michelle is cofounder of Mount VernonData Systems and teaches databasedesign and programming. She has aMaster’s degree in ComputerInformation Systems and is an MCP.

ANDREW SISSON

([email protected]) is thedirector of business intelligence forScalability Experts in Dallas and has manyyears of experience with data managementand database technologies. He hascoauthored several advanced trainingcourses covering SQL Server and Oracle.

MATT NUNN

Matt is a senior product manager withMicrosoft Visual Studio. Previously, he wasresponsible for driving technicalreadiness for developers working withSQL Server 2005. Before joining Microsoft,he was a technical manager andconsultant using various platforms todevelop applications that use SQL Server.

ITZIK BEN-GAN

Itzik is a mentor at Solid Quality Learning,teaches, lectures, and consultsinternationally. He manages the IsraeliSQL Server Users Group, is a SQL ServerMVP, and is the author of the InsideMicrosoft SQL Server 2005: T-SQL series(Microsoft Press, 2006). Itzik writes SQLServer Magazine’s advanced T-SQL BlackBelt column.

BRIAN MORAN

Brian is president of the NorthernVirginia SQL Server User’s Group and aprinciple mentor and COO with SolidQuality Learning. He is an MCDBA, a SQLServer MVP, and contributing editor forSQL Server Magazine. He also writes theweekly a monthly commentary in theSQL Server Magazine UPDATE emailnewsletter.

KALEN DELANEY

([email protected]) has beenworking with SQL Server for 20 yearsand provides SQL Server training andconsulting to clients around the world.Her most recent book is Inside MicrosoftSQL Server 2005: Query Tuning andOptimization (Microsoft Press). Kalen alsowrites the commentary for SQL ServerMagazine UPDATE email newsletter.

KIMBERLY TRIPP

Kimberly works as a speaker, writer,trainer, and consultant for her owncompany, SYSolutions, Inc. She writes forSQL Server Magazine, is a technicalcontributor for the SQL Server 2000Resource Kit, and is co-author of SQLServer 2000 High Availability (MicrosoftPress). She is a SQL Server MVP and aMicrosoft Regional Director.

64% of our readers haveread the last four issues ofWindows IT Pro


PRINT | advertising

VALUE OF PAID SUBSCRIBERSWindows IT Pro prides itself on its ability to stand alone against the competition. We are not only the leader in theWindows technology publication industry; we are the only paid publication in the business. Our readers understand theunparalleled value that Windows IT Pro and SQL Server provide them, and that is why they subscribe year after year - evenpassing on issues to their peers.

Each month our readers are anxious to dive into our magazine so they can read the latest about technology, the industryand other IT pros. Our strong presence in the Windows IT buyer community, coupled with our focus on purchase activity,solidifies that Windows IT Pro is your best choice to reach your target audience and ultimately drive advertising objectivesto reach your return on investment goals.

WINDOWS IT PRO DISPLAY ADS

Reach your target audience, build market awareness andstay at the forefront of customers’ minds by advertisingwith a display ad in Windows IT Pro and SQL Servermagazine. Advertising with a display ad ensures that yourad is reaching an active, highly-targeted readership.Full-page and fractional advertisements are available.

INDUSTRY BYTES SECTION

Industry Bytes is ideal to advertise new products orreleases, maintain your print presence with a smallerbudget, or enhance existing campaigns. A popularsegment of Windows IT Pro and SQL Server, solelydedicated to reader-recommended products.Your message is featured alongside unbiased readerreviews that are a favourite in every issue.

ESSENTIAL GUIDES

A critical education tool for IT professionals, EssentialGuides are a quick reference for crucial information ITprofessionals need in an easy-to-read, easy-to-followdesign. Essential Guides feature a 6-page barrel-foldformat and are included in full-run editions of WindowsIT Pro or SQL Server, as well as on our Web site.

PULL-OUT GUIDE, TIPS & TRICKS, TOP 10 CARD

The pull-out guide is inserted into the Windows IT Proor SQL Server magazine and posted/promoted online.The customer works with our Custom Editorial team tocome up with a topic that will reach, and resonate with,our global audience.

REQUIRED READING

Sponsor this popular editorial section to integrate yourmessage with relevant topics and position your companyas a thought leader. By sponsoring a Required Readingsection you get exclusive logo recognition on the firstpage of content, a 1/3 ad unit within the RequiredReading pages and a full page ad in the beginning or atthe end of the Required Reading article.

