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By emma codi and camille

Emma and codi, camille evaluation

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Page 1: Emma and codi, camille  evaluation

By emma codi and camille

Page 2: Emma and codi, camille  evaluation

Research and planning We researched that other cereals set a certain type of

audience for their product, this makes it easier for the product to sell

We also know that cereal portray their cereal to be the way the cereal looks is better than of what is inside the box.

Page 3: Emma and codi, camille  evaluation

Our survey monkey questionare.

Page 4: Emma and codi, camille  evaluation

How we found our target audience

We choose our target audience which is girls as there is not any or a lot of cereals focused on one gender.

We learnt from the cereal adverts that if your cereal is based on children it needs to be appropriate to the age group

Page 5: Emma and codi, camille  evaluation

Our planning :We split up so one person done one thing & another

person did the next thing so that we would have it all done on time & get it all done without having to leave little bits behind

Page 6: Emma and codi, camille  evaluation

Who are our main competitors Our main competitors are .....

Powerpuff girls by kellogges cereal

Coco pops by kellogges

So basically kellogges is our biggest competitor.

Page 7: Emma and codi, camille  evaluation

Cereal & Advert Our cereal idea was strawberry snaps , the price is

£2.00.

Our advert plan is a girl lives in a very dull black and white world. when she eats the cereal she becomes happy and the world is suddenly colourful!

We didn't really stick to our original advert plan as it didn't reflect our cereal the way we wanted.

Page 8: Emma and codi, camille  evaluation

STORY BOARD

Page 9: Emma and codi, camille  evaluation

THE BACK AND FRONT COVER

Page 10: Emma and codi, camille  evaluation

Cereal ad advert. Our product in the advert isn't shown alot but it is

shown the advert is more about the message of what the cereal is for.

Page 11: Emma and codi, camille  evaluation

The finished product The strengths of our cereal were that it shows the

products name , its bright and colour so it appeals to our target audience to our target audience girls

Our finished product was in the page above.

Page 12: Emma and codi, camille  evaluation

The finished product I think that they look like a real cereal because it has

activities you can do on the back cover most kids cereals will have this.

The improvements that could be made to our cereal is it could include a barcode. To make the cereal look more real

And the cereal could have a bit more detail.

Page 13: Emma and codi, camille  evaluation

How well we worked as a group We think that we worked quite well as a group, our

strengths were ;

We decided on ideas for the cereal

Were lucky because our group made up lots of cereal ideas before we went for the actual plan strawberry snaps.