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“Empowering the Digital Transformation via Digitalization within the Integrated Lifecycle”MBE Summit 2018
siemens.com
© Siemens AG 2018
Restricted © Siemens AG 2018Siemens Digital Factory Division
Topics of Discussion
Introductions
The Changing World Around Us
Digitalization
Program Execution Excellence
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1988 1992 1996 2000 2004 2008 2012 2016 2020
0
10
20
30
40
50
1 M
loTINCEPTION
50.1 BBILLIONS OF DEVICES
Growth of internet of things2020
Complexity is Skyrocketing! - The Internet of Everything
Connected plants and machines
Connected products
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The Enterprise Focus
How is my plant performing?How is my supply chain
performing?How is my product performing?
How do I Gain Product (Profitability) Intelligence?
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Profitability is difficult to achieve in a global value chain
DESIGN MANUFACTURING
Product 1
Product 2
Product N
DISTRIBUTION & CUSTOMERS
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Extract Transform Load Clean Correlate
Use
rs ManufacturingQuality Support
Brand FieldDesignEngineering Procurement
Data across the Enterprise is at the Root of Success D
ata
type
s • Configuration options• What was ordered• Initial order timing• Initial delivery
• Shipping data • Testing data• Configuration data • Verification data
• Supplier data• Testing data• As-built configurations• Process data
• Performance data• Repair data• Crash data• General field data
Dat
a so
urce
s Orders Suppliers Factories Field
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Engineering AutomationValue through digitalization with Horizontal and Vertical integration
23 4 5
1
Service
Design
Planning
EngineeringProduction
Engineering
Totally IntegratedAutomation
Digital Thread
MechanicElectric
Production
MES/SCADA
Service
Automation
Cloud
Simulation andCommissioning
Maintenance and Optimization
From VirtualTo Real
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The Digital Enterprise Value ChainBill of Process Execution
In Amberg 1 million products a month are delivered with 24h lead time and 10dpm and 9 times increase in efficiency
Execute Production
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The Smart Factory in Action
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Achieving Digitalization / Business Transformation
“To survive disruption and thrive in the digital era, incumbents need to become
digital enterprises, rethinking every element of their business.”
Source: 2016 World Economic Forum
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Digitalization changes everything –Digital disruption is our opportunity
Digital is the main reason just over half of the companies on the Fortune 500 have disappeared since the year 2000.
Pierre Nanterme, CEO Accenture ”
The IoT is being called the fourth industrial revolution, and is expected to have a value of over 10 trillion dollars by 2025.
McKinsey Global Institute”““
Complex products or processes
Rapid innovation cycles
Detailed traceability requirements
Regulatory requirements
Complex genealogy
Massive documentation requirements
The reality is that the challenges facing global and high-growth innovation manufacturing enterprises are not trivial
The solutions for the enterprise that wins in this environment require a fundamentally new approach, with new technology architected to meet these demands
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Siemens View on Digitalization
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Digitalization is supported by a Model Based Strategy
• Digitalization – is the act of TRANFORMING a paper based processes and artifacts into the Digital and connected world. Unlike digitization, digitalization is the actual 'process' of the technologically-induced chanNASAwithin these industries. This process has enabled much of the phenomena today known as the Internet of Things, Industrial Internet, Industry 4.0, Big data, machine to machine communication, blockchain, cryptocurrencies etc
• Digital Transformation - is described as "the total and overall EFFECT of digitalization". Digitization has enabled the process of digitalization, which resulted in stronger opportunities to transform and chanNASAexisting business models, socio-economic structures, legal and policy measures, organizational patterns, cultural barriers, etc.
• Digitization (the conversion), Digitalization (the process) and the Digital Transformation (the effect).
Digitalization makes the digital thread a proactive agent to drive
new business opportunity. Digi
tal T
win
Digital Thread
OrganizeDigitize
SimulateConnect
AnalyzePredict
Prescribe
Combining intelligence and connectivity
Wikipedia defines
• Digitization – is defined as "the CONVERSION of analog information into digital form“ or as a verb - The act of scanning or converting paper or other descriptive elements into electronic paper - such as drawings into PDF’s
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Re-thinking the product Development ProcessTowards “Model-Driven Development”
Thermal Functions
Traditional
Future
Design Manufacturing
Model BasedSystem Engineering
MechanicalFunctions
Control & SoftwareFunctions
3D DesignManufacturing
ProductArchitecture
Detailed DesignSubsystems
Integration& Calibration
Vehicle Model – Synthesis & Analysis
Control& SoftwareFunctions
Mechanical functions
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How Digitalization affects Trends in Product Development
Changing the way
products come to life
GENERATIVE DESIGN
INTELLIGENTMODELS
SYSTEMS OF SYSTEMS
Changing the way
systemsare realized
MACHINELEARNING
ADDITIVEMANUFACTURING
ADVANCEDROBOTICS
Changing the way
systemsevolve
CLOUDTECHNOLOGY
KNOWLEDGEAUTOMATION
BIG DATAANALYTICS
systems
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UtilizationRealizationIdeationDigital Product Digital Production Digital PerformanceHolistic Digital Twin
Comprehensive and precise Digital Twin
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The Digital Enterprise Suite : Powering Digital Transformation
Model Based Approaches can have a Positive Impact on Digital Transformation Challenges from Tip to Tail
Productionexecution
Use Modeling and Simulation
to capture Design Intent and achieve
foresight using the Virtual
World
IDEATION
Use Big Data Analytics to
gain insight and drive
continuous improvement
UTILIZATION
Seamlessly coordinate and
control the extended
resources in the real world
REALIZATION
Model Based Systems Engineering
and Definition
Model Based Enterprise
Model Based Manufacturing , Compliance, Quality…
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A Leading Practice is to Enable Excellent Performance on Every Program
Fully support a Model Based Enterprise, Digital Twin – Digital Thread to better meet cost, technical and schedule program goals
Critical Success Factors
Leverage the smart innovation Portfolio to enable product knowledge & definition to be shared to improve performance in production, support and future bids
Provide pre-configured technology to focus on the automation of specific Mfg value streams to provide a potential competitive advantage
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The Digital Enterprise Value ChainSystem Driven Product Development
Geometry
Electronics
FirmwareStructure
Mechanics
Materials
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ALM/PLM integration bring an integrated framework that helps you manage requirements at all levels
Requirements need to be closely integrated to facilitate continuous verification at all levels
ALM
-PLM
int
egra
ted
solu
tion
need
s
ALMOnly
Integrated ALM + PLM
Development timeline
Core Engineering
Domain Requirements
Gov. Regulatory RequirementsNHTSA, FDA, FAA, EPA, etc.