TIP-ON COVERS AND PRINTED POLYBAGS

These featured offerings help you achieve high visibilityfor your top-line product messaging. Reach as many as100,000 readers each month.

PRODUCT SHOWCASE

Feature your product solution in our monthly ProductShowcase section.

Windows IT Pro is marked by its depth of editorial content and an inclusive structure that allows ITprofessionals to interact with colleagues, technical experts, analysts, and other thought leaders.It provides objective, ’direct from the trenches‘ information regarding Microsoft’s latest Windows-basedsolutions and offers essential insight for keeping business-critical Microsoft applications up and running.

Call your salesrepresentative;

+44(0)161929 2800

WEB | advertising

REACH 2.5 MILLION ENGAGED COMMUNITY MEMBERS ONLINEThe Windows IT Pro community is the heartbeat of the Windows IT world - a gathering of people, content and resourcesfocused on Microsoft Windows technologies and applications. With more than 2.5 million community members eachmonth, Windows IT Pro is the definitive online source for Windows IT professionals and developers. Our integratedprograms offer maximum reach and flexibility.

� Web Advertising*� Microsites� Podcasts� Videocasts� Screencasts� Web Seminars� eBooks� Technical Advisor� White Papers� UPDATE Extra� Custom email newsletters� Email and postal list rentals� Forums� Blogs� Videos� Pop Quiz� Treasure Hunt� Directory� Jobs� Store

*Web advertising positions include the following: half pages, rectangles, leaderboards, roadblocks, sponsored text links, peelbacks.

Be seen on our business-to-business video community by our influential and eager Windows IT Pro andSQL Server audience who crave technical information from their peers, industry experts, and the

technologists developing the cutting-edge products and services. Premier video sponsorships give you ongoingexposure throughout the site and drive traffic to your site. www.ittv.net

Our readers take action:After seeing an advertiser’s ad on windowsitpro.com;

� 46% went to an advertiser’s Web site� 43% downloaded information or demos� 32% referred or shared information with a colleague

After seeing an advertiser’s ad on sqlmag.com;

� 64% took some action as a result of an ad- up 10% from 2008

� 54% of subscribers visit the Web site on amonthly basis

EVENTS | in person and online

ROADSHOWS

Roadshows are a series of one day events that allowpartners the flexibility of working with a single,experienced, events management team throughoutEMEA. The Penton EMEA Events Team are able to utilisetheir expertise and local knowledge to customise eventscountry to country. This helps organisations andsubsidiaries to construct a pan-European roadshow serieswhich adapts to local cultures, language and logisticrequirements, whilst maintaining the integrity andsynergy of the brand.

CONFERENCES

Conferences are specialised one or multi-day eventswhich are customised for industry partners anywhere inEMEA. The Penton Events Team have establishedrelationships with many industry partners in EMEA whichgives you the option to extend your event sponsorshipopportunities to other community vendors.

VIRTUAL CONFERENCE EVENTSVirtual conferences are multiple Web seminars hosted in avirtual environment where attendees are able to interact livewith the sponsors and other attendees during a 1-day event.Virtual conference events provide partners and sponsors withthe ability to demonstrate, showcase and exhibit to anaudience who never need leave their desks. Those delegatesspecifically interested in ‘hot topics’ can access bespokewebcasts and access ‘virtual’ exhibition booths.

This interactive format offers an inviting, easily-accessibleforum for attendee and sponsor engagements and is availablein multiple languages. As the event runs live and in real time,the video production team is also able to present a live Q&Atogether with other content from remote contributors using aweb cam.

Virtual events are highly trackable and a very successful leadgenerator allowing you to: view total number of attendeescurrently logged in, see attendee breakdown by location, trackthe number of booth reps per booths and send real-timeannouncements to all conference areas or to a specific location.

IN PERSON EMEA EVENTSPenton Communications Europe specialises in designing and delivering IT-specific events that are tailored to meet theexpectations of audiences and vendors' local personnel in every EMEA country. We are able to deliver a unique IT eventmanagement experience which cohesively includes budgets, timelines, logistics, speakers, content, post-event evaluation,sponsorship and delegate marketing.The Penton EMEA Events Team can market the conferences by utilising an extensivein-house IT end-user database and also have a well-established network of publishing licensees in Europe offeringadditional marketing exposure in the Windows IT Pro and SQL Server native-language media.

