END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management

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<ul><li> Slide 1 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-1 Real World Cases Data Resource Management </li> <li> Slide 2 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-2 Real World Cases Learning Objectives 1.Explain the importance of implementing data resource management processes and technologies in an organization. 2.Outline the advantages of the database management approach to managing the data resources of a business. 3.Explain how database management software helps business professionals and supports the operations and management of a business. 4.Provide examples to illustrate each of the following concepts: a. Major types of databases b. Data warehouses and data mining c. Logical data elements d.Fundamental database structure e.Database development </li> <li> Slide 3 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-3 Real World Cases Managing Data Resources Data Resource Management Data A Vital Business Asset Data Warehousing Real World Case 1 Argosy Gaming Co.: Challenges in Building a Data Warehouse Click to go to Case 1 </li> <li> Slide 4 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-4 Real World Cases Foundation Data Concepts Character Field Record File Database Graphically Data Organization Structure </li> <li> Slide 5 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-5 Real World Cases Employee Record 1 Employee Record 2 Employee Record 3 Employee Record 4 Name Field SS No. Field Salary Field Name Field SS No. Field Salary Field Name Field SS No. Field Salary Field Name Field SS No. Field Salary Field Jones T.A.275-32-387420,000Klugman J.L.349-88-791328,000Alverez, J.S.542-40-3718100,000Porter, M.L.617-87-791550,000 Human Resource Database Payroll File Benefit File Foundation Data Concepts Data Organization Structure </li> <li> Slide 6 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-6 Real World Cases Electric Utility Database Entities: Customers, Meters, Bills, Payments, Meter Readings Relationships: Bills Sent to Customers Customers Make Payments Customers Use Meters Billing Meter Reading Payment Processing Service Start/Stop Foundation Data Concepts Example: An Electric Utility Database </li> <li> Slide 7 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-7 Real World Cases Types of Databases Operational Databases Distributed Databases External Databases Hypermedia Databases </li> <li> Slide 8 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-8 Real World Cases Distributed Database Model Client PC Distributed Databases on Intranets and Other Networks End User Databases Data Warehouse Data Marts Operational Databases of the Organization Network Server External Databases on the Internet and Online Services Types of Databases </li> <li> Slide 9 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-9 Real World Cases Operational Databases Types of Databases </li> <li> Slide 10 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-10 Real World Cases Web-Based Information System Web Browser The Internet Intranets Extranets Web Server Software HTML XML Web Pages Image Files Video Files Audio Files Network Server Client PCs Hypermedia Database Types of Databases </li> <li> Slide 11 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-11 Real World Cases Components of a Complete Data Warehouse Operational, External, and Other Databases Data Acquisition (Capture, clean, transform, transport, load/apply) Warehouse Design Data Management Metadata Management Metadata Directory Metadata Repository Analytical Data Store Enterprise Warehouse Data Marts Data Analysis (Query, report, analyze, mine, deliver) Web Information System Data Warehouses </li> <li> Slide 12 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-12 Real World Cases Shell Exploration: The Business Value of a Data Warehouse Data Warehouses ERP or SCM Software Installation Combining Databases 27 Sources Become 1 Huge Data Warehouse More Powerful Data Source in One Warehouse Graphically </li> <li> Slide 13 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-13 Real World Cases Data Warehouses Applications Data Marts Finance Marketing Sales Accounting Management Reporting ERP Purchasing CRM Inveentory Control Shipping Logistics </li> <li> Slide 14 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-14 Real World Cases Identify New Product Bundles Find Root Causes to Quality or Manufacturing Problems Prevent Customer Attrition Cross-Sell to Existing Customers Profile Customers with More Accuracy Data Mining </li> <li> Slide 15 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-15 Real World Cases Data Mining Database Target Data Target Warehouse Patterns Business Knowledge Data Trans- formation Selection Data Mining Implementation/ Evaluation Using Data Mining to Develop Business Knowledge </li> <li> Slide 16 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-16 Real World Cases Sought to Profile Customers Wanted to Identify More Accurate, Specific Target Markets Extremely Accurate and Effective Results Customer Patterns Revealed Data Mining Bank of America: Benefits of Data Mining </li> <li> Slide 17 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-17 Real World Cases Traditional File Processing Information Wanted is in Different Files Each File Used by a Different Application Program No Application Program Can Get the Information from these Files File Processing Programs </li> <li> Slide 18 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-18 Real World Cases File Processing Programs Example Bank File Processing Systems </li> <li> Slide 19 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-19 Real World Cases Problems of File Processing Data Redundancy Lack of Data Integration Data Dependence Other Problems Accuracy Integrity Completeness File Processing Programs </li> <li> Slide 20 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-20 Real World Cases The Software Interface Between Users and the Databases Controls How Databases are: Created Interrogated Maintained Provide Needed Information Database Management System </li> <li> Slide 21 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-21 Real World Cases Administrative Services Organization for 38 Credit Unions Making Switch to DBMS Sought Demographic, Account, and Product Information New DB2 System Provided Superior Results and Faster Reports Database Management System Alberta Central: Converting to Database Management </li> <li> Slide 22 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-22 Real World Cases Database Management System Inquiry Customer Transaction Processing Checking Account Program Savings Account Program Installment Loan Program Database Management System Customer Database Checking Account Data Savings Account Data Installment Loan Data Other Customer Data </li> <li> Slide 23 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-23 Real World Cases Database Management System Common DBMS Software Components Database Definition Nonprocedural Access Application Development Procedural Language Interface Transaction Processing Database Tuning Common Software Components </li> <li> Slide 24 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-24 Real World Cases Database Management System mySQL DBMS Application </li> <li> Slide 25 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-25 Real World Cases Database Management System Database Management Operating System Database Management System Application Programs Databases Create: Database and Application DevelopmentCreate: Database and Application Development Maintain: Database MaintenanceMaintain: Database Maintenance Use: Database InterrogationUse: Database Interrogation Three Major Uses of DBMS Software </li> <li> Slide 26 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-26 Real World Cases Database Interrogation SQL Queries Graphical and Natural Queries Database Maintenance Database Application Development Database Management System </li> <li> Slide 27 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-27 Real World Cases Example Application Microsoft Access Report Generator Database Management System </li> <li> Slide 28 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-28 Real World Cases Sought Customer Buying Trends Improved Inventory Management Sought to Cut Paper Usage Wanted POS System for Data Capture Successful Management Tool Created Database Management System WH Smith PLC: Transaction Processing and Database Interrogation </li> <li> Slide 29 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-29 Real World Cases Database Management System Example Application Query Wizard of Microsoft Access </li> <li> Slide 30 </li> <li> END BACKNEXT Managing Data Resources Types of Databases Data Warehouses The Database Management Approach Section II Technical Foundations of Database Management Database Structures Database Development KEY TERMS Copyright 2005, McGraw-Hill/Irwin, Inc.5-30 Real...</li></ul>

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