Product RequirementsAttributes and targets, system requirements, engineering standards & guidelines, etc.
Software Requirements
Electrical/Electronics Requirements
Hardware Requirements
Manufacturing Requirements
Cas
cade
and
Dec
ompo
sitio
n
Product Engineering
Embedded Engineering
Software Engineering
Arch
itect
ure
& S
yste
m E
ngin
eerin
g
Cross-domain integration
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Additive Manufacturing Focus Includes:
Design (CAD) Analysis (CAE) Manufacturing (CAM)•Mesh modeling functionality•Design of light weight / lattice struct.•Surface Textures •Additive Mfg design rules•Multi-material design
• Topology optimization tools• Structural and Thermal analysis• Laser power regulation• Layer based process analysis
• Powder Bed Fusion (PBF)• Multi-Axis (ME & DED)
• ME - Material Extrusion• DED - Direct Energy Deposition
• Hybrid Manufacturing
Data Management and Shop Floor Connectivity
Siemens Production Software and MES Systems
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Model Based Design for Manufacturing – enabling …
Mill turn
5 axis milling
Hole making Feature based machining
On machine probing
Shop floor documents Post processingMachine tool
simulation
Turbo machinery millingTurning 3 axis milling2 ½ axis milling
Wire EDM 2 & 4 axis High speed milling
Tool libraries
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Additive Manufacturing
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Utilization StrategyCreate a disruptive dominance in the industry
Cost of change
Ability to change
Investment
ConceptMeasure
ConceptExplore
DevelopDesign
DevelopVerify Pilot ProductionConcept
DefineServices
Field Support
DIGITAL ENTERPRISECOMPRESS THE NPI PROCESS
REUSE• Concepts & Designs• Simulation – Virtual Garage• Test – Virtual vs Field• Shape Search – Commonality• Cross-BU Digital Thread
ACCELERATE • Data access• Production readinessSHORTEN• Decision making process• Analytics throughput• Time to Value
SHIFTLEFT
SSL Delivery
PRODUCTION FOUNDATION• Electronic Work instructions• PMI / Control plansPRODUCTION PLANNING• Virtual Capacity planning• Material planning• Virtual Build• Order management setupMANUFACTURING• Production virtual validation• PFMEA• Process validation• Supplier validation• QualitySERVICES • IoT field support digital twin/thread on demand• IoT MRO / Supply chain - Logistics support• Digital telematics Cloud/based monitoring
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We think there is one more thing to remember !
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One view - Leverage Data Strategically to Transform the Business
DescriptiveWhat happened?
DiagnosticWhy did it happen?
PredictiveWhat happens next and when?
PrescriptiveWhen this happens, take these steps.
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UTILIZATIONIDEATION REALIZATION
Productionplanning
Productdesign
Productionengineering
Productionexecution
Services
The Digital Enterprise provides a holistic approach improving all processes along the entire value chain
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The End State Vision Comes to Life
Productionplanning
Productdesign
Productionengineering
Productionexecution
Services
UTILIZATION
Use Simulation to achieve foresight in
the Virtual World
Seamlessly coordinate and control resources in
the real world
Use Big Data Analytics to gain insight and drive
continuous improvement
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Addressing small problems before they become BIG problems
In 3 hours versus 3 days
At recent launch of Dell XPS13, a LCD was flickering on 2 of 6 demo units. The problem was isolated and identified:
“Analytics at the Speed of Thought”
Michael ShepardSr. Strategy Director
Restricted © Siemens AG 2018Siemens Digital Factory Division
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The Digital Enterprise Suite : Powering Digital Transformation
Helping our customers solve theirProduct Development Challenges
Productionexecution
Use Simulation to achieve
foresight in the Virtual World
IDEATION
Use Big Data Analytics to
gain insight and drive
continuous improvement
UTILIZATION
Seamlessly coordinate and
control resources in the
real world
REALIZATION
Thank You