T

SPONSOR TESTIMONIALS

“Excellent event to meet IT Professionals and potentialcustomers to share technical knowledge with. Very goodmarketing opportunity to get visibility with ExchangeProfessionals.”Alexander Fuchs, CEO, SF Solution Factory AGGet Ready for Exchange and Office 2007 Roadshows

“The event was very well planned and executed.”Kallia Mansour, Content and Code LtdSharePoint Solutions Summit 2009:Administration, Governance & Solutions

“Just a quick note to say well done on a great show.It was excellent to see the large number of attendees thatwere attracted to the event and their interest in both SQLand Dell!” Stephen Daborn, DellGet Ready for Exchange and Office 2007 Roadshows

”Thanks for the well arranged event!”Marcus Hasselblad, MD, Sapient Sweden ABThe Oracle Enterprise Content Management Roadshows 2008

“I’d like to thank everyone at Penton and System iNews fortheir hard work. It was another great success. The people Ispoke to were impressed with the location, the organisation,the presentations and the day as a whole!”Colin Spoffard, Northern iSeries User Group (NiSUG)iFidelity Conference 2009: Go Further, Go Leaner, Go Green

“Good event, excellent venue.” Mike Ryan, Omikron DataScoring with Power 08:Adapt, Survive & Thrive with System i

“Very open audience and interested in Microsoft subjectspresented.” Willem Boelman, CommvaultGet Ready for Exchange and Office 2007 Roadshows

“This has been a great event - very educational - giving usthe opportunity to show our current developed applicationusing SQL Server 2005.” ItqanGet Ready for SQL Server 2005 EMEA Roadshows (2007)

A SELECTION OF PENTON IN-PERSON EVENTS:

� “SharePoint Solutions Summit 2009”

- one day UK conference FACT: 100% of delegates believed this summit satisfied theirreasons for attending

� “iFidelity Conference 09 - Go Further, Go Leaner, Go

Green” – one day UK event FACT: Delegate comment: “Venue, organisation, food, PartnerPavillion and speakers were all excellent!”

� “Scoring with SharePoint 08 Conference”

- one day UK eventFACT: Delegates scored their Overall Satisfaction for this event asan impressive 8.9 out of a possible score of 9

� “Scoring with Power 2008 Conference” - one day UK eventFACT: When asked whether the conference had addressed theirmain issues, 100% of the delegates agreed

� “Oracle Enterprise 2.0 ECM Roadshows 2008”

- one day event in 7 European countries FACT: 97.4% of the delegates are interested in attending a futureOracle Event

� “IT Pro Connections & Microsoft TechNet Conference”

- three day event in the Netherlands.FACT: Over 1,500 delegates attended over 3 days representing ahigh attendance rate of 81%

� “Get Ready for Exchange & Office 2007 Roadshow”

- one day roadshows in 9 EMEA countries.

FACT: Returned an above average attendee rate for a free event of61% with 3,500 delegates

� “Get Ready for SQL Server 2005 Roadshows”

- one day events in 11 EMEA countries.FACT: Over 5,000 delegates attended these events with Portugalreturning the highest number representing 28%

N.B. FACTs are extracts from the official Event Evaluation Reports,which represent the delegate feedback data collected from each event

A SELECTION OF RECENT ONLINE EVENTS:

� SQL Server Unleashed Virtual event� Hyper-V Unleashed Online event� SharePoint from Chaos to Success Online event� Oracle Fusion Middleware 11G Online Product Launch

- delivered in five languages� Oracle Developer Day Online - delivered in 4 languages� Oracle Enterprise 2.0 Virtual Conference

- delivered in five languages� Virtualisation - Get the Facts!� SharePoint Collaboration Essentials Virtual event� Virtual Exchange & Office 2007 Deployment Workshop

- over 650 online attendees� Windows Server 2008 Virtual Roadshow

EVENTS | in person and online


TESTIMONIALS“The Roadshow attracted a good crowd.

We were very happy to sponsor this event.”

“Excellent event - looking forward to the next one! Thank you.”

EMAIL | advertising

asp.net NOW

This twice monthly enewsletter delivers essential tips,techniques, reviews and opinions that will help IT Proswith their ASP.NET development efforts.Delivery: Twice a month - 1st and 3rd Thursday.

Exchange & Outlook UPDATE

Exchange administrators trust Exchange & OutlookUPDATE for the in-depth practical information for gettingthe most out of Exchange and the latest happenings withthe Microsoft messaging group.Delivery: Weekly - Thursday.

Office & SharePoint UPDATE

Newsletter offers our highly-engaged SharePoint audienceindustry news, products, tips, and resources.Delivery: Weekly - Monday.

Scripting Central

IT professionals will stay on top of the latest scripting newsand events, learn how to solve technical problems, andfind useful code, tools and other resources.Delivery: Weekly - Friday.

Security Alerts

Alerts are sent immediately when a new threat isdiscovered, so no organisation is caught by surprise.Delivery: Scheduled on demand. Top position only.Exclusive.

Security UPDATE

Helps IT security professionals stay on top of the latestsecurity vulnerabilities and solutions and analyses currentsecurity events and issues.Delivery: Weekly - Wednesday.

SQL Server Magazine UPDATE

SQL Server Magazine UPDATE provides SQL Server DBAsand developers with an inside look at SQL Server industrynews via commentaries by SQL Server experts KalenDelaney and Brian Moran, as well as SQL Server resourcesand tips.Delivery: Weekly - Wednesday.

Windows Tips and Tricks UPDATE

A reader favourite! Keeps IT professionals educated aboutthe latest tips and techniques for managing their Windowsenterprise.Delivery: Weekly - Monday.

Windows IT Pro UPDATE

IT professionals look forward to this weekly digestpacked with insiders’ analysis of industry news and keyinformation they need to evaluate, deploy and managetheir enterprise. Our most popular newsletter with 52%of our audience subscribing each week to this weeklynewsletter. The only email newsletter given BtoBMagazine’s Media Power 50 designation.Delivery: Weekly - Tuesday.

WinDevPro UPDATE

Target Windows developers in this bi-monthlyenewsletter that covers ASP.NET, SQL Databasedevelopment, IIS development and .NET Framework.Delivery: Twice a month - 2nd and 4th Thursday.

WinInfo Daily UPDATE

A daily dose of industry news and analysis written byindustry expert Paul Thurrott. Loyal following!Delivery: Daily - Monday to Friday. Top position only.Exclusive.

UPDATE Extra

Delivered through an exclusive and targeted emailnewsletter, an UPDATE Extra provides valuableproblem/solution content and successful case studyexamples to help walk IT professionals through a real-world problem and how to solve it. As the sole sponsorof a special UPDATE Extra, you gain the opportunity toprovide editorial content directly to our audience of ITprofessionals, right into their inboxes.Delivery: Scheduled on demand.

Product Spotlight

Highlight your product offerings through our regularly-scheduled Product Spotlight program. This targetedemail showcases your featured product, in conjunctionwith editorial content provided by Windows IT Pro, to areceptive subscriber audience.Numerous spots available each month on various topics.

More than 550,000 IT professionals and buyers look forward to each issue of Windows IT Proand SQL Server’s exclusive email newsletters, with 54% taking some action as a result of seeingan ad. Don’t miss out on your chance to reach these targeted market segments.

LEAD GENERATION | opportunities


EMAIL | EMEA news

Web Seminars

Reach global audiences easily and quickly with yourvisually rich message, through a Web seminar hosted byWindows IT Pro’s expert facilitators and presenters.This powerful channel puts you in touch directly with acaptive audience of qualified buyers, whilst utilising thethird-party credibility of Windows IT Pro.Real-time presentations take the online audiencethrough interactive presentations, software applicationdemonstrations, Web site tours, and more.

Podcasts

Put a personal touch and voice to your company andproduct by sponsoring a podcast. Podcasts are a greatway to position your company as a leading provider of ITsolutions, and allow you to take advantage of highlypersonal social media marketing. By sponsoring apodcast, you have a unique opportunity to target yourmessage to a highly engaged audience of IT pro’s.

eBooks

Position yourself as an industry expert by sponsoring anin-depth eBook. eBooks bring high-quality editorialcontent to your customers and help generate qualityleads. Hosted on our Web site or yours - or both -

sponsored eBooks are published with your logo andbranding, with chapters released monthly, or all at once,to generate leads over an extended period of time.

White Papers

Educate your target customer about your product witheducational, solutions-based content with ongoingexposure to our engaged Web site audience.Our focused marketing campaigns, coupled with agrowing online community, can help you drive traffic anddownloads to your White Paper, giving it theacknowledgement and visibility it deserves.

Technical Advisor - NEW!

Expand your lead capabilities with this in-depth technicalguide, equivalent to 3-4 articles of customised content.Developed by Windows IT Pro experts, and sponsored byyou, the Technical Advisor gives you third-party credibilityby bringing relevant, original information to ITprofessionals interested in learning more about keytechnologies.

Windows IT Pro News EMEA

The Windows IT Pro News EMEA email newsletter waslaunched in January, 2006. This monthly title is edited byveteran British IT journalist Seamus Quinn and now servesover 62,000 subscribers across the region.The newsletter contains a monthly round-up of newsstories of particular interest to European readers from ourU.K. and U.S. correspondents. The news section alsohighlights the various in-person and online conferences wehold across EMEA with partners who, in the last 12 months,have included Microsoft, Intel, AMD, Dell, Oracle and IBM.In the feature article section of Windows IT Pro NewsEMEA, we present a selection of brand new technicalfeature articles from both Windows IT Pro magazine andSQL Server Magazine. Normally, these articles can only beaccessed by our paid subscribers, but Windows IT Pro NewsEMEA readers can access these articles for free.Delivery: Monthly - last Thursday of each month.

Make sure prospects find you when they are searching for solutions, by capitalising on our highly-successful lead

generation offerings. Reach highly-qualified consumers using a mix of media and tactics - whatever meets your

needs and budget - to get your lead generation messages to prospective customers effectively and efficiently.

From Web Seminars to eBooks to White Papers, we can help you identify top candidates for your products, while also

helping build brand, generate awareness, and engage prospects in a dialogue.

Our email newsletters helpyou reach an active ITcommunity that respondsto your messages:

� Each month, over a third spend 1hr or morereading and looking through email newsletters

� 77% of readers subscribe to one or moreWindows IT Po email newsletters

� 38% have downloaded information or demos

� 37% have visited advertiser’s Web site

� 23% have referred or shared informationwith a colleague


ABOUT | Penton www.penton.com

CUSTOM CONTENT DEVELOPMENT | your choice

Whether you are driving a go-to-market campaign, determining how to better educate customers, or providing

support materials for sales, our expert authors, editors, designers, and producers can deliver the right mix of

materials to meet your needs. Our custom content development solutions can vary widely - from virtual events,

technical papers and web seminars to videos, and more. Choose from a variety of programs or let us turnkey your

entire project - our experienced project managers keep the project on schedule and on budget. Ask today how our

custom content development program can meet your needs.

Ready to engage your target audience?To learn more about advertising opportunities with Windows IT Pro and SQL Server,

call your sales representative on +44 (0)161 929 2800. www.windowsitpro.com

Penton Media, Inc. is the largest independent business-to-business media company in the U.S., serving more than six millionbusiness professionals every month. Penton’s objective is to connect and enhance business communities, helping thecustomers we serve to grow through our market-leading media products and services. The company’s market-leadingbrands are focused on 30 industries and include 113 trade magazines, 145 Web sites, 96 industry trade shows andconferences, and more than 500 information data products. Penton has 30 office locations and employs more than 1,600editors, publishers, sales representatives, marketers, and other professionals.

Whatever your media needs – whether it be in print, online or in person – Penton Communications Europe holds your localsolution! Penton Communications Europe offers Partners the opportunity to work closely with a UK-based Windows IT Proand SQL Server office whose dedicated staff comprehend the needs of an EMEA based business, and deliver. With over 50years collective experience in the EMEA IT market, Penton Communications Europe represents a skilled marketing and mediateam that understands European culture, business, legal and fiscal process. Contactable in a compatible time zone and withthe benefit of dealing in multi-currencies, Penton Communications Europe makes business communications simple.


Penton Communications Europe Ltd

Di-An House 2 Aegean Road Altrincham Cheshire United Kingdom WA14 5UW

www.windowsitpro.com

Documents

EMEA WIN Media Kit2009